Episode 182: SEO vs Design with Daniela Furtado

Have you ever wondered if SEO and design can work hand-in-hand? Our guest today is Daniela Furtado, SEO consultant and founder of Findable Digital Marketing. You’ll learn about on-page and off-page SEO techniques as Daniela hones in on Google algorithms, keyword research, navigation design, UX writing, product naming, and the best SEO practices for any kind of website.

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Show Notes

• Findable Digital Marketing — Daniela’s marketing agency
• Search Engine Optimization — a Wikipedia article
• Google, Bing, Yahoo — some of the popular search engines
• Episode 172: Naming Your Product with Brad Flowers
• Userlist — Jane’s SaaS product
• SEO Scout — a tool by Jonny Platt
• This is Marketing — a book by Seth Godin
• Influence: The Psychology of Persuasion — a book by Robert B. Cialdini
• Scientific Advertising — a book by Claude Hopkins
• Growth Hacker Marketing — a book by Ryan Holiday
• Google Webmaster Blog — the source for current SEO information
• Think with Google — a blog on Google marketing research
• SEO Checklist by SEMrush
• Find Daniela’s agency on Facebook, Instagram and LinkedIn
• 13 Tips on How to Write a Service Page — a useful Findable article
• ThisIsDanielaFurtado.com — Daniela’s personal blog

Today’s Sponsor

This episode is brought to you by Springboard — a mentor-led online education platform that helps people transition into a career in design. Springboard’s UI/UX Design Bootcamp matches you with a design mentor, a career coach and a student advisor to guide you along the way. The program is 100% online and a great way to build your portfolio. Apply today at springboard.thld.co/uibreakfast.

Interested in sponsoring an episode? Learn more here.

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