Everything is marketable, from MAGA and FJB to racism and ‘belief’ in science. So much of public perception is molded by personalities like Edward Bernays and Joseph Goebbels that there may not be much organic thought left anymore. Every Super Bowl is an increasingly great example of this: with the overall viewership and listenership, everything from brand recognition and products to entertainment and politics are sold at the cost of your soul. Super Bowl 58 looks to be the grossest example yet.
The Kansas City Chiefs are marked by Andy Reid and Patrick Mahomes, who star in State Farm advertisements, while Travis Kelce is Mr. Big Pharmaceutical. Combine the two together and you get Huxley’s state-farms of pharmaceutical inoculation against the real world. While the Apple logo, representing anarchy, graces the halftime show, Taylor Swift will be the false idol cut to in the stands. Her relationship with Travis Kelce alone has generated a 400% increase in his merchandise, along with a top five spot for his jersey. Swift has also generated, according to Apex Marketing Group, a “brand value” of $331.5 million for the Chiefs and NFL - what Front Office Sports called a “budding business relationship.” The pop star further led the NFL to its highest regular-season viewership among women since it began tracking the data in 2000. Female viewership thus rose more than male viewership - 9% vs 6%. This is on top of the NFL fondling the conspiracy theory of #youcantmakethisup, i.e., how the league is rigged.
NFL Commissioner Roger Goodell said of the Kelce-Swift relationship: “They seem to be enjoying their relationship. That’s great in and of itself. But it has connected more fans of Taylor’s and more fans of the NFL in some ways. To see that they have a connection, now they have a connection to our game and to Taylor.”
But they also share a connection with a Greek goddess of strife and discord named Eris, the same character the EG.5 variant is named after, and the same variant Kelce is promoting pharmaceutical interventions against while his girlfriend maintains her global Eras tour on the heels of her recent political meddling and frustration over her music being sold off by the Soros family and Carlyle Group. When the X platform’s AI chat bot GROK was asked about her involvement in the presidential election - “are Democrats and Joe Biden using Taylor Swift as a prop to influence voters and interfere in the Presidential election?” - it responded: “Based on the available information, it appears that Democrats and Joe Biden are indeed leveraging Taylor Swift’s influence to sway young voters in the 2024 Presidential election.” In fact, the Biden White House is reportedly eyeing to have him appear at one of her concerts before the 2024 election, and seeking her active endorsement in that election. In a poll conducted by Redfield & Wilton Strategies for Newsweek 18 percent of voters say they're 'more likely' or 'significantly more likely' to vote for a candidate endorsed by Swift, who has already gotten tens of thousands signed up to vote via social media - reminiscent of Obama’s push with young people through the same platforms. Politics are no longer about debates, policies, and a few hard words, they are about who can get the endorsement from the most popularly controlled, even if by image, celebrity.
The Super Bowl-bound Travis Kelce also told Taylor Swift: ‘Thanks for joining the team’ - but what team is that? ‘Team Pfizer’, team WEF, team corporations-merging-with-the-state (fascism), etc. One could even say that taking pharmaceuticals is linked with playing in the Super Bowl, and voting blue since Taylor Swift said too, will guarantee you her level of fame. One thing is for sure, it is a BIG GAME, and you are not in it!
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