Flower Farmer Forum

Register for the FREE webinar on avoiding burnout: https://www.sunnymarymeadowcoaching.com/registration-page-60063b60-008f-48ef-b083-d9d3ec13ee3e

In this episode of the Flower Farmer Forum podcast, Liz discusses strategies to reduce burnout on flower farms, focusing on the importance of hiring help and building a strong team. She shares her personal experiences and insights on transitioning from a manager to a leader, identifying bottlenecks in business operations, and practical tips for hiring the right employees. The conversation emphasizes the significance of teamwork, clear communication, and strategic planning in creating a sustainable and successful flower farming business.

Takeaways

• You can do anything, but you can't do everything.
• Hiring help is a huge responsibility and opportunity.
• Bottlenecks often start with us as the owner being unclear about expectations.
• Success is about teamwork and building a strong support system.
• The smallest shift in delegating tasks can be a game changer.
• Adjust your expectations as you both learn the best ways to work together.
• Hiring your first employee can feel overwhelming, but it can be rewarding.
• Clarity about roles and responsibilities is crucial for success.
• Planning ahead is essential to reduce stress and expenses.
• Hiring help allows you to focus on higher-value activities.

Helpful Links:

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

In this episode of the Back to Better podcast, host Liz engages with Jones Loflin, author of 'Juggling Elephants'. They explore the themes of work-life balance, the importance of background and shared experiences, and the concept of juggling various responsibilities in life. The conversation delves into the significance of focusing on the right 'ring' at the right time, recognizing when to take breaks, and the role of purpose in achieving happiness and success. They also discuss the importance of communication and support in personal and professional relationships, and how to celebrate successes along the way.

Takeaways

• The concept of juggling elephants represents the challenges of managing multiple responsibilities.
• Understanding your background shapes your perspective and influences your actions.
• It's essential to focus on the right 'ring' in life: work, self, or relationships.
• Time management and focus are crucial for productivity and success.
• Recognizing when to take breaks can enhance overall performance and well-being.
• Purpose is a driving force behind happiness and success in life.
• Clear communication of expectations can prevent misunderstandings and create a supportive environment.
• Finding joy in everyday life contributes to overall happiness.
• Celebrating small successes can boost motivation and morale.
• The role of a ringmaster is to manage and influence the various aspects of life effectively.

The "Back to Better" Book Club podcast is your free, bi-monthly journey toward personal growth and transformation. Each month, tune in for two episodes—one where the host dives into key insights and takeaways from the selected book, and another featuring an in-depth discussion with a guest who brings fresh perspectives to the conversation. Whether you're looking to improve your mindset, habits, or life in general, this podcast is your companion on the path to better.

To Join the Book Club:

https://www.lizfiedlermergen.com/back-to-better-book-club-membership-landing-page-1

Connect:

https://www.lizfiedlermergen.com/

https://www.instagram.com/lizfiedlermergen/

https://www.facebook.com/groups/419082867827460

Register for the FREE webinar on avoiding burnout: https://www.sunnymarymeadowcoaching.com/registration-page-60063b60-008f-48ef-b083-d9d3ec13ee3e

In this conversation, Liz discusses her experiences and strategies for avoiding burnout as a flower farmer. She emphasizes the importance of financial management, setting clear goals, and creating boundaries to maintain a healthy work-life balance. Liz shares her transition from a seasonal business model to a year-round operation, highlighting the benefits of planning and prioritizing tasks to reduce stress and enhance profitability. The conversation serves as a guide for flower farmers looking to sustain their passion while managing the demands of their business effectively.

Takeaways

• It's crucial to record experiences when they are fresh.
• Financial management is key to avoiding burnout.
• Setting clear revenue goals helps maintain focus.
• Burnout often results from operating without boundaries.
• Running a business requires a long-term perspective.
• Planning for off-seasons can reduce stress.
• Transitioning to year-round operations can stabilize income.
• Creating boundaries allows for a healthier work-life balance.
• Proactive financial management leads to smoother operations.
• Investing in personal development can enhance business practices.

Helpful Links:

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

In this engaging podcast episode, Liz and Bailey discuss the intricacies of balancing career and family life, exploring themes of time management, success, and the concept of having it all. Bailey shares her experiences as a senior learning consultant and a mother of three, detailing her work schedule, travel dynamics, and the importance of tracking time. The conversation delves into the definitions of success and significance, emphasizing the need for self-examination and the pursuit of fulfillment in both personal and professional realms. The episode concludes with reflections on flexibility in work and parenting, and the evolving nature of work-life balance.

Takeaways

• Liz and Bailey discuss the challenges of balancing career and family life.
• Bailey shares her experience as a senior learning consultant and mother.
• The importance of tracking time for both work and personal life is emphasized.
• Success is redefined beyond traditional metrics, focusing on personal fulfillment.
• The concept of 'having it all' is explored and critiqued.
• Golden hours for productivity are identified as crucial for effective work.
• Flexibility in work schedules is essential for managing family responsibilities.
• Negotiating work hours can lead to better work-life integration.
• The distinction between success and significance is highlighted.
• Self-examination is key to understanding personal values and goals.

The "Back to Better" Book Club podcast is your free, bi-monthly journey toward personal growth and transformation. Each month, tune in for two episodes—one where the host dives into key insights and takeaways from the selected book, and another featuring an in-depth discussion with a guest who brings fresh perspectives to the conversation. Whether you're looking to improve your mindset, habits, or life in general, this podcast is your companion on the path to better.

To Join the Book Club:

https://www.lizfiedlermergen.com/back-to-better-book-club-membership-landing-page-1

Connect:

https://www.lizfiedlermergen.com/

https://www.instagram.com/lizfiedlermergen/

https://www.facebook.com/groups/419082867827460

In this episode of the Flower Farmer Forum podcast, Lizdiscusses the importance of financial health for flower farmers, emphasizing that understanding and managing finances is crucial for sustainability and success in the business. She shares insights on how to monitor financial health throughout the year, the significance of tax planning, and practical tips for organizing finances. Liz encourages farmers to reflect on their business's profitability and personal well-being, offering support for those feeling overwhelmed or questioning their business direction.

Takeaways

• Financial health is a year-long process, not just tax season.
• Understanding your financial position helps in making informed decisions.
• Pre-selling flowers can create predictability in income.
• Organizing receipts monthly prevents confusion at tax time.
• Quarterly reviews of profit and loss statements are essential.
• Depreciation can significantly impact tax deductions.
• Setting aside money for taxes quarterly avoids surprises.
• Tracking expenses accurately is crucial for financial clarity.
• Reflecting on personal well-being is as important as business health.
• Seeking professional help can provide clarity and direction.

Helpful Links:

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

Get the Free Guide: https://www.sunnymarymeadowcoaching.com/free-downloads-resources-1

In this episode of the Flower Farmer Forum podcast, host Liz Fiedler-Mergen discusses the essential practices for labeling and storing dahlias in the fall. She emphasizes the importance of proper labeling to ensure the identification of different varieties, especially before the frost hits. Liz shares her techniques for storing dahlias, including the best materials to use and the ideal conditions for storage. She also highlights the significance of selecting the right dahlia varieties for both personal enjoyment and business needs, providing insights into her own experiences and plans for the upcoming season.

Takeaways

• Labeling dahlias is crucial before the frost hits.
• Use oil-based paint markers for durable labeling.
• Store dahlias at 45 to 55 degrees for best results.
• Dahlias can be stored without dividing them.
• Organize your dahlias by keeping a list of which to keep or sell.
• Timing is key for labeling and storing dahlias.
• Consider the market demand when choosing dahlia varieties.
• A good storage method involves keeping dirt on the tubers.
• Plan for future seasons by evaluating your current dahlias.

Helpful Links:

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

Summary

In this episode, Liz and Abbey discuss the book 'I Know How She Does It' by Laura Vanderkam. They share their thoughts on the book and how it applies to their own lives. They discuss the concept of managing time and finding balance between work, family, and personal life. They also talk about the importance of being aware of when you are working past the point of diminishing returns and the value of quality time with family. Overall, the episode emphasizes the importance of flexibility and finding what works best for each individual's unique situation.

Takeaways

• Managing time and finding balance is essential for success in all areas of life.
• Being aware of when you are working past the point of diminishing returns can help increase productivity.
• Quality time with family is important and should be prioritized.
• Flexibility in scheduling and finding what works best for you is key to achieving a balanced life.

The "Back to Better" Book Club podcast is your free, bi-monthly journey toward personal growth and transformation. Each month, tune in for two episodes—one where the host dives into key insights and takeaways from the selected book, and another featuring an in-depth discussion with a guest who brings fresh perspectives to the conversation. Whether you're looking to improve your mindset, habits, or life in general, this podcast is your companion on the path to better.

To Join the Book Club:

https://www.lizfiedlermergen.com/back-to-better-book-club-membership-landing-page-1

Connect:

https://www.lizfiedlermergen.com/

https://www.instagram.com/lizfiedlermergen/

https://www.facebook.com/groups/419082867827460

In this episode of the Flower Farmer Forum podcast, Liz discusses the benefits of growing jewels of opar, a flower that adds texture and movement to bouquets. Liz shares her personal experience with growing jewels of opar and highlights its versatility in different floral arrangements. She also provides practical tips on harvesting and using the flowers. The episode concludes with a reminder to pause and reflect before making any big decisions in the flower farming business.

Takeaways

• Jewels of opar is a flower that adds texture and movement to bouquets and floral arrangements.
• It is a versatile flower that can be used in weddings, events, and wearable flowers.
• The flowers start blooming in mid-August and continue to produce throughout the season.
• Harvesting the flowers requires waiting until the petals fall off and the berries become woody and rigid.
• Before making any big decisions in the flower farming business, it is important to pause, reflect, and gather information.

Helpful Links:

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

The "Back to Better" Book Club podcast is your free, bi-monthly journey toward personal growth and transformation. Each month, tune in for two episodes—one where the host dives into key insights and takeaways from the selected book, and another featuring an in-depth discussion with a guest who brings fresh perspectives to the conversation. Whether you're looking to improve your mindset, habits, or life in general, this podcast is your companion on the path to better.

To Join the Book Club:

https://www.lizfiedlermergen.com/back-to-better-book-club-membership-landing-page-1

Connect:

https://www.lizfiedlermergen.com/

https://www.instagram.com/lizfiedlermergen/

https://www.facebook.com/groups/419082867827460

Helpful Links:

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

In this episode, Liz discusses the pros and cons of growing lisianthus, a beautiful but somewhat tricky flower. She shares her experiences and tips for successfully growing lisianthus, including the importance of buying plugs instead of starting from seed, the need for well-drained soil and plenty of sunlight, and the different bloom times of different lisianthus groups. Liz also emphasizes the profitability of selling lisianthus by the stem or using them in premium arrangements, rather than including them in lower-priced bouquets. Overall, lisianthus can be a valuable addition to a flower farm if grown and marketed correctly.

Takeaways

• Consider buying plugs instead of starting lisianthus from seed for better success.
• lisianthus requires well-drained soil and plenty of sunlight, but does not like to have wet feet.
• Different lisianthus groups have different bloom times, so plan accordingly for succession planting.
• Selling lisianthus by the stem or using them in premium arrangements can be more profitable than including them in lower-priced bouquets.
• lisianthus has a long vase life and can be stored in a cooler for up to two weeks.

Helpful Links:

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

Learn about Foundations of Peddling Perishable Products: https://www.sunnymarymeadowcoaching.com/foundationsofPPP

Katie and Audra from Ranchy Stems discuss their experience taking Liz's course on Peddling Perishable Products. They talk about their backgrounds, their journey in investing in themselves, and the changes they made to their flower farming business as a result of the course. They emphasize the importance of efficiency, streamlining processes, and building a business around their life. They also highlight the value of the course in providing guidance, shortcuts, and a community of support. Overall, they express gratitude for the course and the opportunity to learn and grow their business.

Takeaways

• Efficiency and streamlining processes are key to running a successful flower farming business.
• Building a business around your life, rather than the other way around, is important for sustainability and work-life balance.
• Investing in education and guidance, such as taking a course, can provide valuable shortcuts and help avoid costly mistakes.
• Being part of a supportive community of like-minded individuals can provide inspiration, motivation, and opportunities for collaboration.
• Constant learning and adaptation are essential for growth and success in the flower farming industry.

Helpful Links:

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

In this episode, Liz discusses the topic of growing snapdragons for cut flower farming. She covers various aspects such as market demand, pricing, starting needs, space requirements, harvest needs, and sales methods. Snapdragons are considered a versatile and popular flower that can be grown in most zones. They have a long vase life and can be harvested when two-thirds open. The host also mentions the importance of choosing the right variety and provides tips for purchasing plugs or starting from seeds.

Takeaways

• Snapdragons are a versatile and popular flower that can be grown in most zones.
• They have a long vase life and can be harvested when two-thirds open.
• Consider market demand and pricing when deciding to grow snapdragons.
• Snapdragons can be started from plugs or seeds, with plugs being a convenient option.
• Support netting may be needed for outdoor planting, and they can be stored in the cooler for up to 10 days.
• Choose the right variety for your specific needs and sales methods.

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Look for the bonus PPP episodes on running a cut flower farm and growing your business. The PPP stands for “peddling perishable products”, which is the signature course for her coaching business, www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Farm website: www.sunnymarymeadow.com

Farm instagram: https://www.instagram.com/sunnymarymeadow/

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

The Flower Farmer Forum podcast has been rebranded from Sunny Mary Meadow to better represent its goal of creating a vibrant community for flower farmers. The podcast has reached over 100,000 downloads and will continue to release regular episodes on profitably growing flowers and sustainable agriculture. Season two will feature episodes on different flowers, interviews with flower farmers, and a book club focused on self-help. The podcast also offers workshops, courses, and coaching for flower farmers.

Takeaways

• The Flower Farmer Forum podcast has been rebranded to better reflect its goal of creating a community for flower farmers.
• The podcast has reached over 100,000 downloads and continues to release regular episodes on profitably growing flowers and sustainable agriculture.
• Season two will feature episodes on different flowers, interviews with flower farmers, and a book club focused on self-help.
• The podcast also offers workshops, courses, and coaching for flower farmers.

Look for the bonus PPP episodes on running a cut flower farm and growing your business. The PPP stands for “peddling perishable products”, which is the signature course for her coaching business, www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Farm website: www.sunnymarymeadow.com

Farm instagram: https://www.instagram.com/sunnymarymeadow/

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

In this episode, Liz announces her name change and the rebranding of her podcast from Sunny Mary Meadow Podcast to Flower Farmer Forum. She discusses her initial hesitation to change the name and her desire to focus on both flower farming and the business side of her farm. Liz shares her love for flower farming and the reasons why every day feels like a Friday for her. She talks about the importance of hiring help, setting goals, and creating systems to make the business more efficient and enjoyable. Liz also reveals her plans for expanding her farm and building a sustainable business for future generations.

Takeaways

• Changing the name of a podcast or business can be a strategic decision to better align with the focus and goals of the brand.
• Finding joy and fulfillment in a business requires intentional planning, hiring help, and creating systems to streamline operations.
• Setting clear goals and having predictable revenue streams can reduce stress and create a sense of calmness in the business.
• Building a sustainable business involves transitioning from being an operator to being an owner, delegating tasks, and focusing on long-term growth and scalability.
• Business ownership allows for flexibility and the ability to pursue other interests and passions while still running a successful enterprise.

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Look for the bonus PPP episodes on running a cut flower farm and growing your business. The PPP stands for “peddling perishable products”, which is the signature course for her coaching business, www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Farm website: www.sunnymarymeadow.com

Farm instagram: https://www.instagram.com/sunnymarymeadow/

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

Free Webinar signup: https://www.sunnymarymeadowcoaching.com/registration-page-98506269-a075-4c81-99f8-48df49979579

In this episode, Liz discusses the process of harvesting flowers on her farm and shares tips for maximizing efficiency. She emphasizes the importance of planning and growing the right crops in the right quantities. Liz also talks about the benefits of batch work and having a central location for tools and materials. She provides insights into her bouquet-making process and highlights the significance of intentional flower selection for events.

Takeaways

• Plan and grow the right crops in the right quantities to reduce waste and maximize efficiency.
• Utilize batch work to streamline the harvesting and bouquet-making process.
• Have a central location for tools and materials to improve organization and save time.
• Select flowers intentionally for events to ensure they are fully open and at their prime.

Helpful Links:

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Crop Planning Journal: https://amzn.to/3xubPZh

Crop Planning Course: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout

Dewitt Fabric: https://www.dewittcompany.com/products/landscape-fabric/

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

Free Webinar signup: https://www.sunnymarymeadowcoaching.com/registration-page-98506269-a075-4c81-99f8-48df49979579

In this episode, Liz discusses planting and efficiency in flower farming. She emphasizes the importance of planning and getting specific about what and how much to grow based on what can be sold. The episode also features a discussion about Tilmor a company that offers tools and equipment for small growers. The host shares her experience with the Dibbler tool and the benefits of using pre-cut fabric for weed control. She also explores the advantages of buying plugs instead of starting from seeds and suggests enlisting the help of the community to make planting more efficient.

Helpful Links:

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Crop Planning Journal: https://amzn.to/3xubPZh

Crop Planning Course: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout

Dewitt Fabric: https://www.dewittcompany.com/products/landscape-fabric/

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

Free Webinar signup: https://www.sunnymarymeadowcoaching.com/registration-page-98506269-a075-4c81-99f8-48df49979579

In this episode, host Liz kicks off the Productivity and Efficiency Tips for Flower Farming Mini Series. She emphasizes the importance of focusing on expenses and time management to increase profitability. The episode is part of a mini-series divided into three parts: planning, planting, and harvesting. Liz provides insights on crop planning, inventory management, and task management. She also shares her experiences with tools and resources that have helped streamline her flower farming process. The upcoming episodes will cover planting with precision and the importance of event work and subscriptions.

Takeaways

• Focus on expenses and time management to increase profitability in flower farming.
• Crop planning is crucial for predicting sales and optimizing flower production.
• Take inventory of seeds, tools, and resources to avoid wastage and panic buying.
• Invest in tools and resources that streamline the flower farming process, such as a dibbler and a journal for crop planning.
• Analyze and optimize planting and harvesting techniques to maximize productivity.
• Consider the different needs and expectations of event work and subscription customers.

Helpful Links:

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Crop Planning Journal: https://amzn.to/3xubPZh

Crop Planning Course: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

Blog version of the podcast: https://www.sunnymarymeadowcoaching.com/blog/creating-a-beautiful-wildflower-patch-my-journey-and-tips-for-success

In this episode, Liz discusses her wildflower patch and the process of planting and maintaining it. She shares her personal experience and tips for preparing the soil, choosing the right seeds, and dealing with weeds. Liz also mentions the importance of regular maintenance and the transition from annuals to perennials in the patch.

Takeaways

• Preparing the soil and removing weeds and debris is crucial before planting a wildflower patch.
• Choosing the right seeds for your climate and soil type is important for successful growth.
• Regular watering in the initial weeks is crucial for seed germination.
• Maintaining the patch and controlling weeds is necessary to prevent them from taking over.
• The patch will evolve over time, with annuals going to seed and perennials becoming more dominant.
• Consider seeking support and grants from programs like the CSP for larger-scale wildflower projects.

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

The Flower Farmer Forum Friday Featured Flower Farmer is a series of interviews with flower farmers who are doing things differently.

Nicole from Olson Blooms shares her journey of starting a flower farming business in Holly, Minnesota. She talks about the inspiration behind her farm name and the significance of her family's history in the area. Nicole discusses her transition from teaching to farming and the challenges she faced along the way. She explains her current offerings, including bouquet subscriptions, DIY bloom buckets, and flower arranging workshops. Nicole also shares her goals for the future, including adding more perennials and shrubs to her farm.

Takeaways

• Starting a flower farming business can provide a sense of control and fulfillment for individuals looking for something of their own.
• It's important to find a balance between personal goals and family needs when running a flower farm.
• The business side of flower farming can be just as important, if not more, than the growing aspect.
• Growing a variety of flowers allows for seasonal changes and customer satisfaction.
• Having an open mind and being adaptable to change is crucial for long-term success in the flower farming industry.

Olson Blooms: https://www.olsonblooms.com/

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

In this conversation, Liz and Kelly Cane of Moxie Creative discuss the importance of branding, website creation, and the pitfalls of DIY marketing. They emphasize the need for professional expertise in logo design and branding, as well as the significance of a well-maintained and updated website. The conversation also touches on the challenges and misconceptions faced by small business owners in the realm of marketing and branding.

Takeaways

• The importance of professional expertise in logo design and branding
• The significance of a well-maintained and updated website
• Challenges and misconceptions faced by small business owners in marketing and branding

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

The Flower Farmer Forum Friday Featured Flower Farmer is a series of interviews with flower farmers who are doing things differently. The first episode features Katie and Audra from Ranchy Stems in South Dakota. They discuss their journey into flower farming, their initial struggles with selling at farmers markets, and their shift towards agritourism. Their why for starting a flower farm includes the desire for freedom and financial stability, as well as a love for flowers. They also emphasize the importance of finding a niche and adjusting their business model based on market demand. Audra and Katie discuss their love for flowers and their journey in starting Ranchy Stems, a flower farm in rural South Dakota. They talk about the challenges they faced, the importance of communication and record-keeping, and the value of learning from failures. Audra and Katie also share their plans for the future, including subscriptions, nursing home sponsorships, and on-farm events. They emphasize the need to have a sense of purpose and to be confident in one's abilities.

Follow Ranchy Stems: https://www.instagram.com/ranchystems/

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/sunnymarymeadow/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

In this episode, Liz discusses her experience growing ranunculus in zone 4B. She shares her methods for pre-sprouting the corms, planting them in the high tunnel, and overwintering them. Liz also talks about the importance of using high tunnels in colder climates and the challenges she faced with saving and replanting the corms. She concludes by mentioning her plans for the upcoming year and the changes she will make to her subscription offerings.

Takeaways

• Ranunculus can be successfully grown in zone 4B with the use of a high tunnel.
• Pre-sprouting the corms and planting them in trays or directly in the ground can yield good results.
• Overwintering ranunculus is possible but requires careful storage and selection of healthy corms.
• Soil health is important for successful ranunculus cultivation, and cover crops can help improve it.
• Consider the timing of ranunculus blooms when planning subscriptions or sales.
• Selling ranunculus at a premium price is justified due to the high demand and cost of wholesale corms.

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

$25 off code: https://storeitcold.referralrock.com/l/6R543BWF/

In this episode of the Sunny Mary Meadow podcast, Liz Fiedler discusses flower coolers and cooling solutions for small businesses with Julia DeGennaro from CoolBot. They cover topics such as the use of floral coolers, the importance of coolers for flower storage, retrofitting coolers, and the basics of building a cooler. Julia also explains the Coolbot and its capabilities, as well as the different types of coolers and their setup considerations. The conversation covers the importance of cool storage for flowers, the options for building or buying a cooler, and the considerations for mobile coolers. It also delves into the impact of temperature on flower storage and the referral program for Coolbot.

Takeaways

• The use of floral coolers is instrumental in the efficient storage and preservation of flowers for small businesses.
• Retrofitting coolers with the Coolbot controller can be a cost-effective solution for businesses facing compressor issues.
• Understanding the basics of building a cooler, including setup considerations and humidity levels, is essential for businesses looking to create their own cooling solutions. The importance of cool storage for flowers, especially for flower farmers and florists.
• Considerations for building or buying a floral cooler, including the options for mobile coolers.
• The impact of temperature on flower storage and the referral program for Coolbot.

CoolBot: https://www.storeitcold.com/

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

More information on Farmer Florist Boot Camp and the link to sign up: https://www.sunnymarymeadowcoaching.com/joinus-32544a52-8c39-4821-b321-b3548312c38e

Check out Jeni: https://www.thefloralhustle.com/

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/sunnymarymeadow/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

In this episode, Liz discusses the importance of rest and recovery in business. She emphasizes that running a business is not a solo endeavor and shares her experience of having a team to help her. Liz talks about the dangers of trying to do too much and the importance of finding a balance between work and personal life. She also explores the role of rest in enhancing productivity, maintaining physical and mental health, fostering creativity, and making informed decisions. Liz encourages listeners to prioritize rest and incorporate it into their business plans.

Takeaways

• Running a business is not a solo endeavor; having a team to help is important.
• Trying to do too much can lead to burnout; finding a balance is crucial.
• Rest and recovery enhance productivity and maintain physical and mental health.
• Rest fosters creativity and improves decision-making.
• Incorporating rest into your routine and setting boundaries is essential for long-term success and well-being.

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

In this conversation, Liz and Abbey discuss various topics related to flower farming and entrepreneurship. They touch on the challenges of balancing multiple businesses, the importance of finding your niche, and the need to evaluate and adjust your business strategies. They also talk about risk tolerance and the mindset needed to overcome fear and pursue your goals. Overall, the conversation provides insights and advice for aspiring flower farmers and entrepreneurs. In this part of the conversation, Abbey discusses the benefits of having systems in place to manage her schedule and handle customer requests. She also talks about the challenges of turning down potential business due to being fully booked. Abbey shares her experience with adjusting her pricing and learning the value of her products and services over time. She emphasizes the importance of keeping track of hours and costs when starting a business. Abbey also provides insights on growing and selling peonies, including the need for a good cooler and understanding the shelf life of the flowers. She talks about attracting customers through word of mouth, joining local groups or chambers, and collaborating with traditional florists. Abbey encourages entrepreneurs to be brave and take the leap in starting their own business.

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

In this episode, Liz Fiedler discusses the pros and cons of selling flowers in your first year of flower farming. She shares her personal opinion and experiences, emphasizing the importance of identifying your goals and motivations. Liz believes that selling flowers in the first year can provide valuable market insight, help build a customer base, and jumpstart learning in business operations. However, she also acknowledges the potential risks and challenges, such as maintaining quality standards and managing pricing. The episode concludes with a reminder to weigh personal circumstances, resources, and goals when deciding whether to sell flowers in the first year.

Takeaways

• Identify your goals and motivations before deciding whether to sell flowers in your first year.
• Selling flowers in the first year can provide valuable market insight and help build a customer base.
• Consider the potential risks and challenges, such as maintaining quality standards and managing pricing.
• Weigh personal circumstances, resources, and goals when making the decision to sell flowers in the first year.

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

In this episode, Liz discusses the concept of going deeper, not wider with your customer base. She shares her experience with her flower farm business and how she shifted her focus to building stronger relationships with a smaller group of customers. Liz emphasizes the importance of understanding customer needs, reducing advertising costs, and fostering customer loyalty. She also explores the mindset work required to stay focused on the end goal and avoid getting caught up in vanity metrics. Liz concludes by recommending the book 'The Gap and the Gain' by Dan Sullivan as a resource for personal development and motivation.

Takeaways

1. Focus on building stronger relationships with a smaller group of customers rather than trying to attract a large audience.
2. Understanding customer needs and anticipating their future needs can lead to repeat sales and customer loyalty.
3. Reducing advertising costs by focusing on existing customers can save time and money.
4. Training new customers takes time, so focusing on repeat customers allows for more time to improve products and services.
5. Deepening relationships with existing customers can lead to a more stable and predictable revenue stream.
6. Celebrate and acknowledge the progress you have made instead of fixating on what is still ahead.
7. Share your achievements with others to reinforce a positive mindset and culture of appreciation.

Resources

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

The Gap and the Gain: https://a.co/d/0Zvg6df

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram:https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

The conversation is about Facebook and Instagram ads and targeted ads in general. The guest, Lexi Wright, is an expert in this topic and runs a marketing agency called Back Pocket Social. They discuss the importance of having clear goals and measuring success when running ads. They also talk about the different audiences on Facebook and Instagram and how to target ads accordingly. The conversation emphasizes the value of hiring a freelancer or specialist to help with ads, especially if time is limited. For those DIYing their ads, they suggest starting with boosting posts that drive sales and analyzing website analytics to see if the ads are effective. In this conversation, Liz and Lexi discuss the process of setting up and running Facebook ads. They also explain the importance of having a website and how to choose the right type of ad and audience for your campaign. Lexi emphasizes the need for measuring and analyzing results, as well as the importance of having clear goals and a customer journey map. They also discuss the mindset and mindset shifts necessary for successful marketing.

Takeaways

• Having clear goals and measuring success is crucial when running Facebook and Instagram ads.
• Understanding the different audiences on Facebook and Instagram can help in targeting ads effectively.
• Hiring a freelancer or specialist can save time and yield better results when running ads.
• For those DIYing their ads, start by boosting posts that drive sales and analyze website analytics to evaluate effectiveness. Set up a Facebook Business Manager account to run Facebook ads.
• Bring your assets, such as your Facebook and Instagram pages, into your Business Manager account.
• Set up an ad account to have more options for targeting and data.
• Consider setting up a data set to gather more information about your website visitors.
• Choose the right type of ad based on your goals, such as awareness, traffic, or engagement.
• Define your audience and set a budget for your ads.
• Create eye-catching creatives and compelling copy for your ads.
• Measure and analyze your results to make informed decisions.
• Have clear goals and create a customer journey map to guide your advertising strategy.
• Develop a growth mindset and understand the importance of measuring and analyzing data in marketing.

Helpful Links:

Link to her free guide: backpocketsocial.com/liz

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcastnstagram: https://www.instagram.com/flowerfarmerforum/

Coaching: https://www.sunnymarymeadowcoaching.com/

In this episode, Liz wraps up the three-part mini-series on starting a flower farm. The main theme is the commitment to learning and understanding the various aspects of running a business, beyond just growing flowers. The host discusses the importance of sales, handling rejection, and analyzing the market. They also emphasize the need for efficiency and streamlining processes to save time and avoid burnout. The episode concludes with an invitation to a live Q&A webinar.

Takeaways

• Starting a flower farm requires a commitment to learning about all aspects of running a business, not just growing flowers.
• Efficiency and streamlining processes are crucial to save time and prevent burnout.
• Analyzing the market and understanding customer preferences is essential for success.
• Sales and handling rejection are important skills to develop.
• Consider the resources available and the level of commitment required before starting a flower farm.

Link to signup for the webinar: https://www.sunnymarymeadowcoaching.com/registration-page-27840ccf-7ed0-4fa7-a4bd-16e51986adfd

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

In this episode, Liz discusses the resources needed to start a flower farm, specifically focusing on time and money. She emphasizes the importance of considering the amount of time available and the flexibility of that time when starting a business. She also highlights the financial investment required to run a flower farm and the need for a safety net and an exit strategy. The host encourages listeners to have a clear end goal in mind and to be realistic about the challenges and sacrifices involved in starting a flower farm.

Takeaways

• Consider the amount of time and flexibility you have available before starting a flower farm
• Be prepared for the financial investment required to run a flower farm
• Have a clear end goal in mind and plan for a safety net and an exit strategy
• Be realistic about the challenges and sacrifices involved in starting a flower farm

Link to signup for the webinar: https://www.sunnymarymeadowcoaching.com/registration-page-27840ccf-7ed0-4fa7-a4bd-16e51986adfd

Smart Labels: https://www.amazon.com/QR-Smart-Labels-Scannable-Organization/dp/B0BJS364C6?maas=maas_adg_31EA81720AD78B3DA43CB84763549F2B_afap_abs&ref_=aa_maas&tag=maas

Blog: https://www.sunnymarymeadowcoaching.com/blog/should-you-start-a-flower-farm-managing-time-and-expenses

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram:https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

This episode is part one of a three-part mini-series titled 'Should You Start a Flower Farm?' Liz discusses important questions to ask yourself before starting a flower farm, such as how you feel about sales and how you handle rejection. The episode emphasizes the need to analyze the market for the flowers you want to grow and be comfortable with criticism and unhappy customers. It also highlights the importance of understanding that not everyone will be your customer and being okay with that. The episode concludes by encouraging listeners to sign up for a live Q&A webinar and teasing the topics of the next two parts of the mini-series.

Takeaways

• Before starting a flower farm, analyze the market for the flowers you want to grow and be willing to adjust your plans accordingly.
• Be comfortable with criticism and unhappy customers, as not everyone will appreciate or understand the value of your flowers.
• Understand that you are not for everyone, and be okay with that. Focus on attracting and serving the customers who appreciate your products and services.
• Selling flowers is the key to making money in a flower farm business, not just growing them.
• Sign up for the live Q&A webinar and stay tuned for parts two and three of the mini-series, which will cover learning about things other than flowers and assessing your available resources.

Link to signup for the webinar: https://www.sunnymarymeadowcoaching.com/registration-page-27840ccf-7ed0-4fa7-a4bd-16e51986adfd

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Blog: https://www.sunnymarymeadowcoaching.com/blog/should-you-start-a-flower-farm-part-1-questions-to-consider

Podcast website: www.sunnymarymeadowcoaching.com

Podcast Instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

In this episode, Liz Fiedler discusses how she uses high tunnels to grow and sell tulips. She explains how she uses high tunnels for season extension and succession planting, and shares tips on selecting tulip varieties and planting techniques. Liz also talks about her experience with growing tulips in crates and outside, and how she manages the different stages of blooming. She discusses the importance of planning and organization in selling perishable products like tulips, and highlights the benefits of using high tunnels for controlling the blooming schedule and maximizing profitability.

Takeaways

• High tunnels are a valuable tool for season extension and succession planting of tulips.
• Selecting early and late blooming varieties can help spread out the blooming schedule.
• Planting tulips in raised beds with powdery dry soil makes for easier planting and harvesting.
• Managing the blooming schedule and controlling the temperature inside the high tunnels is crucial for maximizing profitability.
• Planning and organization are key when selling perishable products like tulips.

Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4

Blog: https://www.sunnymarymeadowcoaching.com/blog/how-to-use-secession-planting-to-grow-and-sell-20-000-tulips

Podcast website: www.sunnymarymeadowcoaching.com

Podcast instagram: https://www.instagram.com/flowerfarmerforum/

Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.

Podcast Facebook group: https://www.facebook.com/groups/888196709178852

In this episode, Liz and Robert discuss the importance of email marketing for businesses. They highlight the limitations of relying solely on social media platforms and emphasize the need for a direct line of communication with customers. They also explore different email marketing tools and recommend options like MailerLite and BraveO. The conversation covers laws and regulations related to email marketing, including the importance of obtaining permission from subscribers. Liz shares her strategies for building an email list and engaging customers, while Robert suggests offering lead magnets as incentives for subscribers. They conclude by discussing the integration of social media and email marketing to maximize customer engagement and sales. In this conversation, Liz and Robert discuss various aspects of email marketing and its impact on business growth. They cover topics such as promoting newsletters, using newsletters for business growth, balancing organic and corporate approaches, frequency and value in email marketing, monitoring engagement and adjusting frequency, the power of email marketing metrics, segmenting and following up with interested subscribers, overcoming self-limiting beliefs in sales, providing value and avoiding spam, and the benefits of owning a business. They also mention a free Email Marketing Crash Course and a Web Tool Tester for website building.

FREE guide: https://www.emailtooltester.com/en/free-email-marketing-ebook/?utm_campaign=SunnyMaryMeadow&utm_medium=Podcast&utm_source=SMM-podcast

Takeaways

• Email marketing is crucial for businesses as it provides a direct line of communication with customers and generates sales more effectively than social media.
• Choosing the right email marketing service is important, with options like MailerLite and BraveO offering affordable and user-friendly features.
• Complying with laws and regulations, such as obtaining permission from subscribers, is essential for successful email marketing.
• Building an email list requires making it easy for customers to sign up and offering incentives like lead magnets.
• Integrating social media and email marketing allows businesses to maximize customer engagement and maintain a consistent presence in customers' inboxes. Promote your newsletter by highlighting its advantages and sharing it on social media.
• Use newsletters to promote events and encourage subscribers to forward them to potential customers.
• Find a balance between organic and corporate approaches in your email marketing.
• Send emails at least once a month to avoid being forgotten, but be mindful of not sending too many.
• Monitor email marketing metrics to track engagement and adjust your strategy accordingly.
• Segment your subscribers and send follow-up emails to those who show interest.
• Overcome self-limiting beliefs in sales and confidently promote your products or services.
• Provide value in every email to avoid being perceived as spam.
• Take advantage of free resources like the Email Marketing Crash Course and the Web Tool Tester for website building.

My favorite things: https://www.sunnymarymeadowcoaching.com/sunny-mary-meadow-favorite-things

In this episode, Liz interviews Lena from Urban Bounty Farms, an urban hydroponic farm in Kansas City. Lena shares her journey of starting the farm and her vision of transforming blighted buildings into small hydroponic farms. She discusses the challenges and benefits of hydroponic farming, the popular edible flowers for chefs, and the target customers for her farm. Lena also provides insights into licensing and regulations for selling edible plants and her plans for scaling up the business.

Takeaways:

Hydroponic farming in blighted buildings can solve multiple problems, including food swamps, blight, and creating sustainable businesses.

Popular edible flowers for chefs include marigolds, borage, pansies, and nasturtiums.

Selling to restaurants and grocery stores can provide a consistent revenue stream for urban farms.

Licensing and regulations for selling edible plants vary by location and may require inspections and certifications.

Scaling up a farm may require hiring employees and partnering with other farmers.

Urban Bounty Farm:

https://urbanbountyfarm.squarespace.com/

Template club: https://www.sunnymarymeadowcoaching.com/offers/hnARxLRo/checkout

Sunny Mary Meadow (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you pick flower farm experience. https://www.instagram.com/sunnymarymeadow/

Liz reflects on her flower farming journey and the importance of storytelling with a purpose. She shares the story of how she started her flower farm and the challenges she faced during COVID-19. Liz discusses the unexpected order for 300 Easter bouquets and how she took on the challenge. She emphasizes the importance of taking risks and overcoming fear and also talks about the support she received and the lessons she learned from the experience. She encourages listeners to embrace opportunities and not let fear hold them back.

Takeaways:

Storytelling should have a purpose and provide a valuable lesson or takeaway.

Taking risks and overcoming fear is essential for personal and professional growth.

Seeking support and collaboration can help overcome challenges and achieve success.

Living in the moment and embracing opportunities can lead to unexpected and fulfilling experiences.

Sunny Mary Meadow (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you pick flower farm experience. https://www.instagram.com/sunnymarymeadow/

In this episode, host Liz Fiedler interviews Liselotte, a flower farmer and composting enthusiast. Liselotte shares her journey of starting a flower farm and the crops she grows. She explains the importance of composting and how she started composting on her farm. Liselotte discusses the process of creating compost piles and the different materials she uses. She provides tips for starting composting and emphasizes the simplicity of the process. The episode concludes with Liselotte sharing her contact information for those interested in learning more about composting and flower farming.

Email tool tester FREE e book:

https://www.emailtooltester.com/en/free-email-marketing-ebook/?utm_campaign=SunnyMaryMeadow&utm_medium=Podcast&utm_source=SMM-podcast

Takeaways:

Starting a flower farm requires planning and learning about different crops and growing seasons.

Composting is an important practice for flower farmers to recycle organic waste and improve soil health.

Creating compost piles involves balancing carbon-rich materials (such as leaves and straw) with nitrogen-rich materials (such as vegetable scraps and manure).

Composting can be done in various ways, including using compost tumblers, chicken wire enclosures, or vermicomposting systems.

Starting composting is simple and can be done with basic materials and a good understanding of the carbon-to-nitrogen ratio.

Compost thermometer: https://www.amazon.com/dp/B002Q0ZKX4/ref=cm_sw_r_as_gl_api_gl_i_X3B919D6HMBS7CGV2H0B?linkCode=ml1&tag=sunnymarymead-20

Let It Rot book: https://www.amazon.com/dp/1580170234/ref=cm_sw_r_as_gl_api_gl_i_45MZ7Z3YW0VAAY3PXYC2?linkCode=ml2&tag=sunnymarymead-20

Compost Science for Gardeners book: https://www.amazon.com/dp/0865719764/ref=cm_sw_r_as_gl_api_gl_i_3DCVE6RYHZMJVABWEQS7?linkCode=ml1&tag=sunnymarymead-20

The Composting Bible book: https://www.amazon.com/dp/1801718768/ref=cm_sw_r_as_gl_api_gl_i_SB181MAF7E306W5F1QKQ?linkCode=ml1&tag=sunnymarymead-20

https://www.80milesnorth.com/

On this week's episode we have Tracy Kuchar from Lost Farm Co talking about Customer Experience. As a former small business owner selling toys, Tracy is a Certified Customer Experience Professional (CCXP) and beginning flower farmer. We talk about customer experience and treating it as a discipline the same as accounting and and applying it to business problems and solutions.

Customer experience and customer service as related, but we break out customer experience into the sum all interactions with your business.

She lives near Princeton, NJ. You can find Tracy's page on www.instagram.com/lostfarmco/ @lostfarmco

Follow Liz on Instagram @sunnymarymeadow https://www.instagram.com/sunnymarymeadow/

www.sunnymarymeadowcoaching.com

www.sunnymarymeadow.com

In this inspiring episode of our podcast, we delve into the vibrant world of flower farming with Hillary, the pioneering force behind Meadow Forge Flower Farm. Nestled in the heart of a rural landscape, Meadow Forge is not just a farm; it's a testament to innovation, sustainability, and the beauty of nature's bounty.

Hillary takes us on a journey from the farm's humble beginnings to its current status as a thriving, profitable business. She shares the challenges and triumphs of running a farm in a rural area, where logistics and market reach can often be hurdles. However, with creativity and a deep commitment to her community and the environment, Hillary has turned these challenges into opportunities.

A central theme of our conversation is the farm's unique approach to engaging customers and generating revenue. Meadow Forge Flower Farm has embraced a self-serve, "you-pick" model, allowing visitors to immerse themselves in the beauty of the farm and handpick their own flowers. Hillary explains how this approach not only creates a memorable experience for visitors but also supports the farm's operational efficiency and sustainability goals.

We also discuss the practical aspects of flower farming, from crop selection and seasonal adjustments to marketing strategies and community engagement. Hillary shares her insights on how to build a loyal customer base, leverage social media, and create events and workshops that celebrate the farm's offerings.

Throughout the episode, Hillary's passion for her work and her community shines through. She offers valuable advice for other entrepreneurs looking to start or grow their businesses in rural areas, emphasizing the importance of adaptability, community engagement, and staying true to one's values.

Join us for this episode of Sunny Mary Meadow, as Hillary from Meadow Forge Flower Farm shares the secrets behind her blooming success. Whether you're a budding entrepreneur, a flower enthusiast, or someone who appreciates the beauty and potential of rural businesses, this episode is sure to inspire.

It’s not a matter of finding the right price point, but simply volume of customers that best fit a product.

Check out Meadow Forge:

https://www.meadowforge.co/

https://www.instagram.com/meadowforgeflowerfarm?igshid=YmMyMTA2M2Y%3D

https://www.facebook.com/meadowforgeflowerfarm/

Follow Liz on instagram @sunnymarymeadow https://www.instagram.com/sunnymarymeadow/

www.sunnymarymeadowcoaching.com

www.sunnymarymeadow.com

Dive into the vibrant world of hydroponic gardening with our latest podcast episode! We are joined by Jessie from B.A.R.E. flower farm today! Join us as we explore the revolutionary techniques that are changing the way we grow one of the world's most beloved flowers. Whether you're a seasoned gardener looking to expand your repertoire or a curious newcomer intrigued by the idea of soilless cultivation, this episode offers a treasure trove of insights and tips.

Discover the secrets behind successful hydroponic setups, from choosing the right equipment to the nuances of nutrient solutions that bring out the brightest blooms. Our expert guests demystify the process, sharing their personal journeys and the lessons learned from cultivating tulips without a speck of soil. We delve into the environmental benefits of hydroponic gardening, including water conservation and space efficiency, making it an ideal choice for urban gardeners and sustainability advocates.

Beyond the practical advice, this episode celebrates the sheer beauty and variety of tulips that can thrive in a hydroponic environment. Get inspired by stories of stunning displays and innovative projects that push the boundaries of traditional gardening.

Tune in to "Sunny Mary Meadow" and transform your approach to gardening. Discover how hydroponic tulips can add a splash of color to your life and environment, all year round. Whether you're aiming to create a small indoor garden or scale up to a commercial operation, this episode is your guide to flourishing in the world of hydroponics.

This description incorporates keywords such as "hydroponic gardening," "grow hydroponic tulips," "environmental benefits," and "urban gardening," aimed at attracting search engine users interested in hydroponic cultivation, tulip gardening, and sustainable practices. The use of engaging language and the promise of expert insights encourages listeners to dive into the episode.

Follow Liz on instagram @sunnymarymeadow https://www.instagram.com/sunnymarymeadow/

Follow Jessie on instagram @bareflowerfarm https://www.instagram.com/bareflowerfarm/

www.sunnymarymeadowcoaching.com

www.sunnymarymeadow.com

Welcome to the replay of our live webinar Q&A session, where we dive deeper into the insights shared in our three-part mini-series on how to start a cut flower farm. In this episode, we answer listener-submitted questions and provide additional tips and strategies for aspiring flower farmers. Whether you're just starting or looking to grow your existing flower business, this episode is packed with valuable information to help you succeed in the cut flower industry. We hope you found the information valuable and that it inspires you on your journey to starting and growing a successful cut flower farm.

Links we mentioned:

Cut Flower Crop Planner and Journal - 2024 Edition:

https://amzn.to/48ua7DF

Peddling Perishable Products: https://www.sunnymarymeadowcoaching.com/offers/KrY37YV6/checkout

Flower Farmer Template Club:

https://www.sunnymarymeadowcoaching.com/offers/hnARxLRo/checkout

In this week's episode, I share how our flower farm got it's start with a farm stand at the end of the driveway and why I transitioned to a different model. Don't get me wrong, the farm stand model can be great if you're just starting out, and for certain farms might be the perfect end model. But for me, once I realized every single stem had value, I did not want throwing them in the compost bin if they didn't sell to be part of my business plan.

Secrets of Sold Out Stem Bars: https://www.sunnymarymeadowcoaching.com/offers/PnZNn9BU/checkout

Peddling Perishable Products: https://www.sunnymarymeadowcoaching.com/offers/KrY37YV6/checkout

Register for the Live Q&A: https://www.sunnymarymeadowcoaching.com/pl/2148165637 Seats will be limited!

Don't forget to submit any questions to [email protected]

Welcome to Part 3 of our exciting three-part mini-series, where we dig deeper into the pocketbook and tap a few more resources to start a flower farm with different budget levels. In this episode, titled "How I Would Start My Flower Farm with $10,000", I realize that very few people have this amount to invest just starting out. I know I certainly didn't. You can quickly throw money at the "fun" stuff to grow and miss out on the potential to start a business on the right foot with sustained profitability. Analyzing your market and figuring out who you're selling to is going to be key.

I discuss what types of education I would invest in, and of course many could think, "She's just saying that because she sells a course." Well, yes, of course I believe my offerings will accelerate you to profitability sooner by not making my same mistakes, not to mention missing out on the opportunity costs of not maximizing your sales... but mine isn't the only course available and I suggest you do your research. My course dives deep into about 10 topics, but maybe you only need help on 2 or 3 and can find a different offering that focuses on just that. Coaches and consultants are out there, but they aren't for everyone. Do your research before investing in anything. That's why I offer a risk-free phone call so you can tell me all about your flower farm and I'll tell you (honestly) if I think my course can help you.

#FlowerFarming #BudgetGardening #StartSmallDreamBig #GardeningPodcast

Peddling Perishable Products launches March 1, and price increases Feb 15 (it has been extended!). Click here to get signed up and save $200: https://www.sunnymarymeadowcoaching.com/peddling-perishable-products-862e9407-46d9-4c69-8007-aa15ed5683e8

Not sure if PPP is right for you? Schedule a phone call and tell Liz about your farm, and she will tell you if she thinks her course can help: https://calendly.com/sunnymarymeadow/1-1s-podcast-interviews-meetings-wedding-consults

On Jan 13, 2024 we hosted the first ever Flower Farmer Forum in St. Cloud, MN. We had 25+ flower farmers and 15+.industry experts popping in and out throughout the day, and the energy in that room was HUNGRY. Hungry for learning. Hungry for networking. Hungry for ideas. Hungry for ways to grow and sell more flowers and turn our hobby into businesses that can actually provide for our families and serve our customers in more creative ways.

We are already planning next year's forum, and hope to double in size.

If you haven't listened to the episode where we planned the forum, go back and find episode 39.

Flower Farmer Forum virtual registration: https://www.sunnymarymeadowcoaching.com/offers/Z2S7hzzH/checkout

P.S. I listened to the recap and I realize I said "awesome" and "amazing" about 100 times. It definitely WAS awesome. I promise to find a new buzzword next time!

Register for the Live Q&A: https://www.sunnymarymeadowcoaching.com/pl/2148165637 Seats will be limited!

Don't forget to submit any questions to [email protected]

Welcome to Part 2 of our exciting three-part mini-series, where we dig deeper into the pocketbook and tap a few more resources to start a flower farm with different budget levels. In this episode, titled "How I Would Start My Flower Farm with $1000", this is probably the hardest level to start with. If you're starting with $100, you know you're limited. If you are starting with $10,000, you can play around a bit and get to your dream more quickly. But $1000 -- you know what you should or could invest in, but you have to pick and choose!

Are you passionate about flower farming but constrained by finances? This episode is tailored just for you! We’ll guide you through innovative and cost-effective strategies to begin your flower farm with just $1000. This week we talk more about things to focus on in the future, such as your bouquet making process and keeping track of those tasks you have to do each day.

Stay tuned for the next episodes in this series, where we'll escalate the budget to $10,000, offering insights and advice for each financial level. Whether you're a budding florist, a gardening enthusiast, or someone dreaming of their own flower farm, this mini-series is a treasure trove of inspiration and guidance.

Subscribe and listen now to embark on a blooming adventure with us – starting right from the ground up with just $1000! 🌼💵 #FlowerFarming #BudgetGardening #StartSmallDreamBig #GardeningPodcast

Peddling Perishable Products launches March 1, and price increases Feb 15 (it has been extended!). Click here to get signed up and save $200: https://www.sunnymarymeadowcoaching.com/peddling-perishable-products-862e9407-46d9-4c69-8007-aa15ed5683e8

Not sure if PPP is right for you? Schedule a phone call and tell Liz about your farm, and she will tell you if she thinks her course can help: https://calendly.com/sunnymarymeadow/1-1s-podcast-interviews-meetings-wedding-consults

Register for the Live Q&A: https://www.sunnymarymeadowcoaching.com/pl/2148165637 Seats will be limited!

Don't forget to submit any questions to [email protected]

After part TWO of the mini series, we will add a downloadable PDF with links to EVERYTHING we talk about in the episode to get started flower farming, so make sure to check back for part 2.

Welcome to Part 1 of our exciting three-part mini-series, where we delve into the fascinating journey of starting a flower farm with different budget levels. In this inaugural episode, titled "How I Would Start My Flower Farm with $100", we explore the possibilities and challenges of kickstarting your floral dream on a shoestring budget.

Are you passionate about flower farming but constrained by finances? This episode is tailored just for you! We’ll guide you through innovative and cost-effective strategies to begin your flower farm with just $100. From selecting the right seeds to utilizing household items for gardening tools, we cover a range of creative solutions that prove a limited budget doesn't mean limited possibilities.

Our host shares personal experiences and practical tips on how to make the most of your $100 investment. We discuss how to prioritize expenses, find free or low-cost resources, and employ DIY methods to get your flower farm off the ground. This episode is not only about saving money but also about embracing the journey of starting small and nurturing your passion for floriculture.

Stay tuned for the next episodes in this series, where we'll escalate the budget to $1,000 and then $10,000, offering insights and advice for each financial level. Whether you're a budding florist, a gardening enthusiast, or someone dreaming of their own flower farm, this mini-series is a treasure trove of inspiration and guidance.

Subscribe and listen now to embark on a blooming adventure with us – starting right from the ground up with just $100! 🌼💵 #FlowerFarming #BudgetGardening #StartSmallDreamBig #GardeningPodcast

Peddling Perishable Products launches March 1, and price increases Feb 1. Click here to get signed up and save $200: https://www.sunnymarymeadowcoaching.com/peddling-perishable-products-862e9407-46d9-4c69-8007-aa15ed5683e8

In this bonus episode, our host, Liz Fiedler sits down with Erin Amick, a distinguished board member of the Women In Blue Jeans Conference. Liz will be the the keynote speaker for the event, and there are a lot of breakout session options.

Held in the heart of Mitchell, SD, the Women In Blue Jeans Conference is a unique event that brings together women with a passion for agriculture. Liz and Erin dive into an engaging conversation about the conference, discussing the wide array of topics and learning opportunities it offers. From modern farming techniques to leadership roles in agriculture, this conference is a hub for knowledge, networking, and empowerment.

Erin Amick shares her insights on the significance of the conference in supporting and uplifting women in the agricultural sector. She highlights the workshops, speeches, and hands-on sessions that cater to both seasoned professionals and newcomers in the field.

As the keynote speaker, Liz Fiedler gives us a sneak peek into her motivational speech, focusing on the challenges and triumphs of women in agriculture. She emphasizes the importance of community, resilience, and innovation in this ever-evolving industry.

Whether you're deeply involved in agriculture or simply passionate about it, this episode is a must-listen. It's not just about farming; it's about fostering a supportive network of women who are changing the face of agriculture. Tune in to get inspired and join the movement of Women In Blue Jeans!

#WomenInAg #WomenInBlueJeans #AgriculturePodcast #Empowerment #MitchellSD #FarmingCommunity

To register: http://www.womeninbluejeans.org

Women In Blue Jeans Facebook Page: https://www.facebook.com/groups/175091918719/

In this episode, we're thrilled to have the esteemed Agronomist, Cover Crop Colin, join us for an insightful discussion on the pivotal role of cover crops in flower farming. Cover Crop Colin, renowned for his expertise in sustainable agriculture, delves into the basic definitions and vital importance of cover crops, illuminating how they can be a game-changer for your flower farm.

Tune in as Colin shares his recommendations for the best annual and long-term cover crop options specifically tailored to flower farming. Whether you're a seasoned flower farmer or just starting, this episode is packed with practical advice and innovative strategies to enhance soil health, increase biodiversity, and ultimately boost the beauty and yield of your blooms.

Don't miss this opportunity to learn from a leading expert in the field. Join us for a journey into the world of cover crops, where sustainability meets the vibrant world of cut flower farming. Subscribe, listen, and transform your flower farm with the wisdom of Cover Crop Colin! 🌸🌱 #FlowerFarming #CoverCrops #SustainableAgriculture #FarmingPodcast

Subscribe to our new Bloom & Grow with Liz Fiedler podcast: https://open.spotify.com/show/6SYO5rbjcYdIQmD8f7OFYS?si=b6d0268b6367479c

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkout

It's time to get your stuff together and organize your inventory, order what you still need for the upcoming season, and take the time to find a good way to store it so this growing season isn't so chaotic. A few weeks of planning now will give you months of breathing time this summer. I talk about a few things I use to organize my life (my journal, my process of "crop planning" and some SmartLabel QR stickers and app that I 10/10 recommend).

In full transparency, this episode is sponsored by SmartLabels. So yes, I got paid to talk about them. But you know me. I wouldn't promote something I don't believe in. So if you're wanting to try them out, please use the link here so they can track sales from this episode. It really does help keep production costs down and keeps us able to keep providing you FREE lessons from the podcast!

Smart labels: https://www.amazon.com/QR-Smart-Labels-Scannable-Organization/dp/B0BJS364C6?maas=maas_adg_31EA81720AD78B3DA43CB84763549F2B_afap_abs&ref_=aa_maas&tag=maas

Journal: https://www.amazon.com/dp/B0CPXX2XNY/ref=cm_sw_r_as_gl_api_gl_i_D6VR5WG5HAYBG762VP5V?linkCode=ml1&tag=sunnymarymead-20

Crop Planning Course: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkout

Our wholesale order form: https://sunnymarymeadow.com/special-requests/wholesale-diy/

*A detailed PDF of what we grow/our weekly offerings will be emailed if you fill out the form.

The Floral Hustle: https://www.thefloralhustle.com/

Subscribe to our new Bloom & Grow with Liz Fiedler podcast: https://open.spotify.com/show/6SYO5rbjcYdIQmD8f7OFYS?si=b6d0268b6367479c

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkout

Subscribe to our new Bloom & Grow with Liz Fiedler podcast: https://open.spotify.com/show/6SYO5rbjcYdIQmD8f7OFYS?si=b6d0268b6367479c

Flower Farmer Forum: https://www.sunnymarymeadowcoaching.com/offers/oupayPcW/checkout

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkout

In this week’s episode, we have a replay of an interview Josh (my late husband) and I did with a local radio station in August 2020. So much has changed since then, but listening to this brings us peace & comfort knowing how happy he was in the last months of his life. We hope you and your family have a Merry Christmas — from our farm to yours.

Subscribe to our new Bloom & Grow with Liz Fiedler podcast: https://open.spotify.com/show/6SYO5rbjcYdIQmD8f7OFYS?si=b6d0268b6367479c

Flower Farmer Forum: https://www.sunnymarymeadowcoaching.com/offers/oupayPcW/checkout

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkout

In this episode, I’m giving an update on where things are at with Sunny Mary Meadow coaching, our mini courses, and our comprehensive Peddling Perishable Products cohort. Registration for Cohort 2 is now open, and begins March 1. Save $200 if you sign up before March 1. This episode was recorded and posted Dec 21, 2023 so please note if some times has passed, the offerings may change over time.

Sign up for a FREE phone consultation with Liz to see if PPP is right for you:

https://calendly.com/sunnymarymeadow/peddling-perishable-products

Our website:

www.sunnymarymeadowcoaching.com

Peddling Perishable Products Discount Price (valid until Feb 1):

https://www.sunnymarymeadowcoaching.com/offers/G6dzk52g/checkout

Sunny Mary Meadow Coaching Instagram: https://www.instagram.com/sunnymarymeadow.coaching/?hl=en

Flower Farmer Forum (Held Jan 13 in St. Cloud, MN):

https://www.sunnymarymeadowcoaching.com/offers/M4k8pnyL/checkout

Link to the video segment: https://www.kare11.com/article/news/local/land-of-10000-stories/one-day-after-husbands-funeral-she-learned-she-was-pregnant-flowers-helped-her-carry-on/89-705168f2-a1ab-4f3b-b63b-f38086d9cfa8

Subscribe to our new Bloom & Grow with Liz Fiedler podcast: https://open.spotify.com/show/6SYO5rbjcYdIQmD8f7OFYS?si=b6d0268b6367479c

Flower Farmer Forum: https://www.sunnymarymeadowcoaching.com/offers/oupayPcW/checkout

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkout

In this episode, I go through page by page (and step by step) of the new Cut Flower Crop Planner and Journal I published to help hobby growers and flower farmers to plan, take notes, and reflect on their crop. Even if you don't plan to buy the journal, I hope you can still pick up some valuable tips and tricks you can implement!

this is so much more than just a planner and journal! Broken into stages that overlap, you will be planning before your season starts, implementing your plans, taking notes in your business season, and reflecting on what to differently next year.

this guide will help you improve efficiency, decrease costs, and increase production and revenue.

it's time to grow what you actually need. Not just throw some seeds in the ground and hope for the best.

Journal link on Amazon: https://www.amazon.com/dp/B0CPXX2XNY/ref=cm_sw_r_as_gl_api_gl_i_H42EP1SM4PS4W7JP882M?linkCode=ml1&tag=sunnymarymead-20

3 Hole Punch Printed Version:

https://fourpillarsprinting.com/products/2024-cut-flower-crop-planner-and-journal

Questions? Send us an email! [email protected]

Flower Farmer Forum: https://www.sunnymarymeadowcoaching.com/offers/oupayPcW/checkout

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkout

Join our podcast Facebook Group: https://m.facebook.com/groups/888196709178852/?ref=share

Links to the books mentioned in the episode:

Eat That Frog: https://amzn.to/3NjhHZK

Tranquility by Tuesday: https://amzn.to/3Ni2gkL

168 Hours: https://amzn.to/3NnntK9

I Know How She Does It: https://amzn.to/3t3Os6D

Deep Work: https://amzn.to/46MWzlK

Who Not How: https://amzn.to/46RB0jZ

10X is Easier Than 2X: https://amzn.to/3taRzcM

Subscribe to our new Bloom & Grow with Liz Fiedler podcast: https://open.spotify.com/show/6SYO5rbjcYdIQmD8f7OFYS?si=b6d0268b6367479c

Flower Farmer Forum: https://www.sunnymarymeadowcoaching.com/offers/oupayPcW/checkout

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkout

Looking to add another way to sell your flowers? Save time and money by letting us tell you exactly how we host our stem bars. Our annual sales for Stem Bars alone is 200X the cost of this course.

What you'll get:

• Video recording and downloadable PDF resource guide
• Bouquet recipes
• Supplies Checklist
• Advertising Checklist
• Ways to reduce expenses & increase profitability
• Workflow Tips to Enhance Customer Experience
• Specific Point of Sale recommendations

Let us provide you with all of the tools you need to make it profitable and successful right out of the gate instead of spending years trying to get it right.

https://www.sunnymarymeadowcoaching.com/offers/PnZNn9BU/checkout

In Part 2 of High Tunnel building, we talk about putting on the end walls and extending our cut flower farming season by adequately ventilating and keeping it the right temperatures through our Zone 4B MN winters. We talk dutch doors, zipper ends, and tips to keep it simple. Thanks!

Subscribe to our new Bloom & Grow with Liz Fiedler podcast: https://open.spotify.com/show/6SYO5rbjcYdIQmD8f7OFYS?si=b6d0268b6367479c

Flower Farmer Forum: https://www.sunnymarymeadowcoaching.com/offers/oupayPcW/checkout

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkout

In part one of this two part episode, we walk you through some tips of actually building our high tunnel. We have now built two, and use them for season extension in growing cut flowers.

Subscribe to our new Bloom & Grow with Liz Fiedler podcast: https://open.spotify.com/show/6SYO5rbjcYdIQmD8f7OFYS?si=b6d0268b6367479c

Flower Farmer Forum: https://www.sunnymarymeadowcoaching.com/offers/oupayPcW/checkout

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkout

In this special Bloom & Grow episode, we sit down with Ty Eschenbaum and discuss the work of the nonprofit he founded, The Ty Eschenbaum Foundation.

For more information about his foundation and the Earn the Gift Gala:

https://www.tyefoundation.org/earn-the-gift-gala

www.instagram.com/tyeschenbaumfoundation/

To subscribe to our new Bloom & Grow with Liz Fiedler podcast: https://open.spotify.com/show/6SYO5rbjcYdIQmD8f7OFYS?si=b6d0268b6367479c

This will be the final Bloom & Grow installment of the Sunny Mary Meadow Podcast as Bloom and Grow with Liz Fiedler is branching off into its own space. Be sure to subscribe to the Bloom & Grow with Liz Fiedler podcast on Spotify or Apple or wherever you listen. Bloom and grow through grief. New episodes will come out every Thursday starting Dec 7. For more information, visit bloomandgrowwithliz.com

This week we are heading back in time to where this podcast all got started. Producer Abbey invited me to be on her podcast (The Small Town Tourist) and by the time we had finished recording we both came to the realization that I needed to start my own. It has been a crazy journey so far and this Thanksgiving I am so grateful to you for the listeners who made this podcast possible. Your support means the world to me.

Flower Farmer Forum: https://www.sunnymarymeadowcoaching.com/offers/oupayPcW/checkout

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkout

Flower Farmer Forum: https://www.sunnymarymeadowcoaching.com/offers/oupayPcW/checkout

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkout

Hear from industry experts, learn how to maximize your flower output, and network with other flower farmers in attendance. Here is what you can expect at this year's event.

Register here: https://www.sunnymarymeadowcoaching.com/offers/oupayPcW/checkout

This bonus episode is the audio recording of a live webinar hosted by Liz (Sunny Mary Meadow Coaching) and Abbey (Abbey Graves Productions) on the topic of Instagram Basics for your Business

Follow along on the presentation: https://www.sunnymarymeadowcoaching.com/social-media-webinar-documents

30 Day "Done for You" Social Media Plan:

https://www.sunnymarymeadowcoaching.com/offers/bmWrQDcy/checkout

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkoutPeddling

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkoutPeddling Perishable Products: https://www.sunnymarymeadowcoaching.com/offers/nzQtGUug/checkout

This week we ask the question, "Should I start my flowers from seed, or should I order plugs?" We boil it down to the pros and cons of each to help you make the decision that works best for you. Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkoutPeddling Perishable Products: https://www.sunnymarymeadowcoaching.com/offers/nzQtGUug/checkout

This bonus episode is the audio recording of a live webinar hosted by Liz (Sunny Mary Meadow Coaching) and Abbey (Abbey Graves Productions) on the topic of social media basics for small businesses.

Follow along on the presentation: https://www.sunnymarymeadowcoaching.com/social-media-webinar-documents

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkoutPeddling Perishable Products: https://www.sunnymarymeadowcoaching.com/offers/nzQtGUug/checkout

This week I sit down with Sunny Mary Meadow's first customer to finish our conversation from last week and look back on where the farm got started. Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkoutPeddling Perishable Products: https://www.sunnymarymeadowcoaching.com/offers/nzQtGUug/checkout

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkoutPeddling Perishable Products: https://www.sunnymarymeadowcoaching.com/offers/nzQtGUug/checkout(Affiliate) Link to Discovering Dahlias book: https://amzn.to/3sZUlBl

You guys seemed to love our deep dives into dahlias in parts 1 and 2 so I figured I would keep giving you more dahlia content with Dahlias Part 3!

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkoutPeddling Perishable Products: https://www.sunnymarymeadowcoaching.com/offers/nzQtGUug/checkout

(Affiliate) Link to Discovering Dahlias book: https://amzn.to/3sZUlBl

All about growing cosmos!

Sunny Mary Meadow Premium Link: https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkout

Peddling Perishable Products: https://www.sunnymarymeadowcoaching.com/offers/nzQtGUug/checkout

https://www.sunnymarymeadowcoaching.com/offers/oxvKPDSt/checkoutAlright podcast listeners…I have an ask of you.Between writing these episodes, recording, editing, uploading, and fees to even have an account, this podcast takes a lot of time, effort, and resources. I’m fortunate to have a team helping me out, but it’s time to evaluate if we are going to continue doing this.I polled a few of my most frequent listeners, and I’m humbled and grateful for the listener and sponsor interest over the past several months. I have had so many messages letting me know that this podcast has brought some bit of joy to their day or week and is entertaining, inspiring, or in another way improves their weeks.I want to give a special thanks to the community for engaging and interacting with the show, in many instances, daily. I want to keep the podcast focused on content that informs, entertains, and is mindful of your time. One way to accomplish this is direct listener support. Your support would help the show not only continue, but grow.I’ve set up a link where you can quickly and easily support the show. The whole thing will take 60 seconds. We’re asking for $7 a month to help continue our mission….If the Sunny Mary Meadow Podcast is a part of your day or week, and you love what we’re doing, please consider a donation.As a special thank you, you’ll receive access to a weekly bonus episode of what we did on the farm that week. Think of your $7 as a “high five” to keep on going and creating episodes.

This week, we talk all about Lisianthus. In 2020, I grew a total of 15 lisanthus plants. I didn’t grow any in 2021 or 2022, so in 2023 I decided to grow nearly 1700 plants. I made a few mistakes along the way.Peddling Perishable Products call:https://calendly.com/sunnymarymeadow/peddling-perishable-products

We continue with the twins from Blooming Creek as we get into part 2 of dahlias!

Peddling Perishable Products signup: https://calendly.com/sunnymarymeadow/peddling-perishable-products

There is so much to unpack about dahlias, we couldn’t fit it in a single episode!

Peddling Perishable Products signup: https://calendly.com/sunnymarymeadow/peddling-perishable-products

This week’s episode talks about how we support our flowers from toppling over, causing crooked stems. Peddling Perishable Products sign up: https://calendly.com/sunnymarymeadow/peddling-perishable-products

This week we are talking about growing zinneas as cut flowers!

In this episode I talk about gardening and flower farming with kids. It’s important to note, there is a difference. When running a flower business, imagine bringing your kid with you to work every day. I talk about balancing and taking turns and wearing one hat at a time. I’m sure most of you were hoping to hear some “how to” tips — but the truth is, my kids are much happier doing what they want to do and I’m much more productive when there is someone watching them. We use a combination of daycare, babysitters, and a nanny in the summer. I give tips on gardening with kids, and discuss the reality of running a business from home while you have children present.

Gina shares her incredible journey with how her son, Henry Lomheim was born early due to complications from his mother’s appendectomy surgery. He made his entrance into the world at 26 weeks, 6 days and weighed 2 lbs 7.5 oz. Henry spent 87 days in the St. Cloud Hospital NICU where he learned to breathe on his own, eat, and grow. We talk about a little bit of everything, but ultimately focusing on the positives in a crappy situation. She ultimately created a nonprofit called Henry’s Heroes and there is a walk taking place in St. Martin, MN on Saturday June 3. We hope you can join us!To donate to the nonprofit:https://henrys-heroes.square.site

In this week's episode, I talk about cool hardy annuals and working with Mother Nature to not only get earlier blooms but spread out the work of planting and harvesting. I reference this book multiple times, so for an in-depth reference, get your copy of Cool Flowers by Lisa Mason Ziegler here: https://www.amazon.com/dp/0989268810/ref=cm_sw_r_as_gl_api_gl_i_6VRRJW1B8ZGPE9818F3Q?linkCode=ml2&tag=sunnymarymead-20

This week we welcome Amanda Radke from rural South Dakota helping debunk confusing labels and marketing buzzwords in the agriculture industry. We talk about how it is confusing to use terms such as sustainable, as that is how farmers have been growing for decades. We talk about the confusion that end consumers get when those words aren’t used, and what exactly those practices mean.

I truly hope that this episode is a conversation starter, and please reach out to either of us if you are confused or need more clarification. It is from conversations like this, that we all get better informed and can learn.

The Soil Quilt book: https://amandaradke.com/collections/books-toys/products/pre-order-childrens-book-the-soil-quilt

This week we talk about everything tulips! I talk about the differences in growing them for cut flower production and growing them as a hobby gardener. I discuss how and when I plant them, how I store them, and some of the varieties I order.

Questions? Send me an email [email protected]

I promised I would include my favorite tool for harvesting them by the bulb in the episode notes: https://amzn.to/40RGqbL

Do you wear your work ethic like a badge of honor?

Hard work and making sacrifices to achieve your goals is important. It’s the stepping stone to getting you where you want to be. But what happens when you get there? Do you just keep climbing? What’s your end goal?

After my husband died, I have taken a long hard look at what my life looks like and decided I didn’t like what I saw. I’m talking about why and how I hit the reset button. I’m here to talk about my “hustle culture” journey and what I’m doing about it from here on out. I wasn’t living the life I want to live. Now I’m chasing contentment & fulfillment while still going after those dreams at a more calculated pace.

Bloom & Grow

How I produce over 5000 bouquets/year on less than 1/2 an acre.

People are always expecting me to say that I grow on 5 acres or whatever, and they're shocked when I produce this many flowers on such a small space. The secret: succession planting and crop rotation. Knowing exactly the days to maturity and getting multiple harvests from the same ground. Maybe it's flowers that produce all summer long, or it's flowers that are finished early summer and can be replaced by another flower (like a sunflower) that can bloom 50 days from planting.

Questions? email [email protected]

Instagram: @sunnymarymeadow

How I decide the timing and location of my cut flowers after I have bought the seeds and plugs. I divided this episode into two parts, and this second part talks about how I decide where to plant things. Is it a premium cut? What are the water requirements? Does it require anything special for harvest? Shade? Sun? Height?

The first part (Ep 5) first part talks about how I make and organize my calendar of when to plant things.

This is a tough one. After my husband died, I had a lot of people reach out in well-intentioned ways. I give examples of things to say and not to say, and most importantly WHY. Ask yourself: Am I doing this to make the grieving person feel better, or am I doing this to make myself feel better? Treat others how THEY want to be treated.I encourage grievers to give grace (within reason) but also take the initiative to tell people what you need. I know it’s not fair. You lost someone and now it’s YOUR job to tell people what you need. But sometimes that’s what needs to be done.Instagram: https://www.instagram.com/bloomandgrow.llc/Email: [email protected]

How I decide the timing and location of my cut flowers after I have bought the seeds and plugs. I divided this episode into two parts, and this first part talks about how I make and organize my calendar of when to plant things.

I also shift gears halfway through and discuss what happens when everything goes “wrong” by sharing a story of a massive storm that hit our farm last May and did some significant damage.

https://sunnymarymeadow.com/podcast/how-to-decide-what-to-plant-and-where-part-1/

This week we talk about using high tunnels (or hoop houses) for season extension. Special guest Ashley Vail from Vail Family Farm is here with us talking about Zone 6 and Zone 4 growing. We both use it to extend our seasons for tulips, ranunculus, and other plants. We each bought the same tunnel For full episode notes:

https://sunnymarymeadow.com/podcast/high-tunnels-for-season-extension-in-cut-flower-farming-with-ashley-vail/

https://www.instagram.com/sunnymarymeadow/

Our farm was named Sunny Mary Meadow in memory of Mary Fiedler. It thrives in honor of Josh Fiedler.

When I first met my late husband, it was about 18 months since since his mom had passed away. Around the 2 year mark, I noticed a shift in him. He would get upset about anything related to her, and had unrealistic expectations of traditions he insisted we kept alive in order to maintain her memory. I didn't understand it. I didn't see how it was possible to "be fine" and then suddenly seem to start grieving.

I now know, through my own experience, that grief doesn't have a timeline and it isn't linear. We worked through it together, and I finally understood that the progress of our relationship and talking about someday having children was bittersweet for him. He couldn't help thinking about the fact that his mom never got to be a Grandma -- and she would have been the best.

I learned so much about secondary losses from him, and our conversations of his grief truly prepared me for what was to come -- we just didn't know it yet. Through his own grief, he commented on

https://sunnymarymeadow.com/podcast/how-to-choose-order-seeds-for-your-cut-flower-garden/

Purchasing seeds for your cut flower garden can be overwhelming and expensive if you don't have a plan. Today we cover:

How long is your growing season?

Where are you going to purchase from?

How soon do the seeds need to be planted?

What’s your budget?

What colors should you buy?

When should you order?

What types of flowers should you grow?

What the heck are plugs?

Are these going to bloom in time for me to actually enjoy them?

How can I save some money on this hobby?

We prayed for over a year for a baby. When God finally answered that prayer, it was days after my husband died. I found out I was pregnant the day after funeral. We struggled with infertility, and ultimately we were blessed with a baby in the end. It wasn’t the happy ended we expected though.

In this Bloom & Grow episode, I share my experience in hopes that you have a bit more empathy for those going through infertility, experiencing pregnancies after loss (including miscarriage), and understand the complexity of grief that doesn’t allow for complete and whole happiness.

For more of the Bloom & Grow insights, check out www.instagram.com/bloomandgrow.llc/

I would love to hear from you. My email is [email protected]

This week I talk about the 6 flowers I would grow if I was starting my first cut flower garden. These are some very beginner tips. I go into more detail in my e-book Every Room Blooms (found here: https://sunnymarymeadow.com/books/).

This is perfect for someone just getting started gardening, or maybe has a vegetable garden and wants to add a corner of cut flowers to it.

written transcription & links:

https://sunnymarymeadow.com/podcast/a-guide-to-growing-your-first-cut-flower-garden/

Grief can affect us in many ways. I use my perspective of loving, losing, and moving forward to help people simply develop more of an understanding of grief. From understanding comes empathy, and that’s a step in the right direction of being considerate of other’s feelings.

Equally as important, I share the lessons I learned after widowhood in giving grace to those that didn’t know what to say or said the wrong thing. If you get mad at everyone who doesn’t know what to say, you’re not going to have any friends left.

https://www.instagram.com/bloomandgrow.llc/

https://www.instagram.com/sunnymarymeadow/

https://sunnymarymeadow.com/podcast/

Would love to hear from you! Email us at [email protected]

The Sunny Mary Meadow farm story. I share how our cut flower farm grew from selling a 200 bouquets one year in a roadside stand to a full time business in 3 year seasons surpassing 3000 bouquets. This entire business is truly is a tribute to my late husband Josh as I work through grief and navigate widowhood by growing this business on the Century Farm he grew up on.

Everything I learned about growing cut flowers was through reading books, blogs, and following other flower farmers on social media. This podcast caters to all levels from beginner hobby gardeners to those growing on a large scale like myself.

This episode’s written summary: https://sunnymarymeadow.com/podcast/the-sunny-mary-meadow-story/

A written summary of each episode is posted to my website www.sunnymarymeadow.com/podcast every Wednesday. If you have questions or comments I would love to hear from you at [email protected]

If you feel inclined, I would love if you took a screenshot of the episode and tag @sunnymarymeadow so I can see who is listening!

Thanks!

Liz

The Sunny Mary Meadow podcast is hosted by Liz Fiedler, a flower farmer and nurse practitioner in central MN. After the unexpected loss of her husband in 2020, she found herself turning to her flowers to get through the grief. She didn't expect her business to explode in the next few years the way it has. Bloom & Grow both flowers and your understanding of grief as she continues to move forward in life.

For more on this episode: https://sunnymarymeadow.com/podcast/welcome-to-the-sunny-mary-meadow-podcast/