Harnessing AI for Storytelling: Jagger Waters on Creativity and the Future

In a thought-provoking episode of Women with AI, Jagger Waters explores artificial intelligence's transformative impact on filmmaking.

Drawing on her extensive experience in original content development, Waters discusses how she began exploring AI during the Hollywood Writers Strike in 2023. She recognised this as an opportunity to innovate within an industry facing significant challenges.

She shares her insights on how AI tools can facilitate the creation of pre-visualisation materials, enabling storytellers to present their ideas with greater clarity and impact.

This shift enhances the creative process and democratises filmmaking, allowing a broader range of voices and perspectives to emerge in the industry.

Takeaways:

• AI tools empower filmmakers to create visual materials that enhance storytelling and communication.
• Jagger emphasises the importance of staying educated about AI's impact on creative industries.
• She highlights the contrast between fear surrounding AI and the supportive community she found.

Links:

Jagger on LinkedIn

Glamorous Reptile - Jagger on Instagram

James Bridle book - Ways of Being

Laura Tripaldi book - Parallel MInds

AI Experts React to Oprah Winfrey's "AI and the Future of Us" Special

The College of Extraordinary Experiences - 2025 details

Jagger on Substack

Companies mentioned in this episode:

• Curious Refuge
• Machine Cinema
• Cinema Synthetica
• Producers Guild of America
• Television Academy
• AWS
• Fabric AI
• Runway
• Lionsgate
• Sony
• Warner
• Universal Music Group