Writers in Tech

Step into the world of AI companionship with Jason F. Gilbert, where robots aren't just machines – they're life-changing friends for older adults. Through his work at Intuition Robotics, Jason shares candid stories about Elliq, a companion robot helping seniors fight loneliness and stay sharp. His journey from writing Disney's Miss Piggy chatbot to crafting conversations for elder care reveals the human side of AI development. Get ready for an eye-opening chat about building trust, handling user feedback (including the tough moments), and why sometimes, the most powerful feature can be as simple as offering a virtual hug. This isn't just another tech talk – it's a story about using words and AI to make real connections when they matter most.

Join us for an insightful conversation with Nurit Gazit, Director of Product Management at Beti, as we explore the intersection of AI, UX writing, and the construction industry. In this episode of the AI Experience podcast, Nurit shares how Beti, a software company specializing in construction site management, is leveraging AI and professional UX writing to revolutionize communication in the building sector. Discover how Beti is tackling unique challenges in safety, quality, and efficiency on construction sites through innovative software solutions. Nurit discusses the company's journey from a startup to an established player, including their expansion from Israel to the US market and the complexities of product localization. Learn about Beti's strategic decision to collaborate with UX writing professionals and their development of an AI-powered tool for implementing UX guidelines. Nurit offers valuable insights on balancing user needs with business objectives in specialized industries and provides tips for aspiring UX writers looking to make an impact. Whether you're interested in AI applications, UX design, or the evolving landscape of construction technology, this episode offers a blueprint for building better user experiences in complex industries.

In this episode, Yuval Keshtcher is joined by Chris Willis, the Chief Design Officer at Domo, to discuss the intersection of content design and AI, tackling data challenges in organizations, the critical role of words in UI/UX, and the future of human-computer collaboration. They delve into the need for context-aware interfaces and personalized user experiences, emphasizing the importance of familiar language tailored to different organizational roles.

Yael Ilani, a ux writer from berlin, had spent her last day of homeland vocation sharing some of her knowledge and experience with us: Why does it require more work and creativity to use fewer words as a ux writer? What does the future hold for content and ux writers? are they all gonna be replaced by machines and AI? How did ux writing affect her understanding of the product's design process?

Nina delved into the evolving landscape of AI in content design, stressing the necessity of human oversight to prevent misuse and maintain context integrity. Discussions expanded to future trends like subscription models for car ownership and the impact of AI-driven technologies in reshaping industries, highlighting the continual need for human intervention in technological advancements to ensure ethical standards and optimal user experiences. From the foundational role of understanding user needs and aligning them with business goals to exploring the dynamic interplay between human oversight and AI in content creation, this conversation covers crucial ground. Nina shares insights on collaboration strategies, the importance of ethical considerations, and the impact of technological advancements on the industry. 🔑 Main Points Empathy as Foundation for Approaching Initiatives: Empathy is crucial for success in any business or industry. Collaboration Strategies: Working closely with stakeholders, determining objectives, and aligning teams for smooth operation. OKRs Implementation: Using OKRs to link detailed tasks to broader business objectives. User Experience Focus: Tailoring experiences to individual needs and preferences. Future Trends in UX Writing: Emphasis on inclusivity, conversational tone, and personalized interactions. Challenges of Localization: Addressing nuances in language and culture for successful product localization. Legal Considerations: Importance of clear policies, terms, and conditions in UX writing. Scaling Content Strategy: Starting with empathy and understanding user needs before scaling content. Continuous Improvement: Incorporating data and feedback for iterative process in becoming a better UX writer.

In this episode of Writers in Tech, we're diving into the work of Deiadora Blanche, who knows a ton about making content that's easy and fun to use, especially when it comes to working with AI. Deiadora's got this knack for explaining things in a way that makes you go, "Oh, I get it now!" and today, she's unpacking what "AI content design". So, what's the deal with AI content design? Imagine you're crafting a story or designing a webpage, but instead of just relying on your brain and maybe a cup of coffee, you've got this smart assistant that can suggest ideas, help with writing, or even predict what your audience will love. That's where AI steps in. It's like having a supercharged brainstorming buddy that's also a bit of a tech whiz. Deiadora breaks it down: companies that already value good content are starting to see AI as this awesome tool to get even more creative and efficient. But it's not just about using AI; it's about understanding it enough to make it work for your projects. She's all about encouraging folks in the content game to get comfy with AI, learn a bit of the techy language, and start experimenting. Enjoy!

In this episode, Tricia Hingpit shares her journey from junior content writer to founding one of the largest content agencies in the Philippines, Blue Salmon Solutions. Listen in to find out what key strategies Tricia uses for finding and managing clients. From one-time projects to retainer agreements, she’s a pro when it comes to developing relationships and building lasting partnerships. Ever had to fire a client? It happens, and Tricia has experienced that as well. It’s an awkward moment, but she offers some great advice on handling that sticky situation with honesty and professionalism. Trisha's advice underscores the significance of trust, communication, and continuous learning in building successful freelance and agency careers. From networking tips to content marketing strategies, this episode offers invaluable guidance for aspiring UX writers and agency owners alike.

Meet Michal Kessel Shitrit, a real game-changer in the world of localization and UX writing. Starting off as a translator, Michal quickly rose to become a key player in blending language with technology. She's all about making sure people around the world get content that feels right, no matter the language. What's cool is how she uses AI to make this process smoother and more efficient. If you're interested in how businesses reach global audiences, Michal's insights are gold.

Last month, Yuval Keshtcher and Andrew Astleford held a session on "Breaking into UX Writing and Content Design." There were literally more than 50 questions to cover, and it took us a while to sort them out and go through all of them. So, we decided to have another recorded call where Andrew and Yuval cover everything you need to know about getting into the field. Stuff we covered during our call: 1. Entry-Level vs. Higher-Up Roles 2. Building Connections in UX Writing 3. Favorite UX Research Methods for Writers 4. Personal Exercises in Portfolios And so much more

This was one of the best moments in my career when I had the chance to interview Mr. UX himself - Jakob Nielsen. Co-founder of Nielsen Norman Group, which was the organization that notably coined the term "user experience" along with Don Norman. During our conversation, we mostly talked about how to implement standard UX methodologies in the ever-changing digital world we live in.

In this episode, Sharona Reouveni, a conversation design expert, joins the Writers in Tech podcast to demystify what conversation design is all about. It's not just chatbots; it's the future of human-machine interaction. Key Points What is Conversation Design? Sharona Reouveni starts by defining conversation design as the art of creating natural and meaningful interactions between humans and machines. It's more psychology than coding. Why It Matters Bad conversation design can ruin customer experiences. Ed emphasizes that businesses should invest in this to improve customer engagement and retention. Tools and Ethics Sharona mentions tools like Dialogflow and Wit.ai but also brings up the ethical considerations, such as data privacy. Final Thoughts Conversation design is more than a buzzword; it's a necessity in today's tech landscape. Sharona Reouveni's insights make it clear that this is a field worth diving into. Catch the full episode for all the nuanced details. It's a must-listen for anyone interested in the future of tech interactions.

I Have a Confession to Make I'm an Israeli guy who watched the American Survivor show. When I discovered that my favorite cast member from Season 43, Jeanine Zheng, is a product designer, I set a goal in mind: to interview her about her journey and inspire others. She told me how so many people reached out to her after the show, asking her about UX and what it's all about. I couldn't be more grateful for the fact that she said yes and agreed to be on the Writers in Tech podcast. Today, Jeanine is changing the world one step at a time as a product designer at EverBright. This new residential solar financing provider is dramatically simplifying the process with faster, more flexible, more affordable options for homeowners. It's giving installers the strength and stability they need to build their businesses while minimizing costs.

In this episode of Writers in Tech, Yuval Keshtcher, CEO of UX Writing Hub, interviews Amanda Bridge, a senior content designer at HubSpot. Amanda shares her inspiring journey into UX writing, discusses challenges in building a UX writing discipline, and highlights the importance of human touch in content design. The conversation explores AI's impact on UX writing, introduces AI writing tools like Writer's Figma plugin, and emphasizes the benefits of being embedded in product teams. The theme "Advocating for Your UX Content" inspires content designers to promote their craft within their organizations.

In the latest installment of Writers in Tech, our host Yuval Keshtcher, founder of the UX Writing Hub, is joined by Jaime Walke, a principal UX writer and content designer at Booking.com. The duo delve into the realms of UX writing, accessibility, and the evolution of Booking.com's UX writing team. Jaime talks about his transition from tourism to tech companies, the ethos of continuous learning at Booking.com, and the growth of UX writing in the organization. They also explore the subject of accessibility, discussing its ethical implications, business benefits, and its broad spectrum that includes users with disabilities as well as those using assistive technologies.

Episode Summary In this episode of Writers in Tech, Yuval Keshtcher, the founder of the UX Writing Hub, hosts a conversation with Nick Babich, a mega influencer in the UX space. They discuss the intersection of AI and design, the importance of UX writing in the era of AI, and the tools they use to enhance their design process. Nick shares his insights on the importance of balancing user needs and business goals, the role of AI in design, and his approach to content strategy.

In this episode of Writers in Tech, we're thrilled to have UX legend Jared Spool back on the show. Here's what you can expect to learn: The critical role of strategic UX research and why skipping it is like guessing directions in an unfamiliar city. The potential financial losses that can result from poor UX, illustrated by a real-life example of a company that lost significant revenue due to a poorly worded button. The importance of making organizations human-centered and how every decision within an organization impacts the user's experience. Insights on when to hire full-time UX professionals versus contractors, depending on whether UX is at the core of the business. Don't miss out on this insightful conversation with Jared, who is passionate about influencing organizations to be more human-centered.

Episode 100: Celebration and Reflection on the Journey Intro: Welcome to a special episode of Writers in Tech! We are thrilled to be celebrating our 100th episode with you, our incredible listeners. Over the past episodes, we have explored various aspects of writing, technology, and creativity. Today, we embark on a unique journey as we dive into the world of "Post-Apocalyptic Leadership in Content Design." Join us as we reflect on the remarkable stories, insights, and lessons we have gathered along the way. Episode Summary: In this milestone episode, we reflect on the extraordinary challenges and triumphs of leaders in the realm of content design within a post-apocalyptic setting. We explore the unconventional and inventive approaches required to thrive and create impactful content in a world forever changed. In this episode of Writers in Tech, Jenn Shreve, Content Design Lead at Google, shares insights on maintaining consistency in writing and the valuable contributions of journalists in the field of UX. She discusses the importance of understanding one's energy patterns and establishing a routine that aligns with personal productivity. Jenn introduces "The Artist Way" process, specifically the practice of Morning Pages, as a method to stimulate creativity and generate ideas. The conversation dives into how journalists excel in simplifying complex concepts and technologies, enabling them to effectively advocate for users in UX writing. The ability to find and convey a compelling narrative is highlighted as a valuable skill in prioritizing messaging and shaping the user journey. Jenn offers tips for UX writers who are transitioning into leadership roles within their organizations, emphasizing the importance of developing a broader perspective and focusing on solving larger content problems. The discussion also addresses concerns surrounding AI tools like Chat GPT. While acknowledging the power of such technologies, Jenn encourages a critical approach and questioning the potential benefits and drawbacks. Drawing a parallel to concept cars in the automotive industry, she raises the question of whether certain AI capabilities are practical or aligned with industry trends. As we conclude this 100th-episode celebration, we express our deepest gratitude to all our listeners, guests, and supporters who have joined us on this incredible journey. We are honored to have shared these thought-provoking conversations and insights with you, and we look forward to continuing to explore the evolving landscape of content design and leadership in the post-apocalyptic world. Remember to stay tuned for more episodes of Writers in Tech as we continue to delve into the ever-evolving realm of writing, technology, and creativity. Thank you for being a part of our community!

In this episode of Writers in Tech, Ben Davies, a Senior Content Designer at Klarna and co-founder of Tech Outcast, shares his experience transitioning from product management to UX writing. He emphasizes the importance of educating oneself about UX writing and being resourceful when working with other departments. Davies also discusses his process for standardizing terminology across different departments in a company and suggests using AI tools like Chad GPT to analyze archived discussions. Yuval and Ben discuss the potential uses and limitations of Chat GPT, an artificial intelligence tool for generating content. They caution against relying too heavily on it as a solution and emphasize its usefulness in brainstorming and refining ideas. The conversation also touches on the importance of advocating for UX writing as a discipline within tech companies, despite recent layoffs impacting the industry. Towards the end, they mention Tech Outcast, a new community focused on offering content design services to companies through freelancing and consulting. Ben, a content designer, enjoys working with early stage startups and solo entrepreneurs to help them put together their first version of products. He believes in the importance of combining UX, product management and marketing to create value propositions that resonate with users. Ben founded Tech Outcasts as a community for talented people who feel like outcasts in the tech industry due to homogeneity in backgrounds and approaches. To land a UX writing gig right now, Ben advises contractors or freelancers to figure out their unique perspective before seeking out companies they'd like to work with directly rather than relying on traditional job boards.

In this episode of the Writers in Tech podcast, Yuval Keshtcher interviews Mohana Das, a lead UX Writer at Lazy Pay and founding member of a group of UX writers in India. They discuss Mohana's journey into content design, the challenges she faces as the only UX writer at her company, and the concept of "content debt" - a build-up over time of bad content that accumulates just like financial debt. The podcast is brought to you by the UX Writing Hub, which offers free and advanced courses on UX writing including Figma for UX Writing and Generative AI for UX Writers. Mohana, a content designer at LazyPay, shares her approach to tackling content debt in the interface. She emphasizes starting with a full audit of the entire application and product and taking a holistic approach. Mohana also stresses the importance of defining goals and ROI before revamping content. To show impact, she recommends picking low-hanging fruit like button copy or key screens for optimization. Collaborating with designers is crucial for success in this field. For those looking to break into content design, Mohana advises brushing up on UX fundamentals and creating a strong portfolio with real-world projects.