Squad Busters: First look! MOBA or hybrid casual? New Supercell game in Soft launch. (#66)

This is no BS gaming podcast 2.5 gamers session #66. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let's not take it too seriously.

Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Matej Lančarič⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

For the actual gameplay, check out Youtube: https://youtu.be/4hlmgMVdm-g⁠

Today’s episode is brought to you by Mistplay, the #1 loyalty app for mobile gamers. Mistplay is a media source that leverages continuous rewarded engagement to drive retention and LTV for advertisers. If you’re looking to reach high-value users and achieve your performance goals, check out Mistplay and get in touch at ⁠mistplay.com⁠!

Agenda:

00:00 Epic intro

00:45 Squad Busters intro + gameplay tutorial

03:15 Every time you say, "Ads are beautiful," the Supercell game gets killed in Softlaunch!

06:15 Maven Matej starts playing Squad Busters while Remo talks Game design

11:45 Streamers usually win always

12:18 Plaza upgrades

13:50 Marvel Snap locations vs. battle mods

14:32 The Cannon is really OP

14:52 You buy a battle pass for each world

17:52 Combat mechanics

21:32 You can only re-roll once per battle

24:40 Fusion mechanic explanation

26:20 What is the incentive to kill other players?

29:40 What's new? What is the biggest difference between builds?

33:50 No gachapoooools!

35:00 Supercell games number comparison

38:00 Killing games in soft launch

38:26 Remo conspiracy - Clash heroes = Squad busters!

40:00 How to download Squad Busters?

41:53 #supercellpartner

42:26 Soft launch strategy

44:00 EL PRIMOOOOOO!

45:45 How would you classify Squad Busters?

50:00 What would you monetize?

50:30 Supercell is fair!

53:25 Listening to the feedback & trying to improve the game

54:13 Player rating, game design rating & global launch prediction

55:25 Random chest timer scales!!! I was right!

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If you are interested in getting UA tips every week on Monday, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lancaric.substack.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ & sign up for the Brutally Honest newsletter by Matej Lancaric

New article: https://lancaric.me/11-tips-for-killer-user-acquisition-ops-q2-version