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What's BZAR about [INVNT GROUP]'s XR eCommerce Strategy?

21 min • 2 oktober 2023

Watch on YouTube.

XR Today's Demond Cureton hosts Scott Cullather, President and CEO, [INVNT GROUP] and CEO, INVNT.ATOM.

In our interview, we discuss the following:

  • How eCommerce experiences move from 2D to 3D platforms.  
  • Building immersive experiences around brand communities in the Metaverse. 
  • Building the customer journey through spatially-orientated digital transformations 
  • The technology stack involved in the BZAR eCommerce platform 
  • The need for decentralised, Web3-centred technologies in eCommerce 
  • Trends taking shape across retail, eCommerce, and extended reality

For more information, kindly visit the INVNT Group at https://www.invntgroup.com/

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