Share PLM Podcast

In this episode of the Share PLM Podcast, we are joined by Martin Lundqvist (CTO/Senior PLM Business Consultant at QCM) & Jörgen Ekblad (COO at QCM). QCM is a Swedish consultancy specializing in sustainable business development and digital transformation. With expertise in areas like PLM, software configuration management, DevOps, and UX/service design, they focus on understanding organizational needs to implement effective, customer-centric changes. They work with both small to medium-sized Swedish companies and large international organizations. Their holistic approach ensures digital solutions that drive continuous improvement and innovation.

Here are the key themes and takeaways from our rich and insightful discussion.

⚉ Lessons from Ericsson: Standards and Structure
⚉ PLM goes beyond software and the power of collaboration
⚉ Early encounters with sustainability
⚉ How motivations for sustainability have evolved
⚉ Why digitalization matters in sustainability data tracking
⚉ How to make data management fun
⚉ The rise of the Digital Product Passport (DPP)
⚉ Circular Economy: Connecting the dots between lifecycle thinking, cost savings, and innovation
⚉ How to design products with sustainability in mind
⚉ Why sustainability demands collaboration
⚉ The missing link in circular transformation
⚉ Customer expectations are driving change
⚉ AI and the Digital Product Passport
⚉ Martin and Jörgen's lessons from experience
⚉ Final Takeaways: Start where you are


CONNECT WITH MARTIN AND JÖRGEN:
⚉ Linkedin: https://www.linkedin.com/in/martin-lundqvist-phd-8a8aa961/ 
⚉ Linkedin: https://www.linkedin.com/in/j%C3%B6rgen-ekblad-6399842/ 

CONNECT WITH SHARE PLM:
⚉ Website: https://shareplm.com/ 

Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy.

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

In this episode of the Share PLM Podcast, we are joined by Jakob Åsell - CTO at Modular Management. Jakob is a seasoned expert in product architecture, modularization, and digital transformation. He currently leads the delivery of the PALMA SaaS solution, helping companies create, document, and govern modular product architectures. Jakob’s background spans cloud infrastructure, UX/UI design for complex systems, and enterprise IT landscape assessments to enable impactful digital transformation. With decades of experience in modular design methodologies, PLM/PDM systems, and CAD/CAE tools, he has worked across all levels of design—from detailed engineering to conceptual systems—supporting clients globally.

Join us as we explore the complex but highly rewarding world of modular product architectures:

⚉ What is modularity in product design?
⚉ The value of a modular mindset
⚉ Complexity reduction and business drivers
⚉ Beyond PLM - Where PALMA comes in
⚉ Defining Modules: More than just building blocks
⚉ The approach for a successful modularization 
⚉ Jakob’s journey from CAD Engineer to Architect 
⚉ Top-down vs. bottom-up approaches in modular architecture
⚉ The dual-track support in Modular Management 
⚉ Modularity, sustainability, and circular economy 
⚉ Using recycled and reused components 
⚉ The role of AI in Modular Management
⚉ How to start your modular journey
⚉ Building knowledge and incremental transformation through positive feedback loops 


CONNECT WITH JAKOB:
Linkedin: https://www.linkedin.com/in/jakob-asell/ 

CONNECT WITH SHARE PLM:
Website: https://shareplm.com/ 

Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy.

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

In this episode of the Share PLM Podcast, we are joined by Patrick Hillberg, an adjunct professor at Oakland University, where he teaches a graduate course in engineering management (called "Product Lifecycle Management") and is an Industry Advisor to the Department of Industrial and Systems Engineering. Patrick has decades of industry experience in designing, developing and leading teams in Product Lifecycle Management (PLM), Digital Twins, Digital Manufacturing, Process Planning, Robotics, and Machine Vision applications in Aerospace, Shipbuilding, Automotive, Construction, Packaging, and other industries. 

Join us as we dive deep into these topics:

⚉ Product Lifecycle Management (PLM) and Sustainability
⚉ Engineering ethics and catastrophic product failures
⚉ The role of culture in engineering and business decisions
⚉ Engineering Change Management: People vs. Process
⚉ What does a solution architect do?
⚉ Solution Architect vs. Project Manager
⚉ Agile approaches and communication in engineering projects
⚉ Are meetings a waste of time?
⚉ The rise of software-defined vehicles and new safety challenges
⚉ Traditional waterfall project management vs. agile methodology
⚉ Traditional waterfall approach vs. agile systems thinking in academia
⚉ Balancing finance, learning, and uncertainty
⚉ PLM approaches in the US vs. Germany
⚉ The role of human resources in PLM implementation


CONNECT WITH PATRICK:
Linkedin: https://www.linkedin.com/in/patrickhillberg/ 

CONNECT WITH SHARE PLM:
Website: https://shareplm.com/ 


Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy.

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

In this episode of the Share PLM Podcast, we are joined by Lucía Núñez Núñez, the PLM Project Manager at OHB Information Technology Services GmbH. Lucía studied aeronautical engineering at the Polytechnic University in Madrid, Spain. Since then, she has held various positions within the Aerospace industry.

In this episode, we are discussing:

⚉ From configuration management to PLM in the aerospace industry
⚉ Transitioning from paper to digital systems
⚉ Implementing ARAS as a Flexible PLM Solution
⚉ Customization, external support, and  overcoming implementation challenges
⚉ The role of digital twins, 3D CAD models, and PLM implementation
⚉ Strategies for organizational change and PLM system adoption
⚉ Benefits and ROI: Demonstrating PLM’s Value to Management
⚉ Benefits of PLM vs ERP in an engineering-to-order company
⚉ Collaboration with suppliers and addressing space industry limitations
⚉ Navigating workforce adaptability in digital transformation
⚉ Integrating simulation models into the digital workflow
⚉ Bridging model-based systems engineering and PLM
⚉ Overcoming resistance and driving user adoption in PLM across projects
⚉ The unexpected success of a PLM system implementation in the aerospace industry


CONNECT WITH LUCÍA:
Linkedin: https://shorturl.at/BXrPp

CONNECT WITH SHARE PLM:
Website: https://shareplm.com/ 

Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy.

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

In this episode of the Share PLM Podcast, we are joined by Christian Barlach. Christian is an accomplished Product Development Leader with over three decades of experience in developing complex software products and managing large-scale projects. A proven track record in designing and delivering innovative solutions across diverse industries and continents. His last position was working as a Business Process Reengineering Manager at ISC Consulting Engineers but previously worked at Dassault Systèmes as the director of R&D Solutions for the shipbuilding industry.

In this episode, we are discussing:

⚉ Unique Challenges in Engineering to Order (ETO)
⚉ Role of PLM in ETO
⚉ Key People in PLM Projects
⚉ Proliferation of Tools in the Engineering Space
⚉ Integrating Tools to Streamline Workflows
⚉ Challenges in Building and Sustaining Communities
⚉ Generational Dynamics and Incentivizing Collaboration
⚉ Transition vs. Change Management
⚉ Transition to Modern Systems: From CATIA V5 to 3D Experience
⚉ Leadership and Innovation Culture


CONNECT WITH CHRISTIAN:
Linkedin: https://www.linkedin.com/in/christian-barlach/ 


CONNECT WITH SHARE PLM:
Website: https://shareplm.com/ 


Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy.

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

In this episode of the Share PLM Podcast, as Series 3 kicks off, podcast hosts Maria Morris, Jos Voskuil, and Beatriz Gonzalez take a moment to reflect on Series 2 and discuss the exciting changes coming in Series 3.

Below, we explore key topics such as:

⚉ Key Takeaways from Series 2
⚉ Insights on Digital Transformation
⚉ Expanding the Guest Pool for Series 3
⚉ Advice for Beginners in PLM
⚉ Encouraging Gender and Cultural Representation for Series 3 


CONNECT WITH SHARE PLM:
Website: https://shareplm.com/ 


Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy.

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

In this episode of the Share PLM Podcast, we are joined by Brian Berger, the Vice President and Head of the Thickeners and Clarifiers Product Group at Metso. Based in Denver, Colorado, he has been leading this innovative product line since 2020. Prior to his current role, Brian was in charge of the Grinding Mills Product Line, with a global team spanning several locations: Australia, China, Sweden, Peru, Chile, and Finland.

In this episode, we are discussing:

⚉ Introduction to Thickeners and Clarifiers
⚉ Shifting from ETO (Engineering-to-Order) to CTO (Configure-to-Order)
⚉ PLM Benefits and Challenges
⚉ Product Managers and Product Management Evolution
⚉ Modularization and Digital Transformation
⚉ Cultural and Organizational Dynamics in the Company
⚉ Customer-Driven Sustainability and Lifecycle Services for Sustainability
⚉ Personal Challenges and the Driving Change
⚉ Navigating Career Transitions
⚉ Embracing Change and Challenging the Status Quo


CONNECT WITH BRIAN:
Linkedin: https://www.linkedin.com/in/brian-d-berger-p-e-9b455614/ 

CONNECT WITH SHARE PLM:
Website: https://shareplm.com/ 

Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy.

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

In this episode of the Share PLM Podcast, we are joined by Helene Ålander, a seasoned leader in digital transformation and former Head of PLM Architecture & Systems at Ericsson. Helene brings over 30 years of experience in the IT, telecom, and software industries and has been at the forefront of transforming complex organizations through Product Lifecycle Management (PLM).

In this episode, we are discussing:

⚉ Defining PLM and Product Portfolios
⚉ Ericsson's Digital Transformation in PLM
⚉ Leadership Style and Engaging People in Change
⚉ Applications of AI in PLM
⚉ Tackling Legacy Systems and Product Retirement
⚉ The Link Between Sustainability and Data
⚉ Emerging Trends in PLM
⚉ Advice for Junior Professionals in Building a Strong Foundation in PLM and IT Careers
⚉ The Value of Diverse Skillsets and Team Dynamics in Transformations
⚉ Challenges in Leading Transformations
⚉ Biggest Career Learning Moments
⚉ The Importance of Vision in Transformation

MENTIONED IN THIS EPISODE:
⚉ [Podcast] Episode 6: Revolutionizing PLM: Insights from Yousef Hooshmand - https://www.buzzsprout.com/1262360/episodes/13325798

CONNECT WITH HELENE:
⚉ Linkedin: https://www.linkedin.com/in/helenealander/

CONNECT WITH SHARE PLM:
⚉ Website: https://shareplm.com/ 

Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy. 

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

Come join Share PLM for another podcast episode with Maxime Gravel, aerospace engineer, industry expert, and Manager of Model-Based Engineering at Moog Inc. Max's career journey spans working with notable companies where he has been instrumental in driving innovation and transformation. 

In this episode, we unpacked: 

⚉ Max Gravel's career journey 
⚉ Transition to Model-Based Definition (MBD) 
⚉ Why choose model-based? 
⚉ The importance of leadership and culture in transformation 
⚉ What conditions foster a transformative mindset in organizations? 
⚉ Configuration Management (CM) in aerospace and beyond 
⚉ Adapting to new roles in MBD 
⚉ Navigating digital transformation with company leadership 
⚉ How do we make configuration management exciting for companies? 
⚉ How do we make model-based interesting or PLM interesting?
⚉ How Max evolved as a leader 
⚉ Lessons learned in 20 years in the business

CONNECT WITH MAXIME:
⚉ Linkedin: https://www.linkedin.com/in/maxime-gravel-54a14366/

CONNECT WITH SHARE PLM:
⚉ Website: https://shareplm.com/ 


Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy. 

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

Come join Share PLM for another podcast episode with Jim van Oss, a PLM veteran with over 39 years of experience at Moog (currently retired) and a Senior PLM Strategist for FYES. Jim specializes in PLM strategy and data models, intellectual property, Engineering and IT Management.  

Join us in this podcast episode as we dive deep into:

⚉ Who is Jim van Oss
⚉ Moog's Journey and Product Portfolio
⚉ Early Days of CAD and PDM Systems
⚉ The shift to PLM system
⚉ Implementing PLM at Moog
⚉ Integration of ERP and PLM Systems
⚉ Three main strategies for PLM at Moog
⚉ The future of PLM and Artificial Intelligence
⚉ Trademarks and Intellectual Property
⚉ Managing organizational change
⚉ Jim's advice for successful transformation
⚉ Takeaways

MENTIONED IN THIS EPISODE:

⚉ [Book] Product Lifecycle Management: Driving the Next Generation of Lean Thinking by Michael Grieves - https://amzn.to/4cvlBJi
⚉ [Book] The Digital Twin by Noel Crespi, Adam T. Drobot, Roberto Minerva - https://amzn.to/3VzSSfD
⚉ [Book] Virtually Perfect: Driving Innovative and Lean Products through Product Lifecycle Management by Michael Grieves - https://amzn.to/4cueGQy 

CONNECT WITH JIM:
⚉ Linkedin: https://www.linkedin.com/in/jvanoss/

CONNECT WITH SHARE PLM:
⚉ Website: https://shareplm.com/ 

Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy. 

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

Come join Share PLM for another podcast episode with Andrea Järvrén, the Transformation Manager, Methods and Practices in Tetra Pak. Andrea has a strong background in business transformation and global process driver roles with focus on problem solving with an iterative approach. She specialises in facilitation with Design Thinking mindset, Design Sprints and tailored workshops in an enterprise setting, doing everything from facilitating, distributing competence, transforming and scaling to accelerating transformation. 

In this episode, we are talking about:

⚉ Introduction to Design Thinking at Tetra Pak
⚉ Practical Applications of Design Thinking
⚉ Design Sprint Methodology
⚉ Facilitation and Preparation
⚉ Measuring Effectiveness
⚉ Adapting to Remote Work
⚉ Scaling Design Thinking Practices


MENTIONED IN THIS EPISODE:

⚉ [Book] Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days by Jake Knapp - https://amzn.to/4c3ih84 
⚉ [Book] Lean UX: Applying Lean Principles to Improve User Experience by Josh Seiden and Jeff Gothelf - https://amzn.to/3KAMmzX 
⚉ [Book] Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers (The Strategyzer series) by Alexander Osterwalder and Yves Pigneur - https://amzn.to/4c9QHWR 
⚉ Playing to Win: How Strategy Really Works by A.G. Lafley and Roger L. Martin
⚉ AJ&Smart - https://www.ajsmart.com/ 
⚉ Lightning Decision Jam (LDJ) - https://www.workshopper.com/lightning-decision-jam 


CONNECT WITH ANDREA:
Linkedin: https://www.linkedin.com/in/andrea-j%C3%A4rvr%C3%A9n-56a1433/ 


CONNECT WITH SHARE PLM:
Website: https://shareplm.com/ 


Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy.

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

Come join Share PLM for another podcast episode with Roger Kabo, the Domain Architect for Marel, working on the border of business and IT in international environments. Roger has extensive PLM knowledge and experience and has experience in IT management, project management, analytical, and consulting skills.  

In this episode, we are going to talk about: 

⚉ Marel (Company Overview) 
⚉ Roger's PLM Roles and Responsibilities 
⚉ Engineering to Order (ETO) vs. Configure to Order (CTO) 
⚉ Integration of Services with PLM in Marel 
⚉ PLM Vision and Strategy 
⚉ PLM System and Future Roadmap 
⚉ Pragmatic Approach to Model-Based PLM 
⚉ Collaboration and Knowledge Sharing in the PLM Community 


MENTIONED IN THIS EPISODE:

• Marel -  https://marel.com/ 

CONNECT WITH ROGER:

• Linkedin: https://www.linkedin.com/in/roger-kabo-5ba6576/ 

CONNECT WITH SHARE PLM:

• Website: https://shareplm.com/ 

Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy. 

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

Come join Share PLM for another podcast episode with Björn Axling, Head of PLM and part of the Group Innovation management team at Grundfos with a mission to drive a Group-wide, cross-functional transformation into smarter, more efficient, and data-driven ways of working through the product lifecycle from ideation to end-of-life.

In this episode, we are going to talk about:

⚉ Björn's professional experience and perspectives
⚉ PLM transformation at Grundfos
⚉ Digitalization and people
⚉ Value drivers in PLM
⚉ PLM and business strategy
⚉ How to drive change while bringing people together
⚉ AI in PLM
⚉ Listening and communication in PLM
⚉ Culture in a global company and communication programs
⚉ People, processes, and tools
⚉ Tool compliance with processes, tailored setups, and customizations
⚉ Key takeaways for listeners 


MENTIONED IN THIS EPISODE:
⚉ Grundfos - https://www.grundfos.com/ 
⚉ Einride - https://einride.tech/ 


CONNECT WITH BJöRN:
⚉ Linkedin: https://www.linkedin.com/in/bjornaxling/ 


CONNECT WITH SHARE PLM:
⚉ Website: https://shareplm.com/ 


Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy.

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

Come join Share PLM for another podcast episode with Martijn Dullaart, the man behind the blog MDUX: The Future of CM and author of the book The Essential Guide to Part Re-Identification: Unleash the Power of Interchangeability and Traceability.

Martijn is CM2-P and CM2-S (CMII) certified and has a solid track record of introducing configuration management (CM) and product lifecycle management (PLM) best practices into organizations to achieve operational excellence.

In this episode, we will unpack:

⚉ What is configuration management (CM)?
⚉ The role and impact of CM in a business
⚉ The differences between PLM and CM
⚉ What are the business drivers for CM at C-level?
⚉ Winning board support for CM and PLM initiatives 
⚉ Challenges and rewards of working in CM and PLM
⚉ Breaking down silos and uniting diverse teams in CM
⚉ CM as a distinct business element
⚉ The importance of training and education in CM
⚉ Part Re-Identification (book) as a valuable resource for CM practitioners
⚉ Martijn's blog posts


RESOURCES:

⚉ (Book) The Essential Guide to Part Re-Identification: Unleash the Power of Interchangeability and Traceability - https://mdux.net/books/
⚉ IPX Training - https://ipxhq.com/training/cm2-certification-courses/about-ipx 


CONNECT WITH MARTIJN:

⚉ Website: https://mdux.net/
⚉ Linkedin: https://www.linkedin.com/in/mdullaart/


CONNECT WITH SHARE PLM:

⚉ Website: https://shareplm.com/ 


Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy.

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

Come join Share PLM for another podcast episode with Yousef Hooshmand, a prominent expert and pioneer in PLM. 

Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy.

🌐 Website: https://shareplm.com/ 

Come join Share PLM for another podcast episode with the founder and CEO of the company, Helena Gutierrez as she shares her thoughts on the human side of digital transformation. 

Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy.

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

www.shareplm.com/podcast

Come join Share PLM for another podcast episode with Antonio Casaschi as he shares his thoughts on the human side of digital transformation. 

Join us every month to listen to fascinating interviews, where we cover a wide array of topics, from actionable tips, to personal experiences, to strategies that you can implement into your PLM strategy.

If you have an interesting story to share and want to join the conversation, contact us and let's chat. We can't wait to hear from you!

Come join Share PLM for another podcast episode with Issam Darraj as he shares his thoughts on human-centric digitalization. Issam talks us through ABB's engineering perspective on driving transformation and discusses the importance of putting your focus on your people. 

In this episode we talk with Head of Solution Architecture, Johan Mikkelä, about his experience working in PLM. We discuss FLSmidth's Industrial Equipment PLM Transformation and the impact it made. 

Do you have any questions, topic suggestions, or know a PLM person who would be a great fit for the podcast? Let us know by visitng SharePLM.com/podcast.