Episode 155: Writing Microcopy with Yael Ben-David

No matter how great your software is, poor copy can still ruin the entire user experience. How do we choose the right words then? Our guest today is Yael Ben-David, a UX writer and thought leader. We talk how UX writing process works in real life, how to develop (and capture) voice and tone for your product, and how to improve your microcopy using simple proven methods.

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Show Notes

• Yael's blog on Medium
• Episode 134: UX Writing with Yuval Keshtcher
• Transcript of the interview I never had — Yael's article that inspired this episode
• John Saito — a famous UX writer at Dropbox
• Mailchimp Content Style Guide
• Microcopy: The Complete Guide — a book by Kinneret Yifrah
• One voice, many hands — an article by Slack team
• Content Design — a book by Sarah Richards (she coined the term)
• The Man Who Lied to His Laptop — a book by Clifford Nass and Corina Yen
• Don't Make Me Think — a timeless book by Steve Krug
• Letting Go of the Words — a book by Ginny Redish
• Conversational Design — a book by Erica Hall
• Follow Yael on Twitter: @YaelBenDavid

Today's Sponsor

This episode is brought to you by Lightmatter. Lightmatter helps some of the world’s fastest growing companies design and develop their software applications. Whether you don’t yet need an in-house engineering team, or you’re busy growing the next unicorn and can’t hire fast enough, there’s an immense value in working with a group of experts like Lightmatter. Check them out at lightmatter.com/uibreakfast to learn more.

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