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two & a half gamers

From hypercasual to hybridcasual - The SayGames story (#72)

58 min • 17 juli 2023

This is no BS gaming podcast 2.5 gamers session #72. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let's not take it too seriously.

Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠ Felix Braberg⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Matej Lančarič⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠,

Youtube: https://youtu.be/9tmNnEkeZgQ

Today’s episode is brought to you by Mistplay, the #1 loyalty app for mobile gamers. Mistplay is a media source that leverages continuous rewarded engagement to drive retention and LTV for advertisers. If you’re looking to reach high-value users and achieve your performance goals, check out Mistplay and get in touch at ⁠⁠⁠⁠⁠⁠mistplay.com⁠⁠⁠⁠⁠⁠!

Agenda:

00:00 Epic intro

03:03 SayGames intro (to hybrid casual)

06:00 Why are we talking about Pirate Raid?

06:35 1.5 gamers love pirates

07:40 DreamDale intro

09:19 DreamDale Ad monetisation review

11:28 Skipits, the new admon feature

12:44 How much money does DreamDale make a day on ads?

15:03 Jakub tortures himself with ads

16:30 DreamDale UA review intro

17:32 Watch a rewarded video or buy a skipit to hear the UA secrets

18:33 DreamDale playable

23:54 You have Lilith from Wish

30:16 DreamDale game design review

34:00 UA built DreamDale

36:14 UA can build your game profitably

37:55 Pirate Raid Admonetisation intro

39:33 New format of the end card

43:13 Eastern European Nelly says the Pirate Raid is dead!

43:15 UA Pirate Raid

45:07 Felix with Dragonball Z Ads power

47:11 Pirate Raid Game design review

53:15 Who does hybrid casual better?


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If you are interested in getting UA tips every week on Monday, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lancaric.substack.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ & sign up for the Brutally Honest newsletter by Matej Lancaric

Latest article: ⁠⁠⁠https://lancaric.me/supercell-floodrush-user-acquistion-game-design

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