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This Week in Startups

How Pie's 'Block Ads, Get Paid' Model Is Giving Users Control of Ads & Privacy | E2012

53 min • 20 september 2024

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Todays show:

Pie.org’s Ryan Hudson joins Jason to discuss consumer behavior (5:57), Honey’s business strategy (10:47), Pie’s consumer ad control (14:20), legal considerations of ad blocking (27:21), and more!

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Timestamps:

(0:00) Pie.org’s Ryan Hudson joins Jason

(2:30) History and initial reactions to Honey

(5:57) Consumer behavior, trust, and conversion rates

(9:17) OpenPhone - Get 20% off your first six months at https://www.openphone.com/twist⁠

(10:43) Merchant reactions and Honey's business strategy

(14:20) Future of Pie and consumer ad control

(17:50) Demo of Pie browser extension

(20:35) Economic implications of ad blocking

(27:23) LinkedIn Jobs - Post your first job for free at https://www.linkedin.com/twist

(28:34) Legal considerations of ad blocking

(30:20) Apple's privacy stance and ad reintroduction strategies

(36:22) Beehiiv - Get 30 days free and 20% off your first 3 months at ⁠⁠https://www.beehiiv.com/twist

(37:50) Funding decisions and advice for young founders

(43:40) Company values and political engagement

(49:08) Remote work and the value of in-person interactions

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Follow Ryan:

X: https://x.com/ketau

LinkedIn: https://www.linkedin.com/in/ryanhudson

Check out: https://www.pie.org

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Follow Jason:

X: https://twitter.com/Jason

LinkedIn: https://www.linkedin.com/in/jasoncalacanis

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Thank you to our partners:

(9:17) OpenPhone - Get 20% off your first six months at https://www.openphone.com/twist⁠

(27:23) LinkedIn Jobs - Post your first job for free at https://www.linkedin.com/twist

(36:22) Beehiiv - Get 30 days free and 20% off your first 3 months at ⁠⁠https://www.beehiiv.com/twist

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Great TWIST interviews: Will Guidara, Eoghan McCabe, Steve Huffman, Brian Chesky, Bob Moesta, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland

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