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Redefine your vision of success, one episode at a time. The Goal Digger Podcast is a live-workshop-style business and marketing podcast hand-delivering actionable advice through conversations with entrepreneurs that feel like Facetime calls with your friends. Every week, the New York Times best-selling author of ”How Are You, Really?” host Jenna Kutcher is redefining what success means and how you can find more joy, ease, and peace in the pursuit of your goals. We’re helping thousands chase bolder dreams and run businesses that don’t run YOU.
Whether you’re growing your business, are curious about leaving your 9-5 and starting one, or gain a new marketable skill, you might find yourself asking questions like: “Am I ready for a career change?” “How do I market my business?” “How can I make money online?” “How can I grow my social media following?” “How do I get better with my finances?” “What kind of goals should I be setting?” And the biggest question of all: “Can I REALLY turn my dream into reality?”
If this sounds like you, then you’ve just come across the podcast you NEED to shift your limiting mindsets, hand over the best guidance on the internet, and design your dream business and life!
Along with sharing her best actionable advice that she used to escape the suffocating corporate hustle and become a self-made millionaire, Jenna Kutcher interviews other top industry experts, authors, culture-changers, creatives, and even listeners like you who share their secrets to ensure you are seen, heard, and hired.
With 110 MILLION downloads and counting, the Goal Digger movement is growing every day and now it’s YOUR TURN to hear from your favorite leaders, get inspired, and tackle your biggest goals along the way!
Visit goaldiggerpodcast.com for show notes, discount codes from our sponsors, and additional business-building resources. And be sure to rate, review, and subscribe to the show wherever you’re listening to never miss a single episode!
The podcast The Goal Digger Podcast is created by Jenna Kutcher. The podcast and the artwork on this page are embedded on this page using the public podcast feed (RSS).
Spring isn’t just for cleaning out your closets—it’s the perfect time to hit refresh on your business and life, too.
Are you feeling overwhelmed, stuck in old routines, or just craving a little more clarity? If so, I’m walking you through my easy 4-step process to spring clean everything from your digital clutter to your mindset—without the overwhelm.
This isn’t about adding more to your plate; it’s about clearing space for what actually matters. I’ll share my ADHD-friendly decluttering hacks, a time audit trick that changed how I work, and the simple mindset shifts that have helped me let go of guilt and perfectionism. If you’re ready to lighten the load and set yourself up for a season of clarity and ease, click play!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/spring-clean-2025
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Guess what?! One of your most valuable business assets isn’t your Instagram following or your sales strategy… it’s your VOICE. Think about it—your voice carries the power to inspire, connect, and most importantly, convert!
Dr. Darnyelle Jervey Harmon has built a multimillion-dollar business using the power of speaking—not just as a way to share her message but as a strategic tool to grow, scale, and transform her business. Her journey from corporate burnout to self-made millionaire is proof that when you learn how to harness your voice, you unlock limitless potential.
If you’ve ever thought, “I have something valuable to say, but I don’t know how to turn that into real business growth,” this episode is for you. Dr. Darnyelle is breaking down exactly how YOU can use speaking to elevate your authority, increase your income, and scale your business beyond what you thought possible!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/dr-darnyelle
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What if I told you that a few small shifts could give you back hours of your week—without working faster, sacrificing sleep, or giving up the things you love?
Since becoming a mom—twice now—I’ve realized just how precious time really is. But here’s the thing: we all get the same 24 hours in a day. The difference? How we choose to spend them.
When this episode originally aired, my youngest wasn’t even a year old, and I was deep in the season of figuring out how to maximize my time while juggling all the things. And while life looks a little different now, these six simple habits still ring true. So whether you’re feeling stretched thin or just looking for ways to make your days feel more spacious, press play!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/timehabits
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What if I told you that the reason your copy isn’t converting isn’t because you need better writing—but because something deeper is off? You might have the most beautifully crafted words, but if your message isn’t landing, no amount of fancy copy will fix that.
That’s exactly why I’m so excited for today’s conversation with Ashlyn Carter—because when it comes to copy that actually works, she’s the only person I trust to drive real results. Learn how she works her magic at http://www.jennakutcher.com/copywriting!
Ashlyn is the founder of Ashlyn Writes, a conversion copywriting agency for creative entrepreneurs. In today’s conversation, we’re unpacking why your words might not be working, the biggest messaging mistakes that could be costing you sales, and the secret behind copy that doesn’t just sound good but actually sells.
And if you’re ready to finally crack the code on copy that converts, Ashlyn is hosting a FREE webinar called The Copy Kit Clinic: Build Your Own Crush & Convert Set of Personality-Packed Sales Copy Snippets. In it, you’ll learn how to harness AI without losing your brand’s unique voice, master the 3 Pillars of Brand Voice to sound like YOU while connecting with dream clients, and turn bland messaging into a conversion powerhouse. Save your seat now at http://www.jennakutcher.com/copywriting!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/ashlyn-carter-2
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Not all business advice is created equal. In fact, some of the most commonly shared tips—the ones that sound super strategic or even “proven”—can actually hold you back!
Over the years, I’ve been given plenty of well-meaning advice that, if I had followed it, would have led me straight to burnout, bad investments, or a business that didn’t feel like me.
In this episode, I’m breaking down five pieces of bad business advice I’m so glad I didn’t take. From the pressure to scale at all costs to the myth that you have to be everywhere, all the time, I’ll share why these “rules” didn’t work for me—and what I did instead. If you’ve ever questioned the business playbook that everyone seems to be following, this one’s for you!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/bad-biz-advice
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Have you ever had a brilliant product idea but wondered, "Is this really worth pursuing?" My guest today, Katie Hunt, is an expert in turning ideas into viable, market-ready products. As the Co-Founder and CEO of Oh Norman!, she’s leveraged her experience at Warby Parker, Hinge, and Showfields to build a brand that stands out in the competitive pet industry.
In today’s episode, we’re breaking down how to evaluate whether your product idea is solving the right problem, why trying to market to "everyone" is a mistake, and the steps to crafting a brand that speaks directly to the right audience.
And—just a heads-up—about halfway through, I take a turn and ask Katie a personal question, and let me tell you, it might be one of my favorite stories ever told on Goal Digger. It’s such a powerful moment and a testament to the importance of authenticity and connection in building a brand.
If you’re ready to take your product from idea to impact—and avoid the costly mistake of building something no one really wants—this episode is for you!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/katie-hunt
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Raise your hand if you’ve ever felt like marketing your business is a never-ending to-do list, constantly changing, and eating up more hours than you’d like! You’re not alone—entrepreneurs spend an average of 20 hours per week on marketing, but here’s the kicker: not all marketing is created equal.
Some efforts last 24 hours, while others can work for you for months or even years.
In today’s episode, I’m pulling back the curtain on exactly where I spend my marketing time each week—what’s worth it, what’s not, and why I structure my time the way I do.
If you’ve ever wondered how to make the most of your marketing hours (without feeling like you’re chained to Instagram), this episode is for you. Click play now and let’s dive in!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/2025-marketing
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Launching a podcast is like planting a seed—you prepare the soil, nurture it with intention, and watch it grow into something amazing. But what if you could make sure that seed lands in the richest soil, grows faster, and reaches more people than you ever thought possible?
That’s exactly what we’re diving into in this coaching session with Ngozi Edema. She has been dreaming about starting a podcast for a long time, and now she’s made it happen. With her show freshly launched, she’s here to get the tools, strategies, and insights she needs to make her podcast stand out in the crowded podcasting world.
In this coaching session, we’re covering everything from connecting with a target audience, tips for monetization, to avoiding the common mistakes that trip up new podcasters. If you’re in the same boat, dreaming of launching a podcast but unsure how to make it a success, you’ll want to grab a notebook and take notes.
And by the way, if you are ready to take the plunge and launch your dream podcast, I can help you, too! At http://www.freepodcastclass.com, I will teach you how to start, record, and profit from your podcast in just THREE easy steps. Register for the training now at http://www.freepodcastclass.com!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/coaching-ngozi
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What if you could reclaim hours of your life every single week? Imagine focusing on what truly lights you up, while repetitive, time-consuming tasks practically handle themselves. Sounds incredible, right?
Automation isn't just a buzzword—it's a proven strategy for boosting efficiency and growth. In fact, businesses leveraging automation have seen up to an 80% increase in leads and a 77% boost in conversions.
This episode is a re-air of one of my most powerful conversations about automation. It’s packed with strategies to help you streamline your work, delegate effectively, and reclaim your time. And because this topic is so valuable, I’m adding a new automation strategy we’ve started using since I first recorded this episode—one that’s been a total game-changer for my business.
Whether you’re hearing this for the first time or revisiting it, you’ll walk away with actionable ways to simplify your life and focus on what matters most. Click play and let’s dive in!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/automate-this
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Have you ever achieved a major milestone in your career, only to find yourself wondering, “What’s next?” It’s an odd feeling, isn’t it? That mix of pride, joy, and maybe a little fear about where to go from here.
Today’s guest, Azie Jazestani, knows this feeling all too well. With nearly two decades in the events industry, Azie went from planning unforgettable celebrations to running her own venue, Maison Principale. She scaled and sold that business—a massive achievement that any entrepreneur would dream of. But what came next wasn’t just a victory lap. It was a brave step into reinvention.
Now, Azie is the founder of The Sweet Table Shop, a beautifully curated product line for event professionals and party lovers. Her story is one of resilience, creativity, and constantly evolving to embrace new opportunities. But it’s also a story about the comeback after a win—the surprising challenges that arise after reaching a peak and the courage it takes to build again.
In our conversation, we discuss how Azie navigated this journey, her insights on staying true to your vision while reinventing yourself, and the lessons she’s learned about resilience and renewal.
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/azie-jazestani
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I’m obsessed with morning routines. There’s just something about hearing how people start their day—their rituals, routines, and even those quirky little habits—that gives me a glimpse into their world.
Over the years, my mornings have evolved—a lot. Parenthood, business, and life in general have reshaped how I approach my day. Today, I’m giving you a backstage pass to my exact morning playbook: what I do to set the tone, the rituals that ground me, and the productivity hacks that keep me on track.
Whether you’re juggling life as a CEO, managing parenthood, or just trying to figure out what works for you, there’s something here for you. So grab your coffee or lace up those sneakers, and let’s dive into my morning playbook!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/2025-morning-routine
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When I think about the incredible women in the Goal Digger community, I’m constantly blown away by the way you’re showing up for your dreams while navigating the beautiful, messy realities of life.
Today’s guest, Samantha Gaunt, embodies that perfectly. She’s a blended mom of five, a creative entrepreneur, and the founder of Simply Scaling—a business that helps mompreneurs streamline their businesses and align their passions with their monthly cycles for a strategic edge. How amazing is that?
Sam reached out to me in the Goal Digger Podcast Insiders Facebook Group with a challenge I know so many of us face: how to prioritize intentional growth while protecting your energy. With so many opportunities calling your name, how do you decide where to focus? How do you shift from “doing it all” to doing what matters most—without losing yourself in the process?
In our coaching session, we explore Sam’s journey as a multi-passionate mompreneur and unpack the importance of saying “no” to good opportunities to say “yes” to the great ones. Let’s dive into how to identify what truly moves the needle in your business, align your work with your personal values, and create boundaries that honor your energy.
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/coaching-samantha
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Today’s episode is extra special because it’s all about YOU. That’s right—this is an “Ask Me Anything” episode where I’m answering your questions, straight from the voicemails you left me.
I love connecting with this community in new ways, and this format is such a fun way to do that. You all asked some amazing questions about everything from scaling your business and building a team to navigating work-life balance and dealing with criticism. Your curiosity and creativity blow me away every single time, and I’m honored to dig into these topics with you.
You’re going to hear your fellow Goal Diggers’ voices throughout the episode, and I’ll tackle their questions one by one. Whether you’re a seasoned entrepreneur or just getting started, I promise there’s something here for everyone.
And here’s the best part—if you missed your chance to call in, you can still be part of the fun! Dial 218-203-9660 to leave me a voicemail with your name, title, and question. Your voice could be featured in an upcoming episode of the Goal Digger Podcast!
So grab a cup of coffee and click play on this special ‘Ask Me Anything’ edition of the Goal Digger Podcast!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/jan-2025-ask-me-anything
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Have you ever thought about what your reputation is really worth? In today’s fast-paced, hyperconnected world, your personal brand can be the difference between doors opening or staying shut.
But here’s the thing—building a standout personal brand isn’t just about Instagram followers or flashy logos. It’s about strategy, substance, and self-reliance.
Maha Abouelenein knows this better than anyone. With over three decades of experience leading communications for tech giants like Google and Netflix, as well as navigating high-stakes IPOs and global campaigns, Maha is a master at storytelling and branding.
Today, we’re discussing how to cultivate a reputation that opens doors, the mindset shifts needed to stay relevant in a fast-changing world, and why self-reliance isn’t just a buzzword—it’s the key to long-term success. Whether you’re an entrepreneur looking to stand out, or someone ready to take control of your career, this episode is packed with practical strategies to help you thrive!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/maha-abouelenein
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Have you ever hit a huge milestone… and realized you had no one to truly celebrate with? Entrepreneurship can feel isolating, but here’s the truth: you don’t have to do it alone.
Over the years, I’ve learned that the key to thriving in life and business wasn’t about doing it all yourself, but about creating a circle that lifts you up: a group of people who support you, inspire you, and help you grow in ways you never thought possible.
In today’s episode, we’re talking about how to stop doing it alone—how to build meaningful relationships, find like-minded people, and nurture those connections even when life feels overwhelming. I’ll share personal stories, like my fan-girl moment with Amy Porterfield that turned into a life-changing friendship, and give you actionable tips to start forming your own circle of support.
If you’ve ever felt like you’re cheering for everyone else but no one’s cheering for you, this episode is your reminder to prioritize connection. Because when we surround ourselves with the right people, incredible things happen.
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/stop-doing-it-alone
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What if I told you there’s a career where your creativity isn’t just a side hustle—it’s the main event? Learn how to achieve time, location, and financial freedom through surface design in Bonnie’s FREE class at jennakutcher.com/design!
Bonnie Christine is an internationally renowned surface pattern designer, entrepreneur, and award-winning educator. Today, she’s pulling back the curtain on what it takes to transform your art into a sustainable business!
We’re diving into the biggest mistakes creatives make when trying to monetize their work, how to overcome imposter syndrome, and why she believes there’s room for everyone in the creative industry.
If you’re ready to unlock your creativity, take actionable steps toward your dreams, and finally believe there’s space for YOU in the world of design, this episode is for you.
And don’t forget to save your seat in her FREE class:Your Pattern Design Playbook: 7 Industry Secrets to Accelerate Your Success as a Surface Pattern Design at jennakutcher.com/design!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/bonnie-christine
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Have you ever stopped to think about how much control you really have over your social media presence? One algorithm change, one unexpected glitch, or even a hacked account could leave your content—and your connection to your audience—hanging by a thread.
The secret lies in your email list. Learn how to start and grow yours at http://www.growanemaillist.com!
In this episode, we’re talking about why social media can’t be your safety net anymore. We’ll dive into how shifting algorithms, unpredictable trends, and platform limitations can hold your business back—and more importantly, what you can do to safeguard your success.
This isn’t about ditching social media altogether. It’s about learning how to leverage it smarter, so your hard work leads to sustainable, secure results. If you’re ready to take back control of your business and stop relying on platforms you can’t control, you’re in the right place!
And be sure to sign up for my FREE class: From Zero Subscribers to an Email List of Engaged Buyers at http://growanemaillist.com to learn how email marketing to be 10x more effective than posting to Instagram & Facebook … because the truth is: your social media content probably isn’t moving the needle. I’ll see you there at http://growanemaillist.com!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/email-2025
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What if I told you it’s possible to grow your email list to 1,000 engaged subscribers in just one year? You might think it sounds ambitious, but today’s guest is ready for the challenge. And you can too at http://growanemaillist.com!
Meet Cassie Groeschl, a registered dietitian, mom, and member of the Goal Digger Community who is on a mission to help busy moms reclaim their energy and time through holistic nutrition, meal prep, and wellness routines. Her goal? To grow her email list from 93 subscribers to 1,000 by the end of the year.
She’s already rolling out her second freebie, her 7-Day Fit In Your Greens Challenge, and dreaming up a membership program that will serve her audience in a deeper, more meaningful way.
In this coaching session, we’re diving into how to make sure her offers land with the right people, the power of going deep instead of wide with her audience, how to spend her time wisely when it comes to content and email strategy, and an easy system for batching emails so she’s consistently showing up in inboxes every week.
If you’re ready to grow your list, serve your audience, and maximize your impact without feeling like you’re stuck on the content hamster wheel, sign up for my FREE class: From Zero Subscribers to an Email List of Engaged Buyers! Seriously, friend: not only will I teach you how to start and grow your email list, I’ll pull back the curtain on the metrics that show off email’s superpowers when compared to social media. Save your seat for the class here: http://growanemaillist.com!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/coaching-cassie
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Here’s the exciting thing about entrepreneurship: your business has more potential than you might realize, and today we’re revisiting an episode that’s all about helping you uncover those hidden opportunities. This is one of the most actionable and idea-packed episodes we’ve ever aired, and I’m bringing it back because I know it’s been a game-changer for so many of you.
In this conversation, we explore creative, practical ways to expand your revenue streams, even if you’re just getting started. It’s the perfect listen if you’re feeling stuck, overwhelmed, or wondering how to take your business to the next level.
So grab your notebook, get ready to reflect on your current business model, and click PLAY to uncover the income streams you might be missing!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://jennakutcherblog.com/multiple-streams-of-income-for-first-time-entrepreneurs
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What if you could save hours of your time, cut out repetitive tasks, and finally focus on what matters most in your business—all without hiring a massive team? Sounds like a dream, right? Well, it’s not. The secret is already at your fingertips: AI.
Today, we’re diving into the world of artificial intelligence with someone who knows exactly how to make it work for entrepreneurs like you. Aprelle Duany is an AI strategist, entrepreneur, and advocate for sustainable business growth.
Her SMART Framework is revolutionizing how entrepreneurs think about workflows and efficiency, and today, she’s spilling her secrets. From the tools you need to get started to the mindset shifts required to embrace AI, this episode is packed with actionable insights.
If you’ve ever thought, “AI sounds amazing, but where do I even start?”—or maybe you’ve dabbled with it but aren’t sure you’re using it to its full potential—this conversation is for you. Aprelle will break it all down, sharing strategies, real-world examples, and easy wins to implement today!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/aprelle-duany
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Let’s be real: Manifestation is magical, but it’s not a one-stop ticket to your dream life. You can’t just think it—you’ve got to build it, step by step, strategy by strategy, action by action.
In today’s episode, we’re diving into what happens when manifestation meets strategy. I’ll share how to blend the power of intention, belief, and visualization with the practical, actionable steps that bring those dreams to life.
Because here’s the truth: Wishing for a thriving business, a fulfilling life, and big goals is only the starting point. It’s the strategy, consistency, and work behind those wishes that make them a reality.
So, if you’re a little bit “woo” and a whole lot of “let’s get to work,” this episode is for you. Whether you’re a vision board queen or a spreadsheet master—or maybe a mix of both—I’ll show you how to create a plan that bridges the gap between where you are and where you want to go.
Ready to dream, believe, and above all: achieve? Click play now!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/manifest-2025
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Do you ever wish you could unlock the secrets to leading with purpose on a global scale? What if you had the keys to running an organization that’s changing the world? Well, today’s guest is about to hand you those keys.
Kailee Scales is the CEO of Pencils of Promise, a global for-purpose organization that’s transformed education for 800k community members and 270k children across Laos, Guatemala, and Ghana. Since 2009, PoP has built nearly 600 schools and tackled some of the biggest barriers to education—like access to clean water, sanitation, and even menstrual health.
In this episode, we’re diving into the dos and don’ts of leading a for-purpose organization. Kailee will give us an inside look into balancing mission and operations, her biggest leadership lessons, and how to navigate the challenges that come with leading in a sector where IMPACT is the bottom line.
If you’ve ever wondered how to make real change, how to lead with heart AND strategy, or how to leave your mark on the world, this conversation is for you.
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/kailee-scales
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Do you ever feel like you’re hustling nonstop—churning out new ideas, launching fresh offers, and reinventing the wheel—only to find yourself asking, “Why am I still stuck?” What if the secret to scaling your business wasn’t about creating more but doing less?
Here’s the truth: as entrepreneurs, we’re wired to crave the thrill of creating, but that constant cycle of chaos might be the very thing keeping you on the hamster wheel. Sound familiar? You’re not alone. I used to live in that chaos, too—until I realized something that changed everything.
In this episode, I’m spilling the exact shift I made that helped me stay creative, stop scrambling, and build a rinse-and-repeat business that’s grown exponentially without launching something new every year.
If you’ve ever felt trapped in the cycle of constant creation, this episode is for you. Stick around, because by the end, you’ll have a whole new way to think about creativity, growth, and freedom in your business. Click play and let’s dive in!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/stay-creative
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In an era where AI is dominating the digital space and content creation has never been faster, the question isn’t just how to get noticed—it’s how to be trusted. As we head into 2025, where skepticism is rising and attention spans are shrinking, trust has become the new currency, and media coverage is the secret weapon to earning it.
Susie Moore is a former Silicon Valley Sales Director turned life coach and advice columnist whose insights have been featured everywhere from The Today Show and CNN to Forbes and Marie Claire.
She is here to unpack why media is more relevant than ever in cutting through the noise, how it accelerates trust in a crowded world, and why intentional PR strategies should be at the top of your list for 2025. Whether you’re aiming to launch a course, grow your brand, or simply stand out in your niche, Susie’s strategies will give you the edge you need to become the go-to authority in your field.
Head to jennakutcher.com/rockstar to save your seat for her FREE class, Overnight Rockstar, now!
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How many times have you set a big goal, only to feel overwhelmed or like it was impossible to keep up with? Or maybe you’ve just given up altogether because it felt too much?
I’ve been there, too. For years, I set really giant goals and felt overwhelmed by figuring out even the first step towards them! Or worse, I’d set a goal and try to make it all happen at once – spoiler: life doesn’t work that way and goal setting that way isn’t effective. I’ve learned that approach didn’t work—especially when life got busy and boy has it gotten busy.
We all know that by February, most resolutions are already out the window, right? And while we all want to make this year our best yet, it's time for a new way of doing things. We need an approach that helps us reach our goals without crushing the life out of them.
Today, we’re adding some fresh takes to the strategies you’ve tried in the past—and throwing in some hot takes on how to approach goal-setting in a way that actually works for real life. No overwhelm, no burnout—just sustainable success that feels good and actually sticks!
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Have you ever felt trapped by patterns like self-judgment, people-pleasing, or even outright burnout? If so, today’s conversation is going to be your lifeline.
Gabby Bernstein is a motivational speaker, spiritual leader, and best-selling author. In her brand new book, Self Help: This Is Your Chance to Change Your Life, she introduces us to Internal Family Systems therapy—a revolutionary practice that’s not just for the therapist’s office anymore.
In our conversation, she shares how she turned this powerful tool into a step-by-step process anyone can use to radically shift core beliefs, heal emotional wounds, and connect to what she calls the ultimate inner guidance system: the energy of Self.
I’m so excited to sit down with Gabby to talk about how you can unlock this incredible resource within yourself, tackle the patterns holding you back, and find relief anytime, anywhere. This is more than self-help—it’s self-liberation!
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Welcome to my favorite tradition of the year—a full, unfiltered review of the past 12 months! This isn’t just a recap; it’s a time capsule and an invitation to pause, reflect, and take a behind-the-scenes look at my life and business.
In this episode, I’ll share what worked, what flopped, the surprises that caught me off guard, and the lessons I’m carrying into the new year. This tradition is about slowing down to evaluate the wins, challenges, and everything in between—and hopefully inspiring you to do the same for your year.
So, grab a cozy spot and join me as I dive into the highs, lows, and key takeaways from 2024!
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Why do we care so much about what other people think? It’s a question so many of us wrestle with, especially when we feel like we’re constantly managing the expectations, opinions, and even the judgments of everyone around us.
The truth is—it’s exhausting. That’s why today’s guest, the incredible Mel Robbins, is here to share a life-changing mindset tool that has already helped millions of people break free from that cycle and start living for themselves.
My dear friend Mel is a New York Times bestselling author, the host of one of the top-ranked podcasts in the world, and an expert on mindset and behavior change. Her latest work, The Let Them Theory, is a simple yet profound tool that can transform your life by helping you stop trying to control the uncontrollable.
In this episode, Mel will unpack The Let Them Theory and show us how to apply it to our everyday lives—whether it’s navigating tricky relationships, setting boundaries, or finally breaking free from the opinions that have been holding you back.
If you’ve ever felt weighed down by other people’s expectations or lost yourself trying to keep everyone happy, this conversation is exactly what you need!
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If there’s one lesson I’ve learned in both work and life, it’s this: you HAVE to protect your peace. Your energy, your focus, and your happiness all depend on it. But here’s the thing—protecting your peace doesn’t just happen on its own. It requires intentionality, courage, and the willingness to set boundaries that honor your time, values, and priorities.
But let’s be real, boundaries aren’t always easy to define or enforce, especially when you’re juggling a business, relationships, and personal goals.
That’s why in this episode, I’m sharing the boundaries that have helped me show up better—at work, for my family, and most importantly, for myself. These boundaries are tried and true – really, nothing has changed since this episode originally aired in 2022!
Whether you’re feeling overwhelmed or just need a reminder to prioritize your well-being, this conversation is your permission slip to say “no” more often and “yes” to the things that truly matter.
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What if everything you thought you knew about building wealth was wrong? What if the key to financial freedom isn’t about pinching pennies or depriving yourself, but actually spending smarter—and using your money as a tool to create the life you dream of?
Head to http://www.jennakutcher.com/wealth to get the roadmap to break free from financial stress, take control of your finances, and start building generational wealth—even if you’ve never invested a dollar before!
Dominique Broadway is a financial literacy trailblazer and a self-made, first-generation multimillionaire on a mission to make wealth attainable for anyone.
She doesn’t just want you to manage your money—she wants you to make one decision that could change your entire financial future. Dominique is so passionate about helping you that she created an exclusive offer for the Goal Digger community to join the Wealth Demystified program at a MAJOR discount at http://www.jennakutcher.com/wealth!
In this conversation, we’re diving into the bold strategies from her book that challenge traditional money advice. If you’ve ever felt like the wealth-building game was rigged against you, or if you’re ready to take the next step toward financial freedom, this is the episode for you. Click play!
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What if I told you that posting over 100 times in 60 days on Instagram taught me more than any article or trend report ever could? Yep, I dove in headfirst, and the results were eye-opening, to say the least!
In this episode, I’m spilling ALL the tea on what worked, what flopped, and what I’m NEVER doing again. We’re talking about the posts that made people stop scrolling, the behind-the-scenes tricks that kept me sane, and why some of last year’s top-performing content completely tanked this time around.
If you’ve ever wondered how to crack the Instagram code or you’re just curious what it takes to truly stand out, then this is the episode you don’t want to miss. Click play NOW!
Want to grow on Instagram?! Get my FREE brand new guide, 5 Secrets to Grow Your Following at https://jennakutcher.com/5secretstogrow!
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I bet you haven’t thought about THIS to build wealth… What if the key to financial freedom ISN’T starting your own business, but buying an ordinary business that other people overlook?
I’m thrilled to have Codie Sanchez with us, a powerhouse in the world of small business and the founder and CEO of Contrarian Thinking. She’s here to share insights from her upcoming book, Main Street Millionaire: How to Make Extraordinary Wealth Buying Ordinary Businesses.
Codie believes that buying established, cash-flowing businesses is one of the most underrated paths to wealth, especially in today’s economy.
In our conversation, she shares why there’s a golden opportunity for the next generation to step up and take ownership when the previous generation retires. Codie is all about teaching no-nonsense strategies for finding and acquiring businesses that might seem unexciting but are incredibly profitable, and that’s why this discussion is fascinating!
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We’ve all heard the advice to “work smarter, not harder,” but what if there was a hidden key—one simple principle—that could completely change the way you approach your business?
As I was diving into audits and plans for next year, I kept seeing this one principle popping up everywhere. It was like a lightbulb moment, and it inspired this episode because if it’s showing up for me, there’s a good chance it’s impacting you, too.
Imagine if just a small fraction of what you do could drive nearly all of your results, giving you back time and energy while amplifying your success. Today, I’m diving into this surprisingly simple rule that could help you 10x your business, covering everything from revenue and audience engagement to daily productivity.
Grab a notebook, because I’ll show you exactly how this principle can help you zero in on the work that truly moves the needle. Ready to see a little business magic in action? Click play!
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What if your personal brand could do more than just make you known? What if it could actually lead to revenue, create a legacy for you and produce wealth for you and your family?!
Today, we’re exploring how YOU can turn your influence into income with none other than Rory Vaden. Rory is a New York Times bestselling author, world-renowned speaker, and co-founder of Brand Builders Group, where he’s helped entrepreneurs and leaders design brands that don’t just stand out but sell.
In this episode, we’re chatting about what holds most personal brands back financially, Rory’s unique take on why “multiple income streams” might be misleading, and his “PAIDS” formula for the 5 key ways you can actually make money as a personal brand!
If you’re ready to take the next step in YOUR personal branding journey, Rory and his team at Brand Builders Group are offering a FREE 1:1 strategy call to help you uncover the exact problem you solve, clarify your message, and map out your path to income! Head to http://www.jennakutcher.com/brand to book yours today and start building a brand that generates real revenue.
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In this episode, I’m diving into something a little different but oh-so-fun: the things I bought and actually use in my daily life! This isn’t just a list of random purchases; these are the items that have truly changed my routine, brought me joy, and made a difference in my life.
From impulse buys that I can’t live without to surprising finds that exceeded my expectations, I’m sharing it all with you.
So, whether you’re looking for something to elevate your everyday or are searching for the perfect gift, click play—this episode is packed with inspiration!
Links to ALL of my favorite things and their accompanying discount codes exclusive for our audience as mentioned in this episode:
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What if your brand could do more than sell products—what if it could build an entire lifestyle that transforms followers into true fans?
Bethany Joy McDaniel is a master of this approach! As the founder of my all-time favorite skincare Primally Pure, Bethany has tapped into the power of niching down, creating a brand that’s deeply aligned with a wellness-focused audience who values more than just skincare—they crave a holistic approach to LIFE.
In our conversation, Bethany and I explore how she brought Primally Pure’s unique mission to life, how she’s grown a community rooted in wellness and authenticity, how to make your product an obvious extension of your customers lifestyle and what it takes to attract a loyal, aligned community instead of just trying to get customers.
If you’re ready to learn how to build a business that resonates on a deeper level or you’re looking for more ways to talk about your product without focusing on the features of it, this episode is for you!
And if you want to see my skin transformation with your own eyes and learn what my favorite Primally Pure products are, head to jennakutcher.com/primallypure and use code GOALDIGGER to save 15% on your first order!
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The holidays are here, and with the season comes that familiar, all-too-busy feeling. As your calendar fills with events, obligations, and to-dos, taking back control of your time and you life can honestly feel like a far-off dream. But here’s the good news… it doesn’t have to be!
Today, we’re diving into practical power moves that can help you reclaim your time and get more done, without the constant hustle or burnout. This episode originally aired in June of 2022 but I feel that now, as we’re approaching the year’s end, this conversation is more relevant than ever!
You’re about to hear 14 actionable ways to make the most of your work hours so you can truly savor your downtime. Imagine finishing your day without a list hanging over your head, freeing you up for more of the moments that matter—whether that’s enjoying the holiday magic, unwinding with loved ones, or simply finding a little peace amidst the noise.
Click play NOW to explore how you can make the most of your time with intention and purpose!
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In a world where screens are practically an extension of ourselves, it’s hard to imagine life without them. From the moment we wake up to the notifications buzzing in our pockets, technology has woven itself into every facet of our daily routines. But what if there was a different way to live?
My guest today has taken a bold step back and she’s here to share how YOU can do the same. Erin Loechner, founder of the global tech-free movement The Opt-Out Family, made headlines by walking away from a million social media followers to embrace a low-tech lifestyle. As a former influencer, Erin’s recent journey to tech-free living is nothing short of inspiring!
Her new book, “The Opt-Out Family: How to Give Your Kids What Technology Can’t,” invites us to reconsider our relationship with technology—not just as families, but as individuals looking to reclaim our time and attention.
In our conversation, Erin shares her powerful story of transformation, the hidden costs of our smartphone dependence, and practical steps we can take to unplug and connect more deeply with ourselves and the world around us. Click play if you’ve ever felt overwhelmed by your screen time or curious about what life could look like beyond the digital noise!
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Does your heart skip a beat when someone casually asks, ‘How’s your business going?’ or ‘What are you working on?’ If you’re like I used to be, you might play it down or keep it vague, sticking to a safe, polished answer.
But with the holidays around the corner, you know Aunt Jan will be at the table, ready to share her opinion about your ‘little business.’ So today, we’re getting real about the power of owning your story—no fluff, no sidestepping, just full-on confidence in what you’re creating.
We’re diving into how to talk about your work in a way that’s simple and authentic, how to release the need for outside validation, and how to celebrate your wins without holding back. If you’re ready to put your passion front and center and head into the new year with a fresh sense of purpose, click PLAY to learn how to share what really makes your business shine!
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Have you ever felt stuck in the cycle of trading time for money, wondering how you can scale your business without burning out? You’re not alone!
Today, we’re tackling that and more in this coaching session with Emily Gardner Peterson, a birth and postpartum doula who has been serving families in Birmingham for almost a decade.
Emily is an incredible doula, a mom of two, and now she’s exploring ways to transition from a hands-on service model into creating more sustainable income streams, like digital products, courses, or even a podcast. In our session, she asks thoughtful questions about imposter syndrome, setting goals, and figuring out which income avenues to prioritize as she grows her business.
If you’re someone looking to build a life that works for you without sacrificing time with your family, click play because this episode is packed with insights to help you scale!
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As the year comes to a close, it’s the perfect moment to revitalize your marketing strategy! If you’ve been tossing ideas around like spaghetti and hoping something will finally stick, or if you feel like you're just going in circles, this episode is your wake-up call.
In this episode, we explore 5 transformative strategies that will not only empower you to kick off the new year with laser focus but will also ignite your passion for what you do. Think bold storytelling, harnessing the right platforms, and creating an audience that’s eager to engage!
These strategies will be the game-changers you need to ensure 2024 isn’t just another year but a milestone in your journey. So, grab your favorite notebook and get ready to ditch the guesswork—let’s finish the year strong and set the stage for success ahead!
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Have you ever wondered how much impact one person can really have on the world—or in their business? My guest today, Sharon McMahon, is here to remind us that even the smallest among us can be mighty.
Sharon, known to over a million as ‘America’s Government Teacher’ on Instagram, has built a community that thrives on fact-based, non-partisan information in an era of confusion and division. But her impact doesn’t stop there. She’s raised millions for causes that matter, hosts the award-winning podcast Here’s Where It Gets Interesting, and is the author of the Substack newsletter The Preamble.
In her new book, “The Small and the Mighty: Twelve Unsung Americans Who Changed the Course of History,” Sharon tells the stories of everyday individuals who shaped the future of this country—proving that you don’t need traditional power or fame to make a difference.
Today, we discuss the lessons from these unsung heroes and how they apply to entrepreneurship. If you’ve ever felt like your actions are too small to matter or you’re looking for ways to reinvent yourself with intention and purpose, click play!
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Have you ever dreamt of turning that side hustle into your full-time gig, or even scaling it to a six-figure business? Well, today’s episode is all about making that dream a reality.
In this episode, we’re diving into the smart money moves that helped me bootstrap my business from the ground up and how you can use those same strategies to grow yours.
Whether you’re just starting out or you’re in the thick of growing your side hustle, the practical tips and strategies I’m about to share with you can help you manage your time, prioritize your spending, and make savvy financial moves to propel your business forward. Click play and let’s dive in!
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What’s the secret sauce to crafting a pitch that not only stands out but also captivates and convinces? How do you grab attention in a sea of pitches and make a lasting impression? My guest today is here to answer those questions and share the insider strategies that make a pitch truly unforgettable!
Michelle Razavi is the Founder and CEO of Elavi, a 7-figure food company that’s transforming the wellness landscape with their high-protein, low-sugar, vegan, and gluten-free products. Elavi’s innovative desserts are not only a hit on Amazon, but they’ve also made a splash at Costco and are carried nationwide in tech offices, cafes, fitness studios, and boutique retailers.
Michelle isn’t just a successful entrepreneur; she’s also a digital marketer, certified fitness trainer, and yoga instructor, and she’s been recognized on the Inc Female Founder 250 list for her remarkable growth and expansion.
In today’s episode, Michelle will share her insights on how to craft pitches that truly stand out—whether you’re targeting investors, retail buyers, or media journalists. Click play if you’re ready to elevate your pitching game and make a lasting impression!
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It’s time for an “ask me anything” episode! I asked what you’re curious about on the Goal Digger Podcast Instagram page and the Goal Digger Podcast Insiders Facebook group, and boy did you deliver!
If you’ve ever wondered how I balance it all, what’s currently working to manage my ADHD, if blogging is dead, and more - this episode is for you.
Between Instagram and Facebook, we have hundreds of thousands of business owners just like you, and we'd love for you to jump in with us! Both of these places are fun and totally free ways to network with other podcast listeners and business owners, get advice, and connect with your peers, so be sure to click the links below to join us on Instagram and Facebook!
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Have you ever considered the profound connection between our food, culture, and overall health? Until I met my guest today, I had never fully understood how deeply intertwined these are and how they shape our well-being in ways we often overlook.
Maya Feller is the founder and lead dietitian at Maya Feller Nutrition. Get 15% off any of Maya's courses with code "GOALDIGGER15" here!
Maya’s expertise in providing medical nutrition therapy and nutrition coaching is unparalleled, addressing conditions such as cardiovascular disease, diabetes, mood disorders, developmental disabilities, and disordered eating.
In today's conversation, we explore the intersection between food and culture, emphasizing how our cultural food traditions influence our nutrition and health. We also dive into the importance of metabolic health for optimal well-being and longevity, with practical tips for enhancing our metabolic health through diet and lifestyle changes.
Click play NOW for an enlightening conversation with Maya Feller that’s filled with actionable advice to help you make informed and balanced food choices. And get 15% off any of Maya's courses with code "GOALDIGGER15" here!
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We’ve all heard the saying: “Start before you’re ready.” But how often do we really take that advice to heart? Today’s episode is a little different—and really special—because I’m taking you inside Chapter 15 of my book, How Are You, Really. Grab your copy at http://howareyoureallybook.com!
In this chapter, I dive deep into the fear of starting imperfectly, finding the courage to take that first step toward your dreams, and why taking messy, brave action—despite your doubts—is the secret to growth.
Whether you’re launching a new business, starting a podcast, or pursuing a passion that’s been on your heart, this chapter is all about embracing the imperfection that comes with the journey. And trust me, I know a thing or two about that. Starting this podcast was anything but perfect, but here we are, over 800 episodes later, proof that action creates clarity.
If launching a podcast has been on your heart but you’re not sure where to begin, join my free training at http://freepodcastclass.com,where I walk you through Podcasting 101: How to Start, Record, and Profit from Your Show! I’m living proof that you don’t need perfection to get going—you just need to take that first step. Save your free seat at http://freepodcastclass.com!
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Have you ever stopped to think about how every single decision you make today is either a step toward success or a step away from it? Every choice, no matter how small, compounds over time—and for us entrepreneurs, those choices can mean the difference between realizing our dreams or watching them slip further out of reach.
My guest today, Eric Thomas, knows this truth better than most. As the #1 motivational speaker in the world, and a New York Times best-selling author, he’s a go-to problem solver for some of the world’s biggest corporations, sports franchises, and universities!
Eric’s latest project, the You Owe You 365 Devotional, and the accompanying 30-day challenge at https://youoweyousummit.com/ are all about getting intentional with your daily decisions to put yourself first—because let’s face it, those decisions determine whether or not your dreams become reality.
In today’s conversation, we discuss how entrepreneurs can apply this mindset to their own lives and businesses, and what it takes to build habits and routines that lead to long-term success. Click play to listen in and head to https://youoweyousummit.com/ to join the 30-day challenge now!
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Today’s episode is all about unlocking the secrets behind creating a standout podcast episode. Click play to dive into the step-by-step process of crafting an episode that not only shares information but also keeps your audience hooked from start to finish!
I’m breaking down everything from setting clear goals to the nitty-gritty of recording, editing, and promoting. And here’s the real kicker: I’m also going to cover three common mistakes that new podcasters often make—mistakes that can trip you up and make the process feel overwhelming.
And if you want to launch your own podcast, grab a seat for my free training on Podcasting 101: How to Start, Record, and Profit from Your Show at http://freepodcastclass.com! In this masterclass, you’ll learn how to start, record, and launch your podcast in just THREE easy steps, so I’ll see you there!
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Today’s conversation is for anyone who has ever thought about starting a podcast and needs a little push to finally make it happen. If you’re ready to take that step, this is the inspiration you’ve been waiting for!
In this episode, you’ll meet three incredible students who used my course, The Podcast Lab, to not only launch their own podcasts but to thrive doing it. Head to http://freepodcastclass.com to learn more about how YOU can turn your idea into action, just like they did!
These business owners learned everything from what I’ve taught them – because as a chart-topping podcast host, I have a proven method to share on how to start your own podcast, even if you’re a beginner! If you’re ready to take the first step in, sign up for my FREE class, Podcasting 101: How to Start, Record, and Profit from Your Show. Inside this free masterclass, I’ll break down podcasting and show you how starting a podcast is way easier than you’re thinking!
Visit http://freepodcastclass.com to save your seat for the FREE class now, and click play to hear from Lizzie, Shannon, and Tara!
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If you’re anything like me, the end of the year is a time when excitement starts to bubble up—thinking about the fresh opportunities and all the things you want to achieve in the coming year. But before you get lost in a sea of ideas, let’s talk about how to create a rock-solid plan that actually works.
If you’re asking questions like: Should I plan annually or by quarter? What do I do about the things that aren't working – double down, or pivot? And HOW do I audit the year to know exactly what is driving results? Then let's discuss...
This episode will be the encouragement to lay the foundation well for your year and it will totally change the way you annual plan for the better.
So, if you’re ready to set yourself up for a year of growth and balance, grab your notebook because this episode is going to give you the blueprint to do just that. Let’s dive in!
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We’ve all been in a disagreement with someone we love deeply. Whether it’s a friend, family member, or even a colleague, these conflicts can be challenging and emotionally charged, especially when our values and beliefs clash.
Brit Barron is a renowned speaker, teacher, and storyteller whose work has sparked profound conversations around sexuality, spirituality, race, and personal development. Her latest book, ‘DO YOU STILL TALK TO GRANDMA?’, dives deep into the complexities of our relationships in a world increasingly influenced by social media and cancel culture.
In this episode, we discuss how to manage the tension between relationship and accountability, the impact of binary thinking on our interactions, and the ways we can create safe spaces for people to learn and evolve.
Listen now to hear Brit’s perspective on embracing mistakes, handling disappointment, and navigating personal and communal growth that are both enlightening and empowering!
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Whether it’s in your business or your personal life, the pressure to do everything perfectly can be overwhelming. We convince ourselves that if we’re not going all-in, it’s not worth doing. But here’s the truth: perfectionism isn’t the key to success—consistency is.
Today, we’re talking about how the all-or-nothing mindset is probably doing more harm than good, and how breaking free from it can open up doors you didn’t even know were closed.
I’m going to share a bit of my own story, how I let go of perfectionism and started focusing on small, consistent improvements instead. And let me tell you, that shift has been life-changing for both my business and personal health. Plus, I’ll give you actionable tips that you can start implementing today to break free from that mindset.
Get ready for an honest conversation about perfectionism, progress, and how to finally move forward—without waiting for it to be perfect. Click play now!
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We all have causes and beliefs that we care deeply about, things we wish we could change in the world. And while it can sometimes feel like our individual actions aren’t enough to make a real impact, today’s conversation will remind you that we can create meaningful change—especially when we come together.
Dr. Katharine Hayhoe is the Chief Scientist at The Nature Conservancy, a professor at Texas Tech University, and the bestselling author of Saving Us: A Climate Scientist’s Case for Hope and Healing in a Divided World. She’s also a co-founder of Science Moms, a movement where moms unite to protect the future of their children by taking on climate change together—proof that when passionate people join forces, incredible things happen.
Today, we’re going behind the scenes of the powerful “Act of Man” campaign, a movement that’s changing how we talk about extreme weather and climate-related disasters. Join millions at http://actofman.com to join her in her mission to protect the places we love!
In our conversation, Dr. Hayhoe will share why shifting the way we communicate about climate change is so important, how this campaign is moving people from belief to action, and how partnerships are making an even bigger impact. Plus, she gives us real, tangible ways that you can get involved—whether you’re a parent, a business owner, or just someone who wants to make a difference!
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I believe that every single person has a digital course inside of them, they just don’t know how to get it out of them. Not everyone knows how to just START creating a digital course… I sure didn’t, which is why I chose to learn from Amy Porterfield. And you can too at jennakutcher.com/dca!
Over the past several years, over 50,000 business owners (myself included!) have taken a chance on themselves and created their own courses with Amy’s proven system and experienced life-changing results.
In fact, in a moment I’m going to introduce you to 3 of those business owners: Sharon, Yesenia, and Tavia, who enrolled in Digital Course Academy, took action, and now have a reliable stream of income and REAL results with their own digital course (using what they already knew).
Today, you’ll hear their before, during, and after stories of Digital Course Academy, the reservations they had and why those were kicked to the curb, their biggest pieces of advice for those considering joining, and more.
And if they inspire you to create, launch, and sell your own course successfully, you don’t have to figure it out alone! Enroll in Digital Course Academy at at jennakutcher.com/dca before the doors close on September 28th at 7pm EST and I’ll send you my entire BONUS SUITE of resources (valued at $1,997)!
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If you’ve ever considered creating your own online course but are overwhelmed with the steps to begin, this conversation will show you that starting small can be a lot less work and be the perfect way to get started!
Amy Porterfield is the brilliant mind behind Digital Course Academy, a program designed to help entrepreneurs turn their knowledge into profitable online courses. Visit http://jennaplusamy.com to save your seat for her LIVE training called: Your Low-Stress, Start-To-Finish Digital Course Launch In 5 Streamlined Steps!
In this episode, we dive into why this seemingly modest step is actually a game-changer for new course creators, how to prepare for your first workshop, and how this approach can set the stage for creating more extensive and successful courses in the future.
And don’t forget to sign up for her entirely FREE training where she shares her course creation and launching playbook at http://jennaplusamy.com. You do not want to miss this! Years ago I attended one of Amy’s free trainings and my life has never been the same since. Save your seat for Amy’s Masterclass Experience at http://jennaplusamy.com!
Now press play and get ready to be inspired and equipped with practical tips to turn your ideas into reality!
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Have you ever felt like you're stuck in a rut, wondering how to stay ahead of the curve while everyone around you seems to be making big moves?
Whether you're feeling like you're just getting started or you're already established, one thing's for sure: to lead in your industry, you’ve got to be committed to continuous growth. And that means learning, evolving, and staying sharp.
In today’s episode, I’m breaking down five effective ways to stay ahead in your industry by mastering the art of ongoing education and skill development. Trust me, these strategies aren’t about cramming more into your already busy schedule! Instead, they’re about working smarter, not harder, and leveling up in ways that feel intentional and aligned with your goals.
By the end of this episode, you’ll have a clear game plan on how to stay relevant, competitive, and always moving forward in your industry. Let’s dive in!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/stayahead
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Fun fact: I connected with my guest today on Instagram as my family and I were planning our first garden!
Nicole Burke is the visionary behind Gardenary, a brand that inspires people to grow at least a little bit of their own food using accessible gardening methods, creative tips and tricks, and a unique aesthetic. And although this is definitely a zone of genius of hers, Nicole is more than a gardener!
Recently, she has expanded her influence with her personal brand, HeyNicoleBurke!, where she teaches entrepreneurs how to grow their businesses on Instagram using a distinctive social strategy focused on short 5-second videos.
In this conversation, we're diving into the key strategies Nicole used to quadruple Gardenary’s Instagram audience in just 15 months and how she managed to quadruple shop sales in the same period. We’ll uncover the secrets behind Gardenary Inc’s record revenue growth, achieved without any ads and solely through short-form video content.
Nicole also shares insights into creating engaging content, avoiding common social media pitfalls, and balancing her various roles as an entrepreneur, author, and influencer. You don’t want to miss this one… Click play now!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/nicoleburke
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Have you ever thought about creating a digital course, but you’re not sure where to start, what you really need, or how to actually make money with it? Visit http://jennakutcher.com/bootcamp to enroll in Amy Porterfield’s LIVE course creation bootcamp!!
Today’s episode is all about cutting through the noise and giving you the exact steps to create, launch, and profit from your very own online course.
You’ll get answers to all the big questions you’ve been asking—like, what tools do you need? How do you know if your idea is going to sell? And most importantly, how do you turn your knowledge into a product that people actually want to buy?
This episode was such a hit the first time we aired it, that I knew we had to bring it back. Especially since my best friend and mentor Amy Porterfield is hosting a LIVE course creation bootcamp this month that will help you nail down your digital course topic, type, price, and audience growth plan in a matter of days!
Plus, when you join through my link, I’ll give you free access to InstaEssentials, two months of done-for-you Instagram strategy, expert insights, and a toolkit to help you show up and convert, valued at $49 absolutely free! Head to http://jennakutcher.com/bootcamp to learn more and save your seat!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/596reair
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One of the things I love most about our community is how we always keep it real about the highs and lows of entrepreneurship… and Vanessa Lau embodies this spirit in such a profound way.
Vanessa Lau is a creator and entrepreneur on a mission to inspire business owners and creators to lead more authentic and fulfilling lives. Last year, she took a step back to reset, and in doing so, she redefined what success means to her. Vanessa's story is a powerful reminder that sometimes the bravest thing you can do is take a break.
In this episode, Vanessa and I are chatting about the common traps in business and how these led to her dissolving her business for a year and how to follow your intuition if you find yourself in need of a break. She also shares key lessons she learned about her health, relationships, and most importantly herself when she stripped her business away from her identity, and the changes she’s made in her business this time around to avoid making the same mistakes that led to her burnout!
This conversation is about to leave you feeling inspired and empowered to protect your peace… no matter what it takes. I can’t wait for you to hear Vanessa’s insights about redefining success so click play now!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/vanessalau
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Is it just me, or does it feel like just yesterday we were setting our goals and dreaming big for what this year could bring… And now, here we are, with just a few months left of 2024?! I can’t believe it! As we head into September, it's the perfect time to reflect, regroup, and make a strong finish.
In today’s episode, I want to share with you five actionable steps that you can take right now to ensure you end your year on a high note. These aren’t just tips for hitting those last-minute goals—they’re strategies to help you reflect on your journey, reignite your passion, and set the stage for an even better new year.
Whether you’ve had a fantastic year or one filled with more challenges than you anticipated, these steps will help you make the most of these final months. So grab your notebook, find a cozy spot, and let’s dive into how you can finish strong, feel accomplished, and set yourself up for success as the year comes to a close.
Ready to make these last months count? Press play!
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Calling all brick-and mortar business owners! If you want to get more eyes on your business and more people IN your location, this coaching session has your name written all over it!
As a young girl, Heather Davis had always loved baking sweet treats, and although she initially took a traditional career path to become a teacher, she continued to develop her craft as a baker. Though Heather would often bring her fresh baked goods to her school just for the love of baking, her fellow teachers started placing orders, and encouraged her to sell them! So in 2011 she made the life-changing decision to launch a bakery, Chic Sweets Fine Desserts.
Since 2014, Chic Sweets Bakery has partnered with the finest coffee shops and cafes including Nordstrom Department Stores, Saks Fifth Avenue, Rice University and Aramark Corporation. A little over a year ago, Heather opened her first brick-and-mortar location in a suburb north of Houston, Texas, and that’s exactly what we’re talking about today!
Although I’ve never owned a brick-and-mortar myself, I have a LOT of tricks up my sleeve for Heather to get more organic and paid customers, and I just know you’ll benefit from them, too. Speaking of YOU…
Would you like to be featured in a future coaching episode of the Goal Digger Podcast?! Join the Goal Digger Insiders Facebook Group at https://www.facebook.com/groups/goaldiggerpodcast/ and maybe we’ll hit “record” together soon!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/coachingheather
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Isn’t it funny how things can change in a year? This time last August, we were driving to the beach with our kids and we drove past the Duluth Rowing Club. Fast forward to this summer, and every single week I spend time in a boat with 8 other women of all ages and experience levels. If I’ve learned anything about being a beginner, you learn by doing, not watching!
That was also my motto when my mom and I took a sourdough class earlier this year, when Drew and I decided to become beekeepers, and when my girls and I tried our hands at starting our very first garden. I have so much to learn in all of these new hobbies, and honestly, it feels so good to be so curious!
Of course, those little imposter feelings can hit deep…. And then I remember I’m not an imposter, I’m simply a human brave enough to be a beginner. So today, I want to walk you through the lessons I’m learning while I find myself being a beginner again, and most importantly how you can invite more joy, curiosity, and NEWness into your life, too.
Cheers to never being too old for learning something new! Let’s dive into the beginner’s playbook!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/newbeginner
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Are you making BIG mistakes in your email marketing?! This episode will help you find out…
The conversation you’re about to hear today originally aired on the This Is Small Business Podcast, an original podcast by Amazon hosted by Andrea Marquez. I loved getting the opportunity to teach my favorite topic–email lists–to the This Is Small Business community, and I also love getting to share it with you!
In this conversation, we talk about how to get started building your email list, how to use your list to test out new business ideas, and of course: the two biggest mistakes I see business owners make in their email marketing.
Before we dive in, if you have been listening to the Goal Digger Podcast and haven’t started your email list, save your seat for my FREE class, “From Zero Subscribers (or Zero Strategy) to an Engaged Email List that Lasts” at http://growanemaillist.com. I can’t wait to teach you the 3 secrets to easily start, grow, and serve your email list!
Now, click PLAY on my interview with Andrea Marquez on This Is Small Business to find out the 2 BIG mistakes you may be making in your email marketing, and how to fix them!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/tisb
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Welcome to the 800th episode of The Goal Digger Podcast! Over nearly 8 years, I have interviewed hundreds of business owners in all different industries, taught you countless business strategies, and opened my heart to you during pregnancy, loss, moving, and everything in between. We’ve really lived some life together over the years, haven’t we?
After over 110 MILLION downloads and a whole lot of fun and lessons learned along the way, I felt like this would be an appropriate time to stop, take a look around, and reflect. And no, this isn’t a “goodbye” episode…
The Goal Digger Podcast isn’t going anywhere anytime soon! But you ARE catching me “in my feels” today, because as I reflect on the last 800 episodes, it’s bittersweet to think about how much has changed over the past 8 years.
Today, I want to invite you to reflect AND react WITH me as we listen to the very first episode of the Goal Digger Podcast together. Think of it as a ‘listening party,’ if you will!
Whether you’re hearing this episode for the first time ever or the first time in a long time, just imagine me sitting next to you, listening too. And throughout the episode when we break away from the recording, you’ll hear my raw, real-time thoughts… Some will be sweet and some won’t be pretty, but they’ll all be true to the “me” today, in August of 2024!
I’m excited and already nervous to hit play… Let’s do this together!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/ep1reair
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What if I told you you didn’t have to work as hard to dig your biggest goals?! Would you believe me, or think I’m crazy?! My guest today has cracked the code on how to work less and earn more and how YOU can do the same. (Yep, you read that right!)
Erika Brown is a Real Estate Investor and Serial Entrepreneur who went from living paycheck to paycheck to having a multi-million dollar real estate empire that generates over six figures of real estate income each year. Her rental portfolio and experience cover everything from multifamily properties, single family homes, land ownership, commercial properties, short term and mid term rentals, section 8 rentals, and home building.
She is a natural problem solver who enjoys helping others overcome any challenges of real estate investing. Her passion is to help others create passive income for themselves, using real estate investing, so they can be freed up to pursue the things God has truly called them to do.
I can’t WAIT for you to hear her tangible tips to increase productivity, how to organize your daily schedule, and maximize efficiency when you are working.
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Goal Digger Show Notes: https://www.jennakutcherblog.com/erikabrown
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When was the last time you intentionally slowed down? I’m not talking about a quick weekend getaway, although that’s important too. I’m talking about slowing down by choice – for a day, a week, a month or even a season. Have you done that recently? Or…. Ever?
Breaks are still just as important to our wellbeing as they were when we were kids. The only difference is that now, we have to make time for these slow-downs, rather than have it planned for us every year!
This summer, I have intentionally decided to slow down and invite more play into my life… both for myself, for my family, and for my business. We’ve all heard the saying “you can’t pour from an empty cup,” and that’s exactly what this summer has been about.
(Spoiler alert: it’s been wonderful!)
In this episode, we’re diving into the behind the scenes of what I’ve been up to these last few months while I pour into myself, my marriage, and my girls!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/summerbts
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Let’s face it: times are changing, and email marketing is no different. But how do we know what the heck we should start doing, stop doing, and change how we’re doing it?!
Martha Bitar is the CEO and co-founder of Flodesk, the fastest-growing email marketing platform designed to help small businesses create beautiful, branded emails. Her partner-in-crime, Natalie Franke, is the Head of Marketing at Flodesk who leads tens of thousands of small business owners while fostering a spirit of community over competition around the world.
In our conversation, Martha and Natalie spill the beans about what’s working for email marketing in 2024, and school us on the trends we should hop on, their tricks to increase conversions, and what metrics we ACTUALLY need to pay attention to.
Trust me when I tell you this episode is JAM-PACKED with information you can take action on TODAY, so grab a pen and paper and get ready to take notes. And be sure to visit listbuildchallenge.com to get your message in front of the right people, at the right time!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/marthanatalie
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Over the years, my business has evolved in so many ways. It’s changed with me as I’ve grown, and transformed as my priorities have shifted. But one thing that HASN’T changed, year after year, is growing my email list.
Visit http://www.growanemaillist.com to register for my FREE email list building class, where you’ll learn my secret strategy that allows you to create once and serve for a long time, making your new content creation process feel everlasting and worth it!
I know that building an email list might not be the most glamorous aspect of running a business, but it's absolutely crucial. In fact, I truly believe that the success and health of my business consistently hinges on my email list! It's how I connect with my audience, serve them, and drive results in my business.
In this episode that originally aired in December 2022, I'll share 5 proven strategies to grow your email list, including a tactic that gained us 9,000 subscribers in just over two months! If you're looking to boost your email list and serve your subscribers better, this episode is for you.
So, whether you're just starting out or looking to refine your approach, tune in to discover actionable insights that can transform your email marketing game. Let's dive into the strategies that have consistently driven growth in my business and learn how you can apply them to achieve similar success!
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Summer is in full swing and as we spend less time on our phones and more time IRL, sometimes it can cause us to rethink our goals, or life’s mission, and our impact.
If you find yourself realizing that you’re feeling stuck or unsure of where to go next, I can’t WAIT to introduce you to Jessica Zweig: a serial entrepreneur who’s founded three businesses, and recently sold her personal branding agency, SimplyBe.
Head to https://www.jessicazweig.com/freebook for a chance to win a FREE signed copy of her brand new book, THE LIGHT WORK: Reclaim Your Feminine Power, Live Your Cosmic Truth, Illuminate the World, which hits shelves in August!
Today, we’re discussing how to stay in alignment with yourself and your calling, Jessica’s tips for knowing when it’s time to move on from your current situation and step into a new identity, how we can check in with ourselves to find out if we’re really honoring our current calling, and so much more.
Jessica is truly the embodiment of a Spiritual Hustler and I think everyone can benefit from her message… Don’t forget to https://www.jessicazweig.com/freebook to be one of 25 Goal Diggers who will receive a FREE signed copy of her brand new book!
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I think just about everyone and their mother knows the story of Steve Wozniak and Steve Jobs starting Apple Computer Co. from Jobs’ parents garage… but did you know they’re not alone in the list of billion-dollar companies who started with little-to-no investment?
Walt Disney, Hewlett-Packard, Mattel, Papa Johns, and so many more household names were all founded on a tight budget and a good idea, proving you don’t need investors to start something amazing… you just need creativity, passion, and the willingness to take one step at a time.
If you've ever felt the tug to start your own business but worried about the cost, this episode is for you. I’m about to give you 10 fresh business ideas that are perfect for anyone looking to make a big impact with a small investment. I even think that some of the BEST business ideas don’t require a ton of money to get off the ground!
It IS possible to dream big without spending big, and I’m going to prove it to you right now. Click play to hear about 10 businesses you can start with low startup costs!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/lowstartups
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Are you struggling with converting your audience into paying clients? If so, today’s coaching session may be for you! After all, as business owners, our goal is to increase our bottom line… because Instagram followers and social media ‘likes’ don’t pay our bills!
Claudia Woodford is a self-love & empowerment coach for working moms. In our coaching session, we discuss how to convert her audience into paying clients, and I help her with her messaging (using guiding principles that YOU can use to get clear on your brand, too)! Since Claudia has limited time for her business, we want to make sure she puts her time to its best use so that she can eventually reach her goal to quit her nursing job.
Claudia asks great questions about niching down and nailing down her messaging so that she can take her business to the next level, and I know that no matter what industry you're in, you’ll be taking notes while listening to our conversation, so click play NOW!
If YOU would like to be featured in a future coaching episode, be sure to join the Goal Digger Insiders Facebook Group at https://www.facebook.com/groups/goaldiggerpodcast/ and maybe we’ll hit “record” together soon!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/coachingclaudia
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NEW brand, who dis?! Visit http://www.jennakutcher.com to witness the magic!
A lot of times when we think about a rebrand, we think about new logos and colors… and as you’ll hear in this episode, there was a lot of that. But through this process, there was also a lot of discussion about what the Jenna Kutcher brand IS; how to make it reflect ME and what I stand for and who I am becoming.
In this episode, I’m peeling back the curtain on what went into the new brand, why it came about, who played a role in helping get it done, and how we went about it. Whether you’re building your first or your fifth brand, my goal for this episode is to help you start to think about your own brand and if you need a little update, too!
This rebrand was a labor of love from everyone involved from start to finish, and I’m so proud to say that I think we’ve created something uniquely, undeniably ours. To see the new brand in its entirety, visit http://www.jennakutcher.com to witness the magic, or any of my social media platforms @jennakutcher!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/rebrand
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The results are in: Pinterest is one of the BEST places to market your business. If the reason why you haven’t given it a chance is because you’re not sure it will work for YOU, click play on this episode and snag a seat for my FREE class at http://www.teachmetopin.com!
I originally had this conversation with Lori Harder on her podcast, Earn Your Happy, earlier this year and I couldn’t wait to share it with you. I have seen this powerful search engine work for business owners in all different industries and I know it can work for you too.
Whether you’re selling handmade jewelry, offering virtual services, or sharing expert advice, Pinterest is a game-changing platform, no matter what your business goals are. In this interview, not only will I explain the potential of Pinterest, I’ll also share how I use it to build my email list, whether or not I think blogs are still relevant in 2024, and how to use Pinterest to increase the shelf life of the content you create.
Visit http://www.teachmetopin.com for a clear, actionable plan to get started, and let’s dive into my conversation with Lori Harder about how to drive traffic, generate leads, and boost sales in your business!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/earnyourhappy
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Are you feeling the pull to take your business to the next level but you're worried about becoming a corporate robot or sacrificing your sanity in the process?! If so, this episode is for you. I’m going to break down what you can do right NOW to scale your business authentically and sustainably without losing sight of what truly matters!
Together, we're going to figure out whether your current business IS truly scalable, and strategies for maintaining your company culture, creating duplicatable systems and processes, and uphold your core values as you expand your reach and impact.
Whether you're just starting out and dreaming of the day you'll scale, or you're already knee-deep in growth and looking for ways to stay grounded, this episode is packed with inspiration and practical advice that you can apply to your own journey.
Click play to dive into today's conversation and discover how you can scale your business without losing your soul!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
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Goal Digger Show Notes: https://www.jennakutcherblog.com/scale
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Ready to learn how to turn my presentations into profit machines?! Colin Boyd is an international speaker, trainer, and coach who is OBSESSED with helping Coaches and Entrepreneurs sell from stages in a non-pushy or sleazy way. Learn how at http://www.jennakutcher.com/stage!
Colin’s zone of genius is helping people turn every presentation into a money-making machine – whether you’re posting on social media, speaking at an event, hosting a webinar, or going Live on Instagram.
Visit http://www.jennakutcher.com/stage to save your seat for his upcoming FREE class all about how to sell from a stage!
In the meantime, click PLAY to hear Colin’s best tips for selling without sales-y or slimy tactics… The same advice he gives to some of the biggest names in the world to design presentations that convert clients!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
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Goal Digger Show Notes: https://www.jennakutcherblog.com/colin2
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The strategy I’m about to teach you today gives your content a waaaay longer shelf life, making sure your hard work gets seen, consumed, and SOLD.
Gone are the days when you spent hours working on a lengthy blog post, podcast episode, or YouTube video and hit ‘post’ without a plan to promote it… I’m going to share with you my best tips to get more eyes on your content in less time than it takes to binge-watch your favorite TV show!
Join my FREE training, 20x Your Traffic in 1 Hour a Week with Pinterest, at http://www.teachmetopin.com to learn how Pinterest can work for YOUR business!
Pinterest’s content lives more than 120 times longer than ANY social media platform. While the most traction happens in the 6-12 month window (referred to as a social media post’s ‘half-life’), well-performing pins can bring tons of traffic even years afterwards. To this day, I literally get thousands of impressions a month on pins that are 3+ years old!
If that doesn’t revolutionize the way you think about your content, I don’t know what will. Are you ready to transform your content strategy while reclaiming your precious time? Click play NOW!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/repurpose
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Do you want to make more money in your business?! I’m willing to bet you’re nodding your head right alongside thousands of other Goal Digger listeners right now… and I’m also willing to bet you’re thinking, “Yes, Jenna… but HOW?!”
Marshawn Evans Daniels is a Reinvention Strategist, Influence Expert and Best-Selling Author and she’s about to prove to you that in order to Profit Bigger, you need to Live Bigger… and in order to Live Bigger? Well, you need to BELIEVE Bigger – both in yourself, your gifts, and your potential.
Her book and corresponding 100-day devotional, BELIEVE BIGGER: Discover the Path to Your Life Purpose, is all about resilience, reclaiming your life, and how God uses rejection, hardship, and unexpected circumstances to awaken something greater within… but only if you’re willing to embrace disruption. Get her book NOW at https://www.believebiggerbook.com!
Whether you are drowning in self-doubt and regret, feeling stuck, or sensing a shift but unable to discern what’s next, this episode will give you insight into your true calling and the courage to pursue it. You’ll also see that difficulties are not designed to devastate you, but to ignite the bigger dreams, life, love and abundance you were destined for all along!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/marshawn
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I don’t know about you, but when it comes to money conversations and financial advice, I can’t get enough. I mean, in the right hands, money has the ability to change the world!
That’s why today, we’re doing something a little different. We have compiled 5 clips from 5 Goal Digger Podcast guests from over the past year who have given us the BEST pieces of financial advice we’ve ever heard.
In case you missed it the first time or needed a reminder or you’re just curious about what I’m still thinking about months later – these are the clips that I can’t get out of my head and for good reason… They are brilliant!
The guests you’ll hear from today are Patrice Washington, Melissa Jean-Baptiste, Tori Dunlap, Tiffany Aliche, and Kiana Danial. All 5 of these ladies’ full episodes will be linked in the show notes for today’s episode at https://www.jennakutcherblog.com/financialcompilation so you can hear the full goodness yourself.
Click play now to hear from these powerhouse women that have the best financial advice we’ve ever heard!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/financialcompilation
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Struggling to grow your social media accounts? We all wish we had a bigger audience to promote our businesses, and although I don’t believe in quick fixes, there are some things you can do to grow your following and, as a result, your business too.
This episode is a recording from a coaching session I had with Goal Digger Podcast listener, Savanna Timofei. Savanna is a wedding cake designer who also coaches other cake makers in her industry, and she’s struggling with sharing on social media in order to reach her goals.
I’m excited for you to learn from my conversation with Savanna, we’re talking about mindset tips, conversion strategies, and actionable strategies on how to grow her business and her social media following!
Even if you’re not in the same business stage or industry as Savanna, I KNOW that you will be able to take the insights and ideas that I share with her and implement them into your own business, so click play now!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
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Goal Digger Show Notes: https://www.jennakutcherblog.com/coachingsavanna
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If you’re anything like me, it can be hard to pivot from work mode to life mode – especially when you’re an entrepreneur and the work is quite literally never “done.”
However, over the past few years, I’ve incorporated a few key practices into my daily rhythms that have helped me be more present in my LIFE, even when there are needs in the business!
I don’t think I’m the only one but I am obsessed with hearing about other people’s routines whether it’s their morning routine, their skincare routine – there’s something so fun about visualizing that person’s life in a more detailed way and I always feel like I get new tips and tricks to stay and try in my own life.
So in this episode, I’m sharing my personal work wind-down routine with you, which is how I exit the workday and enter into life mode with more ease and less tension!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
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Goal Digger Show Notes: https://www.jennakutcherblog.com/winddown
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Wanna see how I REALLY make money?
I know that there’s a lot of talk about ‘revenue streams’, but what does it really look like to get started and be successful at it? Press play on this conversation I had with Hala Taha on her podcast, Young and Profiting!
If you’re new around here, you might not know that some of my income comes from real estate and Airbnbs. I leveraged a few of my passions and skill sets into a different business about 8 years ago, and I’ve learned A LOT from it! Learn more about listing your home on AirBnB at http://www.airbnb.com/host!
Making the jump from one source of income to multiple can feel intimidating, so I invite you to pull up a seat for this conversation and simplify the process for yourself.
Start listening now… I see more streams of income in your future!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
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Goal Digger Show Notes: https://www.jennakutcherblog.com/halaairbnb
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Being an entrepreneur means I’m always learning… and sometimes that hindsight really is 20/20.
Every business journey comes with learning moments, and sometimes we have to go through it in order to get that breakthrough or aha moment!
So, looking back over my experiences, strategies I tried (and didn’t try), I’ve got a handful of things I regret from my business journey – and in this episode, I’m sharing them with YOU!
Because that’s the heart of Goal Digger (and always will be): I’m here to talk about the good, the bad, and the ugly because I want to help YOU see the growth you deserve… and skip as many of those ‘regrets’ as possible.
Click play to hear the things I regret in my business journey that inform my decisions as I keep moving forward!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/bizregrets
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Recession, rising interest rates, gas prices, and more… Costs just seem to keep going up right now, and all this can really make us feel uncertain and even scared about our future. But what if you had a roadmap that works no matter what is happening in the economy? What if you could build a money machine that makes each moment of life the richest it can be?
Mel Abraham is a CPA, author, entrepreneur, and speaker known for taking seemingly complex concepts and simplifying them through visual frameworks and easy processes. He believes that achieving financial freedom isn’t about deprivation; it’s about intentional decision-making and it is your birthright.
Mel’s brand new book, Building Your Money Machine, is out on June 11th, 2024 which you can order NOW at https://www.melabrahamtraining.com/yourmoneymachinebook!
In our conversation, he lays down a comprehensive road map to financial freedom, from establishing one’s vision to creating a self-sustaining money machine. His goal is to help bring your dreams out of the darkness and make a plan to achieve those really big goals… not only to make more money, but to leave a legacy too.
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
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Goal Digger Show Notes: https://www.jennakutcherblog.com/mel
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I know you’re marketing your business on social media… but are you doing it the RIGHT way!?
Apps like Instagram, Facebook, TikTok and more are GREAT for building your business… as long as you know how to do it strategically.
I don’t want you to waste your time creating content that falls on deaf ears, which is why it’s so important to build your email list! An email list is the number one way I drive profits in my business, and I want to teach you to turn yours into a money-making machine, too.
Register for my FREE email list-building class here: http://www.growanemaillist.com
Now, click play for this conversation on how to sell on social media in a way that serves your audience AND your business!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
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Goal Digger Show Notes: https://www.jennakutcherblog.com/sellonsocial
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Raise your hand if you wish you had a customized roadmap of how to live your life to the fullest, achieve your highest potential, and be your most authentic self! I’m raising mine, too… and I think we may have cracked the code with Human Design!
Get your own super-personalized, hyper-specific Human Design Blueprint at http://www.jennakutcher.com/humandesign and access a deeper, authentic perspective of who you truly are, what makes you tick, and what activates and motivates you!
Human Design is a synthesis of ancient wisdom and modern science that sheds light on a person’s energetic makeup, as well as specific tools we can use to live our happiest and healthiest life. It doesn’t change who we are; it teaches us WHO we are. We use Human Design in our business on a near daily basis - it’s THAT powerful.
Erin Claire Jones uses Human Design to help thousands of individuals and companies step into their work and their lives as their truest selves and to their highest potential. Her work as a guide, coach, and speaker has attracted a growing community of over 250,000 people who turn to her teachings for practical tools, digestible tips, and deeper self-knowledge they can access to live with greater ease and authenticity every single day!
Learning Human Design in Erin’s Blueprint Guide allowed me to discover not only more about who I am, what has led me to where I am now, but also what will get me to the next level and beyond. Head to http://www.jennakutcher.com/humandesign NOW to take action on the life you want with clarity and direction!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/humandesign
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Calling all goal diggers who have never publicly shared your dream, the project you’re working on, or about the business you want to start! I know that putting ourselves out there can be incredibly scary…. But it’s necessary to your success.
Sharing yourself and what you’re working on allows you to leave breadcrumbs on the path to help people understand who you are, what you do, and why you do it -- and why they should be willing to invest in it.
It’s true that people buy from those they know, like, and trust, and the best way to invite others to get to know you is through the content you create. I’m sure you knew that already! But what if it’s not that simple? What if talking about your business doesn’t come as naturally for you?
I know that feeling all too well – there have definitely been seasons in my entrepreneurial journey where I was either scared to put myself out there or genuinely didn’t think I had anything ‘interesting’ to say. I knew I had to post, but didn’t know where to begin!
If you find yourself struggling to tell your story and sharing who you are and what you do, in this episode I will share 5 easy ways you can start posting TODAY to build awareness of your business and boost engagement. By embracing these steps, you’ll gain confidence in letting your voice be heard and building meaningful connections with your audience, too. Click play now!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
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Goal Digger Show Notes: https://www.jennakutcherblog.com/getoutthere
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It’s no secret that entrepreneurship is hard. Between long days, sleepless nights, and making tough decisions, it’s definitely not for the faint of heart. And when you combine the challenges of entrepreneurship with being a mom AND having a full time job? Well, let’s just say the stakes are even higher.
In this episode, I’m coaching Gillian Behnke who is the founder of Mom Camp, a company dedicated to helping moms put themselves back on their priority list. She is clearly doing important work, but she is struggling with navigating the challenging waters of managing a full-time job alongside running Mom Camp.
In our conversation, we discuss how to balance “all the things”, and I also give Gillian advice on how to host exceptional live experiences that return a profit, because events are expensive! Ready to explore practical strategies and mindset shifts to apply to your own juggling act? Click play to dive into my coaching session with Gillian Behnke!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/coachinggillian
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I saw a meme the other day that said, “Someone asked me to describe who I am and I couldn’t say my profession, a wife, or a mother - that hit different.” And honestly, I think that for a lot of us, this is a challenge! In a world where we often lead with, “Tell me what you do” it’s not a space to share who you are outside of the roles you play.
Over the last year I’ve been really asking myself that question and also giving myself the time and space to rediscover who Jenna really is.
In this episode, I’m sharing what I’m learning, how I’m exploring, and the questions I’m asking myself pretty much daily – as someone who hasn’t fully arrived and doesn’t plan to but as someone who is committed to being a human outside of being a mom, a wife, and an entrepreneur – my favorite roles on planet earth, but also not the totality of who I am or who I want to be in this lifetime.
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
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Goal Digger Show Notes: https://www.jennakutcherblog.com/reallife
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In today’s ever-changing landscape of quick dopamine hits on social media and a LOT of ‘noise’ amongst creators, keeping our audience engaged is more important than ever. People reflexively skip ads and run away from blatant sales pitches, but what do people lean in and listen to? Stories.
Think about how tired YOU are of seeing the same ol’ buzzwords come across your screen. Your customers are, too!
Akua Konadu is a storytelling strategist and social media educator who helps business owners lean into their gifts and create stories that engage with their audience and drive meaningful connections on social media. She is also host of the Independent Business podcast, powered by HoneyBook, where she breaks down the science of self-made success!
In our conversation today, Akua is teaching us how to become our business and brand’s best storytellers and captivate the attention of our target customers. They can’t like and trust your offers until they know YOU. ‘Storyselling’ techniques aren’t just for the brands with big stories to tell — they’re for you, too.
Click play to learn Akua’s fresh approach to being story-forward in your marketing, and find out your Storytelling Style by taking Akua's free quiz here: https://akuakonadu.com/quiz
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
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Goal Digger Show Notes: https://www.jennakutcherblog.com/akua
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I will never ever forget the first time I had a client say they weren’t happy, I swear I lost sleep for an entire week. There is nothing worse than having an unhappy client… even though it’s a universal part of the entrepreneurial journey, it isn’t a fun part!
Whether you’re navigating it for the first or the hundredth time, it can feel like a sucker-punch to your gut. Even the greatest entrepreneurs and creators deal with unsatisfied clients!
In this episode, we’re chatting about what we can do to avoid disappointment, how to remedy the situation when your client isn’t happy, and strategies to help you have more happiness and less stress in your entrepreneurial experience. Click play NOW to dive in!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
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Goal Digger Show Notes: https://www.jennakutcherblog.com/unhappyclients
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Success looks different for all of us, but I can tell you one thing for sure: many of us can’t even dream of the level of success that Kendra Scott has achieved in just two decades.
Kendra Scott is the brilliant brains and businesswoman behind her billion dollar namesake brand, which is known for its design and material innovation, use of color, and signature shapes. Kendra Scott jewelry is a rare brand that manages to look ultra-high-end while being affordable. Within the span of 20 years, Kendra turned a $500 investment into a billion-dollar jewelry empire and operates 115+ stores with some SERIOUS hustle!
In this episode, we chat about the ups and downs of each season of business, how she’s stayed grounded with all of her success, why philanthropy is important to her, how taking risks is a large part of the reason she’s built such a successful brand, and so much more. I can’t wait for you to hear this conversation, so click play now!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
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Goal Digger Show Notes: https://www.jennakutcherblog.com/kendrascott
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Have I told you about how I grew my email list from 0 to over 300,000, transforming my business in ways that I can’t even explain? It was NUTS… I kept double-checking the numbers to make sure I wasn’t imagining it, and you can learn how to do it yourself at growanemaillist.com!
Growing a business is MUCH easier (and way more fun) when you’re not wrestling with an algorithm In 2024, an email list is more critical than EVER to grow your business. As more and more social media platforms become pay-to-play and it gets more and more difficult to get your content seen, your email list is a direct LINE to your clients and customers.
If you’re not focusing on your email list—and you’re putting all your marketing eggs in the social media basket—you’re taking a real RISK when it comes to your SALES. And that's a strategy we need to shift ASAP, so click play!
Register NOW for my free, live class all about how to make your email list into your biz’s best (profit-growing) friend: “From Zero Subscribers (or Zero Strategy) to an Engaged Email List that Lasts” at growanemaillist.com.
And if you want to hear even more reasons why an email list is critical in 2024, keep listening! We’re about to chat about exactly why you can’t afford NOT to use this strategy in your business this year… So let’s dive in!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/email2024
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Is manifestation real?! Science says it is, and my guest today is about to walk us through exactly how to activate the part of our brains that will allow us to transform our wealth, body, and life with manifestation.
Visit https://www.activations.com/goaldigger to start your 14 day free trial, and for 60% off your subscription!
Mimi Bouchard is an entrepreneurial trailblazer who defied convention by making radical changes to pursue her vision of creating a new type of audio - Activations - offered on her top rated app, Superhuman.
Designed to fit seamlessly into daily life, Superhuman is a functional audio app designed to help subscribers make the most of moments everyday to live the life they’ve always imagined. I am obsessed with the app and I can’t WAIT for you to hear her insights on developing new neural pathways to achieve your goals, her two-step formula to transformation, and how you can use activations to manifest your dream life!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
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Goal Digger Show Notes: https://www.jennakutcherblog.com/mimi
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Did you know that by the start of 2024, 53% of surveyed employees say they’re likely to leave their current company and 77% of surveyed employers struggled to fill open positions? With that, why wouldn’t we be looking for ways to refine our company cultures to maintain and attract top talent?
This candid conversation with my right hand gal, Marisa, is all about the reality of transparency in business, where it is welcomed, and where it shouldn't happen. If you want to keep and maintain the talent that you have on your team, having hard conversations HAS to be something you prioritize… So let’s talk about it!
Tune in NOW for insights on how to foster a culture of openness and authenticity to help attract and maintain top talent in your team.
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/
Goal Digger Show Notes: https://www.jennakutcherblog.com/transparency
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If you’ve been listening to The Goal Digger Podcast for any length of time, it probably won’t surprise you when I say I’m a problem solver. I absolutely love puzzles, brain teasers, and being faced with a challenge… and that’s why I love these Goal Digger coaching sessions!
Today, I’m chatting with Brandi Hofer, an artist, muralist, author, podcaster, and educator with a passion for making meaningful connections through art. Her artwork has been featured on national television and has graced the pages of international publications and prestigious galleries all over the world… and she’s ready to take her business to the next level.
In our coaching session, Brandi asks heavy-hitting questions like how to overcome stereotypical roles in the household and deal with the judgment of others, how to maintain diverse income streams on different platforms and tips for delegating tasks to a team and managing burnout. It’s a great conversation no matter what stage of business you’re in!
Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/
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Goal Digger Show Notes: https://www.jennakutcherblog.com/coachingbrandi
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It’s time for an “Ask me anything” episode today and we’re going in a bunch of different directions… When I asked what you were curious about, the questions were amazing!
From how to schedule your day, to finding your ideal client, delegating the right tasks, getting into a health routine, uncovering the perfect homemade latte recipe and a few other unique questions.
This episode is all about you, my amazing listeners, and honestly, these episodes are super fun for me. Today we are diving into the questions you’ve sent in about my life, business, and everything in between, so let’s get started!
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Between writing speeches, analyzing data, crafting social media copy, and countless others… What can’t AI do?! Find out in Ashlyn Carter’s free LIVE copywriting class at jennakutcher.com/copywriting!
Ashlyn Carter is focused on helping you leave a legacy with your story, leaning into your calling to build a sustainable creative business, and standing out in a saturated market with your words. She's the premier expert for copywriting for creative entrepreneurs, and in this episode, she gives us the 4-1-1 on both the capabilities AND limitations of AI in crafting compelling and impactful messaging for your business.
Click play NOW to hear how AI is changing the copywriting industry, and be sure to sign up for Ashlyn’s FREE class, The Copy Kit Clinic: Build Your Own Crush-&-Convert Pack of Personality-Packed Sales Copy Snippets. In this FREE workshop, you’ll join a LIVE coworking session where you’ll write conversion-ready copy, without sounding fake, annoying, or like a ChatGPT word salad. Save your seat NOW at jennakutcher.com/copywriting!
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Do you want to get more done in less time so you can get back to your life? Are you tired of working so hard only to rest your head at the end of the day wondering, “What did I even accomplish today?” If you can relate, this episode is for you!
Batchworking is a productivity technique where tasks are grouped together based on similarity or type and completed in dedicated, uninterrupted blocks of time. It involves structuring workflow to streamline processes and minimize context switching, ultimately maximizing your productivity!
In this episode, I’m sharing how I’m taking batchworking to a whole new level in my business this year – and you’ll even hear some of my team’s productivity tips, too. Let’s dive in!
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Should you work with someone you love?! I’ve always been fascinated by the couples who defy the odds, seamlessly blending their personal and professional lives and thriving along the way… like Matthew and Audrey Hussey!
Over the past fifteen years, Matthew Hussey’s proven approach has inspired millions through authentic, insightful, and practical advice that not only enables them to find love but also feel confident and in control of their own happiness. And his wife, Audrey, serves as the Creative Directory for his brand – working alongside him and the rest of their team to spearhead marketing initiatives, create content, and propel the brand forward.
In this episode, I speak to them about the daily grind of running a business together, how they separate their personal and professional lives, their biggest advice for other couples considering working together, how to have hard conversations both in love and in business, and more.
If you’ve ever considered working with your partner, this episode is for you, so click play now! And don’t forget to grab Matthew’s brand new book, Love Life: How to Raise Your Standards, Find Your Person, and Live Happily (No Matter What) which is out April 23, 2024!
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I’m a little nervous to admit this publicly but I’m burnt out. I think we’ve all been here before – and if you haven’t, you’re blessed. But the truth is, I’m burnt out.
This isn’t something new for me, I’ve hit this point many times in my decade-long career, but this time it feels different. So in this episode, I’m sharing a few things I’m going through personally and how I think I got to this place… and I’m also going to talk about what I’m doing about it.
Chances are, if you’re an entrepreneur, you’re likely going to face burn out on the journey, so let’s talk about exactly what I’m doing about it… and how you can do the same when you inevitably find yourself in this season, too.
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Patrice Washington is a conscious thought-leader, award-winning podcaster, author, sought-after media personality, renowned transformational speaker and hope-restoring and tough-love coach on the PBS TV series, Opportunity Knock$.
Through her teachings and intuitive guidance, Patrice empowers her international community to look at life through a lens of abundance and opportunity, instead of lack and scarcity… and that’s exactly what she’s teaching us today.
You’re about to sit in on a workshop with Patrice all about her 6-pillar approach to prosperity, where personal development, spiritual growth and personal finance success converge to create a roadmap for your ultimate success. This conversation was so powerful that I was even taking notes, and I know you will be too.
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In case you didn’t know this about me, I LOVE numbers and statistics. I was on the math team as a teen and there’s just something about numbers that I love. At the beginning of last year we started working with a team to help us track our business at a whole new level: I’m talking projections, traffic, sales, and conversion.
The more you know, the more you can impact and as my time continues to evaporate as a mom, I want to make sure that wherever I’m spending my time, it’s worth it. It’s so easy for us to get caught up in day-to-day to-do’s that most of us hardly take the time to determine if what we’re doing is even worth it… and that’s what digging into the numbers can help us with.
In a recent assessment, there were 5 interesting insights that stood out to us in various places in the business, from the browsers that my audience uses and the number-one platform that is bringing in organic, unpaid traffic to my website. Click play to nerd out with me!
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Membership sites. Maybe you’ve been intrigued by this business model, promising recurring revenue and a constant influx of customers… or maybe you’ve always thought that your expertise wouldn’t translate well as a subscription. If this sounds like it could be your next business move, save your seat for Stu’s free class HERE: jennakutcher.com/membership
Since 2008, Stu McLaren has been working intimately with tens of thousands of authors, speakers, coaches, consultants and business owners to transform what they know, love and do into recurring revenue by launching, growing and scaling 6, 7 and 8-figure membership businesses.
Through it all, Stu has discovered the subtle nuances that make a BIG difference in the success of the sites that thrive year over year versus those that struggle and stall… and I can’t wait for you to hear his unique perspective in this conversation.
Whether you’ve always considered starting a membership site but you didn’t know where to start, or you have no idea what it is or why you should create one, Stu is about to answer all of our burning questions about this business model. And yes, I do mean OUR questions… in our conversation, I share why a membership isn’t something I currently offer, and Stu even coaches me to get over my biggest fears around it!
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Therapy has been truly life-changing for me these past six months and although this episode feels incredibly vulnerable, it’s also SO important.
I’ve referenced therapy a tiny bit on the show but I haven’t really talked about it specifically. It’s wild to admit this, but I had never done therapy until six months ago.
It’s not that I didn’t think therapy was an incredible tool, it’s not because I didn’t know people who swore by therapy… When I really got honest about why I had never done therapy, I realized I had this belief that nothing was bad enough to need it. (Boy, was I wrong!)
In this episode, I’m taking you behind the scenes of some of the transformation I’ve been experiencing in private and sharing a little bit more of my life with you. Click play for this personal update!
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Your home might be worth more than you think. Find out how much at airbnb.com/host!
Is publishing a book the next chapter for your business?! If so, head to http://selfpublishing.com/jenna to save a seat for Chandler’s upcoming free class, “How to Launch Your Book to Bestseller Status in 3 Easy Steps”!
Contrary to what you may think, writing a book doesn’t have to take years, you don’t have to have a fancy publishing deal, and it’s not a waste of time…
In fact, the passive income you can generate and the credibility you’ll gain in the eyes of your readers and potential customers will prove that your words can become a driving force behind your empire!
Imagine turning your expertise, experiences, and insights into a tangible masterpiece that not only positions you as an authority but propels your business to new heights. My guest today, Chandler Bolt, is not just an author but a strategic entrepreneur who has harnessed the transformative power of self-publishing to amplify his brand, reach, and revenue… and he’s teaching YOU how to do the same.
In this episode, Chandler is pulling back the curtain on how self-publishing a book can be your ticket to business expansion. If becoming an author is on your vision board this year, be sure to head to http://selfpublishing.com/jenna to unlock the key steps to becoming a published author in 2024!
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Boundaries. They’re like the invisible lines that help us navigate our interactions and keep us from veering off course. Not only do they save us from burnout and keep our sanity intact, but they can even lead to more fulfilling relationships!
But have you ever wondered HOW you can set boundaries that strengthen, not hurt, our connections? What about how to define these guardrails in the first place to ensure you’re respecting your own needs while being aware of the needs of others?
In this episode, we're getting real about how setting (and keeping) boundaries aren’t exactly a walk in the park. This is why I’m going to give you the exact questions you should ask yourself when setting personal boundaries, as well as professional ones with your team, clients… even with your loved ones and your usage of social media!
That’s right… we’re talking ALL things boundaries in this episode, so grab your favorite beverage and a pen and paper to take notes, because it’s a good one!
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Raise your hand if you want to reach a wider audience, create a bigger impact, and grow your business?! I know you are, and I have just the advice for you!
This episode is a coaching session I had with Nicole Gwanzura, who is an Early Career Development Strategist and a bilingual immigrant from Zimbabwe. Nicole is on a mission to empower students and early career professionals to find their fit in higher education and fulfilling careers through coaching, tailored workshops, and programs!
You’re about to get a front row seat to our conversation about how to leverage digital products, email lists, and networking for strategic growth. If you, like Nicole, are set on effectively reaching a wider audience and creating impactful content that resonates with your audience, you are going to get SO much value from this session!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/coachingnicole
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Over the last 7 and a half years, I have shared my journey in business, motherhood, health, marriage, and everything in between speaking into this mic right here… and it has been one of the most fulfilling ways I share my story and the lessons I learn along the way.
If starting a podcast is on your vision board, come to my free live training on Podcasting 101: 3 Easy Steps to Launch Your Show at http://freepodcastclass.com, where you’ll learn how to start, record, and launch your podcast in just THREE easy steps!
Today, I’m going to tell you 6 unexpected perks of podcasting that most people don’t talk about. Sure, we all know that podcasts provide credibility for your brand, open up new monetization opportunities, and build community in a whole new way.
But these 6 perks are different – they’ll surprise you, and I bet they’ll have you asking yourself, “Should I start a podcast?!”
(The answer is yes, by the way!)
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As business owners, we’re faced with making hard decisions, overcoming daily challenges, and enduring the pressures of criticism and self-doubt. In the hustle and bustle of day-to-day life and business, you need to protect your peace… and I know just the guy to help!
Trent Shelton is a former NFL wide receiver and author. Considered one of the most impactful speakers of his generation, he reaches over 60 million people weekly through hard-hitting videos with his words of wisdom and courage, pushing others to find their inner strength.
Trent’s brand new book, “Protect Your Peace: Nine Unapologetic Principles for Thriving in a Chaotic World” is out NOW, and I’m so excited for you to hear his unique approach to setting boundaries, getting over the fear of judgment, staying true to ourselves, and more.
In this episode, you'll learn simple strategies for setting clear boundaries, disconnecting from negativity, honing your vision and your focus, and bringing your life into alignment with your true power and purpose. I know that whenever I need a pep talk or a reminder of my worth, I can text Trent – he is a straight-talking, profoundly inspiring guide, and now he’s yours too!
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My team and I are currently in the midst of my biggest launch of the entire year and I’m happy to report that I’m still sane and not all that stressed…. Which, if you’ve ever launched anything, you’ll know is a feat.
As we speak, we’re launching my signature program, The Pinterest Lab, which is my 4-step fluff free process that takes under an hour a week and helps you 20x your traffic. Head to http://teachmepinterest.com to learn more!
This launch week feels like Christmas in so many ways but launching didn’t always feel like this.
In this episode, I'll share how we prepared for this launch and some tips so that whatever you launch next–whether it’s a new website, your podcast, an online course, or a brand new offer–you know what to do in advance so it doesn’t suck and you actually enjoy the process!
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Are you playing the long game in your business, or are you solely focused on short-term results? Can you see a longOr are you stuck in a frenetic day-to-day routine, feeling overwhelmed and perpetually behind?
My guest today is Dorie Clark, who has been named three times as one of the Top 50 business thinkers in the world by Thinkers50, and was recognized as the #1 Communication Coach in the world by the Marshall Goldsmith Leading Global Coaches Awards.
In our conversation, Dorie and I discuss everything from why goal-setting is important, how we can make sure our vision stays both clear AND flexible, how we can start to practice seeing a long-term plan for ourselves and our businesses, and more.
This episode is truly jam packed with everything you need to know about how to approach goal-setting and achievement while staying grounded and present where you are, and I can’t wait for you to hear it!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/dorie
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Calling all content creators: I know you’re spending precious time marketing your business for it to only ‘live’ on the internet for a few minutes or hours.
Are you ready to hear my secret weapon to multiplying the shelf life of the content you’re already creating? → teachmetopin.com
Seriously, Goal Digger… this is the platform you CAN’T skip. Sign up for my FREE Pinterest training at teachmetopin.com!
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Is FEAR holding you back? Jamie Kern Lima says our relationship to fear and rejection has everything to do with our self-worth…
She is a New York Times bestselling author, guest teacher of the Life You Want class live with Oprah Winfrey, and on the Forbes America's Richest Self-Made Women list. She’s also the founder of IT Cosmetics, a company she started in her living room and grew to the largest luxury makeup brand in the country, which she later sold to L’Oréal in a billion-dollar deal.
In today’s episode, Jamie breaks down how to truly believe you are enough, her secret to pushing forward with the unshakable certainty that your dream is already on its way to you, how to transform your life like she has, and so much more.
Click play now, and don’t forget to snag a copy of Jamie’s brand new book, WORTHY at worthybook.com.
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Goal Digger Show Notes: https://www.jennakutcherblog.com/jamiekernlima
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My small-but-mighty team is the cream of the crop when it comes to systems, efficiency, and productivity. But we have a secret… We do NOT do it alone!
My team and I rely on 10 amazing tools to keep our business running and I can’t wait to share them with you. Rather than scouring the internet and getting two million opinions when you Google “best business tools” and trying to piece together what you need to set yourself up for success, let me tell you!
There are a lot of tools out there, but I’m breaking down my faves in today’s episode. These have been carefully selected to help you streamline your workflow, market your products or services with ease, and ultimately, take your biz to the next level!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/10biztools
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You need ONE thing to smash your competition… major media exposure. Luckily, I know just the gal to help you: Susie Moore!
Head to getrockstarpr.com/jenna to save your seat for her free class, Overnight Rockstar, where you’ll learn how to get noticed, skyrocket your reputation, and become your own publicist!
Susie has been featured on the Today show, Oprah, Business Insider, CNN, Forbes, Time Inc, Marie Claire, and more…
And she’s never hired a publicist, paid for any of these features, and had no inside connections when she first started out. And you don’t need to either!
Listen NOW to our conversation about how to become your own publicist, leverage media outlets to tell your story, and grow your business in the process. Head to getrockstarpr.com/jenna now!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/susiemoore
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Create, write, post… repeat. For most business owners, social media is a staple of our day-to-day workflows; but when was the last time you did an audit of what’s ACTUALLY working?
My team and I recently did audits of all of our accounts to look at what’s working, what’s not working, and how those insights will guide us forward. And this, Goal Digger, is your sign to do the same!
In this episode, I’m sharing what you should be looking at when auditing your content and how to do an effective audit that will help guide your strategy forward with more clarity and certainty.
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Goal Digger Show Notes: https://www.jennakutcherblog.com/socialmediaaudit
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Calling all brand new business owners! This episode is a recording from a coaching session I had with a Goal Digger Podcast listener who is at the start of her business journey and also has ADHD.
I’m excited for you to learn from my conversation with Allison Saunders, in which I share a mix of mindset guidance and actionable strategies on how to grow her business in a way that leads to success AND honors her uniqueness.
Even if you’re not in the same business stage or industry as Allison, I KNOW that you will be able to take the insights and strategies I share with her and implement them into your own business. These tips aren’t just for new business owners with ADHD, but for anyone hoping to boost your productivity and get started on the right foot!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/ifixate
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I’ve changed so much in the last 5 years, it’s almost laughable. Some of the things I swore I’d never do, I’m doing today… And a lot of the things I considered absolutes about who I was have evolved so much.
Today, I’m breaking down the 5 ways I couldn’t have predicted I would change over the past 5 years with my friend and teammate Marisa.
Click play now to take a trip down memory lane with me… I bet these 5 changes will surprise you!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/5changes
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There’s a magic formula to go VIRAL on social media… and Marisha Lakhiani is not keeping secrets.
As the Chief of Growth at Mindvalley, she is an EXPERT on creating content that gets seen, stands out, and goes viral to attract the RIGHT followers that will skyrocket your business and your influence to new heights!
Tune in to our conversation to learn the key ingredients that make a social media post go VIRAL as well as how to shift your strategy on different platforms to boost virality. It's time to go beyond the hashtags and filters; it's time to go viral!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/marisha
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Here’s something you may not know about me… I LOVE networking. (I’m also introverted!) But it’s one of my favorite things! I love connecting with other business owners and seeing how we can work together to serve people even better together than we could by ourselves.
So… You can probably imagine my surprise when we realized that in over 700 episodes, I haven’t recorded a dedicated solo episode on how to network like a boss!
That means that today’s episode is jam PACKED with everything from where to meet other business owners both in person and online, ideas for win-win collaborations, what to say and how to say it.
Dive into the networking pool with me – the water’s fine!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/networking
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Imagine this: you’re spending time with your family on the weekend, and a Reel you made days ago causes a potential customer to DM you on Instagram. While you’re cozied up on the couch, a chatbot is engaging with them, getting their email address, and serving them with exactly what they need… without you having to lift a finger.
That’s the power of automated chat funnels, which earned me an extra 1 MILLION dollars last year. DM me @jennakutcher the word “CHAT” to see it in action!
Natasha Willis is the visionary founder of School of Bots, a platform dedicated to empowering business owners with the knowledge and skills to harness the power of chatbot technology. This time last year, she came on the show to discuss how she’d be helping me with my newest marketing strategy: automated DMs.
One year later, Natasha is here to share her invaluable insights into what's new, what's working, where the future of chatbot automation is headed, and more!
Whether you're a seasoned marketer looking to stay ahead of the curve or a business owner considering the integration of chatbot technology, this episode is packed with actionable advice on how YOU can find success using chatbot automation.
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Goal Digger Show Notes: https://www.jennakutcherblog.com/natashawillis2
DM me the word “CHAT” on Instagram @jennakutcher to see how this technology works for yourself!
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QUESTION: Are you cozy in your comfort zone or actively trying to get out of it? Because in 2024, you need to break free from it to be unstoppable!
Whether you’re religiously working your 9-5 or you’ve been doing the same thing for the last decade as an entrepreneur, it’s time to really get honest about where you’re at and where you want to go.
In this episode, I’m breaking down the questions you need to ask yourself to determine if you’re stuck in your comfort zone or if you’re trying to leave it. PLUS, I’ll give you tangible tips on how to break free from the predictable and dig those big goals of yours in 2024!
Click play now – just by listening, you’re one step further on your journey toward personal growth!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/comfortzone
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We all know that when a physical wound is left unhealed, it continues to cause pain and can infect the whole body. But have you ever considered that when emotions are left unhealed, they cause harm, too?
Healing this intergenerational trauma requires a holistic approach that has so far been absent from the field of psychology… Until Dr. Mariel Buqué: a Columbia University–trained trauma-informed psychologist, professor, and sound bath meditation healer.
In this conversation, we discuss how we can start breaking cycles through tangible therapeutic practices, and learn to pass down strength instead of pain to future generations. This is such a powerful conversation and I truly believe the work that Dr. Buqué is doing is extremely valuable for people in all walks of life.
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Goal Digger Show Notes: https://www.jennakutcherblog.com/drmariel
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I recently attended a mastermind with some of the smartest people I know… Want to know what we talked about?!
Come behind the scenes to hear everything we talked about that weekend–from webinar strategies to WHY we really want to make more money, and a MILLION things in between.
I can’t wait to share with you some of the highlights of the weekend, and how the strategies and trends we discussed can help your business grow in 2024. Click play to learn from them just as I have!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/bizleadersbts
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Do YOU have ADHD?! When I discovered this missing piece of my identity with Tracy Otsuka’s help a couple of years ago, it completely changed my life.
Tracy is a certified ADHD coach, podcaster, and author of her brand new book: ADHD For Smart Ass Women: How To Fall In Love With Your Neurodivergent Brain.
In this episode, we are diving into the misunderstood world of ADHD in women, challenging stereotypes and reshaping perceptions. We explore how Tracy’s strengths-based approach empowers women to harness their creativity, empathy, and entrepreneurial spirit. We also dive into the scientific aspects of ADHD, debunking myths and highlighting the importance of a neurodiversity perspective!
Click play NOW and get Tracy’s brand new book at https://www.adhdforsmartwomen.com.
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Can you imagine a day in which your to-do list doesn’t intimidate you and focus is your superpower?! I know it sounds like a fantasy, but this CAN be your reality with the tried and tested tricks you’ll hear in this episode.
For even more productivity tips, register for Marie Forleo’s FREE class, “3 Sneaky Mistakes That Kill Productivity & Tank Profits” at https://www.jennakutcher.com/time!
We are about to uncover strategies, techniques, and mindset shifts that not only boost productivity but also cater to the unique needs of those of us with ADHD. The past year has been a journey of self-discovery and empowerment as I’ve explored practical solutions to my tendency towards distraction. And now, I’m excited to share the hacks I’ve discovered that have made a real difference in my life!
So, whether you're someone with ADHD seeking strategies that resonate or simply looking to enhance your productivity this year, you're in for a treat.
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Have you ever wondered if it was actually possible for YOU to spend less time stressed out and overworked — while still being productive AND successful?? This is the year you finally master time and how you spend it. And you’re about to learn it from the productivity pro herself, Marie Forleo.
Register for her FREE class at https://www.jennakutcher.com/time!
Once upon a time, Marie and I both were stuck in that place of feeling overworked, trading our TIME for money, and just hoping and crossing our fingers that someday, it would pay off.
Turns out, we needed a new TIME mindset, a new operating system as Marie shares, and an easy, flexible, adjustable, actionable practice to suit. And now it’s your turn!
Today, Marie is going to teach you her life-changing mindset to how she grows her business (and herself!) while having time to actually LIVE.
And don’t forget to register for her free class, “3 Sneaky Mistakes That Kill Productivity & Tank Profits” at https://www.jennakutcher.com/time to start building peace of mind into how you spend your time every day, week, and beyond!
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Ever find yourself wondering what the future holds for the ever-evolving world of marketing? I sure do. Sometimes I wish I had a backstage pass to what other brands are cooking up for the year to ensure I’m on the cutting edge when it comes to marketing my own products and courses!
Though I may not have a crystal ball, I HAVE been paying attention to the marketing trends being implemented by big and small brands alike over the past few months. And if we look closely, we just might see the innovations that will be leading the charge this coming year!
In today’s episode, I’m breaking down 5 marketing trends I’m anticipating for 2024, so you can get ahead of the curve and experiment with using them for your own business. Plus, I’ll share how they are shaping how my team and I are strategizing for our launches and content creation this year.
Let’s get ready to conquer the marketing landscape of 2024… together!
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Did you know 70-80% of your immune system lives in your gut? It is the core of our health, and since seriously embarking on my health journey last year, I have been looking for products I can trust to support my overall wellness.
That’s when I discovered Just Thrive, unique supplements clinically proven to deal with common digestive issues, support energy, improve sleep, and promote clear skin. And my guest today, Tina Anderson, along with her husband, created them with us in mind!
Visit https://justthrivehealth.com/discount/goaldigger and use promo code GOALDIGGER to save 20% off a 90 day bottle of Just Thrive probiotic or Just Calm!
Tina has a passion for wellness, helping others live their best physical and emotional lives, and today she’s unraveling the importance of maintaining a healthy gut and exposing the silent offenders that may be jeopardizing our well-being. From antibiotics to toxins in our food, she'll share insights into how these factors can lead to allergies, obesity, anxiety, and more.
You’ll also learn why advocating for yourself, asking the right questions, and embracing natural solutions, like a spore-based probiotic, can be game-changers in your health journey. Click play now!
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SHE’S HERE! The last Goal Digger episode of 2023! You know what that means… I’m spilling the tea about what worked and what sucked this year, both in my business AND my personal life!
In this episode, you get a backstage pass to the highs, lows, and downright unforgettable moments of 2023.
Whether it's celebrating victories or finding strength in setbacks, I’m covering it all! Tune in NOW and let's laugh, learn, and lift each other up as we say goodbye to 2023 and helllllloooo, 2024.
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Tired of hearing everyone talk about how much they’re making in passive income? Then join them! Chelsey and Stephen Diaz are founders of The Rainmaker Method, a path to not just financial freedom, but time freedom for your family.
Book a call with Chelsey and Stephen TODAY: https://www.jennakutcher.com/rainmakerfamily
In 2017, Chelsey and Stephen took a risk to pivot their 1-to-1 service-based wedding photography business and go all in on creating an online 1-to-many passive income community. Since then, they have helped thousands of moms become RAINMAKERS for their family!
Focused on e-commerce and digital products, they encourage “buying back time” so you can run 6 and 7 figure businesses while protecting time with those you love.
Tune in to learn more about how you can make passive income in the e-commerce space, by learning how to create their own brands, manage to manufacture, and then leverage one of the #1 largest opportunities to sell products online, Amazon FBA!
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Book a call with Chelsey and Stephen: https://www.jennakutcher.com/rainmakerfamily
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Ready for a dose of real talk and a peek into my life offline? Join me on today’s episode of Goal Digger as I pull back the curtain on the exhilarating world of juggling mom and CEO life!
I haven’t recorded a personal episode in awhile and since you haven’t been seeing my kiddos faces on social media for months, I wanted to share where I’m at on the journey of raising humans and running a business.
It's a rollercoaster of emotions, laughter, and wisdom – because being a mompreneur is both a challenge and a blessing!
Hit play, grab your favorite drink, and join the conversation. And in case no one’s told you today: you’re doing GREAT!
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Hot take: It’s not BAD to LOVE money! Money is the lifeblood of any business, and managing it effectively is the key to success. Kiana Danial, CEO of Invest Diva, wants to help you avoid the common pitfalls that many entrepreneurs fall into and provide you with actionable insights to avoid them!
Kiana is a visionary “mompreneur”, founder and the creator of the Invest Diva movement. Known as the “Queen of Wealth Creation,” she is a six time author, including the Wall Street Journal, Amazon, and USA Today bestselling book Million Dollar Family Secrets.
She personally manages her family’s multi-million dollar investment portfolio that she started with only $500 and coaches her students to make their money work for them without relying on money managers.
In this episode, she’s teaching us how to take control of our money, and there are SO many nuggets of wisdom on how we can achieve financial freedom and start building generational wealth for our families!
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I have a confession: I get a liiiiittle overwhelmed when thinking about all of the action plans required to make my goals a reality. Can you relate?!
If you dream big dreams, then you *know* you’ve gotta back those plans up with some pretty big action… which can sometimes mean putting ourselves in the position of a student to learn the new strategies, tactics, and tools required to get us to where we want to go.
In this episode, I’m walking you through the different types of investments I’m planning to make in 2024 AND the ones I believe you should be making as you work towards those big goals you’re dreaming of. Click PLAY now!
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We all want to live within our means, save for retirement, invest a little, and yet still have some left over each month for fun. But as most people know, real life can get in the way of even our best intentions! To ensure we set realistic financial goals and stay on track to meeting them, Tiffany Aliche today is here to help.
Popularly known as “The Budgetnista”, Tiffany is the powerhouse dedicated to making life-changing financial education accessible to women worldwide. She is a financial educator, New York Times Bestselling author, and star of Netflix’s "Get Smart With Money.”
Get her brand new hands-on workbook, Made Whole: The Practical Guide to Reaching Your Financial Goals, here: https://thebudgetnista.com/order-made-whole/
Through her platform, Tiffany impacts countless lives, and her brand new, hands-on workbook “Made Whole,” takes a practical approach to transforming financial dreams into reality. Today, she’s doing what she does best: teaching us 10 practical tips for reaching our financial goals!
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Do you ever find yourself in a constant pursuit of the "next big thing"? Often as marketers, we’re tempted to dream up more more more, especially when setting goals for the new year.
But sometimes, the most effective strategy to set yourself up for success is to embrace what's already working, and that’s exactly how my team is approaching 2024.
As we head into the new year, we're taking a deep dive into our measurement data and Google Analytics, leveraging what has proven successful in the current year to shape our approach in 2024, and I am convinced that this is the reason 2024 is going to be our most strategic, low-stress year YET.
So, Goal Digger, I hope you buckle up and get ready to join us on this journey of taking a data-driven and peace-filled approach to our 2024 marketing plan… Let’s get started!
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Are you curious about diversifying your income streams this holiday (or any!) season? Jacqueline Snyder, co-founder of The Product Boss, can help!
Head to https://www.theproductboss.com/goaldigger to earn more about her in-depth program, Multi-Stream Machine, which is a one-of-a-kind program for product-based business owners that teaches you how to make more sales on more platforms so that you can 2x-4x your income (or more!) and build a stable, thriving business.
Jacqueline's wealth of knowledge and experience in this domain makes her the perfect guide to help us understand how product and service-based businesses alike can introduce complementary products to their portfolio or launch an entire product based business from scratch – and find success in it.
In our conversation, Jacqueline shares invaluable tips and strategies for diversifying your income streams, I share every objection running through my brain, and we talk about all things products. Click play now; you're in for a treat!
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Turn your business into a Multi-Stream Machine: https://www.theproductboss.com/goaldigger
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I once heard a quote, “If you don't track it, you can't change it,” and if you want bigger results in your business, it’s time you take this quote to heart.
Face it: if you're actually aiming for a goal, you're only going to hit it if you have an informed PLAN… and you get that from consistently looking at what is and isn’t working and using it to make educated decisions moving forward!
In this episode I’m going to break down what we measure, why, and how you can start measuring your results… like, yesterday. Ready? Click play and let’s dive in!
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Robin Arzón is a New York Times Bestselling Author who discovered her passion for athletics after healing from a traumatic experience through movement. She fearlessly left behind a successful law career to embark on new adventures in the health and wellness space and has since reinvented herself into an avid ultra-marathon runner and global fitness leader.
Now, she’s Vice President of Fitness Programming and Head Instructor at Peloton, she believes that sweat transforms lives, and her story is living proof.
In our conversation, she shares some of the empowering mantras she turns to in her daily life like ‘confidence is a side effect of hustle,’ plus she’s giving us tactical journal prompts we can use today to conduct self reflection, break our goals down into achievable steps, and more.
I can’t wait for you to hear Robin’s advice for building the confidence you need to succeed, so click play now!
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Get Robin’s empowerment journal, Welcome, Hustler: https://www.robinarzon.com/welcome-hustler
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We’ve all heard the saying, “more is more,” especially in the business world. You know what they say… If you want to succeed, you need more offers, more products, more services, and more revenue streams.
But what if I told you that this widely held belief might be misguided? What if, in fact, the key to sustainable growth, success, and personal satisfaction doesn't lie in piling on more offers?
Today I’m going to share a different perspective from the ‘hustle’ mentality that has infiltrated our lives and businesses… And I’m going to show you that LESS is more when it comes to embarking on the path to prosperity, and focusing on quality over quantity!
Are you ready to challenge the notion that more offers are the holy grail of success? If you are, then let's dive into this eye-opening exploration of why, sometimes, simplicity and focus are the keys to reaching new heights. Stick around, because by the end of this episode, you might just find yourself questioning your own approach to business and life!
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Do you need a fresh start?! Are you feeling stuck, unfulfilled, confused, or overwhelmed? Nicole Walters has been there. She once rocked the corporate world as a top-selling exec, but boldly left that six-figure job in front of 10,000 people when she decided to use her expertise to monetize her passion.
Within a year, she channeled her expertise into crafting a million-dollar enterprise – and now she’s on a mission to show you how to live boldly and rediscover your purpose, too.
Nicole is also a mom to her three adopted kids, newly engaged to a wonderful man, and passionate about sharing her story of starting over. She teaches everyday entrepreneurs how to increase their income and monetize their life, and she finally feels like she’s living out her purpose.
Get ready to be inspired, empowered, AND educated by Nicole’s words of wisdom in today’s episode. Before you know it, you’ll be RUNNING to purchase her new book!
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Goal Digger Show Notes: https://www.jennakutcherblog.com/nicolewalters
Get Nicole’s book, Nothing is Missing: A Memoir of Living Boldly: https://nicolewalters.com/nothing-is-missing/
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At the time of recording, my business is on track to more than double our affiliate commissions just within the last year – and we’re talking 7-figure commissions being doubled.
Get started with affiliate marketing with my FREE guide: https://www.jennakutcher.com/affiliateguide
In this episode, I’m sharing some of the strategies we’ve been doing behind the scenes and the focus we’ve given to affiliate marketing because boy, has it been paying off!
And the best part is, it’s not a ton of work, it’s strategic and thoughtful work that you are absolutely capable of. Tune in to dive into all things affiliate sales!
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You know it, I know it… Being an entrepreneur can be both exhilarating and exhausting. Owning a business enables us to have financial and time freedom, but sometimes the trade-off can be our wellbeing if we aren’t careful!
In this episode, Lauren Berlingeri and Katie Kaps help us unlock the secrets to achieving peak performance as CEOs, all while embracing a natural and healthy approach.
Get 15% HigherDOSE Biohacking Tools: https://www.jennakutcher.com/higherdose
Since co-founding their wellness brand HigherDOSE, Lauren Berlingeri and Katie Kaps have experienced INSANE entrepreneurial success. As female biohackers, they bring a fresh perspective to a space that has been dominated by male voices from its inception, making it HigherDOSE’s core mission to educate women about their bio-individuality and give them the tools they need to reach their own best selves, with content designed to educate people on how to take control of their own wellness regimens.
Click play NOW to hear how we can optimize our performance as business owners from the inside out!
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Jenna’s favorite HigherDOSE products are:
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Go to https://www.ergonofis.com/goaldigger and get up to 20% off! Hurry – the sale ends November 30th!
INSTAGRAM. Love it, hate it, or hate to love it… it’s the social media platform that has been dominating the marketing world for years and still, going into 2024 is no different.
As we all begin planning our marketing strategies for next year, it’s important to look at what’s been working in 2023.
In this episode, I’ll share what my team and I have noticed have been working on Instagram right now… and how YOU can leverage these strategies for your own business! Click play to dive in.
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Calling all single Goal Diggers! If you’re sick of scrolling through dating apps with people who aren’t nearly as ambitious as you are, you HAVE to click play on today’s conversation.
Amanda Bradford is the founder and CEO of an elite dating app called The League, which has an application process and waitlist in place to build a community of people with like-minded standards and ambition that are committed to finding a long-term relationship.
Amanda is passionate about standing for people that are equal in the workplace and equal in relationships, and her and her team at The League are determined to help you find someone you don’t need to lower your standards for.
In our conversation, Amanda shares what makes the League different, plus she’s giving us her best dating advice for ambitious people (like you)! We know that if you listen to Goal Digger, you’re success-oriented, driven, and motivated to dig your biggest goals, and I can’t wait for you to hear Amanda’s advice for meeting your match!
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THIS PODCAST IS SPONSORED BY BETTERHELP. GIVE ONLINE THERAPY A TRY: https://www.betterhelp.com/goaldigger
Have you been dreaming of having your own podcast? Not only can podcasts be a big part of your business, they can BE your business.
In this episode, I’m giving you tactical ways you could start monetizing your show with intentional strategy right from the jump and with the potential to grow from there.
If you want to learn more about the world of podcasting and how starting your own show is easier than you think, save your seat for my free training: Podcasting 101: 3 Easy Steps To Launch Your Show!
Now, ready to click play? Whatever your niche is, these monetization ways will work for you, so let’s get into the nitty gritty of how much you can make (and how to do it)!
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Do you feel like you're not living up to your full potential or making the impact you know you're capable of? Do you feel like you lack the confidence to show the world who you really are and build the business you really want?
Whether you're an ambitious entrepreneur, a visionary creative, or simply yearning for a life that aligns with your true identity, my guest today is about to give you the ultimate toolkit to equip you with the confidence and skills needed to boldly take action and leave your unforgettable mark on the world.
Jen Gottlieb is a powerhouse entrepreneur, international speaker, host of the I Dare You Podcast, and co- founder of Super Connector Media - an award-winning training, events, and online education company. In her debut book, BE SEEN, she delivers tactical, proven methods that have helped over 30,000 individuals redefine their brand, businesses, and lives to create more financial independence and impact the world with their message.
Tackling everything from how to finally see yourself, to building confidence, to harnessing the law of attraction, today’s conversation is your inspiring roadmap to stop hiding and start being seen for your magical uniqueness. Utilizing real-life stories, mic-drop moments, and actionable steps, Jen wants to help you grow your customer base, take your first brand building steps, and turn your dream into reality.
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I’m about to say the 5 little words I bet every person listening to this episode has said, at one point or another… “Should I start a podcast?!”
It’s no secret that podcasting has exploded in popularity. It’s a unique and powerful platform for reaching and engaging with your audience–I can speak from experience! But before you jump on the podcasting bandwagon, it's crucial to ask yourself the RIGHT questions about whether or not this tool is for you.
In this episode, we'll be exploring the five essential questions every potential podcaster should consider before hitting that record button.
Whether you're a seasoned marketer looking to expand your content repertoire or a newcomer curious about the podcasting landscape, this episode is packed with valuable insights and practical advice to help you make an informed decision about whether podcasting is the right move for your brand or business.
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Jada Pinkett Smith was living what many would view as a fairy-tale of Hollywood success. But appearances can be deceiving…
Today on the Goal Digger Podcast we talk about what itv took to find and heal herself from the depths of depression as an ambitious mom and wife in the media spotlight.
Her brand new memoir, Worthy, chronicles her life without a filter.
In a media driven landscape that crafts narratives for our celebrities, she shares herself in an intimate conversation with readers in Worthy. She even answers questions about her difficult childhood, her marriage, her parenting style, her career choices, and the intense scrutiny that followed “the slap.”
In our conversation, Jada talks about the difference between the hero's journey and the heroine, she shows why adhering to the status quo has never been the plan and why labels and stories crafted by others strip women of their authenticity, and we talk about the topic of self worth. By the end of this conversation, you’ll have a better understanding of who Jada is, and you’ll have learned how to embrace your most lovable qualities, discover who you really are, and claim the title worthy for yourself.
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GOAL DIGGER SHOW NOTES: https://www.jennakutcherblog.com/jadapinkettsmith
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In the fast-paced world of entrepreneurship, building and maintaining meaningful friendships can often take a backseat. But what if I told you that nurturing your social connections can actually enhance your entrepreneurial journey?
In this episode, we are diving into the art of making (and keeping!) friends while managing a bustling business.
Whether you're a seasoned entrepreneur looking to rekindle old friendships or a newbie trying to juggle it all, this episode will provide actionable tips and inspiration to help you navigate the world of entrepreneurship while fostering genuine friendships that stand the test of time.
Tune in, take notes, and remember: In the whirlwind of business, there's always room for friendship. It's time to make lasting connections in your entrepreneurial journey!
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GOAL DIGGER SHOW NOTES: https://www.jennakutcherblog.com/keepfriends
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I’ve got news for you: if you’re digging an ambitious goal of building a hugely successful business and brand, it won’t always be possible to achieve the perfect balance between work and life, hustle and rest. Most founders would agree that running a business is like a series of sprints and cool downs… you’re constantly exhausted, running at peak intensity, putting out fires… and then there are the rare quiet periods or ‘lulls’ where you can finally catch a breath.
In fact, some may even say that ‘balance’ can’t possibly exist during the first few years of entrepreneurship!
Nicole Gibbons, the founder of next generation paint brand Clare, has experienced them all… from peak productivity to burnout; from constantly having to make difficult tradeoffs to leaning into what this season of life is bringing her.
In our conversation, Nicole is sharing her perspective on why she believes balance is a myth (and why that’s okay), plus her tactic of “rebalancing” on a regular basis in order to thrive during those intense times and the reality of what it’s really like to be funded by venture capital. It’s such a treat to get to chat with her about the ebbs and flows of business, different seasons of life, different styles of entrepreneurship and how it all affects our lives.
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I believe every business needs to have a brand. A brand is more than just a logo and pretty colors… It’s the personality behind your offers, the way you make your clients and customers feel. And as we grow, change, evolve, and enter new life seasons, or pivot our mission, it is crucial for your brand to pivot with you so your audience stays along for the ride for the next iteration of your business (and life). They are sticking around for YOU, after all!
My brand has changed massively over the years and I have managed to maintain AND grow my audience even through over a decade of shifts. And in today’s episode, I want to share with you how your business SHOULD evolve and how you can do it thoughtfully and successfully as you, the brand, or the mission changes.
So come along this ride with me as we break down how to successfully evolve your brand as you and your business change!
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We all know we need to take care of ourselves to be the best person, spouse, parent, and business owner. This includes taking care of our mental health AND our physical health… in fact, one might even say we need to be Well to the Core!
My guest today is Robin Long, the founder and CEO of Lindywell, a global online community that provides Pilates workouts, breathwork, and wellness support for busy women all over the world. She's on a mission to help others reframe the way they look at fitness, health, and their bodies to get better results - with less guilt, shame and overwhelm in order to help you get well to the core.
She is a certified Pilates instructor and has eleven-plus years of teaching, writing, and guiding women on their health and wellness journeys. Robin believes in a guilt-free, balanced approach to health and fitness and is a proponent of not just physical health, but also mental health, for all of us, and the future generation.
Her brand new book, Well to the Core, is out NOW wherever books are sold and I can’t wait for you to hear more about it, so click play now!
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Everyone always talks about starting the new year off with bang, with fresh content and new strategies. But have you ever thought about using the last quarter of the year BEFORE the new year hits in to experiment, learn from your experience, to try new strategies and use that data to inform the decisions you make next year?
This is what I want to encourage you to do before 2023 ends. Use this time of year to set your 2024 up for success by trying these 5 marketing strategies! I’ve successfully been implementing each of them in my own business and can personally vouch for their effectiveness. (I’m always keeping an eye out for the latest marketing trends!)
These strategies are completely FREE and don’t require any heavy lifting from you to implement them. So even if they don’t all work for you, what do you have to lose?! Let’s dive into the 5 marketing strategies you just HAVE to try before 2023 ends!
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Have you ever thought about pivoting your career, but then thought better of it because you currently have what you had always dreamed of? My guest today can relate all too well… but during the pandemic, she did the unthinkable and walked away from her DREAM job only to find even more success on the other side.
In only 3 years, Rebecca Zung went from being a Top 1% attorney in the country - to a traumatic experience as an entrepreneur with a narcissistic business partner - to becoming an almost 8 figure digital entrepreneur. If you are, like I did, are asking, “HOW in the world did she do it?!” This episode is for you!
…And this is all because she listened to the ‘little voice inside her head’ that told her she CAN pivot her career, and she CAN build a digital business based on her experiences! In our conversation, she shares how she did it, and empowers you to listen to that nagging voice when it speaks to you.
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Whether I’m out with my daughters, watching TV, at a concert with Drew, or scrolling through Instagram, I always have my eyes and ears open to glean insights from the marketing tactics used by the brands we all experience every single day.
Though it can get a liiiiittle intense when I just can’t seem to shut my marketing brain off – my poor husband! – you’re about to benefit from this little quirk of mine. Today, I’ve rounded up 5 unique marketing tactics I’ve seen recently that left me wondering, “Why is NO ONE else doing this?!"
In this episode, we'll unravel the genius behind marketing campaigns that have set new industry standards, from Taylor Swift's ingenious fan engagement strategies to Top Chef's blend of culinary expertise and branding magic.
Get ready to be inspired and leave this episode armed with fresh ideas you can apply to your own business, because these are NOT your mama’s marketing tactics! So, if you're ready to explore the uncharted territory of marketing brilliance, grab a pen and paper or your favorite note-taking app and let’s dive in.
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Today I’m welcoming Braden, Lindsay, Lucy, and Rosemary onto the podcast because before enrolling in Digital Course Academy, they were just like Y-O-U. Enroll into the Digital Course Academy today and take advantage of my $1,997 bonus FREE when you join.
It’s time to leverage the power of a digital course to finally unlock your income, your time, and new opportunities for impact and adventure!
Let's hear from entrepreneurs who did just that! Today's guests are business owners who heard me and countless others share about our success with the online course world and thought, “Good for them, but it probably doesn’t work for me because…” you name it:
I don’t have time… I’m not an expert… No one will listen to me…
And a million other lies that told them that creating courses is for “other” people.
But instead of giving in to their imposter syndrome, they listened to the smaller voice in their heads that said, “but what if it DOES work for me?”
…And you know what?
These incredible business owners took a bet on themselves and enrolled in Digital Course Academy at various life and business stages and they walked away with WAY more than they could have ever imagined from an online course.
In today’s episode of Goal Digger, you’ll hear their before, during, and after stories of Digital Course Academy, the reservations they had and why those were kicked to the curb, their biggest pieces of advice for those considering joining, and more.
Click play to hear their testimonies and find out if DCA really IS worth the hype!!
Join the Digital Course Academy before the doors close on Thursday, September 28, 2023!
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When my massage therapist and intuitive healer, Thea, said ONE sentence to me, my jaw almost hit the floor.
She was in the middle of my massage, and said a profound, powerful statement… Click PLAY to hear what it is!
Thea’s sentence has now become my mantra as I work through these next years of my life and business, and I can’t wait to share it with you. Listen now to get inspired!
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Why haven’t YOU created a digital course yet?!
Amy Porterfield and I have both made millions selling online courses, we’ve impacted tens of thousands of lives, and we’ve talked about the lifestyle, the freedom, and the effect teaching online has made not just on our lives but on our students lives too.
So, really… Why haven’t YOU done it too?
If you’re listening to this show, you’ve probably heard all of the reasons why you SHOULD create a course, but there’s still something stopping you from taking this step in your business, like what people will think of you, your fears around figuring out the tech, and more.
Listen: Amy and I KNOW you’re thinking these thoughts. In our conversation today, we want to talk through each of these reasons why you HAVEN’T created a digital course yet, and shift our perspective so that you can start to see what’s possible for you.
Whether you're a seasoned entrepreneur looking to expand your offerings or someone just starting their entrepreneurial journey, this episode will help you transform your mindset around creating a digital course that quite literally could change your life and your business.
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If I hear one more business owner throw in the towel after they’ve made a mistake or one of their launches failed… *facepalm!*
Trust me, we’ve all been there – we get excited about doing something new and then that something doesn’t pan out exactly how we thought it would and we’re ready to quit.
Buuuuuut *steps on soap box*... it is SO important to experiment more in our businesses and commit to consistency!
That’s why in today’s episode of Goal Digger, I’m sharing some of the experiments I’ve done in my own business – ones that worked, ones that didn’t pan out, and talk about the power of experimentation in entrepreneurship.
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This ONE system helps you learn more about your decision-making skills, your strongest sense, your gifts and more?! It sounds too good to be true, but I’ve seen for myself that it isn’t.
Human Design is NOT your mama’s personality quiz… In fact, it’s not a quiz at all!
Basically, this ancient system uses your exact time, date, and place of birth to help you understand more about your personality, emotions, and energy centers, and my guest on Goal Digger today is the QUEEN of helping people use it to get less resistance and more ease in their lives (and businesses)!
In our conversation, Jenna Zoë teaches us how we can use Human Design to understand more about ourselves so that we can spend our energy emphasizing our unique gifts and talents. 🙌🏼
It is seriously one of the coolest topics I’ve learned about this year, and I can’t wait to share it with you! Click play NOW, take the FREE quiz at https://www.myhumandesign.com/get-your-chart/, and then head to @goaldiggerpodcast on Instagram tell me what your type is… I’m a Manifesting Generator!
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Are you considering creating an online course?
For your business, adding a course to your offerings promises flexibility, affordability, and the opportunity for your students to learn at their own pace. Plus, you create it once and can launch it over and over again, which means you’ll get back more time (the ultimate currency)!
In today’s episode, I’m sharing the hidden realities and the surprising benefits that often go unspoken in the online course world to help you decide if this is a journey you want to embark on.
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What’s the difference between those who are defeated by struggle and those who are sharpened by it? Between those who are broken by pain and those who are made wiser by it? Resilience.
Bianca Olthoff is the Co-Lead Pastor of The Father’s House Orange County and was named one of Christians top 30 leaders under 30 by Relevant Magazine. She’s convinced that true power is getting back up, and that success isn’t only for the smart, talented, or well-connected.
Her brand new book, Grit Don’t Quit is out NOW and today she’s going to share some of the leading principles in the book including how to cultivate perseverance in all that we do, how to train the brain to become more resilient, as well as how to increase emotional, mental, and spiritual strength.
Listen closely for the five questions to answer if you’re thinking about quitting – because let’s be honest, sometimes quitting IS the right thing. This isn’t an episode filled with toxic positivity, it’s an honest look at what grit, resilience, and discernment can bring into your life as you navigate when to push and when to throw in the towel.
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If the fear of not having a consistent paycheck has held you back or made you nervous to make the leap into entrepreneurship, you're not alone. Whether you're a freelancer, a creative professional, a small business owner, or a side hustler with big dreams, we ALL face this reality at some point.
I know just as well as you do that the income inconsistency is one of the scariest parts of being an entrepreneur. Before I left my steady packcheck and corporate gig and started working from home to be a full-time wedding photographer, I spent MONTHS preparing my budget to ensure that every bill was paid on time, even without a steady, predictable paycheck.
But don’t worry: today, we're going to dive into some practical tips and strategies to help you navigate the tumultuous waters of inconsistent income while also keeping your sanity intact!
I firmly believe that with the right mindset, a dash of resourcefulness, and a sprinkle of financial wizardry, we can tame this wild beast called 'inconsistent income.' So, grab your favorite beverage, find a cozy spot to kick back, and let's dive into some actionable tips that will help you build resilience, maintain stability, and keep your creative spirit thriving, even in the face of uncertainty!
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How’s your LinkedIn looking? Maybe creating an account has been on your to-do list for ages, or you want to up-level your current strategy, but either way, you clicked on this episode for a reason.
LinkedIn has more than 900 million members in 200 countries and regions, so chances are your ideal client is on it right now, and it’s a great place to market your business!
My guest today is Hala Taha, a business owner, podcast host, and LinkedIn expert, and she’s the perfect person to help us. Hala is one of the biggest influencers on Linkedin with over 224K followers and 8 million post views per month!
She also hosts a top 100 podcast, Young and Profiting, which frequently ranks as a #1 Business and Entrepreneurship podcast across all apps. Then in January of last year, Hala launched YAP Media Network: a business podcast network with a full-service social media and podcast marketing agency for top podcasters, celebrities and CEOs.
Today, she’s teaching how to grow our personal brands on LinkedIn and market our businesses just as she has. Without further ado, click PLAY!
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Feeling overwhelmed in your business? Not getting everything done? It may be time to make your first hire.
When I finally ‘bit the bullet’ and hired my first team member, the only word I can use to describe the feeling was complete and utter relief. I was finally not ‘doing it all’--I had someone to help me, and to brainstorm with.
Since that fateful day in 2016, I’ve given birth to two healthy baby girls and built a team of 12 employees and subcontractors that I care so deeply for!
So whether you've been hesitant to ask for help in the past or are already a firm believer in the value of collaboration, this episode aims to expand your perspective and help you determine if it's time to make your first or next hire as an entrepreneur. Because although I’m a firm believer in asking for help, I also don’t want you to jump in ‘blind’.
Click play NOW for the 5 questions you NEED to ask yourself before making your next hire to determine if outsourcing is right for you!
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If you're an aspiring business owner or already making waves, you've got to pay attention to this game-changer to stand out among the rest: personal branding.
Personal branding is not just about a logo or a snazzy tagline; it's the reputation you can turn into revenue by unleashing your authentic self and making those oh-so-important connections with customers, investors, and collaborators.
Think about it: underneath every thriving business lies a magnetic force—an incredible personal brand that speaks volumes about who you are and what you stand for. It's like the heart and soul of your business, shining a light on your values, expertise, and one-of-a-kind story. And the person to help us craft a killer personal brand to help set us apart? It’s my guest today, Rory Vaden.
Rory is a New York Times bestselling author, a recognized expert in business strategy and leadership, a world-renowned speaker, and the Co-Founder of Brand Builders Group and the host of the Influential Personal Brand Podcast.
I can’t think of anyone better to become an influential force in our niches. So, let's jump in and create an influential personal brand that SELLS!
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In today’s age of social media and constant connectivity, there’s a LOT of pressure to capture and share every moment of our lives, as if we're curating our own reality show for others to consume.
It’s easy for it all to get convoluted – where does your life start and your content end and how blurry are you willing to let those lines get?
And while sharing moments and stories online can be a wonderful way to connect and inspire, I’ve had to create true boundaries in my life that allow me to separate content from my life – ensuring that the pursuit of content never overshadows the true essence of life.
Today, I’m sharing some tips I’ve learned over the years on how to find the balance between staying present with those who matter most while still sharing our authentic and interesting lives online. Ya ready? Click play!
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If you’re a business owner with scrolling thumbs, you probably know that AI has recently taken over the business world to help you with everything from video editing to blog writing. If you, like me, are wondering how the future of AI will affect our businesses, you’ve come to the right place!
Jasmine Star is the CEO and founder of Social Curator: an app that provides fully customized content for your specific business, in your specific industry, in your exact voice in less than 1 minute.
Recently, Jasmine and her team have made massive changes to Social Curator by using artificial intelligence to write captions for you, and today, we’re going to chat about how AI can help you grow your business AND save time, where she thinks the AI is going, and what these tools mean for business owners.
I can’t wait for you to hear her insights about the future of AI and how to get better results when using these tools, so click play NOW to stop using ChatGPT wrong!
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Can you believe it? We just hit 100 MILLION downloads of the Goal Digger Podcast!!
Over the years, you’ve learned my BEST business and marketing tips.. I’ve had the privilege of interviewing some of the smartest, inspiring, and insightful people I’ve ever met.. You’ve heard the evolution of my business, you’ve been with me while I’ve navigated personal wins and losses, and you’ve gotten to witness the growth of my family.
This show would simply not be where it is today without you. From the bottom of my heart: THANK YOU.
Because I know I have a tendency to look back and think of what I’d do differently if I were to start it all again, I want to focus on something else in today’s episode: What got us to this point today, the things worth celebrating, the skills I’ve honed, and what I truly think helped us reach this point.
Whether you have a podcast yourself or you are a creator in other ways, I know this episode will help you start, grow, and sustain your success in whatever you do. If you want more people to enjoy the work you’re doing, click play for the 10 ways I hit 100,000,000 downloads on the Goal Digger Podcast!
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As business owners, it can be so hard to make time for ourselves amongst all of our other responsibilities: taking care of our families, working out, eating 3 square meals a day, and digging our biggest goals.
But what if I told you that a CEO's mind needs a daily workout & a “mental” fitness studio/gym just as much as your body does?
Staying motivated to chase your dreams can sometimes be difficult, but the solution to stay on track may be simpler than you think. In fact, it may only require a pen and paper, and 5 minutes a day!
Meha Agrawal is the Founder & CEO of Silk + Sonder, a San Francisco-based, VC-backed self-care and self-improvement brand delivering thoughtfully designed and science-backed journals to help women reduce anxiety and stress, boost productivity and achieve their goals.
Click play on today’s episode to learn how to live life with intention and how a simple journaling practice can have a HUGE impact on your mental health!
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Working from home feels more popular than ever. And as we do, we’re all trying to find a rhythm that’s good for our businesses and our souls, right?!
I’ve been super curious about the 4-day work week philosophy for YEARS. Between reading the book Shorter: Work Better, Smarter, and Less—Here’s How” by Alex Soojung-Kim Pang and watching my best friend Amy Porterfield test it (and love it!) with her own team, I knew I just had to try it.
So we, as a team, are testing out a 4-day work week for 90 days! In this episode I’m sharing a little research behind 4-day work weeks, how I finally made the decision to implement quickly, and how it’s going.
Click play NOW to dive into the beauty of working better, not more, and see if this rhythm is something you’d like to test in your business, too.
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I will never forget the day I uttered the three words that changed my life… “I need help.”
I had been doing it ALL for years, wearing all the hats and covering all the roles that a booming business required, but then life knocked me on my knees and I realized that I had built a business that only worked when I worked. Getting help and hiring my first virtual assistant changed … EVERYTHING.
Let me tell you, friend: if you’re struggling to accomplish everything in your business yourself, learning how to ask for help will change your life. And today, my guest Stacy Tuschl is here to help you do just that!
Delegating is a skill set, and the good news is that it can be learned – let Stacy be your guide. In our conversation, we discuss why it’s important to delegate in your business, what types of tasks you should and should NOT be focusing on, the limiting beliefs you may be experiencing when it comes to hiring your first assistant … and more.
I know you’re going to LOVE this episode, so click play NOW to listen in.
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Recently, I was on a Mastermind Call with a group of moms, all entrepreneurs, who were exploring different business offers. During the discussion, one of the women raised the question of whether to pursue a high-ticket, high-touch approach or a low-ticket, low-touch approach to serving clients.
Like many entrepreneurs, this is a decision I've grappled with in various businesses throughout my career, so I’m eager for us to talk about it today. It certainly sparked a great conversation amongst the women in my mastermind group so let’s bring it to today’s show!
We’re going to chat about the pros and cons of each type of offer, examples for various industries to get your wheels turning, and how to determine the best offer for your business based on the season you’re currently in.
Click play NOW to decide which is right for you: high or low ticket offers!
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Have you ever wondered if your resume, website, or media kit is accurately showcasing what you do best? It’s time for a resume glow-up… and today I have just the powerhouse guest to help us. She's a trailblazer in the world of career consulting, known for her ability to help professionals snatch a seat at the table or break it altogether!
Jessica Williams is the Founder and CEO of JMW Career Consulting, a company that has already made a significant impact in 2023 by supporting over 15 professionals in retaining a staggering $2 million in salary increases, equity options, and work-from-home benefits. With her expertise and guidance, individuals have transformed their careers, shattered glass ceilings, and secured the opportunities they truly deserve.
In our conversation, Jessica is sharing her wealth of knowledge on the critical elements of resume, media kit, and website portfolio dos and don'ts.
Whether you’re looking for a job, showcasing your work online, or making your next hire, get ready to take notes, because Jessica's strategies and advice will undoubtedly help take you to the next level.
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Is it time to rethink sharing your family's life online? This topic has been on my mind for many months, and recently, Drew and I made the decision to no longer show our children's faces on the internet.
When it comes to online sharing, I’m an experimenter rather than an expert… but I wanted to report on my personal results of this experiment and invite you to explore your own thoughts and questions on the topic.
This conversation is not meant to judge or condemn, but rather to enlighten and inspire deeper reflection! Click play to navigate balance between sharing motherhood as an aspect of our brand and respecting our children's identities and privacy.
Do you ever wish you were taught more about how to handle your finances in grade school?! Me too… but it’s better late than never to get educated, and today is the day!
After saving $100,000 at age 25, Tori Dunlap quit her corporate job in marketing and founded Her First $100K to fight financial inequality by giving women actionable resources to better their money. Since then, she has helped over 3 MILLION women negotiate salary, pay off debt, build savings, and invest.
I’m honored to have her on the show today to teach us how we can overcome our money fears, practical tips for saving and investing, and exactly what financial feminism means to her. Click play NOW to hear from internationally-recognized money and career expert Tori Dunlap on the Goal Digger Podcast.
BREAKING NEWS! If you have been on Instagram in the past week, you know that there’s a new app in town: Threads. Whether you’re loving it or resisting it, let’s talk about it.
I’m not usually the earliest adopter – I still haven’t really jumped on the TikTok train after watching apps like Clubhouse and Vine, but this one felt different for a few reasons.
I signed up for both my personal and the goal digger podcast accounts as soon as the ‘doors opened’ in the early morning of July 5th and I’ve been having the BEST time sharing my random daily thoughts I haven’t had a place to share anywhere else.
In this episode, I’ll share what Threads is, why I think it’ll be successful, why people are loving it, ideas around what to share, and a bit of strategy that I’d recommend for business owners.
Are you thread-y? ;) Click play!
Sound the alarm: Lindye Galloway is in the house! No, really… Lindye was in MY house!
A self-taught designer with over 15 years of creative experience, my sweet friend designed and styled rooms in my new home and I was the lucky gal who got to interview her at my beautiful new dining table.
In this episode, we chat about how her role in her business has transformed over the years, how to expand your team and get out of the weeds, the secret to staying passionate as your roles change, and 3 easy ways to elevate your space wherever you are *as* you listen.
She seriously is a wealth of knowledge when it comes to marrying creativity and business, and I can’t wait for you to tune in! Click play NOW and let us know what you think on Instagram @goaldiggerpodcast!
It’s been WAYYYYY too long since I’ve gotten to hug my teammates in person, but all of that changed just a few weeks ago when I flew myself and 12 of my employees and contractors out to Scottsdale, Arizona for some much-needed rest and relaxation.
If you didn’t know, our small-but-mighty team is entirely remote, and all of the powerhouse women on team JK own their role from all over the country (and even Canada!).
After a few (very long) years of not being able to do a team retreat thanks to the entire world shutting down, a few babies being born, and other life transitions, we were finally able to go on a team retreat and spend some much-needed time together as a team!
When I got back, I asked YOU for your questions about cultivating an amazing team culture... And boy, did you deliver!
I’m so excited to dive into YOUR questions in this special Q+A episode. Whether you’re thinking about hiring your first VA or are building a small-but-mighty team of your own, I hope my questions to these answers will meet you wherever you are in your journey. So click play NOW and let’s get started!
Did you ever wish you could get a tennis lesson from Serena Williams? Writing advice from Stephen King? How about a singing lesson from Beyonce? Well today, you’re about to get financial advice from the self-proclaimed “Beyonce of Personal Finance,” which is so fitting!
My guest, Melissa Jean-Baptiste, is a financial educator and author of So This Is Why I'm Broke: Money Lessons on Financial Literacy, Passive Income, and Generational Wealth. And when I tell you she is qualified to teach us about money… just wait til you hear this.
She paid off $102,000 dollars in student loan debt on a teacher’s salary, all while writing and producing the award-winning Millennial In Debt web series. She has since pivoted into personal finance and career coaching to help millennials and Gen Z build generational wealth and gain financial freedom in a shame-free digital environment.
In this episode, we discuss what it truly means to build generational wealth, how to go on money dates and why they matter, and habits to incorporate into your life to start building your own wealth. Click play NOW!
I threw a party for my book! Ok, not really… but Drew, the girls, and I *did* eat some cake. We had to celebrate somehow! Because my first book, New York Times bestseller How Are You, Really? turned one this week, and let me tell you: I am feeling alllll the feels. From hitting the top of the charts to selling over 100,000 copies, to over 1,000 reviews on Amazon – it’s been a wild ride and one I have LOVED.
It’s hard to explain just how powerful it is to have your story (in all its vulnerable glory) in hardcover for anyone in the world to read. And although it gives me a liiiiittle anxiety if I think about it too long, it also feels important… because our stories are our legacy.
In fact, I dive into this topic inside of my books pages. Of course, you can read the entire thing by getting your copy at howareyoureallybook.com… but for now, let’s celebrate the one year anniversary of How Are You, Really? by listening to Chapter 14: What Brooke Shields Doesn't know: Why Your Story Matters A Lot. Enjoy (preferably with cake, too)!
GET MY BOOK: https://www.howareyoureallybook.com
It’s time to turn challenges into opportunities for growth… and we can only do that with the right mindset. On today’s episode of Goal Digger, I have just the guest to help us with that!
Amanda Bybel is a mom, an entrepreneur, a motivational speaker, a corporate dropout, a Master Certified NLP Practitioner and Trainer, Certified Success & Life coach, Hypnotherapist, TIME Techniques Practitioner, + EFT Practitioner.
She follows a 3-step approach with all of her clients: do the inner work FIRST, embody your next level self, THEN magnetize your dream life and business. Today, we’re discussing the first step in that process: doing the work to tap into your inner resilience and overcoming limiting beliefs using a powerful technique called EFT Tapping.
Tune in NOW and start mastering your mindset to move from resistance to resilience and achieve your business goals!
Are you ready for an innovative and exciting way to grow your business and connect with your audience on a deeper level? Make a QUIZ!
That’s right: a Cosmo-style, ridiculously fun quiz can play a key role in growing your email list, serving your clients, and giving you insight into what people need or want from you. It’s my *favorite* marketing strategy that today I’m giving you allllll the deets.
In this episode, we’re diving into the benefits of having a quiz, 3 types of quizzes that have worked well for me, ideas to get you started on creating your own, and my top tips that you MUST use when creating your quiz!
So, buckle up, click play, and get ready to learn from yours truly, as we delve into the power of quizzes for your business!
Hey, you! *Yes, you!* You don’t need to be ANYONE else in order to make money… in fact, your unique personality is *exactly* what your ideal client is looking for.
Discover how to put “you” into your copy + business on today’s episode of Goal Digger, where I speak with Laura Belgray: an award-winning copywriting expert.
Through her work with hundreds of clients she’s seen firsthand that bringing out your personality in your writing is pure magic for getting people to love you, share your ideas, and happily click your Buy button. You *have* to hear her hilarious stories + strategies, so get ready to get paid to be YOU and click play now!
I’m worried I sound like a broken record… I’ve been talking about email lists since 2017 (yup, you read that right… since Episode 12 of the Goal Digger Podcast!) and I haven’t shut up about it since! It's like I found this magical secret that I need to share with the world, and I won't rest until everyone knows about it.
There are a million reasons why I keep talking about this topic and in today’s episode, I’m sharing the top 5 reasons why you need an email list in 2023.
If you’ve been tuning in all these years but still have yet to start an email list, I hope this is the episode that helps you make the leap into email marketing. I promise when you do, it’ll change your business in massive ways, so click play NOW!
This ONE email marketing strategy got me 100,000 subscribers… and it can help you be known to the masses too, with the help of my guest today: Chanti Zak!
Chanti is a quiz funnel strategist, growth consultant and coach that’s obsessed with psychology, interactive marketing, and getting brag worthy results for her students and clients. She helps online business owners create quiz funnels for their offers (myself included)!
In today’s episode, Chanti simplifies the entire process of creating a quiz that is “freakishly accurate,” which I know you’re going to LOVE. Click play now to start showing up for your people in bigger, better ways!
I always think about my life like a series of seasons, and each one brings a different main value to the forefront. In some seasons, money becomes the king, and we're willing to trade our time for it. You see this a lot when you're just starting up a business or when you're going through big changes like pivoting or launching something new. It's the harsh reality of the game.
But here's the thing: once you've achieved some level of success or financial freedom, you start to realize that time is the real treasure. You'd gladly give up some of that hard-earned money to get back those precious moments. I always think about it like this—time is a non-renewable resource. Once it's gone, you can't get it back. Money, on the other hand, you can always find a way to earn more.
As we go through the different seasons of life, let's keep in mind this profound truth about time and money. The goal is for us to find that sweet spot between chasing financial stability and preserving our most valuable asset—time.
This episode is to help you make conscious choices that align with that value–with 5 ways to trade money to get back time to do the things that matter most. Click play NOW to dive in!
Goal Diggers, you know how much I love to nerd out on all things mental health, self care, boundaries… all the things. If this kind of stuff is your jam too, you’re going to LOVE today’s guest!
Dr. Sasha Hamdani is a board-certified psychiatrist and ADHD clinical specialist. I first started following her about a year ago on Instagram (@thepsychdoctormd) when I was diagnosed with ADHD and wanted to learn more about it.
Her social media is SO educational; she effortlessly breaks down stigmas and provides accessible information about mental health. In January of this year, Dr. Hamdani published her first book, Self-Care for People with ADHD: 100+ Ways to Recharge, De-Stress, and Prioritize You! and I ate.it.up. It is FULL of actionable tips and, along with her company FocusGenie, which is an app (coming soon!) for focus, productivity, and ADHD education!
Dr. Hamdani has seriously changed my life for the better when it comes to understanding my diagnosis and I am SO excited to have her on the show today to discuss mental health and self care, so click play NOW to hear her insights!
It probably doesn’t surprise you that in 2023, building a loyal audience is critical to the success of any business. Most entrepreneurs and creators know that they need an audience to sell their offer… but what if I told you that BEFORE you even have a product or service to sell, you can – and should – start building your audience?
In fact, doing so can help you better understand your target market, build relationships with potential customers, establish your credibility, and ultimately, increase the chances of success when you do launch your product or service.
In this episode, I'm sharing some practical strategies for building an audience from scratch, even if you don't have anything to sell yet. If you’re someone who has a dream or a vision or you want to start your side hustle or you know that sommmeeday you want to leap into entrepreneurship, this is where you should start. And if you’re someone who’s struggling to sell your offer or grow your audience, this will also work for you.
Click play NOW to get started on the right foot before you have an offer to sell!
What if you were just one post away from skyrocketing your sales and achieving your wildest dreams? I know, you’re like, “a girl can dream!”… but that is exactly what happened to my guest today. After she spent years taking the padding out of her sports bras and placing it in her tanks and bodysuits, she finally decided to design her first brami top.
Before she knew it, her first “brami” (bra + cami) design went viral on TikTok in 2020 and showed her what’s possible for her small business, Klassy Network.
That’s right: today I am chatting with Natalie Rogers Soto, an innovative fashion designer who has gained a reputation for her stylish brami tops. However, she’s not just a designer - she's also a savvy entrepreneur.
Today, she’s going to share with us how to use social media to sell inventory, what it’s like working with family, how she knew when it was time to level up, and so much more. I’m positive that you do NOT need to be in the fashion industry to learn from her advice, and you’ll love this conversation!
If you listen to the Goal Digger Podcast, there's a really good chance that you are a big dreamer. You are someone who is in pursuit of a very full, rich, and vibrant life, just like me.
But something that’s been on my mind recently has been the delicate balance between wanting more and being content with what I have. Have you ever wondered the same?
I've always been a high-achieving, ambitious person who wanted to go the extra mile and see what was possible for myself. And I’m *still* that person… Although recently, especially after having children, I’ve felt an immense peace in my life that I never, ever want to lose.
Now that I’ve experienced both, if I had to choose between ambition and contentment, I would choose contentment every single day of the week.
So, Goal Digger, this episode is a bit different than normal. I’m giving you a front row seat to my daily debate: should I scale bigger or shut it down? I may not have all the answers, but I do feel like I am at a beautiful place a decade into my entrepreneurial journey where I am genuinely finding joy every day in the work that I'm doing, but also in the life that I'm living. To me, that is the greatest gift that I could have ever been given, and I wish nothing but the same for you.
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Are you feeling overwhelmed by a never-ending to-do list and worried you’re not making the most out of each day? I’ve been there.
In fact, I was JUST there–like, last week–because my ADHD brain deeeefinitely doesn’t love my constant tab-switching and Slack distractions from what I’m working on. (Who knew?!)
But recently, I felt empowered to prioritize tasks, eliminate distractions, and create a laser-focused action plan to help me reach my goals… all because of this conversation I had with Ashley Alderson.
Ashley, founder of The Boutique Hub, is a Midwestern mama who’s busy as a bee and had to create systems around how she could get her work done so she could get back to life. In our conversation, she gives us *loads* of helpful tips for small business owners to manage our time wisely, make the most out of each day, and embrace our inner CEO.
Ready to start managing your time better and get MORE done in LESS time? Click PLAY on this episode where she teaches us her 4-part to-do list strategy NOW!
LEARN ABOUT WHAT’S HAPPENING AT THE BOUTIQUE HUB
Say it with me: I REFUSE TO BE HELD BACK! Last year, I was diagnosed with ADHD: AKA, my brain works differently.
Some people might look at an ADHD diagnosis as a negative thing, but over the last year it has been so affirming and empowering for me. I refuse to be held back by it–thought that’s *not* to say it hasn’t come with its fair share of challenges.
Tune into today’s episode to hear a candid update of what I’ve learned so far, and how my diagnosis has changed my life AND business.
Listen to this episode to hear my thoughts last year when I was first diagnosed with ADHD!
Calling all business owners: do you feel like you wear a gazillion hats in your business?!
I’ve never been the biggest hat-wearer (unless it’s floppy on a beach in Maui!), but I definitely find myself wearing a lot in my business as the CEO, creative director, podcast host, social media manager, bookkeeper, and a million other things.
No matter how many hats we wear, my guest on Goal Digger today juuuuust might have us beat.
Dr. Contessa is a wife, mother, doctor, Navy Veteran, a main cast member on Bravo’s “Married to Medicine,” AND a successful entrepreneur running two different businesses... That’s right: she’s changing the world… and rocking all those hats flawlessly.
I can’t WAIT for you to hear our conversation today about how she does it all, prioritizes her health FIRST, and how your bottom line is affected if you don’t do the same. Click play NOW!
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We more than DOUBLED our best launch ever!!
I was about to go Live for my third webinar of the week when I said to a member of my team, “I can’t believe how relaxed I feel. This launch just FEELS different.”
*Different* was an understatement, of course… Because over the next few days, we completely blew our goals out of the water and served over 24,000 humans in the process. *mind blown!*
In the last few years, we haven't done a lot of really big live launches. It's been a while since we've done a REALLY big launch. The truth is, there are a lot of reasons why we haven't gone all out: pregnancy, postpartum, not having an office, and more.
But this time around, I was ready to go BIG!
In this episode of the Goal Digger Podcast, I’m spilling ALLLL off the tea about how we doubled our best launch when promoting The Pinterest Lab. So pour yourself a cup and learn from what worked (and what didn’t) to sell your next offer!
Join the waitlist for my next free training, My 3 EASY Steps to 20x Your Traffic Using Pinterest!
To learn more about Pinterest and how to 20x your traffic, DM me “20x” on Instagram.
And to learn more about our automated chat strategy that drove our results, listen to this episode of the show, and DM me the word FUNNEL to be connected with the team that ran it for me!
How much money do you think you need to start a business? $1,000? $10,000? $100,000?
My guest today, Mignon François, can tell you that you do NOT need to go into debt to chase your dreams… in fact, she started her business, The Cupcake Collection, on the last $5 she had to feed her family and turned it into a legacy with over five million cupcakes sold.
Today she is committed to teaching anyone who will listen about what they can do if only they believe, most recently through her brand new book, Made from Scratch: Finding Success Without a Recipe.
I can’t wait for you to hear her full grassroots story of success, be inspired through her powerful words, and learn how YOU can follow in her footsteps to do the same in this episode of the Goal Digger Podcast. So click PLAY now!
START MONETIZING YOUR SOCIAL MEDIA PLATFORMS WITH CREATOR SOURCE: https://www.getcreatorsource.com/goaldigger
If you’ve been on social media lately, I’m sure you’ve noticed that Artificial Intelligence has quickly become the talk of the business world. It seriously felt like overnight, everyone and their tech-savvy mother started using ChatGPT for everything from creating meal plans and grocery lists to writing resumes and job descriptions.
Sometimes it can be a bit intimidating to stare at a blank screen and a search bar with endless possibilities… Which is exactly why I wanted to record this episode for you today, after my team and I have done plenty of research (and trial and error!) ourselves.
It’s no secret that AI can be a MASSIVE time-saver for small businesses. Using tools like ChatGPT, SwellAI, Copymatic, Jasper, and SO many more can allow you to work smarter, not harder. And once you master the art of using them to your advantage, you’ll get more time back in your day to do what you really love.
So without further ado, click PLAY on today’s episode for 10 easy ways to use AI for your business TODAY!
GET A WEBSITE AI DISCLAIMER CLAUSE FROM THE LEGAL PAIGE
Not making sales? It could be that you’re not telling a captivating story…
Stories have the power to captivate, inspire, and influence people's emotions and actions, making them an invaluable tool for small business owners looking to build brand loyalty and drive sales. And my guest on Goal Digger today? He’s your go-to guy when you want your virtual and live presentations to get clients, not just claps.
Colin Boyd has been on the professional speaking circuit for over a decade, and he’s advised the biggest names in the industry to speak and sell from both virtual and live stages. Most recently, he helped ME and my team revamp our keynote presentation for our Pinterest Lab launch and under his guidance, we more than DOUBLED our revenue goals.
I couldn't think of a better person to help us craft compelling stories that resonate with our target market. Discover the secrets to successful storytelling with Colin Boyd by clicking PLAY on today’s episode!
Think it’s time for a life inventory?
In this episode, I’m cracking open my book and deep-diving into an entire chapter with you! The first chapter of my first book, bestseller “How Are You, Really?”, introduces what I learned from “asking the quieter question” and the practice of doing your OWN life inventory! Start listening and let’s do the work together!
A few years ago, I decided to take the practice of ‘checking in on myself’ a heck of a lot more seriously. So much that it turned into, well, an entire book. A life inventory isn’t as intensive as it sounds either. Trust me — this process? It’s like sweet, sweet relief.
Ready to dive in? Click PLAY!
Do you ever feel left behind or think you’re so far from where you want to be? This feeling is normal, but how does it manifest in your self-talk? Is it belittling or comforting? For most of us, it’s that voice in our head that keeps saying we’re not enough — we’re never enough.
Goal Digger, it’s time to change this.
Negative self-talk ISN’T about being positive all the time. It IS, however, about finally showing yourself some well-deserved love and compassion… and the queen of saying it out loud is saying it loud and proud on Goal Digger today.
Vasavi Kumar has the sort of confidence you can FEEL and now she’s going to share how you can harness the power of confidence in your life. In this episode, she shares her insights on how self-talk, confidence, and self-trust are all interconnected to each other. She emphasizes that we’re often our harshest critics and our negative self-talk is something we would never say to others. So why is it that we’re so harsh to ourselves? At its core, it’s a lack of love of compassion for ourselves.
If you’re struggling with self-sabotage and negative self-talk, tune in to the episode NOW!
I get it: a life like mine can kind of look like a mystery from the outside. How do I have time to run a massive business, work with a team, be a parent, care for my health, and do *everything* else I do — in the same 24 hours?
In this episode, I’m not here to tell you how to PACK your days with every single thing and hack every hour and sacrifice your sanity in order to do it all. In fact, you might find I do far less than you imagine…
I've built a business that gives me a lot of opportunities for my days to ebb and flow, so I want you to know that as I am sharing a day in my current life. As always, take what serves you and leave the rest behind as you click play on this behind-the-scenes episode of the Goal Digger Podcast!
LINKS MENTIONED IN THIS EPISODE:
I have to be honest, this conversation is a true “pinch me” moment. I’m so honored to host a conversation with a true Hollywood icon who has captivated audiences for decades with his performances on the big screen. From his breakout role in "Dazed and Confused" to his Oscar-winning turn in "Dallas Buyers Club," he has proven time and again to be one of the most versatile and compelling actors of his generation.
But Matthew McConaughey is much more than just a talented performer. He's also a writer, a philosopher, and a seeker of truth and meaning. His recent book, Greenlights, has become a sensation, topping the bestseller lists and inspiring readers around the world with its honest, humorous, and insightful reflections on life, love, and the pursuit of happiness.
Through his writing and his acting, he has become a cultural icon, a symbol of resilience, authenticity, and creativity in a world that can often feel overwhelming and uncertain. There’s so much we can all learn from the legendary Matthew McConaughey in his interview on the Goal Digger Podcast!
Sign up for The Art of Livin’ with Matthew McConaughey: http://jennalivin.com
Taking risks for our dreams is a concept that we talk about on the Goal Digger Podcast all the time, but it is something that can be difficult to put into practice. Kylie Low has been the producer behind the Goal Digger Podcast for over four years now, but in February 2023 Kylie came to me with an announcement I always expected to hear from her – She was ready to step down from producing this podcast to pursue her dreams and work on her own podcast full time.
In this final installment of the Jenna & Kylie series on the Goal Digger Podcast, Kylie shares the behind the scenes of her decision to leave her full-time job working for me to dive into her own projects. We reflect on the almost 5 years working together and what I’ve learned as the boss of someone who I always felt was more entrepreneurial than employee from day one. We get a little teary-eyed, but this conversation is a raw look at what happens when you realize it’s time to say goodbye.
Keep up to date with Kylie at darkdowneast.com, @darkdowneast on Instagram, Facebook and TikTok
Listen to Kylie Low’s ethical true crime podcast, Dark Downeast, on Apple Podcasts, Spotify, Stitcher, or wherever you get your podcasts.
255 days ago, I experimented with going alcohol free… and after experiencing a clearer mind and an all-around more vibrant energy, this experiment has lasted way longer than I first planned. Have you thought about ditching alcohol yourself? Are you examining your relationship with alcohol and how it impacts your work, your personal relationships, and your health?
Karolina Rzadkowolska’s passion is helping women discover what really makes them happy outside of a beverage and designing a life they love. She is an alcohol-free empowerment expert who helps women ditch alcohol and discover their greater purpose, unleashing a new level of health, happiness, and potential to go after their biggest dreams.
In this conversation, Karolina shares what happens when you take a break from alcohol, how going alcohol-free can double your business and even lead you to discover your greater purpose. If you’ve ever considered going alcohol-free, or even if you haven’t, this episode will get you thinking about the idea in a whole new way.
Wanting to work from home is nothing new – however, studies show that the pandemic increased the desire, especially in women, to continue to do work that they can do from home.
In this episode, I’ll discuss the benefits and downsides of work from home life and 10 ideas to get you thinking about how your own personal and professional experience could transfer into work from home businesses that you can start tomorrow.
Mentioned in this episode: The Beginner’s Guide to Making Money with an Online Store
You know by now that I am not a person in pursuit of “balance” – I want blend. I want my life as a mother and as an entrepreneur and as Jenna, the human, to blend together so that I can show up as my full self wherever I am, never having to segment or compartmentalize who I am or what I love. Today’s guest has a similar philosophy, and it’s the concept of work-life harmony.
Tina Wells’s story is so interesting and so inspiring. She turned a business that she launched when she was just a teenager into an award-winning marketing agency, led boardroom meetings as the youngest (and sometimes only) Black woman in the room, and pursued her childhood dream of traveling around the world. Now, Tina is a business strategist, advisor, author, and founder. Through it all, she’s crafted a method for maintaining work-life harmony, that is, she doesn’t forgo joy and peace for productivity, and that’s something I can get behind.
In her new book, The Elevation Approach, she shares her four-phase plan for work-life harmony, a flexible and foolproof technique that helps you meet your goals without sacrificing joy for productivity and progress.
One of my goals is to really foster friendships in different ways this year. It's one of those things that the more that I have conversations about it, the more that I feel like there's so much commonality among us, and especially people who are entrepreneurial or who find themselves working from home, I think there are a lot of common threads of ways that we might be feeling or struggles we might be having, or situations we might find ourselves in that we don't often get to talk to because we don't have the friends to talk about this topic with.
So this episode is all about making friends as an adult – the who, the where, and the how (even the dating apps that could actually help you connect with new pals!)
Be honest with yourself for a moment. Is the work you’ll dedicate your time and energy to today just a j-o-b, or is it your life’s work? Do you find yourself clocking in and clocking out, collecting your paycheck, and yearning for more, regardless of the impressive titles you might have on your resume to show for it? This conversation is exactly what you need to hear.
After suffering a breakdown from the simultaneous death of her boyfriend and father's cancer diagnosis, Melissa Simkins made the courageous decision to leave her successful and impressive corporate position to shift to a life that didn't neglect her faith, family, and wellness. She launched her company SheSuite from her living room with no contacts, contracts or clients and discovered not only a new job but her life’s work.
Through her story and message of dreaming big amidst life’s heaviest challenges, Melissa Simkins empowers working women to boldly create a life and career with purpose. She’s on the Goal Digger Podcast to share her actionable tools to create an impactful and meaningful life and career.
I was recently with a ton of other leaders in our industry and the topic of building a team came up a lot and I was shocked at how complicated some of the processes were around hiring. I’m not knocking them, but they just aren’t for me. From getting agents to help find candidates to having 5 part interviews or massive requirements, it just isn’t how I do things.
People ask all of the time if we’re hiring and 99% of the time the answer is no, but we recently WERE hiring and we were able to hire two incredible new team members in under a week using our method of hiring – with a twist.
What could you do in 16 hours a week? Well, my guest today is going to share how she built and sustained a business with just that – first out of necessity but then out of desire. Shay Cochrane is a major proponent of NOT neglecting your life to be profitable. You can be a whole person while still building a successful business.
Shay’s wildly popular stock images subscription business, Social Squares, is evidence of that. Shay works just 16 hours a week so she can get back to being a human and mom and wife. Shay wants to encourage other entrepreneurs to tune out those distracting outside voices and dial into what you really want. You can do things differently, and this conversation will help you see what’s possible.
It’s easy for us to feel like we’re constantly in creation mode. It becomes a process of churning and burning and our content doesn’t work FOR us, we’re just constantly working ON it. Well, it’s time that changes.
Let's talk about how we can give our content a longer life span so that long after we hit publish, it’s still working for us and bringing us results. My third point in this episode will blow your mind and have you rethink your content creation process forever.
By the time Leila Hormozi was 29-years old she sold her first business for $50 million. By the age of 30, her portfolio of companies crossed $200M per year in portfolio revenue spanning brick & mortar service, licensing, education, e-commerce and more.
Those are some massive numbers. There’s no skirting that fact. But does bigger mean better? And does achieving big things = happiness? If you’ve ever achieved a big goal but found that that achievement didn’t automatically result in more happiness for you, keep listening to this conversation with Leila. I’m excited to have her on the podcast to talk about how she’s reframed what it means to be both happy and successful – honestly, the way she described it is life-changing.
Personal development has become a buzzword in the modern era, with individuals all over the world focusing on and ready to enhance themselves. The market for self-improvement products and services is booming, and it’s easy to become obsessed with the latest strategies, tactics, and techniques for personal growth.
But there’s one thing that I think keeps getting forgotten in this space where we’re challenged to learn and grow and do… it’s the PERSONAL part of developing. In this episode, we’ll discuss why it’s vital to remember that personal development is about the "personal" aspect as much as it is about the "development." In other words, it’s important to focus on the individualism of the process, rather than simply following generic blueprints.
Get My Book: How Are You, Really?
Hiring staff, getting office space, working with more and more contractors… These are often regarded as the quote-unquote sexy parts of a business on the rise. But are those steps right for your business? Do you need them to be successful and scale your income GOAL DIGGER FB COMMUNITY GOAL DIGGER INSTAGRAM GOAL DIGGER SHOWNOTES
We hear a lot of different methods that we can grow as humans, whether it’s hiring a business coach, joining a mastermind, or buying an online course, but it can be super confusing to navigate and it can also be really hard to know what the right investment is or if an investment will be worth it for you.
In this episode, we’ll talk about different ways you can be mentored throughout your journey and I’ll share my own experiences and investments – some totally worth it, others not so much – and how you can cost it out to make the best decision based on where you’re at, what your goals are, and where you want to go.
The words you use to describe and sell and promote your business can honestly make or break it, and yet not many of us start our businesses as skilled wordsmiths. Hiring a copywriter when you’re just starting out isn’t always a budget-friendly option – it certainly wasn’t for my business. Luckily there are resources to help you shape up your copy and pick the right words for the greatest success in your business. Tori Autumn is one of those incredible resources.
Tori Autumn is an email strategist and copywriter committed to helping coaches and course creators grow impactful businesses. In this episode, Tori shares her secrets to high converting copy for emails and sales pages, as well as some strategies to overcome common roadblocks and get out of your own way when it comes to marketing your business as a new entrepreneur.
Get Tori Autumn’s Essentials for High Converting Homepages Guide
“Screw morning routines!” It’s kind of hilarious because while I’ve said that, deep down inside I’ve yearned to have one. I’ve believed that maybe a morning routine could unlock that next level of success or that I’m broken because I just can’t stick to a routine.
Are we screwed if we don’t have a morning routine or if we’re in a season of life where morning routines just aren’t realistic? For a while I thought that was the case until I started incorporating this new idea, and it has been LIFE CHANGING. This episode is all about what to do if a morning routine just isn’t your thing or isn’t plausible in this season of life.
Is writing a book a goal you’ve held close to your heart for many years, but you feel like you haven’t had the time or energy or skill to make it happen?
Chandler Bolt is the CEO of SelfPublishing.com. Through his books, podcasts, YouTube channels, and Self-Publishing School, he’s helped thousands of people write a book that grows their income, impact, and business. He’s on the Goal Digger Podcast to dig into the world of writing and self-publishing a book, from narrowing down an idea, the strategies to write a great book in a short amount of time, and how to promote that book, even if you’re not showing up with a massive built-in audience of potential readers.
Sign up for Chandler Bolt's free live training all about how to write and self-publish a book.
Why do people always say 'the riches are in the niches'? It's all about the power of specialization, my friend. By focusing on a specific market or industry, you can tap into a highly targeted customer base and charge premium prices for your specialized products and services. And let's be real, who doesn't love the idea of making more money, right?
In this episode, I’ll share 7 tips for identifying and maximizing your niche so you can get specialized and do more of what you love (and what makes you more money!)
Have you ever thought about quitting your job… but the fear of what comes after not only for your professional life, but also your personal life, is keeping you stuck? Let me and my friend Amy Porterfield peel back the curtain on what happened to our personal relationships and our marriages when we finally gave our two weeks notice.
We’re talking about how our relationships have been affected through our entrepreneurial journeys and what you could expect if this is the year that YOU put in your two weeks notice and leave what you’ve known to embark on something new. Ready for a chat with Amy like you’ve never heard her?
Get Amy’s new book, Two Weeks Notice. Pre-order and receive her special bonus content, Off the Record.
What’s your unpopular opinion? I love this question. It’s a really fascinating opportunity for people to share a countercultural or a counterintuitive belief that they hold, that they believe enough to proclaim. I definitely hold a few unpopular opinions and some not-so-normal business practices that other people might judge.
In this episode, I'm gonna break down the six unpopular opinions or business practices that I hold with confidence – things that I often get teased about or I talk about with others who kind of scoff or look at me with disbelief. I’ll break down why I stand behind the methods of my madness.
Mallory Ervin is known for exuding energy, joy, and laughter, whether on stage in the Miss America pageant or on screen as a three-time contestant on The Amazing Race. She built a platform from her passion of sharing fashion, beauty, and life, and now it’s a global lifestyle brand. But despite her public accomplishments, Mallory is no stranger to battling unhealthy attachments to performance and success.
What did that journey look like to overcome those unhealthy patterns and find a deeply fulfilling life? Mallory gets vulnerable and real in her new book, Living Fully, and she’s on the Goal Digger Podcast with me now to unpack pieces of her story that I know we can all relate to. If you’ve ever felt like you’re living a “just fine” existence, that you’re stuck in a valley and can’t see the light, or that you’re not truly living the life that’s true to your visions, this is the conversation for you. Pour a cup of coffee and get cozy for this chat with my friend Mallory Ervin.
Get Mallory Ervin’s New Book, Living Fully
Want to have a powerful life-changing conversation with questions to bring out deep meaningful answers? These five questions are the basis of the powerful life-changing conversations I was part of at a mastermind early in 2023. Asking these questions of yourself and your peers is a way that we can support one another in real time and show up for each other throughout the year. What would it look like for you if you brought these 5 questions into your life and business?
When I tell you about this marketing strategy exponentially grew my email list and therefore my business, I mean it! I can’t keep something this good a secret, so I’ve invited the absolute best source I know to dig into the system and strategy with us on the podcast.
Natasha Willis is the co-founder of School of Bots, where she and her team have generated over $30 million in sales for clients and taught over 14,000 marketers how to generate highly qualified leads and convert them faster with conversational marketing on Facebook Messenger, Instagram DM, WhatsApp, and SMS.
Okay, okay, before you shy away from the word “Bots”, you have to hear how we were able to add thousands of new subscribers who are now part of my brand ecosystem beyond just following me on social media and how there are still very organic elements to something automated.
Want to learn more and see if chat funnels could work in your business? DM me the word CHAT on Instagram @jennakutcher or @goaldiggerpodcast to experience how a chat funnel works in real time.
Over a year ago, I made a decision that I wanted to move through life in a different way. I wanted to feel differently. My word of the year last year was the word vibrant. I didn't want to just look vibrant. I wanted to feel it. I wanted to embody it.I wanted it to be something that people noticed. And boy, did you guys notice.
In this episode, I’ll answer your biggest questions when it comes to health and habits. Things like what I eat in a day and the devices I use and how much all of this costs.
Resources & Links in this Episode:
Episode 608: A Vulnerable Look Inside My Health Journey and Why It’s Stuck
Episode 622: I Tried Biohacking and The Results Might Surprise You
Episode 589: My Dietitian Reveals the Health Issues That Were Holding Me Back.
My Dietitian, Brigid Titgemeier
Well, that sucked! Have you ever uttered those words to yourself, reflecting on some perceived failure or flub in your life, feeling all sorts of defeated and rundown and ready to toss in your sweat-and-tear soaked towel? No one is immune to a metaphorical gut punch every now and then, but it’s how we move forward after the blow that makes all the difference.
Dr. Neeta Bhushan is a world-renowned emotional health advocate and expert in the areas of grit and resilience. Her mission is to help people rebuild after life-altering moments. This isn’t a dose of toxic positivity or emotional perfectionism – this is research-backed advice for getting up and getting on with life when you’ve been bowled over.
Just as I believe that every brand should have pillars and values that they stand on, so does this very show! And so I wanted to explore what you can expect from this show as we embark on 2023 and where your life will improve every time you tune in.
In this episode, I’ll share our 5 Goal Digger pillars, reveal a little bit about our upcoming episodes, point you in the direction of some past episodes to help you dive into our five key areas of focus, and some of the things I’m excited about and working on behind the scenes to help you improve your life and business this year.
Links to More Listening from this Episode:
616: Simplifying Your Marketing to Do List, Here’s Where to Start First
608: A Vulnerable Look Inside My Health Journey and Why It’s Stuck
544: Things you Could and SHOULD Automate in Your Strategy
603: You Can’t Afford to Ignore These Productivity Tips with Marie Forleo
634: Stop Making These Mistakes When it Comes to Time
Over the last year we’ve been planning, designing, and watching the process unfold as we build our dream home. Building a dream home is intimidating. Luckily we found a dream team and partner in this journey who has made the process absolutely incredible. Kirsten Erickson is the founder of Alma Homes, a Minneapolis-based design build firm that serves clients throughout the country, she’s also been my friend since high school.
I wanted to invite her on the podcast to share more about our home build experience and what it actually takes to bring a dream home vision to life, what it’s like to work with your partner, how to create an exceptional experience as a service provider and also how she’s built a hometown Minnesota service-based business that is expanding her reach to all ends of the world from the comfort of her own home.
For me, whenever I learn the science behind something, I automatically buy into it at a deeper level. It feels more solid and not so wishy-washy. One thing I’ve been super invested in over the last year is learning how to better manage and utilize my time. There are tons of hacks on the internet for productivity and time management, but I need to hear the science behind any method before I let it into my life.
Thankfully, my friend Marie Forleo shares the science of time in her program, Time Genius (and I’ve completed the program three-times over!) I pick up something new every time I dive into this program, and I wanted to share some super pertinent learnings around the topic of time and priorities with you. In this episode, we’re going to talk about 3 science-backed truths to help you prioritize the RIGHT things so you can accomplish your big goals and get back to your life.
Join Time Genius at marieandjenna.com
Jen Cohen has seen the evidence of this concept in action. In order to really benefit from it though, you need to discover your own form of boldness, and Jen Cohen can help. She has made an impressive career as an authority in health and fitness, a motivational speaker, a chart-topping podcast host and more… And there’s one common theme throughout all of these career milestones: Choosing boldness and going after the life she wanted, not the life she was given.
In this conversation, Jen and I will explore what it means to be bold – because it’s not just taking risks – and how you can level up your failures and turn them into your greatest strengths. We talk about mediocrity and the big, bold move she made that got Keanu Reeves to call her back… You have to hear this story!
Get Jen Cohen's New Book: Bigger, Better, Bolder
It’s crazy to think that I’ve been solely responsible for marketing since I started my business in 2010. I’ve never had a marketing person on my team, never hired a contractor, and it’s always been me with the strategy. But that all changed in 2022 when I logged into LinkedIn for the first time in forever and saw a message from a fractional CMO.
What’s a CMO? What does fractional CMO mean? What can a CMO do for my business that I can’t do myself as someone who has built a career as a marketing expert? This episode covers it all, plus, what we’re working on in our marketing strategy right now.
Some of the greatest ideas come when you’re stuck between a rock and a hard place. When Bobbie Racette was laid off along with so many other people working in the oil and gas industry in Alberta, Canada, she decided to pivot into the freelance arena as a virtual assistant… Except she quickly learned that virtual assistant agencies left a lot to be desired. So Bobbie decided to do something about it.
You know I love outsourcing, so I’m eager to chat with Bobbie about the virtual assistant space, the challenges she faced when launching her company, why a VA can be totally game changing for a business, and how you can get started as a VA if you’ve always wanted to explore the possibilities of a freelance career. Let’s get started with Bobbie Racette.
It’s wild to be entering a new year, isn’t it? I love the feelings of new beginnings, a clean slate, that fresh start… But this year? It feels different. Not in the “this will be my best year yet” sort of way, but more like “I wonder what this year will hold for me.”
I haven’t been shy in sharing that I’m in this season where I don’t exactly know what’s next and so my approach for this coming year is mirroring that feeling and I’m doing things a bit differently. Am I nervous? A little. Am I scared? Not really. Do I feel unsettled? Yes. So here’s what I’m hoping for in the new year (and it just might surprise you!)
For many creatives and artists, turning a hobby into their livelihood is the ultimate dream. Whether you’re a painter, illustrator, musician, poet, writer, or some other beautifully creative soul, what would it mean to make your passion your career? What if your work could go on to inspire, motivate, and educate others? Now that is something spectacular, and it’s something that Danielle Coke has experienced first-hand.
I’m so excited to chat with Danielle all about the major turning point in her career that thrust her work in front of an even bigger audience, opening up new opportunities for someone who had always stayed true to her creative style and passion. Danielle shares what hurdles and wins came when she turned her art into her business, why she decided to close down her shop, and what’s next in her entrepreneurial journey.
Email list building has been and is my #1 focus in my business – all roads lead to my list. It’s the biggest way I connect, serve, and drive results in my biz and so I’m always trying to optimize how we can continue to grow our email list (and serve our subscribers well!) So if you’re curious what’s working right now, what new thing we’re trying that got us 9,000 new subscribers in a little over two months, and what tried-and-true strategies aren’t going away, this episode is for you!
There's a specific unique kind of magic that happens when Marie Forleo enters the conversation. And guys, she is stepping into the chat in a big way today. In fact, she invited me to come onto her show, The Marie Forleo Podcast, where she and I unfold a candid, vulnerable, unapologetic dialogue that I knew I needed to bring you into.
In this conversation that previously aired on her podcast, I'm divulging aspects about living with a level of internet fame, a perspective that Marie absolutely understands, and what I've learned from my experiences that I think can help you as you journey through building a vulnerability into the work and career you build, too.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jennawithmarie
I’ve gotten a few things right – but I’ve also gotten some wrong. For years and years, I sold entrepreneurship as the right path for everyone, because for me, it unlocked a life better than I ever dreamed. But the more that I know about entrepreneurship, the more I recognize that for some being an employee IS the dream! So let’s talk about the pros and cons of both and how to distinguish if you’re better off as an entrepreneur or an employee.
In this episode, I’m sharing the perks of being both an employee and an entrepreneur, seven signs you’re ready to become an entrepreneur, how to face your fears around starting a business and the one exercise that I did before I left behind the 9-5 life forever.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/betteremployee
She had $500 to her name and was about to move back in with her parents. Shanda Sumpter knows what it looks and feels like to be at a breaking point, faced with two options – give up and retreat, or find a new path onward and upward.
Shanda Sumpter is on a mission to show other entrepreneurs that they can have an incredible personal life, handle pressure better, AND build a meaningful and wildly profitable business at the same time. And that’s exactly what we’re covering in this episode. Shanda and I talk about starting and growing a business from absolutely nothing, how there’s no secret to creating a profitable business (just a step-by-step system), and even some interesting parts of her personal life, like how she managed to find and marry her husband in 90 days flat.
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/shanda
In the last year I adopted a practice that changed my life – and my view of journaling. I have a million different journals and notebooks and I’d start them with hope and then a few days in I’d totally fail. I struggled with consistency, I struggled with staring at the blank page, I struggled with knowing what the whole point of it was.
In this episode, I’ll tell you the origin story of how I was inspired to give journaling another try, how I created a practice I could stick to, how I changed my life in just 5 minutes a day and what I did to make sure my practice stuck after numerous attempts and failures. Get your copy of my 5-minute-a-day reflection journal at: jennakutcher.com/journal
You know you can’t talk business without talking about money – profits, losses, taxes, paying your staff, investing in resources to keep things growing, the cost of doing business… It’s a lot to wrap your brain around, especially if you started your business to do what you love every day, while also *hopefully* making money while you do it.
Katie Gatti Tassin is here to dig into a full range of money topics especially relevant to side hustlers and full-time entrepreneurs. Making money as a contractor? We’re digging in. Taxes? We’ll talk about ‘em. Budgeting with a variable income? Yup, we’ve got that covered, too.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/katietassin
This has been one of the most requested topics ever. I did a podcast episode a little while back all about my own health journey, where I referenced that I have gotten very much into biohacking and am very curious about it because it's become a part of our lives. And I got so many DMs and requests from you guys to record this episode, so I am super excited to dive into the topic of biohacking.
Biohacking is also known as human augmentation, which sounds kind of creepy or like human enhancement. It's kind of this do-it-yourself biology aimed at improving your performance, your health, and your well-being through strategic interventions. For many biohackers, biohacking in general consists of just making small incremental diet or lifestyle changes to make small improvements in your health and well-being, and that has been a huge piece on my own health.
And so today is all about biohacking, coming from someone who knew nothing about this a year ago, who is not a doctor who will probably get things wrong, but who has experienced the benefits of biohacking in big ways over the last year. I'm going to walk through 14 things that I've done or tried in the last year and I'll share about if I've enjoyed them, if I'm still doing them or if it wasn't for me. Alright, let's dive on in.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/biohacking
True or false: It’s possible to grow your business organically without spending a dime on paid ads. I can almost hear my two guests for this episode shouting from Minneapolis, “IT’S TRUE!” Yes, organic business growth is totally possible without spending on ads. The secret here is SEO – search engine optimization.
Abbey Oslin and Courtney Petersen are both co-founders and business besties of Duo Collective, a boutique organic marketing agency specializing in social media strategy, branding, SEO and coaching for small business owners and creative entrepreneurs.
The dynamic duo of Abbey and Courtney are here to demystify SEO starting with the basics, but don’t worry, for all you seasoned SEO DIYers listening, they’ve also got some updated advice and strategies to keep your SEO on point. Three SEO obsessed women on one podcast together… This should be FUN.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/seoisfun
Usually once a month I sit down with my podcast producer, Kylie, and she grills me on a topic. But Miss Kylie is busy snuggling her sweet little baby, so I asked Brooklyn to come on. Brooklyn is an incredible member of my team who has been with me for four whole years, she is the keeper and the writer of all the words inside of the brand.
Today's topic is actually one I'm very excited about because I don't know if you're like me, but around this time, each year as we inch closer to the new year, I feel this simultaneous pull and tug of, who do I want to be coming the next year? And what do I wanna accomplish? And what do I need to wrap up in order to make this year great? And who am I going to turn into?
And it's this beautiful, beautiful pressure that we sometimes put on ourselves or the world puts on us, or the changing calendars bring to us of wanting to move in a new direction. However, today's topic is how to leverage where you're at to get to where you wanna go instead of abandoning all the things that have gotten you here.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/nextsteps
Having a ‘dream’ or vision for your life can look great on paper, but in practice, more often than not, can start to feel overwhelming. How is someone supposed to actually juggle a career alongside, well, anything else? Time for adventure, family, community, rest, creativity? All signs start pointing to burnout. And I’m passionate about showing you that the ‘having it all’ burnout only happens when we let other people define it for us. That’s why I wanted to sit down with my friend and truly brilliant leader, Lewis Howes, on his podcast School of Greatness!
This conversation felt so perfectly timed. If you’re not already a student of the School of Greatness, then make sure you subscribe and listen in — my takeaways are always profoundly simple and super applicable.
As I listened to this episode on his show, I found myself wanting to make sure YOU heard these words. We dive into why it’s SO important to invest in yourself, and what it really looks like to overcome the doubt and fear that holds us back from doing that wholeheartedly. The themes and messages here are truly meant for you, Goal Diggers, so I am grateful that Lewis let me share this conversation here with you, too!
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jennawithlewis
I can't believe I'm recording an episode talking about an infomercial, but here we are. I actually had an entirely different episode planned for today, I was going to record an episode all about boundaries, but I actually pivoted because I had a really interesting encounter this morning.
I went to get my nails done, and while I was sitting there with dead headphones and nothing to do but watch the tv, an infomercial for Nutri Sealers caught my eye. I had the pleasure of watching this infomercial for about 45 minutes, and I actually learned a lot from it. I was so intrigued and I kind of asked myself like, what are they getting right? Because I am not a Nutri Sealer customer yet, however, I want to talk about how the infomercial almost made me a customer.
So today's episode is going to be about the five things that I learned from watching an infomercial that we can all apply to our marketing strategy today. What do you think? Should we dive in? Let's go.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/infomercial
Bitcoin had a bad week — like a really bad one. And if you’re out of the know or don’t understand that world, you’re not alone, we don’t really get it either. In fact, the timing of this release feels a little uncanny as headlines are hitting on the topic (and we still don’t understand it all!) We recorded this episode with Brit a few months ago (to help prep for our producer’s maternity leave!) and so while the Bitcoin world is experiencing interruptions, the content inside of this show helps dissect what this world is and if it’s something you might want to explore.
Cryptocurrency. What’s your first thought when you hear that word? Maybe you’re already an investor and you know the potential in this growing space. Maybe you have a healthy curiosity but reasonable skepticism about it.
For a time, I definitely felt like the world of crypto and NFTs and Web3 was rife with gatekeepers wanting to keep women and non-binary people on the outside... But leave it to serial entrepreneur Brit Morin to bust down those gates and wave in a community of people to learn all about how to invest and benefit from an industry that will reach an estimated value of $10 trillion in the next five years.
You might know Brit Morin from her lifestyle and education company Brit + Co, but in this conversation, we’re talking about her endeavors in the Web3 and cryptocurrency arena. She will demystify the terms and concepts you need to know to get started, why it’s not too late to dive into the space, how people are making money with crypto, and some advice as you get started or grow your portfolio in the world of Web3.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/britmorin
Marketing is confusing and overwhelming because we listen to ALL of the things we should be doing and chances are, if you’re just starting out – or even if you’re established, you’re walking around with some guilt or shame in feeling like you KNOW what you need to do but you either don’t know HOW to do it or don’t have the bandwidth to do it all.
Let me take you back over a decade to one of my business courses in college where they taught us the four P's: product, price, place, and promotion. I literally remember learning about these “p’s” sitting next to Drew in a course and when I think about knowing how and where to market your business, it’s important we take these four p’s into account.
I’m going to let you establish your product and price – I have a few good episodes on pricing strategies, and we’re going to focus on place and promotion in today’s episode! Are you ready to dive on in as we talk about what to focus on first in your marketing?
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/focusfirst
Where are my product-based business owners at? I know the community of makers and creators listening to this show is a mighty one, so I am thrilled to welcome two expert voices in the product-based space to speak to the unique challenges and opportunities that come with launching and growing a business around a physical product.
Jacqueline Snyder and Minna Khounlo-Sithep are the combined force behind The Product Boss Podcast. Together their goal is to change the landscape of product entrepreneurship and help product-based entrepreneurs grow and scale their businesses in an ever-changing landscape.
In this conversation, Jacqueline and Minna are sharing their insider tips for leveraging the product-based space, how to prepare for business seasons (like big retail holidays), their philosophy for discounting and sales, and advice for getting the most out of your email marketing efforts. Ready for this chat with the Product Boss ladies themselves?
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/productboss
Hi, I’m Jenna Kutcher. I lose my phone at least 3x a day and if you listen closely you can hear my Apple watching pinging to find it. I procrastinate on life admin things to the point where opening an envelope stresses me and causes anxiety. When I finally do the things that I’ve put off for too long like unpacking my suitcase or applying for my passport renewal, I berate myself that it took me so long to do something so simple.
I create unnecessary stress for myself and others in my disorganization or inability to complete tasks with a lot of details. I function well with little piles of the things in my life and struggle when things are put away. I am Jenna and I have ADHD and today’s episode is alllll about that.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/adhd
When actress Shay Mitchell launched her travel brand BÉIS in 2018, travel was not laden with the nuanced challenges it is today in a recovering pandemic world. When 2020 hit, President of BÉIS Adeela Hussain Johnson worked side by side with Shay to navigate the big upheaval in their space – if people weren’t traveling, if people couldn’t travel, what did the business need to do to adapt? It’s a question they answered together, and answered really, really well.
From idea conception to launching, building and running BÉIS, Adeela and the small but growing team at BÉIS have shifted, modified, and adapted their products, content marketing, and strategies to almost pandemic-proof the brand, despite its foundation in the travel space.
Adeela is here to talk about content marketing and the strategies you can use in your own business, whether you’re a product- or service-based brand, as well as the changing role of influencers and how your brand can carve out a niche in a crowded market, even if you’re not a big celeb.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/adeela
About once a year, I get the pull to do a website overhaul — or at the very least, a detailed refresh. I feel like it’s important to evaluate our marketing materials regularly and make sure they all still fit our current vibe, style, and business trajectory. This year, I wanted my website to match the energy I’m feeling after welcoming our second daughter last year and launching my book this year: bright, fun, free. Between the book, the baby, and the new house, this year was a big one, so we asked ourselves: How do we freshen up my home on the web to reflect all this newness?
In this episode, I’ll take you through my website refresh process and convince you to take another look at your own website to ensure your followers are landing somewhere that aligns with who and where you are currently.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/websiterefresh
There’s nothing like a good, long, kitchen chat with a good friend, is there? The tea is hot, the shoes are off, the hair is messy, and the phones are in the other room. The most perfectly necessary friendship chat. Picture this setting as I pulled up a cozy seat at Katrina Scott’s table for her podcast, Live Beautifully, and I gotta say, we truly did live a beautiful moment together in that conversation! So much so that I asked her if I could bring this episode of hers over here for YOU. She said yes and here we are!
Before I press play on this episode she’s shared with me, I want to make sure you link arms with Katrina and her podcast – it’s one of those soul-nourishing shows you’re going to be so excited to listen to every week that it pops up into the timeline of your favorite podcast app! Go on and search it up, give it a follow, and have kitchen time with Katrina every single week!
Now, grab your tea and pull up a seat with us as we talk about journeying through life’s biggest, often harrowing transitions, from motherhood, to entrepreneurship, to authorship, to watching all of those collide into an entirely new kind of life worth living.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com//jennawithkatrina
For years, I avoided being interviewed on other podcasts — not because I didn’t want to or had anything against going on other podcasts, but simply because I was in a season of saying “no” to most speaking engagements, including most podcast interviews. I was busy growing my family, my business, and staying in my own lane with my podcast. But things changed this year when I released my first book, “How Are You, Really?” and I got the urge to get back in front of the mic for shows other than just my own.
And you know what? It was absolutely mind-blowing (and opening) how transformative it was to step onto other people’s platforms, share my story in their spaces, and gain that sort of brand new exposure to their audiences. I’d avoided it for so long, but meanwhile, it ended up being one of the biggest propellers for getting the word about my book out there to so many new people I wouldn’t have otherwise been exposed to!
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/leverage
Pivoting is something I know a lot about – some of my best career moves started with a desire to pivot, to switch it up, to pursue a new direction toward the life and business I really wanted. Sometimes those pivots were major U-Turns – a complete reverse of direction in pursuit of brand new ideas, dreams, and opportunities. “You Turns” are something this guest knows all about.
Ashley Stahl is a counterterrorism professional turned career coach. She helps people all over the world with self-discovery, upgrading their confidence, and finding career fulfillment.
Are you in the metaphorical staircase with a big couch yelling pivot? Are you in the left lane with your blinker on, ready to pull a U-Turn? Is the only thing more terrifying than stepping into the unknown, staying stuck exactly where you are? If you answered yes to any of the above, this is the episode for you.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/ashleystahl/
When I reflect on my personal health journey, I realize it has impacted my work on a deep, deep level, probably on a deeper level than any of the strategies and systems that I've utilized in recent years.
I'm a pretty open book, I've talked about my health journey on this show, but today is this attempt to dive deeper into what I've been doing, how I've been feeling, and even more importantly, how it's impacted my work and why I think things finally stuck this time. I know I'm not unique in this human experience of wanting to change something in my life, whether it's my circumstance, my career, relationships, whatever that is, and not being confident enough to follow through or not getting the results that I wanted and just giving up.
I think what's super interesting about this topic, especially when it comes to my health journey, is that I'm not one month in or 60 days or 90 days, I've been really focused on this for the entire year, and this is the first time that I've actually stuck to something. And so this episode we're diving into the deep end.
Learn more about nutritionist Brigid and her programs.
What would it sound like if someone hit record on a conversation between you and a close friend over a cup of coffee (or glass of wine or matcha or a margarita, depending on your preference)? I was recently in California and had the opportunity to actually sit side by side with my friend Candice Kumai, a classically trained chef, former line cook, former TV host, former-model-turned journalist, and now a podcaster herself and best-selling author of seven books.
Listening back, it felt like someone had hit record on a heart to heart between two pals at transitional phases of their lives, and captured all the candid feelings and giggles and tears that come from a good, honest, vulnerable chat. Sitting in her beautiful Los Angeles home over a cup of a specialty matcha, we poured into each other on the topics of success, why women can be so hard on themselves, the struggle to see yourself through the eyes of people who love you, and so much more. Slide up a chair and join us at the table.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/candice2022
What do you do when you're not totally sure what's next? When you're maybe in a sort of identity crisis or in this transition in your life where you're shifting identities, or your passions are changing, or you're looking at something that you've built and you're like, ‘I don't know if I wanna be doing this a year from now or five years from now or 10 years from now’?
There is this transition period that a lot of us sit in and it is so uncomfortable, but we also don't really have the tools to know how to navigate it well. In this episode, I want to share what I've been feeling and how I've been working through it and what I've been learning about myself in the process. I hope that today's episode is this invitation for you to ponder where you're heading, and if there are certain things you need to leave behind to continue, on your own journey.
The path to each individual’s version of success is not a straight one. There are loops and dips and swirls and backtracks. Never once has a journey looked like a steady vertical incline from point A to point B. My guest for this episode has learned to embrace the roller coaster ride towards her successes, but it didn’t always come easy.
After attending Stanford and Harvard Law School, Ashley Menzies Babatunde had to combat her struggle with perfectionism and defining herself by her accomplishments. After her first big professional failure, she began to question everything. Now, Ashley is on a mission to share the human stories behind the highlights through her podcast No Straight Path.
So in this conversation, we’re talking about the nonlinear journey to achieving our dreams, the curse of perfectionism, navigating your winning seasons, and what really defines who we are. Hint: We’re more than our career accomplishments.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/ashleybabatunde
As an entrepreneur, I learned a handful of years ago that if I didn’t get a handle on using my time wisely and thoughtfully, it was going to use me. And now, I truly believe that TIME is our greatest currency. It's a non-renewable investment, and I have seen, evidenced in my own life, that with just a few little shifts and pivots, we can learn to juice the most joy, peace, and true rest out of it!
Recently a major learning resource for me was my deep dive into Time Genius created by Marie Forleo. In this episode, I’ll share with you my top takeaways from her program, why I took it, and how I hope it can help YOU maximize the work you do and the life you’re creating. Come with me and my podcast producer Kylie as we dive into how I approached the busiest season of work that my career and life has ever experienced and how I walked through it all with a peaceful pace rather than a stressful one.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/timetips
When our second daughter was born I was about to move into one of the busiest seasons of my career yet, and I knew if I wanted to protect my time and fill the time I had wisely, I needed to tap into teachings from the best of the best when it comes to maximizing time. Enter, my friend: Marie Forleo.
Save your seat for Marie's FREE training on the "3 Productivity Mistakes You Can't Afford to Make" by clicking here: marieandjenna.com
I was curious about her program, Time Genius, during my last pregnancy but had this moment of, “Wait, do I even have time to take a course right now?” As it turns out, that is the precise reason WHY I needed her course, all about maximizing and utilizing our precious time.
Marie is back on the Goal Digger Podcast today to talk about time – how we spend it and what’s worth the investment, all the ways she’s maximized her time and became a Time Genius herself, and why “not having enough time” is a sign you’re ready for a new approach to time management.
To learn more about Time Genius, please visit: jennakutcher.com/timegenius
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/timegenius
Quick gut check before we dive into the meat of today’s episode… Would you rather have unlimited shopping funds to only be used for clothes and personal items, or unlimited free flights to anywhere you want to go? Next question… Would you rather get to buy a luxury handbag or fancy watch, or spend a weekend in a city you’ve always wanted to visit? Final question: Would you rather get to pick out all new furnishings for your family room, or take 3-day weekends for the rest of your life?
If you’re in the pursuit of spending more on experiences vs. material things, press play to learn 5 creative ways to prioritize your spending in a way that may actually lead to greater happiness, according to the experts!
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/experiences
Are you faking your life? Or are you really living it? I’m here to bring you into a conversation about this that I got to have with one of my most REAL, authentic friends of all time, Ed Mylett. As a major leader in the entrepreneurial and self-transformation space, he invited me to pull up a seat with him on his podcast, The Ed Mylett Show, to really unpack what we think goes into a life that doesn’t just LOOK good or check all the boxes —- but a life that FEELS good and true to who we are.
In this conversation, Ed and I talk about how to shove off distractions, false expectations, and anything else that would hold us back from living in the most whole state of being. How do we reconnect to ourselves, mind body and soul, and learn how to weed out what doesn’t belong?
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jennawithed
The earlier in life we can harness the skill of emotional intelligence then the better set up we are to have healthy relationships, coping skills, and communication with others as we walk through life. I want my daughters to grow up knowing their emotions are valid and normal, whether they’re angry, sad, excited, happy, confused, or anything in between.
In this episode, I share 5 important ways that we foster our littles’ emotional intelligence on a daily basis so that they feel more set up for success in life and within their own work and personal relationships. If you have children – or even if you want to practice your own emotional resiliency – keep listening for 5 actions you can practice with your kiddos (and on your own) in order to grow this muscle that we can easily neglect.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/emotionalintelligence
By the time Trudi Lebron was 16, she had two children and had dropped out of high school—all the odds were against her. Today, Trudi runs a million-dollar coaching and consulting firm, helping entrepreneurs and coaches build antiracist businesses and become equity-centered coaches and leaders. She is the CEO of ScriptFlip! and creator of the Institute for Equity Centered Coaching.
In this episode, Trudi talks about leading an equity-centered and values driven business, justice-based commerce, and all the ways you can contribute to the social good while still pursuing profits with your company.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/trudilebron
Everyone holds influence. Anyone can call themself an “influencer” if you share your life and the things you love and you do so with the goal of impacting or inspiring others, then in my world, you’re already an influencer. But maybe you’re not ready to claim that title as your own or maybe you’ve added a few caveats or requirements to what you consider an influencer.
If that’s you and you’ve been considering dipping your toes into the influencer space or wondering if being an “influencer” is your next pivot or goal, then this episode is for you! So today I am sharing 14 simple ways to give the influencer space a go, and to inspire action for those in your circle.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/influencer
There are so many elements wrapped up in our own confidence. Our personal identities consist not only of the things we love about ourselves, but also of our insecurities and how we feel about our place in the world, in our relationships, in our careers and home lives. Confidence in our own identity shifts how we show up for ourselves and our dreams, and gaining more confidence is a practice we could all use a little more of. But how? My guest Amanda Pittman can help.
Amanda Pittman is an author, speaker, entrepreneur, and the Founder of Confident Woman Co., a ministry that equips women to stand confidently upon the finished work of Jesus. I’m so thrilled to have Amanda here for a chat about identity, insecurity, being women of ambition, and standing in our confidence.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/amandapittman
Here’s the thing: creating your own course will always stay a dream out of reach until you really take a look at what it takes to create and launch your own. And the good news is that it's WAY easier than you think.
And that’s why I am here to answer YOUR real questions about digital courses! And you asked some VERY important ones, about how to know when you’re ready and what you NEED to have in order to start, taking care of students, and where I think the online course world is headed. We’re getting you SET today!
JOIN DIGITAL COURSE ACADEMY: learnfromamy.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/courseessentials
You might be standing in the same spot I was years ago, wondering if creating a digital course could truly help you achieve your own version of success, regardless of what the economy is doing around you. Or maybe you’re a full-time parent but you have a passion that you put on hold and now you’re wondering if it’s time to pursue it. Maybe you feel stuck, waiting for answers to your course questions so you can feel confident diving in without hesitation.
My dear friend and digital course creation expert Amy Porterfield is back once again to talk about digital courses, because neither of us want those questions to stop you in your tracks and keep you from the success that could unfold from your decision to say “yes” to creating an online course.
JOIN DIGITAL COURSE ACADEMY: learnfromamy.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/dca2022
In the last few years I’ve led with one main goal: to do anything and everything to protect my peace. Why? Because success to me means feeling at peace in my life and work. Waking up and not feeling anxious or stressed but being on this peaceful pursuit. So while I absolutely still have goals for my business, I more so have a vision for what I want my LIFE to be – not just what I want it to look like but how I want it to feel.
In this episode, I’m sharing 12 personal boundaries I’ve set up for myself that you are more than welcome to borrow in order to protect your own peace, whatever that looks like to you.
ORDER MY FIRST BOOK: howareyoureallybook.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/peace
I got to sit down with the incomparable Lindsey and Krista, creators and hosts of the Almost 30 Podcast to lay it allllll out on the table as we discussed one of my favorite, most-treasured practices in the last few years —- integration.
Living in alignment with all of the beautiful parts of who we are is SO important for creating a life we really love. This conversation of ours originally aired on their podcast and I loved it *so* much that I asked them if I could share it with you here, too.
Subscribe and listen to the Almost 30 podcast wherever you get your podcasts.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jennawithalmost30
This honestly may be one of the most important topics we discuss here because as much as business and marketing strategies are important for the here and now, it’s important that we’re thinking forward to offer us the opportunity to make decisions when it comes to our time.
So whether you have your retirement plan halfway devised, your 401k is booming or you don’t know where to start when it comes to creating a plan, let’s dive on in to what financial experts advise for entrepreneurs who are ready to prioritize their financial futures.
I’m not a certified financial professional and cannot legally provide financial advice. With everything, consult the team of professionals in your life.
ORDER MY FIRST BOOK: howareyoureallybook.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/retirement
Ashley Flowers is the creator and host behind some of the most successful and well-known podcasts across all genres and the founder and CEO of a podcast network that crafts chart-topping audio content in true crime, comedy, fiction, and beyond. She’s a new mom, an advocate for victims, a rescue dog lover like me, and now she’s adding another title to her name: Author.
I’m eager to talk shop with her and dig into what she’s learned since the first episode of her wildly successful podcasts, how the landscape of the true crime genre is changing, the secret to crafting chart-topping shows, and why she decided to take on the major task of writing a book – a work of fiction, no less.
ORDER MY FIRST BOOK: howareyoureallybook.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/ashleyflowers
One of the biggest things I’ve learned this year is that rest does not need to be earned but it sometimes does need to be scheduled. This episode isn’t just about me resting though, it’s about how we, as a team, took two full weeks off during the holidays and still brought in income. Yeah, it’s easy to rest when you’ve got people picking up your slack but let’s talk about company culture and giving your whole team a break without fear that you’ll lose momentum or sales.
I’m pulling the curtain back on how you can still make money while you rest and what that preparation should look like if you’re needing or craving some time away.
ORDER MY FIRST BOOK: howareyoureallybook.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/makemoney
I’ve shared about my health journey on my blog and on the podcast before, but I wanted to dive in deeper on one area that’s been so beneficial to me – nutrition. I’ve been working with Brigid Titgemeier, a functional medicine dietitian, and my learning with her has been absolutely amazing.
Check out Brigid's website and programs!
In this conversation, we’re going to explore her world of health and nutrition – how is a functional medicine dietitian different from others? What can happen when an entrepreneur ignores their health and nutrition? And I get a bit vulnerable about my own nutrition and what I’m learning with Brigid. Grab a green smoothie and let’s get down to it.
No more wasting time. You need to start, grow, and serve your email list. I’m sharing my own list building story, how my profits grew as my list grew, why an email list must be a priority if you’re already strapped for time, a crazy stat on ROI that will forever change how you measure results when it comes to marketing, and a trick for automating emails so that you truly can set it and forget in a beautiful way.
JOIN THE FREE ZERO-250 CHALLENGE: listbuildchallenge.com
ORDER MY FIRST BOOK: howareyoureallybook.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/startyourlist
You know the phrase ‘don’t judge a book by its cover’, right? It’s an important rule to live by and yet how many times have you found yourself scrolling through book recommendations or standing at the airport bookstore or perusing a friend’s bookshelf, looking for the book cover that strikes you as the perfect next read? Knowing the impact a book cover can have on a potential reader, I wanted to find a designer who could capture the feeling and message of my first book all while translating a personal brand I’ve built for the last 10-plus years to a new medium. That designer turned out to be Iowa native Briana Summers.
Briana is the founding designer behind Brighten Made. She’s on the podcast with me to talk about designing the cover of How Are You, Really? as well as her corporate-to-entrepreneur pivot and the advice she has for other designers dreaming about striking out on their own and landing dream clients.
ORDER MY FIRST BOOK: howareyoureallybook.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/briana
One thing that I've realized in my journey is that the way that we feel in our bodies affects how we show up in every aspect of our lives, whether it is our relationships, career, parenthood, or friendships. The way that we feel in our skin changes our level of confidence. It changes the way that we qualify or disqualify ourselves for things. It shifts what we believe to be possible for us as human beings.
I am not shy about sharing my celebrations of my body, but also my struggles with my body and I have for over a decade. I want to share what I’ve been doing on my own health journey and steps I’m taking to feel like my best, most vibrant self.
ORDER MY FIRST BOOK: howareyoureallybook.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/healthjourney
She’s shared the same air with Beyonce, but honestly, that’s not even the most interesting thing about Mally Roncal. Her career began in fashion and pivoted into makeup, getting celebrities red carpet ready with more than just cosmetics… Mally is known and beloved for her energy and spark – exactly what her clients needed for an early hair and makeup call.
Now, she’s turned beauty into her empire as the founder and president of Mally Beauty. I cannot wait to hear all about that experience and how she’s turned her brand into an industry giant with staying power. In this conversation, Mally shares her story, the behind the scenes of starting and growing a beauty brand, all the ways she encourages beauty both inside and out, as well as what she wants the next generation of business owners and leaders to learn from her journey.
ORDER MY FIRST BOOK: howareyoureallybook.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/mally
Here’s a fun fact: We nearly DOUBLED our affiliate income in the last year as a company which was a huge increase for us! This didn’t happen accidentally and it also isn’t an overnight success story. This was an intentional focus for us as a company, specifically when it was clear that the world wasn’t just going back to normal anytime soon.
If you’re just starting with affiliate marketing work OR if you’ve been at it for a while and can’t seem to crack the code to bringing in income with it… I want to share exactly how we doubled my affiliate income with five tangible tips to try so that you can expand this income opportunity within your own brand.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/doubled
The digital education space allowed me to step away from trading time for money, and if you’ve been here a while, you know *that* is one of the primary things I want to help *you* do, too. So does my guest! Avary Bradford is the CEO and Founder of The Hive Consulting Co. Her mission is to empower women with actionable education to transform their lives through courses, community and programs. There’s a key word in there I like – actionable. It’s a key part of creating online programs from your students that truly make a difference in their lives and work.
In this conversation, we’re talking about actionable knowledge, the importance of learning with a community around you, and how you can take that precious knowledge you have and turn it into a program, membership or course that creates impact and income.
ORDER MY FIRST BOOK: howareyoureallybook.com
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/avary
Here on the Goal Digger Podcast, we love having conversations based on the conversations all of you are having inside of our Goal Digger Podcast Facebook Insiders Group, which is hopping. We love looking for trends to figure out what it is that you're wondering or questioning or working on, and so this conversation comes directly from the group and it’s all about hiring.
I do hiring and team building a little differently than most, and I think it’s why I’ve been able to attract and keep individuals who thrive in their roles and do such a great job supporting this business. With that, let’s dive into the topic of hiring, managing, and developing a strong team to support your biz, shall we?
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/dreamteam
Periods and ending the stigma around menstruation has been a focus of Nadya Okamoto’s work since she was just 16-years old. She is the co-Founder of August, a lifestyle period brand working to reimagine periods to be powerful with sustainable pads and tampons, as well as period education with the “Ask August” database.
In this conversation, Nadya shares the path that led her to becoming an advocate for menstruators, how she launched her own company and why the different approach to period care is so important, and how menstruators can reclaim their period power.
ORDER MY FIRST BOOK: howareyoureallybook.com
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/nadya
I honestly thought I would never share this, but when I kept revisiting it, I knew I wanted to record an episode and share this piece of my book with you. When you get my book and open the pages, you won't find these words on the inside, but I also want to remind you that sometimes the things we edit out, the things that get cut, the things that end up on the cutting room floor, they’re not meant to be thrown away.
Let me read you what was chapter 12 of How Are You, Really? because while it's on the cutting room floor and not in the pages of my book, it still matters.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/cutchapter
Have you ever felt stuck in a season of ‘almost’? It’s a feeling of straddling where you are now and where you truly want to be, thinking if you could just achieve the goal, reach your own expectations, and finally make that dream come true everything else would fall into place.
My friend Jordan Dooley knows exactly what that feeling is like, and that feeling could’ve kept her stuck. Instead, she learned through hard-fought battles and personal challenges the importance of finding contentment as well as motivation during seasons of waiting. That’s what we’re digging into during our conversation on the podcast.
Listener Note: We talk about our pregnancy losses inside of this episode and I wanted to place this note so that if that topic is upsetting or triggering you, that you skip this episode and scoot to another. This is a topic that both Jordan and I discuss because it’s something we have walked through together. Please discern if the best thing to do is to protect your heart in whatever season you find yourself in. It is absolutely okay to choose to skip this conversation if the topic is challenging for you.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jordandooley
The book is out into the world. My first book, How Are You, Really? is out in the world right now. I can’t believe I’m saying those words.
In this episode of the podcast, my teammate Brooklyn Wagner is joining me to reveal the little-known, lesser-discussed pieces of my book writing journey. She’s leading me through questions about adapting to a long term project versus immediate gratification work, what I learned during book launch season, and a whole heck of a lot more. Join us on this behind the scenes book journey, won’t you?
ORDER MY FIRST BOOK: howareyoureallybook.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/behindthebook
Readers are the recipients of the love letter that is a book, and today, I finally get to hear some replies to that letter! And so do you! I’m stepping away from the mic today so that REAL Readers of my first book, How Are You, Really? can tell you why they picked up this book, share their own unique perspectives and reactions to its stories, and what lessons they want to integrate into their lives.
These reviews come from parents, entrepreneurs, leaders, students, and individuals from the United States and beyond, all with different backgrounds and perspectives as they turned to page one of How Are You, Really? I hope their feedback on the book helps you gain a greater understanding of who the book is for and what you can expect from these so lovingly honed pages.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/readerreviews
I don't know about you, but I always watch the preview before I start a new Netflix show. And I actually begged my publishers to allow me to give you a little sneak peek, a little preview of my book, How Are You, Really? which is out June 28, 2022.
Thankfully, they were gracious and agreed to my begging, so if you press play on this episode of the Goal Digger Podcast, you’ll get to hear the prologue and first chapter of my book before anyone else. That sentence right there just gave me goosebumps!
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/chapter1
I got this wild idea to reach out to friends of mine that are leading entrepreneurs, creators, and educators, and facilitate conversations with each of them where they TEACH US something. I’m talkin’ Amy Porterfield, Glo Atanmo, Brendon Burchard, Russell Brunson, Suneera Madhani, Lori Harder – the list goes on, and it is glorious.
I’ve pulled ALL of these trainings together into a remarkably unique, exclusive new course called The Expert Series: In-Depth Life Lessons with your favorite leaders! The entirety of this brand new course is totally FREE. As a little preview, I’m pulling some of my favorite parts of the trainings from inside The Expert Series and compiling them for you right here, right now… let’s learn from some of the greats!
ORDER MY FIRST BOOK + GET THE EXPERT SERIES: howareyoureallybook.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/minitrainings
What do you think of when you hear the word “manifestation”? Are you all in and getting your vision board supplies ready to go, or are you cringing at the woo-woo ridiculousness of this theory? I tend to fall somewhere in the middle. Yes, envision this beautiful, full, robust, vibrant life, and also make sure you have a plan to take action, that you’re implementing on what you’re dreaming and thinking and manifesting.
With this episode, I want to show you how I use visualization AND goal-setting in order to reach the life I picture for myself. Plus, I’m simplifying all of this dream-life go-getting with a 3-step process to manifesting and taking action toward your juiciest, loveliest goals.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/woowork
Sadie Robertson is a podcaster, a speaker, and multiple bestselling author leading with her message to Live Original. In her latest book, Who Are You Following? Sadie takes on a topic that I’ve been mulling over in my own life. You know that I’m a big fan and I’ve even built a business on harnessing the power of social media and teaching others how to do it, too, but more than ever it seems more people are thinking about the influences that influencers have on our lives. Those little squares you’re scrolling past on the app each day – How are they really playing a role in your life?
I’m so excited to have the opportunity to talk to Sadie about the influence of social media, why we’re driven to post and what we’re gaining (or losing) when we do, and how it all plays into the views we hold about ourselves. This one is gonna be good.
ORDER MY FIRST BOOK: howareyoureallybook.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/sadie
When I started writing my book, How Are You, Really? it wasn't the traditional way. I didn't follow the rules. I started my book with a Google Doc titled “I'm going to write a book”. Before an agent, before a proposal, before a book deal… I just started writing.
In this episode of the Goal Digger Podcast, I wanted to give you an off the cuff discussion of why I didn’t write a book about business despite having been an entrepreneur for the last 10 years (and counting). I haven’t done an episode like this in a while – just me, a microphone, and a few notes sharing a behind the scenes look at easily one of my biggest projects to date.
ORDER MY FIRST BOOK: howareyoureallybook.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/notbusiness
Sometimes we have these preconceived notions about people who have a big online presence and what they might be like in real life. From our first meeting, Ed Mylett has stood out as one of the kindest, most open-hearted people in my world and it’s such a treat to now have the opportunity to welcome him onto the Goal Digger Podcast for a conversation about his new book, The Power of One More.
In the book, Ed shares personal stories and reflections on how his father battled a substance abuse disorder and got sober when Ed was just 15-years old. This conversation with Ed is a generous peek into his stories and lessons shared inside the book, and I’m so excited for you to hear it.
PRE-ORDER MY FIRST BOOK: howareyoureallybook.com
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/ed2022
I’ve really been leaning into anti-hustle culture. For so long, it was “cool” to work yourself around the clock and never take breaks, and somehow our culture ran with that notion and busy-ness became a source of pride and a badge of honor for so many people.
In this episode, we’re going to talk about 14 ways to maximize your time, specifically when you ARE working, so that you’re able to fully unplug, relax and spend quality time with yourself or your loved ones whenever you’re not on the clock.
PRE-ORDER MY FIRST BOOK: howareyoureallybook.com
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/lesstime
She is a mom, a podcaster, and an author, but perhaps you know her best from her role of Pam Beesly on The Office. Jenna Fischer entered our homes as the receptionist at the Dunder Mifflin Paper Company and became half of one of the most-loved TV couples of our generation.
She and her best friend, Angela Kinsey, who played Angela Martin on The Office, launched The Office Ladies podcast together in fall of 2021. And now, their behind the scenes stories are coming to book form, too, with their first book together The Office BFFs. I’m asking Jenna about what it was like to be part of a show with such massive success, what she loved about being Pam Beesly, how she navigated the new medium of podcasting, and how she balances her personal and professional relationship working with her BFF.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jennafischer
Who here avoids conflict at all costs? I know, just the thought of facing conflict head on is enough to make a lot of people squirm in their seats, and yet conflict is an unavoidable part of human life. Like anything else, developing an approach and practicing that approach can help you feel confident when it comes time to step into the ring and tackle conflict in any area of life, from personal to professional and even conflict within yourself.
I’ll walk through what it means to protect your peace, why it’s important to determine how you process issues, the meaning of intentional listening, the power of harnessing humility and more. Ready for some conflict and resolution?
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/conflict
If you’re putting all your marketing eggs into the Instagram and Facebook basket, you are missing out on the number one way I drive organic traffic to my website, and the platform that gives your content the longest lifespan… We’re talking months compared to hours. This guest knows all about the power of this massive platform known as Pinterest.
With Kaeli Todd’s expertise, we’ve leveled up our strategy to ensure that even more people are seeing our content and landing on my site for even more opportunities to learn and be served by my business. In this conversation, we’re talking about why you need to be on the platform if you’re not already, the best place to get started as a newbie, and some nuggets of actionable advice to jumpstart your Pinterest marketing strategy right now.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/pinteresttips
Where would I start if today was day one of creating a brand new brand? How can you feature multiple services and offers under one brand without confusion? Is a personal brand under your own name always right for a new business?
These are just a few of the brand-related questions we’re tackling in this installment of Kylie & Jenna. Talking branding is one of my favorite things to dig into, and this discussion features your questions plus a peek inside the Jenna Kutcher brand and how it’s evolving in this new season of my life.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/brandingchat
Lisa Bilyeu and her husband Tom founded Quest Nutrition, ultimately selling it for a cool billion dollars. Lisa's story is one of what she thought her life would look like, versus what it does look like, versus what it is going to look like is constantly unfolding.
Lisa wrote her first book, Radical Confidence, so I can’t wait to discuss all things about becoming an author, what it means to have radical confidence, and a story from the pages of her book that really shook me to my core.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/
If the thought of dropping thousands just to START gives you hives, I don’t blame you. Stress city, if you ask me. Instead, I’ve pulled together 8 resources that will cover your marketing, invoicing, branding, graphics, systems, and legalities to get your business idea off the ground this month for less than $1500.
Actually, the total cost comes in under $1100 (with some wiggle room). It isn’t a small chunk of money by any means, but it’s definitely more palatable than coughing up $5000 before ever knowing what your profitability might be.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/1500
Before she became a Peloton instructor, motivational speaker, founder, and author, Tunde Oyeneyin had a lucrative beauty career. She left it behind to pursue the world of fitness as a Peloton instructor, though it wasn’t overnight success for Tunde. She didn’t nail her first Peloton audition… But Tunde didn’t give up.
SPEAK is an acronym that guides Tunde’s life and pushes her forward and upward through challenges and setbacks, always reaching for her best, most purpose-filled life. In this conversation, we talk about her career evolution, building confidence, and the five words that continue to guide her (and will guide you) to live her best life.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/tunde
The undertones of “achieving balance” are more associated with perfection than reaching a realistic goal that gives us full, impactful, purpose driven lives. While the intention may have been good, the execution woke up something else in us. It’s like we all forgot that balance is a moment, not a lifetime.
Let’s talk about this newer word going around, and in my opinion, a word that reaches far beyond the buzz of a buzzword and can actually be used throughout a lifetime— “integration.” What is integration, how does it beat balance, and what does it look like in our own lives? We’re going to get into all of the above,
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/integration
Nothing bad happens when women make more money. There’s nothing wrong with a woman building a business that scales her income and impact, despite what society makes us feel about wealth and earning more money than our male counterparts. Suneera Madhani shouts it from the rooftops to remind women that aspirations as female founders are valid and absolutely possible. So together, we’re digging into one of my favorite acronyms… CEO.
What’s the difference between a business owner or a founder and a CEO? How can you up-level your business and make more money, catapulting you into the 2% club with a million dollars in revenue? How can you overcome your fears of stepping into the leadership role you deserve to claim?
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/ceoschool
I’m in this season of life where I want to focus on the needle movers and prioritize projects that require less effort but still generate results – not just short term, but long term as well! That’s why in today’s episode I’m going to share something new that we experimented with last year, something I’ve coined “lazy launching”, with lazy being a GOOD thing.
I’ll share how we generated over $50,000 in one week without a ton of work, how we created an evergreen campaign that makes us money while we sleep and why this method of launching might be smart for you if you’re in a busy season.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/launchdigital
Now that I’m a mom of two, the mom-life-CEO-life juggle looks a lot like tossing several fragile plates in the air and hoping my husband and I can catch them before they shatter on the ground. Finding ways to parent mindfully through new baby days, toddler dynamics, and growing a business has been a learning experience for us all.
Avital Schreiber Levy’s tips and guidance for entrepreneurial parents are invaluable, and I’m absolutely going to be taking notes on this one. We’ll talk about the challenges facing parents today, how to navigate working from home as a business owner with little ones who are also at home, integrating mom life and work life, and how to overcome the overwhelm that can show up when parenting toddlers and small children.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/avital
Did you know that I used to say I wasn’t going to have kids? Before I inadvertently write 10k words on the whole story here (I already did this in my book!) I decided I wanted to *talk* with you about it. Will you join me for a chat? My podcast producer, Kylie, is helping me walk through the process of how I went from hiding my true desires (and fear) or parenthood behind a thin career veil… to finally allowing those desires to bleed through.
Now, I know this is definitely not everyone’s roadmap, but I do think it’s easy to want something bad enough that we try and teach ourselves to not want it— maybe even to despise it — just so we don’t get hurt. I hid a part of me behind my career, and turns out you can’t hide from yourself for long! And for that, I am so, SO grateful. Can’t wait to share more about these life lessons with you.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/GOAL DIGGER SHOWNOTES: jennakutcherblog.com/motherhood
After spending a decade grappling with a fast-paced career in marketing and two autoimmune diseases, Amina AlTai hit burnout. In hopes of healing her own life, she sought training in coaching, nutrition, fitness and mindfulness and her goal became to teach others how to balance a thriving career, body and mind. She takes a holistic approach to coaching— examining any blocks in the mindset, in our bodies and in how we lead.
Amina is on Goal Digger to talk about hustle culture, about knowing the difference between burnout and exhaustion, setting boundaries in the workplace, and tips for confidently selecting your next path towards and aligned, authentic career.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/ GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ GOAL DIGGER SHOWNOTES: jennakutcherblog.com/amina
Digital learning has absolutely transformed my life over the past decade and has equipped me with knowledge that I truly believe has compounded as the success you now see.
Each course I have taken has given me so many takeaways and as a course creator myself, it helps me to truly understand what my students go through and how I can better facilitate their learnings in their own lives. But in this episode, I want to actually share my recent experience of taking an online course and a few simple strategies that helped me to follow through!
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/oneweek
My mom has been on the Goal Digger Podcast before, but it’s been years since I’ve had the opportunity to sit down for a recorded version of our one on one chats about life, family, and beyond. You sent in your questions for my mother and I’m so excited to dig into this conversation with her using questions I’ve never thought to ask her myself!
If you are curious about my mom’s parenting philosophies, bringing up compassionate and high achieving children, what it was like seeing her daughter (me!) becoming a mother, what she really thought about me quitting my job to go full-time entrepreneur, and my mom’s assessment of what I’m like behind the scenes, then hit play on this episode right now.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/mamasue
Your website isn’t just something that should live in your Instagram bio, your site is YOUR domain, your home on the web, and it is an intentional destination that should give people an experience the moment they land on it. So if you’re not currently screaming your URL from the rooftops, then this episode is for you!
We’re going to talk about the elements that make up a GREAT website. This checklist will help you create or redesign your own home on the web to make it a place you’re proud to send people to. Let’s walk through some checkpoints and things you’ll want to include or keep in mind as you create or redesign your website this year, so that it makes the best impact and keeps people coming back to your door—virtual or not—again and again.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/2022website
Inner peace or inner turmoil – have you checked in to figure out what’s really going on inside that brain and body of yours lately? Finding inner peace, that calm in the chaos, is at the center of our guest’s work. Shannon Kaiser is a world-renowned spiritual and self-love teacher, speaker, author, and empowerment coach. She guides people to awaken and align to their true selves so they can live the life they are meant for.
Self-love, inner peace, hearing and trusting your intuition… These are the topics that light me up lately, and I’m so excited to dig into them with an expert. You’ll learn how to begin the work towards inner peace, how to turn the volume up on that guiding voice you have inside of you, and routines and rituals to strengthen your connection with yourself.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/shannonkaiser
What does it mean to reinvent yourself? Though you might be quick to assume you need to scrap everything and start with a blank slate, I encourage you to pause and consider this: The best power of reinvention lies in leveraging everything you’ve ever done – the good, the bad, the ugly, the successes and failures. Reinvention literally taps into the very real (and often unappreciated and unarticulated) skills, insights and expertise you have gained along the way. So you don’t need to try to create a new personality from scratch to reinvent yourself.
In this episode, we’re covering the concept of reinvention – what it means, how to visualize and identify the new evolving version of you, and aligning your priorities to truly step into the reinvented version of you.
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No matter where you look on social media, content creators are using their platforms to serve their audiences with the clothing, skincare, gadgets, foods, and other goods they love. And brands are seeing the true power of an influencer with a strong voice and dedicated following. Raissa Gerona was one of the first brand-side leaders of the influencer marketing movement, pitching her idea for an influencer trip to her new employer, Revolve, as a way to build buzz, engagement, and sales through social media. The idea was a runaway hit, and now influencers are a key element of Revolve’s marketing strategy.
In this conversation, you’ll learn about the evolution of influencer marketing, advice for starting and growing your own business as an influencer, as well as how to leverage the power of this unique type of marketing for your own products.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/raissa
I’m stepping up to the OTHER side of the mic! I’m answering YOUR questions about what I’ve learned since poppin’ out my second kid! I’m stoked to be back in the hot seat covering some of the questions I’ve seen pop up here, in my inbox, and even IRL.
I’ll give you an update on my 2022 goals, what’s next on my list of things I said I’d never do (never say never – learned that lesson with my book), plus how I’m organizing tasks and getting back to work with two kiddos.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/answerqs
The conversation around sobriety is more present than ever, and this guest will have you thinking about your own habits, along with the mental health considerations that come with it. Amanda E. White is a licensed therapist and the creator of the popular instagram account @therapyforwomen. Recently, she’s been examining and educating on the topic of sobriety, but her work extends beyond that – She’s dedicated to making therapy accessible and serving women with mental health resources through her therapy practice and online.
By the end of this episode, you might be thinking about your own relationship with alcohol and sobriety, your mental health, and you’ll gain some actionable advice for accessing the therapy that’s right for you, whatever your goals might be.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/amandawhite
The whole “people come into your life for a reason, a season, or a lifetime” saying sounds cheesy, but really when you break it down, there’s truth to it! If every relationship in our life was the exact same, we wouldn’t grow or be challenged and stretched by those who enter our lives, heck, if we kept every friendship through every walk of life, we wouldn’t have the time or energy to go deep.
Your childhood best friends serve a different purpose than your life partner, and your siblings offer different perspectives and company to you than, say, your work friends or peers. In this episode, you’ll learn the 5 kinds of relationships I think everyone should prioritize in their life! Let’s get into it, friends.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/closecircle
Who doesn’t meet my super-duper high standards? Will anyone ever care as much about my work as I do? One more question for you – Does that sound like your inner dialog right now? If so, this conversation all about hiring and onboarding is the perfect fit for you.
Emily McIntyre is a CEO in the coffee industry, and her story is next-level interesting. She’s a cult survivor, a former piano teacher, an ex-journalist, she trains martial arts in her spare time, and now leads Catalyst Trade, the Ethiopian importing company changing the way coffee is traded. Emily is also a bonafide expert in hiring the right people. In this conversation, you’ll hear all about her proprietary hiring process from step one to onboarding and beyond. She’s even got a spreadsheet for weighing the intangible aspects of a potential hire.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/emilymcintyre
What we believe is true about ourselves can absolutely transform the ways we show up in every area of our lives: in our work, our relationships, our communities, our creativity, our conflict, in the thoughts we hear in our heads day in and day out! WHO we believe we are directly affects what we do.
In this episode, I want to get into just how intertwined confidence is with your sense of success, your sense of peace that you carry with you, and how to get really clear on the kind of warrior you are. You’ll learn 4 ways to rewire some of the internal dialogues that aren’t serving us in any way, so that we can experience a real, effective, and joyful mindset about ourselves.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/confidence
We talk a lot about online courses on the Goal Digger Podcast. After all, online courses play a major role in my business and have changed my life completely. We’ve talked about mini-courses, signature courses, how to build, sell, and automate your course… But maybe the structure of the courses we talk about doesn’t quite fit the topic or idea you have. Maybe you need a different kind of online course for what you want to teach. Ever hear of a cohort?
Cohort-based courses combine live workshops, videos, articles, and projects to create impactful learning experiences. It’s about your students learning from each other and by doing. I am so excited to explore this different kind of online course. Wes Kao helped create the modern cohort-based education movement with Seth Godin. Now she’s taking the category she helped create to the next level with her new startup Maven, the world’s first digital platform for cohort-based courses.
PRE-ORDER MY FIRST BOOK: jennakutcher.com/book
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/wes
I love efficiency but beyond efficiency, I love when I save time. Time is my currency, it’s that non-renewable resource that we can’t earn more of, so if there are ways to not only save my time but spend it in the right places, you better believe I am all in. That’s why I’m borderline obsessed with automation.
In this episode, you’ll learn 10 different ways you can lean on automation in your business to simplify your marketing efforts and make your life a whole lot easier along the way!
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/automatethis
The first year going full-time as an entrepreneur can be stressful and exciting, all at once! You answer to YOU, and no one else, and if I know YOU, you’re ready to make the most of your first 365 days as CEO. That’s why we opened up the Goal Digger Podcast Coaching Sessions again. I am so excited to dig in with a first year full-time entrepreneur.
Amanda Rush Holmes is on the Goal Digger Podcast for a 1:1 coaching session to dig into first year challenges that I know she can turn into growth opportunities. We’re talking about selling and marketing different products and services, pivoting away from services to focus on digital products, what to look for in a team member, and boundaries for yourself as a leader.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/coachingamanda
We shouldn’t have to reach burnout just to allow ourselves some margin for rest. We shouldn’t work ourselves to exhaustion before realizing there’s got to be a better way. So if you’ve been feeling some type of way lately, know that you’re NOT alone and that although it’s common to feel tired to the point of burnout, we do not have to accept it as the norm.
In this episode, I’ll share some of the most notable signs of burnout in entrepreneurs, and then what we can do to combat it and get back to feeling like our best, most vibrant selves both at work and in our personal lives, too. Let’s walk through tangible techniques for entrepreneurs to combat these signs of fatigue and burnout.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/burnout
When I finally surrendered to the idea of writing a book, the learning started immediately. Drafts and edits and manuscripts and agents and publishers and editors… All of these new tasks for me and it led me to work with an entirely new team of people who are helping me learn the industry and make my first book a book you can’t wait to read.
Carrie Thornton has been in the world of publishing for 25 years. She’s helped books come to life and worked with authors you might recognize from Gabrielle Union to Jessica Simpson to Amy Poehler and more. Now, she’s working with me and truthfully, I am the luckiest. Carrie and I are chatting through the role of an editor, why her editing process is different, why she wanted to edit my book, and what you need to consider if you want to pitch a book yourself.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/carriethornton
Have you ever found yourself in a situation where you swear to yourself that you’ll never do something and then a month, a year, or a decade later, you’re laughing at yourself? Hello, it’s me, your friend Jenna, and I’m here to call myself out for exactly that.
In this episode, Kylie is on the show to lead me through the things that I swore I would never do but now I am gladly doing. I hope this conversation shows the evolution of being human and why my preconceived notions about why these things on my “never” list might have been wrong in the first place.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/neverdo
In the online space, it’s easy to get pulled into the thought that we can only show up when we’re polished and perfect and presentable. For years, the highlight reel of Instagram had us believing that perfection is the only acceptable goal. Now? Finding new feeds to follow where realness, not the highlight reel, is the focus… That’s what I’m after. And that’s why I love following Radhi Devlukia Shetty.
Carving out her own identity, eliminating the negative self-talk, pursuing her individual passions, launching product-based business with her husband, showing up (even when she’s in her PJs), and how she always seems to know how to remind people what’s important and what matters – That’s what we’re talking about in this deep conversation.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/radhi
More time or more money – which would you pick? Ever since becoming a mom -- now times two -- I feel like my time has new meaning. We each have the same amount of time in the day but what we can do is learn how to spend it better and in more meaningful ways. Let’s get into the 6 easiest habits you can incorporate now in order to create more space and time in your day, and allow for a less frantic and more peace-filled routine tomorrow!
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/timehabits
So many entrepreneurs I meet and talk to on this podcast share a common trait -- They’re multi-passionate! As creatives, and just as humans, we have many interests and passions, and that often shows through in the businesses we build. That said, multi-passionate entrepreneurs can run into some unique challenges when it comes to growing, marketing, and scaling their businesses. That’s what we’re digging into for this Goal Digger Podcast coaching session.
Stephanie Cintron is a photographer and website designer in Savannah, Georgia. In this session, we’ll explore ways to seamlessly combine multiple offerings under one umbrella, the marketing strategies that support a business with more than one focus, plus, ways to quiet the noise and get clear about what you really want to pursue when shiny objects pop up all around you.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/coachingsteph
I’m sharing 10 things you can stop doing on Instagram so that you can take back your joy on the app and focus on routines and practices for showing up in a way that FEELS good – a way that aligns with your own lifestyle, your goals, and your schedule. Let’s say goodbye to these 10 “rules” that just don’t make sense anymore, and instead lean into smart Instagram practices that feel strategic and fit into our individual lives.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/stopinsta
Do you want more for yourself? Have you lived inside the stories you’ve told yourself, the identity you believe cannot be changed, feeling stuck? You need to hear from Allyson Byrd.
This conversation is inspiration and permission all at once. If you’re ready to transform yourself and your life, but worry what you’ll leave behind in the process, press play for Allyson’s words on transformation and tapping into the true success that’s destined for you.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/allyson
It’s no secret that email marketing is a powerful way to speak to your audience, stay connected, and sell your stuff. In fact, my email list is the number one revenue driver for my business, and it’s the way I stay connected with my audience more intimately -- in their inboxes and one on one.
I want to share with you my 6 favorite ways to add people to my own email list -- some are more creative and out-of-the-box while others are your more tried, true, and traditional list growth methods that straight up work!
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/emailfaves
What would you do if you could do anything? Strip away fears, limitations, finances, criticisms, and roadblocks, and what would you do? That’s the question Lori Harder asked herself before launching a brand new business in a field she had zero experience.
Lori made the big decision to only take on women investors to fund her new dream, and I’m so excited for her to share the vision and mission behind it all. This is a conversation about pivoting, jumping into something new and believing you can achieve it.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/loriharder
It’s 2022 -- new year, new goals, maybe a new business? So many entrepreneurs (including us) are planners, but there’s really just one thing you can plan on as an entrepreneur -- uncertainty. The challenges you might face as we dive into a whole new year of business are unpredictable. But even though we can’t predict what challenges this year may bring, we can prepare by learning from the challenges other entrepreneurs have faced before us.
Kylie compiled a list of some of the most common challenging business scenarios facing entrepreneurs, and we’re going to play a game of “What Would Jenna Do?”
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/bizscenarios
This is a special conversation about all things “writing a book” -- what does that process look like? How do you get a book out into the world? Where do you begin with negotiations and promotion and all of the things? Time to call in the expert – Margaret Riley King.
Margaret is a partner and literary agent in WME’s global book division representing a roster of bestselling and award-winning authors in all areas of fiction and nonfiction. During her 13 years at WME, she has built a specialty area in the representation of influential women’s voices and has grown this into a literary powerhouse. She is also my book agent and I feel so lucky to say that!
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/margaret
I had the pleasure of sharing the mic with Krista Williams and Lindsey Simcik on their show, The Almost 30 Podcast. I really loved the chat so much that I asked if I could share that interview with you all on Goal Digger, so that’s exactly what you’re about to hear.
I’m so grateful that Krista and Lindsey welcomed me to the Almost 30 podcast and let me share my motherhood and entrepreneurship experiences with their community. We explored what I learned from my losses, what it means to know when to hit the brakes and where to find the gas pedal, the dynamic when Drew went full-time stay at home dad, how we’re balancing and strategizing motherhood with a second child, the ways I’ve embraced my own evolution, and more.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jkalmost30
So you’re looking ahead at your calendar and the date keeps getting closer and closer. The big meeting you’ve been preparing for is coming at you, full steam ahead, and just thinking about it already has you nervous and doubting yourself. What will happen when that high-stakes event, important negotiation, or big event finally arrives? How will you focus amidst the pressure and nerves?
Dr. Amishi Jha is a professor of psychology at the University of Miami and the Director of Contemplative Neuroscience for the Mindfulness Research and Practice Initiative. Simply put, she is THE voice of mindfulness, and has dedicated her study to understanding why our attention sometimes fails us, and how we can strengthen our attention to improve our performance at work and in life.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/amishi
The truth is, I’ve had this folder in my Gmail titled: “If I Write a Book” for the last five years. Becoming an author would naturally come up in conversations here and there, and while the idea was certainly flattering, it never truly inspired me into action. It was always one of those “Maybe someday” ideas where I wasn’t totally convinced that someday would actually arrive. But then, a massage and a mouse changed everything.
This is my big official announcement: I WROTE A BOOK. Hard to believe I’m saying those words after so many years of resisting the idea. This episode is the behind the scenes of my book writing journey, the moment that changed my thinking, and what you can expect from the first ever JK book.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/book
Since it’s a new year, with new goals and visions and plans to move the needle in our businesses, I thought it was the perfect time to introduce you to some of the other podcasters I’m surrounded by on the HubSpot network. In this episode, you’ll hear from the hosts of Female Startup Club, Guy Kawasaki’s Remarkable People, The Salesman Podcast, Success Story Podcast, Entrepreneurs on Fire, Online Marketing Made Easy, and Duct Tape Marketing.
I asked them to answer one of the following questions -- What was the biggest needle mover in your business in 2021 and why? Or, what new strategy, system, or tool are you implementing in 2022 and why?
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/hubspot
Let’s talk about business regrets. Meaning… the things that I maybe did at the start of my business that I now have more information around and can say proudly that while I wouldn’t necessarily change any decisions I made, I can lament that I didn’t always make the “right” ones early on.
If I can help anyone else in their first year or years of running a business avoid these things, then I want to be as open and honest as possible about them! Ya ready to live with no business regrets?
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/different
There’s an art to making sure that your creative well doesn’t run dry and that you come up with content that will truly capture your ideal clients’ attention. Waiting around for inspiration to strike isn’t efficient.
As a seven-figure launch strategist, Destinee Berman knows plenty about content creation. On her busiest weeks, she will spend up to 15 hours recording podcast episodes, creating five-day challenges, filming live video and more. But she doesn’t do it on sheer will alone. Destinee will walk through developing a content creation strategy that works for you and keeps the ideas flowing so you can keep creating.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/destinee
It’s the end of the year and while most people are getting ready for January 1st and the calendar to turn, how are you spending this time before the year closes? For me, this time of year is about reflecting, assessing how I FEEL, and not just phoning in the remainder of the year but making it meaningful.
Something that I always do in my business at the end of the year is take inventory of everything -- from accounting to content to energy and time spent, I look at the year as a whole and assess what will come with us into the new year, and what gets left behind.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/inventory
How many virtual events do you think you attended in the last year and a half? From family social hours on Zoom to business networking opportunities through the screen, when the world stayed indoors, events moved online, and Bari Baumgardner has the strategies and systems for hosting a profitable live event down to a science.
Bari has been in the events business for 17 years but In March 2020, she began producing virtual events and launched a tech company to create a truly immersive, interactive experience for hosts, speakers and attendees. Let’s put it this way, if you’re in the event industry or you want to host an event for your brand in this new virtual landscape, Bari is the guide to help you do it seamlessly and with success.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/bari
Whether you’re adding on new services, releasing a new product line, taking on more clients, changing up the experience you’re offering or expanding your selling market, choosing to scale is a big decision that takes planning, prep, and intention in order to do it in a way that lasts and feels manageable for the long haul. So let’s break down the 5 things that you need to have in place as you move on up and scale your business! Ya ready?
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/musthaves
Coffee and entrepreneurship seem to go hand in hand. I bet you can’t scroll the Instagram accounts of your favorite creators and business owners without a photo of a latte or a caffeine-inspired meme popping up, right?
This guest made coffee the center of her business, and with it, is on a mission to transform the industry through diversity, inclusion, and sustainability. Sahra Nguyen is the founder and CEO of Nguyen Coffee Supply, the first specialty Vietnamese coffee company importing directly from the source. From features in the Wall Street Journal, Forbes, New York Magazine and even landing the cover of Food & Wine magazine, her success keeps coming, and part of that is the dedicated community of supporters, fans, and coffee drinkers brewing up these specialty beans.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/sahra
If you’re hearing this, I’m actually on maternity leave, snuggling up our new little love and learning how to be a parent to two kiddos. Before baby Kutcher number 2 arrived, I sat down with Brendon for a Q&A about that very topic -- parenting. In this conversation, which originally aired on GrowthDay, he asks me about my learning moments as a mom, and how I continue to learn and grow in this title that I’m so proud of. So let’s dig into this conversation, shall we? Time for some mom talk.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/parent
Is your business legal? I don’t mean to scare you here -- my question is really have you thought about the legal considerations that come with starting a business? Permits and licenses, contracts and agreements, trademarks, copyrights, intellectual property, and beyond… It’s all part of the entrepreneurial journey, and if there’s any advice I want you to take, it’s this: Start your business on the right legal footing from day one.
Lauren Boyd is an entrepreneur, attorney, podcast host, speaker, and proud mother-to-be who is dedicated to helping entrepreneurs gain confidence in their legal foundation. Lauren empowers entrepreneurs to build a strong foundation for their businesses through relationship-focused legal advice, without relying on fear-based terms — instead, Lauren comes from a place of empowerment and education.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/laurenboyd
Quinn Louise is here and this is the story of how it all happened.
While the details are fresh in my mind, I wanted to capture the story of our newest addition’s birth on the podcast! These kinds of stories are never quite as we plan or expect them, but I think a lot of parents will get me on this: babies don’t really care about our plans! And I’m certainly not complaining a single bit. The Kutcher fam is more than complete, and I think I might be basking in the sheer, incalculable magic of that for a long time.
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/birthstory
Workplace culture is critical to the happiness and success of your employees, and by extension, the happiness and success of your business. If you have a team, want to have a team, or if you just want to create a culture of happiness while your business is at the stage of “me, myself, and I”, this conversation is for you.
Jenn Lim is the CEO of Delivering Happiness, a company she co-founded with the late CEO of Zappos.com to create happier company cultures for a more profitable and sustainable approach to business. We’ll talk about happiness at work, how it’s changed in the last two years, and what it means to tend to our greenhouses.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jennlim
Let’s pull back the curtain on the five things that influence my bottom line the MOST. Those tools, strategies, and offers that drive our profits most strongly into the business, and how to utilize and optimize them for yourself in case you’re in the market for some new or different approaches to how you share, show up and sell your stuff.
I’ll share strategies that move the needle the MOST in my business, and that I truthfully believe can help impact your business’s bottom line, whether you’re a brick-and-mortar or online biz or whether you offer products, services or digital offers.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/bottomline
Is PR part of your plan? What exactly is PR? How does it integrate with your marketing and advertising strategies? Where should you begin as your own publicist? What can you do right now to land the coverage you deserve? As a solo-preneur, adding “publicist” to the long list of titles under your name might feel like a stretch of your already thin time, but once you hear this conversation, you’ll see the power of even a little time devoted to landing media coverage for your brand.
Jen Gottlieb, Co-founder and Chief Mindset Officer for the acclaimed PR company, Super Connector Media, uses her decade of performance and mindset experience to help entrepreneurs connect with the media so they can share their knowledge with the masses.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jengottlieb
Knowing your numbers is something a lot of business owners avoid. What is it about numbers that’s so intimidating? Even as a total self-proclaimed analytics nerd who’s obsessed with strategy and tracking and all things metric-oriented… there IS something vulnerable about stripping away the vanity metrics or the social media facade to only look at the black and white numbers and what they have to say about the health of your business.
I’ll be walking you through the 6 must-know metrics for you as a business owner. Are you ready to dive on in and talk numbers with me?
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/metricshelp
If you think you need millions to achieve time, energy, and money freedom right now, then this episode is for you. Jamila Souffrant is a podcaster, writer, money coach and founder of JourneytoLaunch.com where she shares her journey to reach Financial Independence while helping others do the same.
Jamila and I discuss the stages of the financial independence journey, the concept of spending money in a way that feels good (not just budgeting), and the ways you can pursue freedom in your life right now.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jamila
Have you ever had a time where you just wake up and you don’t want to do what you’re supposed to do for the day? Beyond just one day, have you ever experienced a period of time where it feels like motivation left the building and you’re left wondering how the heck you’re going to get anything done?
If you're feeling stuck and unmotivated, let’s walk through a few solutions that might help you troubleshoot and get back on track -- at least for a little while! My hope is that these 5 actions will be things you can return to anytime you’re feeling stressed, uninspired, overwhelmed, burnt out, overtired, or unmotivated in general.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/unmotivated
One of the biggest challenges to starting and growing a business is feeling confident in the most important part of the process -- selling! Let me tell you, I’ve been in that boat before, and it took some real intentional work to row that boat to shore and plant my feet firmly on the ground of confident sales.
Katy Prince is an ethical copywriting expert and sales trainer, host of the Study Notes podcast, and founder and CEO at The Squirm-Free School of Business. Katy helps service-based entrepreneurs master the art of "Squirm-Free" selling, so they can increase their revenue and their impact, without feeling icky or weird, or compromising who they are and what they stand for.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/katyprince
The secrets to growing Goal Digger from an idea in the shower to the #1 Marketing podcast in the country… We’re spilling the deets! In this conversation, we explore the decisions, strategies, and methods we’ve employed to scale the show from zero to 60 million downloads.
Do you want to know: The systems that started the show? Our workflow that got us 4 months ahead? How to start your own podcast as part of your business? Kylie is back on the Goal Digger Podcast to talk about the topic we both know best -- podcasting!
Join my free training at freepodcastclass.com.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/podcastgrowth
Eleshia launched her podcast in April of 2021 and has already seen exciting growth and reach with her first few months of weekly episodes. She’s on the Goal Digger Podcast for a one on one coaching session covering podcast marketing strategies, monetization advice, how to sell on your podcast, and how to confidently step up to the mic and leave imposter syndrome behind.
Join my free training at freepodcastclass.com.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/podcastcoach
Celebration can look like a hundred different things - it might be taking a moment to breathe and say a prayer of gratitude, it might be booking a dinner out at your favorite restaurant, it might mean going on a nice long scenic run in your area, it might be getting yourself a new item you’ve been eyeing, it might mean a day off or it might be simply sharing your win with a loved one.
It’s less about the “how” and more about the habit of doing it regularly, with wins both big and small. If you’ve been waiting for an excuse to pause and celebrate, today I’m sharing 17 wins for business owners to honor in your own way, because these are the things that truly matter!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/celebratethis
What started as a side project between two best friends grew into a global community and a top-rated podcast. Krista Williams & Lindsey Simcik are the hosts of Almost 30, and they’ve made steady, strategic, and intentional moves to grow their podcast platform into a thriving business that supports women in their wellness, happiness, and overall well being.
We’re exploring their podcast growth from side project to full-time gig, the lessons learned in the process, as well as how they keep it all going as their lives transition in tandem with the business.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/Almost30
Whether you’re planning to take two weeks off or two months off for whatever reason (baby, vacation, or something else), I’m going to share 5 steps of my process for planning ahead so that I feel confident in stepping away and knowing the business will continue to run just as smoothly and seamlessly as when I’m here full force.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/3monthsoff
What do you want to be when you grow up? Do you remember being asked that question? It seems to be a favorite question to ask kids -- the responses are usually filled with the biggest, most magical dreams of the youngest minds. But what if your interests and dreams as a kid could tell you more about your true passions to pursue as an adult?
Jennifer Hochstadt is a former television producer turned family lifestyle photographer and now business owner and co-founder of a brand I absolutely love, a brand I’ve personally invested in -- Baby Barn. Each pivot, each ‘yes’ to a new opportunity and experience brought her closer to what she really wanted to do with her career, and much of the inspiration came from what she was interested in as a kid. I’m so excited for Jennifer to share her story, and to dig into the pivots and decisions that led her to launch her brand and business.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/babybarn
Content Creator. Do you consider yourself one? If you create content for your business and brand, then it’s time to claim that title… And develop a strategy and system for content that serves and converts!
Creating a system around content creation? That’s where Kylie and I really align. She’s back on the show to talk about the systems and strategies we use to keep creating content week after week, and ensure that content is worth all the effort we put into it. So if you’re stuck in a content rut, here’s how to climb out and excel at the content creation game.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/contentrut
Building a career around your passion -- that’s the dream for so many of us, right? While it may be the goal and the vision, the secret to actually getting there isn’t always shared. What we all need is an actionable plan.
Koya Webb is a wellness visionary, author of Let Your Fears Make You Fierce, and founder of Get Loved Up, a conscious community that practices daily self-care and makes healthy living a priority to promote healing, social justice, and spiritual connection. She leads her students from feeling lost, confused and unfulfilled to find their purpose and pursue it with confidence.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/koya
From getting copied to feeling judged, receiving nasty comments to watching competitors soar… there are a lot of ways things can feel like a personal attack in business, and it’s natural to feel defensive, protective, competitive, and emotional about your business as you grow it. But when those emotions threaten to hold you back, get in the way of your progress, steamroll your success, or sabotage your creativity, then we’ve got to find healthy ways to deal and cope with our emotions.
I want to talk about some triggers and situations in running a business that might cause us to tense up or get hurt feelings, and what to do about them in order to move forward, feel at peace, and not sweat the stuff that truly won’t matter in the long run.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/lesspersonal
Brendon Burchard is one of the earliest leaders in the online education space, and he’s gone on to impact over two million students with his courses. He’s a leading coach, a favorite author, a respected leader, and one of my go-to texts when I need to hash out an idea. He’s shared the stage with the Dalai Lama, Sir Richard Branson, Tim Ferriss, and more. Oprah herself named Brendon, “One of the most successful online trainers in history.”
He knows a thing or two about the online education space, and so this conversation is sure to be rich with insight on the future of the course industry, the opportunities for professional and personal development in a world that’s leaning into virtual connection, and why it’s always necessary to invest in yourself.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/brendon
“Until next time… Keep on digging your biggest goals.” I can’t believe I’ve said that FIVE HUNDRED TIMES!
Today marks the 500th episode of The Goal Digger Podcast. Hundreds of powerful, inspiring, encouraging guests, thousands of learning moments, and probably like a million bloopers behind the scenes, if I’m keeping it real.
This episode is a candid look back on all the lessons in life, business, and of course, podcasting, gleaned from 500 episodes of a little show that started in my garage (and now continues in my closet!) I’m pouring a glass of non-alcoholic sparkling cider and saying cheers to YOU!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/500episodes
Unemployed, facing bankruptcy, marital challenges, struggling with alcohol. It seemed like life was mounting challenge upon challenge on Mel Robbins. She responded with excuses, and nothing changed. Until one morning when she decided to rocket out of bed, instead of hitting snooze and giving herself every reason to stay in it. The 5 Second Rule was born… And it led to incredible transformation and growth in her own life that Mel now shares with others.
In this conversation, we’re exploring the critical moments that set her on a new path, the 5 Second Rule that has become the foundation of her personal transformational journey and teachings, and the High Five challenge you’re invited to join to encourage, support, and celebrate yourself.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/melrobbins
Sometimes on the topic of money in your business, it isn’t about adding more revenue streams or offers to your product suite. Oftentimes, it can be about finding ways to SAVE on your expenses and being smart with your spending, and so we’re going to talk about 5 ways to do just that—to save more money in your business to keep your financial game… and gain... strong.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/moremoney
If you want to know how to implement an ad strategy, best-practices for getting started, and how to tell if your marketing investment is actually worth it, this is your episode.
I love Renee Bull’s approach to ads. She believes that your business deserves a strategy that can take it to the next level and a funnel that allows you to work less while profiting more. Her proven tactics, updated for all the changes that online ads recently experienced, will help you get started with paid marketing on Facebook and Instagram.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/renee
Getting personal on the pod… Faith, family, pregnancy, body image. As I approach motherhood round two, I wanted to take on some of your more personal questions, so Kylie is here to lead me through a discussion of non-businessy topics.
From advice on body image challenges, to where I find myself with my faith today, even what my most recent purchase was on Amazon, I’m bearing it all for you, so press play to get personal with me!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/askpersonal
I’m a firm believer that I can and YOU can be both -- a present mom and a great leader -- but it doesn’t come without learning curves and a lot of self work.
Elizabeth Hartke is a Business and Leadership Strategist and she’s here to explore all the ways you can expand your capacity to be a present parent and an effective leader in business, while breaking free of how society says you should raise your business and babies to develop a strategy that works for you. Let’s dig into all things motherhood and CEO-life with Elizabeth Hartke.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/hartke
If you have more than one revenue streams that work for you -- some passive, some active, some more significant than others -- you’ll have plenty of back-up options to rely on and keep your finances healthy long-term.
Whether you sell a product or a service or you have a digital offer, I want to help you think outside the box to start working on additional offers or ways to boost your income as an entrepreneur.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/income
The app that became a massive part of my brand, business, and legacy is changing. The CEO of Instagram recently announced that they’re no longer just a square photo-sharing app. It’s been a gradual but very real boil -- Video is now a major focus on Instagram.
Natasha Samuel is a fellow Instagram educator, and she’s been helping her students show up on the app with confidence. I’m excited to chat with her about all the changes to the platform and explore ways to incorporate all-important video content into your strategy… Even if it feels intimidating as you get started. We’ll cover Reels, Instagram Live, IGTV, and Stories, and how to incorporate each of the video options into a holistic content strategy.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/natasha
The Instagram platform alone can leave us stuck and not knowing where exactly to start or pick back up. But this episode is all about getting un-stuck and finding a simple solution for figuring out what in the world to post on Instagram.
Let’s get rolling and dive into the 3 steps we can take to determine what to actually post on Instagram in an ever changing content landscape.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/instagrampost
The founders of Equilibria saw how CBD impacted their own lives and wellness, and they also saw an opportunity to support women while answering the many questions that surrounded the Cannabis-based product. I’m so excited to have Coco Meers and Marcy Capron Vermillion on the podcast to talk about the once-taboo topic of Cannabis and CBD, and why they started a CBD company dedicated to supporting and helping women with their stressors and pain. This is CBD 101 with the founders of Equilibria.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/eqcbd
It doesn’t matter what we’re launching—a new course, an affiliate offer, my shop, or a new extension of the brand—there are a few non-negotiables that are essential and help save us from the stress of launching! These non-negotiables allow us to go through the 3 stages of a launch with ease and confidence. Those 3 stages are pre-launch, launch, and post-launch and they each come with their own set of challenges, creativity, and strategy. Let’s dive into what my exact plan looks like!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/exactlaunch
I know this show is mainly about entrepreneurship and advice for business owners, but part of that is an incredible community of side-hustlers, starting and growing a business in your off hours and dedicating your days to advancing your career. Is that you? Then you’re going to love this conversation with Kimberly Cummings. Kimberly is a career expert and leadership consultant, and her advice helps people navigate next steps in their careers, foster strong relationships to support those career moves, and create a plan to achieve career aspirations. Ready to make your next career move, your best move?
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/kimberlycummings
You’ve probably heard the 21-day rule about habits… But that’s not exactly accurate. Regardless of time, it’s more about the approach when it comes to habits, so let’s discuss the 3 most effective strategies I’ve found that truly work when trying to form new habits, as well as some advice for the “all or nothing” achievers out there who feel like if they don’t make it stick the first time, it’s all over. This is for you!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/newhabits
Thamarr recently took her blog “Musings of a Curvy Lady” and workfluencer side-hustle to full-time status, and I am so eager to hear how that transition has felt for her. We’re digging into how she knew she was ready for full-time, the mindset blocks that came with a pivot out of her nursing career, and her advice for other women waiting to shine and become their own light.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/thamarr
These are four of my all-time favorite uncommon marketing tactics that truly do work, especially alongside the classics. These aren’t our typical email list or social media tips and tricks, and while we absolutely value and love and need those pieces, these approaches can work side by side with the basics to make those conversions, the engagement, and the growth even more impactful.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/uncommon
I’m asking Kierra Asnauskas about navigating towards your true purpose, the power of productivity and how to actually achieve it, goal setting strategies, and more. Kierra AKA Miss Unconventional teaches women entrepreneurs how to make PROFITABLE pivots and establish productive habits without sacrificing self-care. Her motto? You can be a boss and have a life, too -- that’s something I can get behind.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/kierra
Entrepreneurship often blossoms from a place of uncertainty, and with uncertainty comes fear. What if my business fails? What if I fall flat on my face? What if I get started, but lose passion or momentum or my success fades? This conversation with Kylie is all about the five most common fears entrepreneurs face at the beginning (and maybe even middle) of their business-growing journeys. We’ll cover the fear of starting, losing momentum, imposter syndrome, and more.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/5fears
If you are curious about women's health, proactive fertility, and the decisions that come with family planning, this episode explores those topics and more with Afton Vechery. She is the co-founder and CEO of Modern Fertility. Before she even started company, she wanted to understand her own fertility, even though she wasn’t trying for kids. What she encountered was an expensive and complicated process… So she decided to change it.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/afton
Have you ever let yourself consider and play with the idea of creating a digital course surrounding your knowledge or expertise or something you’re passionate about, only to let that vision come crashing down when one word enters your mind? That word would be: TECH.
My goal today is to help you take little actionable steps to break down a big project like this into small, doable, and maybe even enjoyable pieces that you are totally capable of handling. Let’s get into my top 5 tech tips for you to keep in mind as you dive into creating your amazing new digital course!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/techtips
Shinobu Hindert wants you to know that investing isn’t just for men -- in fact, more and more women are investing in the stock market as a tool to create the lifestyle they’ve always wanted... But getting started and surviving the fatigue that comes with learning something new is the hardest part of the whole process. She is a Certified Financial Planner, an author, and now, the first ever Goal Digger guest to give us the Investing 101 lesson that could quite possibly change our lives.
Where to start, essential strategies, setting goals -- we’re talking all things investing so you can get started with confidence.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/shinobu
Testimonials, aka these little blurbs and snippets of real people’s feedback and results on your website, serve as excellent social proof. Your potential customers are likely looking for the feedback that will affirm their decision to invest in your offer.
There are a few things to keep in mind as you gather this feedback to make sure your testimonials are as effective and impressive to potential customers as possible. This episode digs into how to get testimonials that actually help you sell.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/testimonials
Dr. Maya Shankar is a cognitive scientist who studies how our minds work and how we change. Her career milestones are nothing short of impressive -- from convincing the White House to create a job for her to her work in human behavior and decision-making at Yale, Oxford and Stanford, and she recently launched her own podcast called, A Slight Change of Plans.
Dr. Shankar is on Goal Digger to explore the sometimes stress-inducing topic of change. When confronted with a major life or career change, how do we manage and thrive? Are humans today more or less change averse? And if you think you’re “bad with change”, what can you do about it? Here she is, Dr. Maya Shankar.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/maya
So you want to leave your 9 to 5… Before you go drafting your resignation letter, I’ve got a check list for you to run through. If you think you’re ready to take the full-time entrepreneurship plunge, let this episode be your guide. From “responsible logistics” to lifestyle changes, here’s what you need to consider before you pack up your desk and venture into the great big world of working for yourself. Listen wherever you get your podcasts.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/9to5
TikTok is a powerful tool for branding yourself and attracting a global audience to your content. Drea Okeke will teach you how to master the platform, no dance moves required (unless that’s your thing, then by all means, shimmy on over!)
Drea Okeke got her start in short-form video on Vine, and now she’s a favorite on TikTok and a go-to expert when it comes to navigating the app with strategy, purpose, and fun. This conversation covers building a brand on the app, content creation strategies, and non-intimidating ways to dive in and make the most of one of the most popular apps on the planet.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/dreaokeke
Content creation is an important, powerful, often profitable tool in your business when done with consistency and strategy. Kylie is back on the show and we are digging into content creation, content promotion, why it's necessary, our secret tools to getting organic results, and how to make sure your content is seen and not just on the day you publish it, but for weeks and months to come.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/content101
Are you more likely to follow your intuition or the numbers when it comes to big business decisions? I think intuition is a superpower for women entrepreneurs. It certainly is for the founder of Beyond Yoga, Jodi Guber Brufksy. As a yoga instructor and life coach, she kept searching for stylish and flattering workout wear to complement not only her teaching and practice, but her life beyond the yoga mat. When she couldn’t find what she wanted, she created it herself. That’s the short version of how Beyond Yoga was born.
Jodi shares how she learned to hear and follow her intuition, her journey through the growing pains of an apparel brand, and how she’s set her brand apart in a crowded space through storytelling.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jodi
I am all for forking over a few bucks for tools and systems that can propel my business forward, but I also fully realize that sometimes budgets take precedence or we just don’t have the wherewithal to invest in something new and shiny all the time. In fact, I was the BIGGEST penny pincher in my early days of entrepreneurship.
While I thoughtfully chose a handful of certain resources to invest in, I was also all about getting gritty and creative and finding, testing, and utilizing any and all free strategies that would help my business and traffic grow organically— I’m talking with no paid ads or pricey tools in sight. In this episode I’ll share my top 5 favorite free ways to grow your online presence, website traffic, and business leads completely organically.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/organictraffic
She was making less than $30,000 a year as a receptionist, digging herself deeper into debt, and not finding any money help or advice that she could relate to. Sandra Grahame, along with her four best friends, started a money club -- kind of like a book club, except the subject was always money. It’s since transformed into a community of thousands of women talking about money and visions for their lives.
I am really excited to have Sandra here to share advice for chasing your dreams and avoiding debt in the process, the money a-ha moments she wishes she had sooner, and the story behind starting a business with her BFFs.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/sandragrahame
There are so many different learning opportunities for entrepreneurs, from free to cheap to super high-ticket, so in this episode, Kylie and I are exploring the different options, why some make more sense than others depending on where you’re at in business, and how to discern which investment is not only worth your money, but that will actually accelerate your success. I’m covering books, podcasts, courses, coaches, masterminds, and more, and giving my take on the learning industry for business owners.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/learning
Martha Beck spent a decade at Harvard before becoming a life coach, and her primary mission, passion and only real interest is the elimination of human suffering, by any means available. She’s a multiple New York Times Best-selling author and a coach known and respected around the world. Martha is here to lead us into the exploration of integrity, the meaning and weight it holds, it’s impact on business and life, as well as share her own experiments that helped her understand integrity in a new way.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/marthabeck
Dear listener who has a big, scary, compelling, butterfly-inducing idea on your heart... but you’re not sure how to start or what it looks like to reach your end goal:
I’ve given a lot of power in my life to fear, and it’s shown up with many different faces and voices over the years. But here’s the deal-slash-disclaimer: fear isn’t necessarily bad. I hope you'll hit play on this episode to hear the full letter I've written and read to you, the person poised and waiting at the starting line, waiting for the telltale signal, the shouting 'go!' that sets you on your way to the something you've been waiting to start.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/openletter
The meaning and weight of the word “home” is more than the house we live in. For Najwa Zebian, moving to a new country at the age of 16, she felt unstable and adrift in an unfamiliar place. Home was something she learned to build within herself.
You’ve heard from Najwa on the Goal Digger Podcast before, way back in 2017 when the show was just beginning and I am so honored for the opportunity to speak with Najwa again. She’s here to explore the personal transformation that comes with building a home within yourself. This is a conversation about deep self-acceptance and exploration, and through that journey, healing.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/najwa2021
I am SO thrilled to invite my very own dream team onto the Goal Digger podcast, to share their personal go-tos when it comes to productivity hacks. From my integrator to my community manager to my writers, I’ve asked everyone on the team to share what their top tips and tricks are for getting stuff done and takin’ names… oh, and also feeling empowered to STOP work and just live their lives every day, too—because that’s a massively vital part of the team JK culture. We work hard, we play hard, we rest hard, and we love hard… and we prefer to have a ball doing it all.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/productiveteam
Have you ever found yourself feeling lost, like you’re not sure what’s next for you and the vision of your purpose is anything but clear? You are not alone. It was this very experience that became the beginnings of Mary Moody’s business, Made by Mary.
Now, a small business with dozens of employees and an extensive collection of cherished gold jewelry, Mary’s side-hustle has truly transformed into a life changing endeavor. If you are a product-based business, or dream of bringing your ideas to life, this conversation is full of encouragement as well as tried-and-true lessons from a woman who’s experienced all the learning curves between side-hustle and full-time entrepreneur to become a stand-out brand in her field.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/marymoody
Storytelling is a skill that can be honed. I want to share with you how to dig up meaningful stories and share them in a way that feels natural and cohesive and not cringey, so that you can use them as tools in crafting your own legacy and a means to communicate and connect with the RIGHT people.
Our stories matter and sharing them with others is the quickest way for your community to understand who you are and what you do in a memorable way. Stories provide a way for people to connect with you on a deeper level, and visualize themselves in their own unique stories.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/storyteller
Grandma, what’s the secret to a happy marriage? ...What my grandma fired back was a mic drop moment! I wanted to interview my grandparents for so many reasons — their stories are so special to me, and I wanted to capture their stories and voices in a way that I can hold onto, in a way I can share with our kids when they’re old enough to listen.
While I first thought the interview would just be for me and our family, I decided to share it with you. I hope this conversation makes you smile. I hope it paints a picture of where I come from in a new way. I hope, more than anything, it inspires you to reach out to the ones you love, and savor the moments you have together. I’m so excited to introduce you to my grandparents.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/grandparents
We’re going to dig deep into the idea of living in a scarcity mindset versus an abundance one, and I’m going to challenge you to listen with an open mind, do a little self-discovery, and then turn this episode off with a more abundant mindset already peeking through.
I promise, this can absolutely impact and change how you think for the better. And if how we think affects everything else, then you know this is gonna be good.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/scarcitymindset
Are you happy? Scientifically speaking, do you have all of the components in your life that contribute to true happiness and well-being? Dr. Laurie Santos is a professor at Yale University, among many other things, and she teaches a course called “Psychology and the Good Life”, covering the research and scientifically-backed elements of happiness and well-being. That course became the most popular course ever taught at Yale University.
I’m excited to ask her about the misconceptions of happiness, methods of self-care that are actually scientifically supported, and what she anticipates will challenge us as we emerge from over a year the isolation and trauma brought on by the pandemic.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/drsantos
Before I had a team of humans, I had a “team” of tools! They saved me time, kept me organized, and ultimately made doing business as a solopreneur possible. Now that I have a team of real live humans, we still lean on our tried-and-true tools, and have incorporated new ones to help all of us run this business with ease.
Kylie is back on the show to help me walk through our standby programs, services, and apps, the splurge and save alternatives for each tool, and we also share some new goodies we’re using. It just might surprise you how much we rely on free and cheap programs to run this thing! From web design, project management, communication tools, and podcast editing software, we’re unpacking it all from the Jenna Kutcher toolbox.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/toolbox
I felt like my world cracked open after this conversation. Tracy Otsuka became an expert in ADHD when both she and her son received a diagnosis. She committed to learning everything she could about what ADHD actually looks like in the real world. Now, with her podcast and master class, Tracy leads brilliant, driven, high-ability ADHD women to see their symptoms as a strength.
Research shows that people with ADHD are more likely to become, and might even make better entrepreneurs. I am so excited to learn more about this area, and I know Tracy is ready to share strategies and advice for leveraging ADHD as a positive in your entrepreneurial journey.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/tracyotsuka
1 week of vacation per quarter. How many business owners do YOU know who currently take a full month of vacation each and every year? Or maybe the question should be: how many business owners do you know who currently know how to take a full month of vacation a year?
How in the world can you actually make that happen, without things crumbling while you’re sippin’ on pina coladas on the beach or at home working on yard projects? Let’s talk about how to strategically take time off in a way that preserves your wellbeing AND your business—and just as major—why it’s important and what it can mean for you and your business.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/timeoff
The things we REALLY learned behind closed doors as a private mastermind… Danielle Canty and Natalie Ellis are the co-founders of BossBabe Inc., and we had the opportunity to come together for a mastermind recently, so I’m excited to download with these powerhouse women and reflect on what we learned and what we’re implementing after that experience.
We’re talking about: how proximity is power, the different stages of our businesses that led us to our greatest growth, what a mastermind is and how it’s benefitted us, how to discern what type of investment is right for what you’re needing, and so much more.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/bossbabe2021
SURPRISE! Kutcher party of 4!
I’m sharing something I am so thrilled to share today, I am PREGNANT again. We are due 11/11 of this year and it’s been so hard to keep this secret for the past few months. I’m sharing about the timing of our pregnancy, the things I did for the past 8 months to prepare my body, my fears around being pregnant again, and how I’m navigating life and business as we prepare for baby #2.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/surprise-im-pregnant
Sharing my EXACT method for your first email sales funnel… It’s in this episode!
The last time you heard from Hilary Krueger on the Goal Digger Podcast, she was working with her husband to create a powerful online course. It was a big success, but Hilary had so much more to teach outside of that topic. Now, Hilary is a coach, not a fancy coach she says, but a coach who helps people show up as their authentic selves to sell out their offers and programs.
This episode is two-fold! In the beginning Hilary’s time to teach us all the secrets to just getting started, and then she turns the tables on me as we talk scaling and next steps in her coaching business.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/hilarykrueger
Want to raise your rates? Wait just a sec… When was the last time you reviewed the customer experience you deliver? When you have a stellar client experience, raising your rates won’t turn off clients or potential new clients.
Let’s dive into some of my favorite ways to elevate the client experience. This episode will leave you feeling inspired and ready to kick up your methods and start building a killer reputation for providing the best client experience around.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/clientexperience/
Perfect on paper and in photographs -- That’s what you might assume about Gabrielle Korn’s life and career. She was named the youngest editor-in-chief in the history of Nylon Magazine. It was a dream job, and the perks that came with it were enviable.
Behind the scenes though, the story was different. In fact, perfection wouldn’t come close to defining the challenges Gabrielle faced in her life. In her new book, Gabrielle walks through her views and experience with internet feminism, impossible beauty standards in social media, shifting ideals about sexuality, and much more.
In this conversation, we’re talking about social media, the concept of ideal clients, powerful women, and more.
Content Warning: This episode discusses eating disorders.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/gabriellekorn
We’re talking all about SIDE-HUSTLES! My business started as a side hustle, and to this day I have other projects and multiple streams of income that I consider to be side-hustles themselves. Kylie may manage and produce the Goal Digger Podcast, but she’s also a side-hustler seeing big results with the strategies she’s used for years to get a lot done in a little time.
If you have a side-hustle or want to start one, if you want to turn your side-hustle into your full-time gig, or even if you don’t, we’ll walk you through our years of combined experience in the side-hustle space to help you find time to accomplish your goals, get more done, and celebrate your passion projects.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/sidehustles/
Raised in very humble beginnings in an impoverished neighborhood of Philadelphia, Lia Valencia Key lived in a homeless shelter with her mother, sister, and brother. Even in such dark times her mom told her, "your predicament does not determine your destiny."
Lia shares her story, from the challenging beginnings to the highs and lows of entrepreneurship, we dig into the challenges and successes of starting a jewelry brand, and she speaks about the power of choosing and perseverance. Here she is to shine her light, Lia Valencia Key.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/lia
You don’t need a team of 10, or even one full-time employee to be able to begin outsourcing and releasing your workload capacity. The beauty of working for yourself means YOU create your hours, schedule, and days, and you can also choose the tasks and projects that you can offload from your plate a few hours a week to a contractor when the timing is right.
Let’s get into it and walk through the exact steps you can begin taking, today, to get an exceptional support team in place for your business to thrive—and for you to have the capacity to dream, rest, build, and breathe a little easier again.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/supportteam
From the life of a housewife feeling stuck to the $1 Billion dollar sale of her company -- Lisa Bilyeu is the definition of a success story. Billion can sound like this far off, unreal number, but I can assure you that Lisa Bilyeu is as real as it gets. Lisa is the co-founder of Quest Nutrition, she’s the President of Women of Impact, and she’s the confident, unapologetic, no BS voice that fires up hundreds of thousands of people to seize and celebrate who they are without justifying it to anyone.
When did she step into entrepreneurship? What was it like building a billion dollar business alongside her husband? What does she have to say to the people who challenge her decision not to have children? How does she handle and harness negative self talk? And what’s next for the woman who champions the power of all women?
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/lisabilyeu
We’re going to dive into my go-to methods for building a genuine, trusting audience that becomes your community… All for free. No receipts, no huge marketing budget, and no buying followers over here, okay? For me, it’s all been about finding simple ways to grow, serve and foster a community online based solely on relationship-building and heart-centered strategies.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/communityonline/
3, 2, 1… And WE’RE LIVE! This conversation is all about going LIVE. We’ll talk Facebook and Instagram Live, plus the new platform in LIVE content… Clubhouse! If you have questions about how live video and content plays a role in growing an online business, this is your episode.
Tiffany Lee Bymaster AKA Coach Glitter got her start in the world of production as a make-up artist, wardrobe stylist, and set designer for some super big name shows. Now, she is obsessed with branding and helping people develop their social media audience growth and launch strategy all through the vital power of live video.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/coachglitter/
Whether you need to give up a small piece of your business to make room for something new, or totally shift gears into a different industry or niche that you’ve felt calling your name, this episode is about those pivots.
Rather than seeing pivoting or quitting as a NEGATIVE… I hope to leave you feeling like this motion into new territory can be a beautiful, expansive, and transformative shift in some really significant ways. Let’s talk about three telltale signs that it’s time to start moving into something new… and how to begin making the shift as gracefully and smoothly as possible.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/pivotquit/
Tiffany Alice -- She’s the Budgetnista, America’s favorite financial educator and she’s back on the show. So much has happened in the world since May of 2019 when Tiffany last joined us for a conversation about getting out of debt and actually saving money. With 2020s unique financial challenges, Tiffany has a unique approach to pursuing financial wholeness.
What is financial wholeness? Where do you even begin your action plan for achieving it? We’ve got the expert here to speak into our financial lives for what is sure to be a conversation that is as helpful as it is fun. Let’s dive in and talk dollars with the one and only Tiffany Aliche.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/tiffanyaliche/
How do I use Clubhouse for business? What is SEO? How should I be using hashtags right now? Where should I start with content marketing? You asked and I’m answering! It’s been a while since we’ve opened up my advice column-style episodes on the Goal Digger Podcast, so Kylie turned to the private Goal Digger Insiders Facebook Group and to the @goaldiggerpodcast Instagram to collect your questions on business, life, and everything in between.
From Clubhouse to SEO, hashtags and podcast growth, plus your personal questions on being a momma and making it to the “big leagues”, this episode covers it all.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jennaadvice/
Sophia Amoruso started her business on ebay and it turned into the massive fashion name of NastyGal. Her story transitioned from a 22-year old millionaire to a very public journey through incredible business challenges… And that was just the beginning of the wild journey of business and life this GirlBoss has continued to ride, straight into the fine-tuned version of success she’s creating for herself and others today.
I’m so thrilled for an opportunity to have a candid conversation with Sophia about business highs and lows, of creating a company that aligns with what you actually want, and taking everything she’s learned -- from public success to missteps -- and turning it into valuable teachings for others.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/sophiaamoruso/
Over the years, I have been able to shift my money mindset in a positive way, and it’s transformed so many aspects of my life. I feel like I’ve finally learned to trust myself, think strategically about my money, and live in a more abundant mindset.
This episode isn’t created to fix the bigger problems created by broken systems, systems that I am committed to helping change, but I do hope that it helps for you to look at money through a different lens that invites more freedom or understanding in your life and for the role money plays in it.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/moneyshifts/
Glo Atanmo started The Blog Abroad to document her journey as a solo female traveler, and through it all she’s become an incredible educator on more than just the topic of travel. She lifts the weight off heavy topics and answers the questions we’re quietly asking from the other side of our phone screens, all within the powerful squares of the @glographics Instagram feed.
I’m so excited to learn about her entrepreneurial journey, her travels abroad, the transition she’s navigating in her business and life, and one hot topic that I’m eager to hash out with her -- is a business built on passion actually sustainable?
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/glo/
We’re talking about Enneagram, Emotional Intelligence, Introvert/Extrovert and more! The way I see it, there’s nothing more important than really digging into what makes you, you to improve everything from your self-talk to your relationships. This episode is a walk-through of the tests I love and what I do with the results with actionable steps to reflect on what you learn.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/personalitytests/
Sarah Knight is the New York Times bestselling author known for being the “anti-guru”. Through her swear-y series of books and journals that started with the Life-Changing Magic of Not Giving a ‘F’, she helps people say NO, reserve their energy and attention for the things that deserve it the most, and approach each new endeavor with a “Not Sorry” attitude.
I’m excited to chat with Sarah about her tried-and-true methods for setting boundaries and pursuing a life you actually want to live. Listen to this if you’re ready to stop spending your time, money, and energy on what you can’t control.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/sarahknight/
Whether you’re just hopping on the email list bandwagon -- first off, welcome! -- or you’ve been growing your list for a while, hit a bit of stagnancy with subscriber growth, and just need a few new ideas to reach more people… let’s talk about some fun and different ways to grow your list.
These 5 strategies don’t take a ton of time or overhead and can introduce you to even more of your perfect clientele, so that you can show up for them and build a solid relationship with them inside their inboxes.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/uniqueemail/
All of my siblings and I are entrepreneurs in some form, and yet we didn’t have any direct influence in this area growing up. My sister runs a thriving blog and Instagram platform in her perfectly-Kate niche, I’ve got my business that you know fairly well by now, and then there’s Joe who built an incredible advertising agency to help small businesses sell their products on Amazon. He also travels the country in an RV with his wife and three children — don’t worry, we’ve got a story around that that you’ll get to hear too!
It’s such a treat to get to introduce you to my brother on the show. Meet the guy who shared the fire engine bunk beds with me and a human who shares a lot of the same memories I have!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/mybrother/
Team Jenna Kutcher loves streamlined systems and workflows so we can get weeks and even months ahead, allowing us to dig into bigger, longer-range projects with full creative headspace and focus knowing that the recurring pieces of the business are handled in advance.
That’s what this episode is about -- A look into our systems and workflows, why they get us so giddy, and some suggestions for further help with systems that fit the way YOU work and thrive. It’s a fun one! Press play right now.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/workflows/
Are you a troublemaker? Do you embrace fear and move forward in spite of it? Does breaking the rules and carving your own path invigorate you… Or is that the last thing you want to do? Okay, what about this one -- Do you truly know yourself? Do you stand in your full self, taking up the space you earned simply by being born?
Luvvie Ajayi Jones was once afraid to call herself a writer because she was afraid of the title. She nearly skipped out on doing a TED talk that changed her life because of imposter syndrome. Now, she’s a best-settling author and she’s claimed the title “Professional Troublemaker” as she leads people to continue and achieve their audacious dreams in the face of fear.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/luvvie/
If finding more passive income or adding additional revenue streams to your life and business has been something you’ve thought about but creating something from scratch just feels too big or out of reach right now, I have the solution for ya, friend: affiliate marketing may very well be exactly what you’ve been searching for in your business.
Ready to dive into one of my favorite topics of ALL time? Let’s dig into affiliate marketing and how it could be your next money-maker.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/affiliate2021/
You deserve to be the CEO of your life. That’s what Suneera Madhani teaches to her growing community of career women, female entrepreneurs, and powerful mothers. As Suneera believes, being the CEO of your life means running it with a clear vision and intentional systems to bring your vision to fruition, and an unwavering commitment to level up.
Suneera is proof that having it all isn’t an audacious, outlandish, unattainable fairytale -- She’s got the systems and advice that can help you develop what having it all means to you while staying aligned with what matters most.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/suneera/
Starting, running and scaling a business requires a lot of things. It requires resources, resourcefulness, time, energy, talent, and straight up grit. When you’re just getting going or you’re slowly gaining momentum it can be easy to get caught up in all the resources that you feel like you need that you forget how to be resourceful.
You may have heard me ask this question before… Do you have an actual business, or do you have what LOOKS like or appears to be a business? The key difference: Are you actually making money from selling your products, services, or offers? These are the 5 things you DON’T need to get started. Ready for your to-do list to get shorter?
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/firstyears/
I remember sitting across the table from Dre Thomas at a hotel in Brooklyn when she told me about her work with young girls and teens, how she’s dedicated to helping them grow in their confidence and celebrate their girlhood and womanhood, all while providing the very real need of hygiene products in under-resourced communities.
In 2020, Dre Thomas had to take her Smile On Me events virtual, like so many others. She knew that the need for connection last year was greater than ever, and she wasn’t about to let her community down. Dre Thomas is here to share her community-nurturing expertise, and talk about all of the exciting ways she’s rethinking events after a year gone virtual.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/dre/
What can you do to boost sales and improve your business when things are slow? I have four methods for you to keep in your back pocket today and use whenever you experience slow seasons of business so that you can work toward boosting those sales and getting back in the game.
When things shift a bit and your business feels like it’s on the path toward shambles, there are ways to take control and focus on improving, tweaking, and pivoting so that you can get back on track. I hope that if nothing else, these four methods give you a little more confidence and serve as a reminder that you ARE still in control.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/boostsales/
Zuri Hall is an Emmy-winning TV host, producer, and actress. Her career has brought her to red carpets and TV screens all over. I have to mention that she even hosted reunion specials for my throwback favorite show, The Challenge. Anybody else love that?
With all of those impressive accomplishments, she’s no stranger to working hard, but she’s also seasoned in burnout. Zuri is here to dig into why we need to stop celebrating burn-out as a badge of honor and how we can keep on building our dream lives without sacrificing our peace and happiness.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/zuri/
Are you planning to hire an employee this year? Your first teammate? A virtual assistant to lighten your load for the first time ever? Finding and hiring the right person to take over a piece of your business is a challenging process -- it’s scary to put what you’ve built in the hands of someone else.
I’ve managed my remote team for over over 6 years now, and I’ve developed a leadership style that some might find unconventional or even uncomfortable. Kylie is back on the show to talk about the hiring process on Team JK, while we dig into our team culture and why I’m not watching the clock or micromanaging my team… And still get massive results and exceptional work from each person in my business.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/leadership/
Kathie Lee Gifford had a 45 year career in television and film as a playwright, producer, singer, songwriter and actress, and you might know her best from her days alongside Regis Philbin on Live! With Regis and Kathie Lee, as well as co-host of the fourth hour of The Today Show with Hoda Kotb.
Now, she’s quote “retired” and I say that with quotes because though she may not be on television where we’re used to seeing her, Kathie Lee is just getting started with her new dreams and goals as an author and a voice for women on the precipice of their own life changes. Empty-nest years, divorce, the death of a loved-one, or a professional crisis or career pivot, Kathie Lee is here to talk about that universal search for meaning through any major life change.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/kathielee/
If you’re ready to harness the power for what I forecast as the top methods to drive results on Instagram in the new year, stick with me. It’s not as hard as we’d like to sometimes make it.
As we all roll into 2021, there’s not a better time to reevaluate your Instagram strategy and find ways to level up for the new year. It’s a brand new year, and for most of us that means new goals, new ideas, and new strategies for building our businesses and killing it online. Also, if you’re anything like me, the first of the year also brings about tons of reflection when it comes to your business, an inventory of sorts of what’s working, where you’re getting stuck, and a plan of what you hope to build and create.
If you’re ready to seriously rock Instagram this year, let’s dive on in.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/rockinstagram/
Artists, makers, musicians, designers, photographers, anyone who turns their art into a business, this one's for you. When you decide to turn your art into a business, you open yourself up to so much opportunity, as well as a whole host of challenges. Critique and criticism become part of your daily routine, because it’s that critique that makes customers happy with an end product. And I can remember from my photography days, that a lot less of your time is dedicated to actually creating, and way more is spent on the nuts and bolts of running a business.
Someone whose artistic talent, as well as her business sense, I admire so much is Sheila Chen. I’m so excited to hear all about Sheila’s journey into the creative entrepreneur space, what she’s learned about navigating the space, how she markets her craft, and the lessons in boundaries that keep her business a fulfilling endeavor.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/sheila/
I want to share from my heart some of the things I’m working on and going through, even though I don’t have the answers or know the end result yet. It’s the idea of showing up in the middle of the process, not just when you have the shiny after photo to go alongside the before.
I admire SO much when other leaders and people I look up to can honestly show up and let you into the process, so that’s really what today’s all about. Here are some of the challenges from 2020 that I’ve been ruminating over thoughtfully as we transition into a new year and continue to adjust, pivot, learn and grow into more resilient and kind humans… or at least, that’s the goal.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/hurdles/
Where does visualization fit into how to plan and goal set for the future? What about manifestation -- is that a tool in your kit for going after what you want? Before you cast off manifestation and visualization as too “woo-woo”, I want you to meet Dr. Tara Swart. She is a neuroscientist, a medical doctor, and so much more, and her work is anchored in researching the science behind manifestation.
Dr. Swart is going to share that research with us and the proven methods for visualizing and manifesting the life and business you want. This is more than making a vision board on Pinterest with your dream house, this is a tactical lesson in manifestation and visualization, backed by neuroscience.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/tara/
If you know me, you know I’m not a huge “resolutions” person per se, but I do see the tangible value in reviewing what went down over the past year and seeing what can shift to make the next one even better and I love setting goals and vision casting for what’s coming up. More than just lines on a page, I want to really have a compelling vision of what I hope the year will hold that I can cling to when life hits the fan.
I’ve spent a lot of time these past few months being quiet and still with myself, almost going internal in order to look not only at my habits and work processes, but also my belief systems, core values, and how I’m showing up in the world. This year, I’ll be approaching goal setting a bit differently. Ready for it? Let’s dive in!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/setgoals/
The opportunity to share this platform with people I deeply admire and respect is a pinch-me moment. Each Goal Digger Podcast guest brought their stories and expertise to this space for all of us in 2020 and I will continue to celebrate and recognize their work into this new year.
I’m thrilled to welcome back some of your Goal Digger favorites for one more moment of their wisdom and light. I asked them all one very broad question -- What is your advice for 2021? Listening through these I couldn’t help but smile, because just like I knew they would, each one came back with something totally and completely unique to their gifts.
Happy 2021, everyone. Let’s celebrate in podcast-form, with a virtual party right here on Goal Digger.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/2021advice/
Each year, I love to reflect back on everything we created, released, pitched, shared, published, and recorded to recognize all the hard work we put in, but also to comb through with a critical eye to understand what really moved the needle for the business.
Kylie is back on the podcast to help me dig into our year-end audit process, as well as analyze the messaging that worked, the strategies we loved, the trends we expect to see expand, and what we'll be ditching when the clock strikes midnight.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/2021marketing/
Natalie Walstein is a personal career astrologer, and she helps her clients navigate uncertainty with her crystal clear astrological insight. She can help you find your true calling so you can show up, create, and passionately pursue what you’re meant to do. Ready to look to the sun, moon, and planets and understand where the universe is leading you?
In this conversation, Natalie will take skeptics to task on the power of astrology, and walk through key terms and concepts so we all have a better understanding of what a reading can really tell us. And I’m so excited, because Natalie prepared a reading for me, so we’ll go through that together on air.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/astrology/
Let’s revisit the topic of prioritizing what matters and managing your time in a way that produces results AND protects your peace. Because both are equally important to me, and it’s taken a year of intense challenge and change to really drive that home for me.
Let me share the 5 things that help me build efficient days that let me maximize my work time AND feel confident to close my laptop when the work day is done. These are my tried-and-true time management practices that I always return to when I feel frantic or frazzled, and they’re the real deal for getting stuff done and feeling accomplished on any given day.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/overwhelmed/
Experience isn’t a prerequisite for starting a business… But the willingness to learn and get uncomfortable is. And if you’re looking for proof-of-concept to stoke that entrepreneurial fire, let me direct your attention to the incomparable Alison Prince.
From a scrap pile of arts and crafts supplies to multi-million dollar businesses, Alison proves over and over again what’s possible when you start an online shop. She helps people uncover what they can sell, how to sell it without a massive social following, and the brilliant ways you can carve out time in the most overwhelming schedules. This conversation is the beginner’s guide for anyone who is ready to start and make money with an online store.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/alisonprince/
Coco has taught me a lot about life in her two short years. By simply existing, she’s transformed who I am and how I want to show up. Even if you aren’t a mother, I promise this episode will hold nuggets of wisdom for you to glean from my blond, curly haired little girl.
So Conley Kate, little Coco Bongo, happiest of birthdays to you. I’ll spare you the singing and instead choose to celebrate by telling you (and the rest of the world) the 10 things you’ve taught me before the age of two.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/cocoistwo/
Seeing someone doing what they were so clearly meant to do with their lives makes me emotional, and Ali Stroker was so clearly meant to be on stage, entertaining, inspiring, and moving everyone who watches her. Ali Stroker believes our limitations can be turned into opportunities, and she continues to build a career on stage and on screen in face of those perceived limitations.
This will be a conversation about being the “first” at something, finding your identity, harnessing limitations and turning them into opportunities, and pivotal learning moments throughout her career as a woman with a disability in the entertainment industry.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/alistroker/
Marketing isn’t just having a great offer — It’s the ability to POSITION your offer in a way that makes it not only irresistible to the right clients and customers, those people who without-a-doubt NEED what you’re selling, but also sells the value of what you’ve created in a way that clearly communicates its benefit and positions it correctly so people know if it was created with them in mind.
So let’s get into some marketing practices to portray the BEST messaging that not only supports your audience and encourages them to eventually click purchase with you, but that also positions your offers in a way that’s confident, clear, and cuts through all the noise.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/marketingwords/
Valuing your products and services can feel like an abstract process. However, there are some key components of pricing and valuation that will shift the way you look at your offers -- whether they’re product or service-based -- and help you effectively put a value on your work that supports your overall brand strategy.
I am thrilled to share the mic with Sari De to dig into pricing advice that you can put into practice today. As a coach, Sari has worked with big name Fortune 100 companies, global ad agencies, even Google, to help women navigate the system and get paid what they’re worth.
Let’s talk about all things pricing -- how price plays into your branding, why you need to stop downplaying your offers, and how to influence how others perceive your value.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/saride/
If you’ve got a million ideas from your brainstorm sessions or a handful of opportunities showing up in your world, it can be downright confusing, and you may be tempted to just say “yes” to everything. You know, to see what works. That whole “spaghetti on the wall” idea throwing it to see what sticks.
But before you jump into a new endeavor just because it seems shiny and exciting and lights up one of your passion lightbulbs, I want to walk you through the process I take to really pause, contemplate, and make an informed decision when it comes to new business ventures and partnerships.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/endeavor/
Passive income is one of those things I could talk about for days on end because becoming a mom really reminded me why I decided to build my own business as an entrepreneur. I simply do not want to be on someone else’s clock, in someone else’s office, trading what could be precious family time for a predetermined amount of income. Creating passive income streams was the first real eye opener that showed me I don’t have to trade time for money.
Abby Harriman is a long-time student of mine, and she’s ready to create passive income streams that allow her to scale without losing time with her family. In this coaching session, I’m tackling her questions on value ladders, low priced offers, strategies for automation and outsourcing, and low budget ways to get the help you need in your business when you’re just getting started.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/abbyharriman/
So you want to start a podcast... Or you've already started one and you're ready to kick it up a notch and watch that download number creep steadily upwards. Regardless of what phase of the podcasting process you're in, this download of our growth strategies is meant to get you thinking about the free and organic ways to increase your reach and get your show into the ears of more listeners.
Kylie joined the Goal Digger Podcast team in 2018 and together we've experimented with strategies and methods to grow the show, leading to a massive milestone of 40 million downloads earlier this year. We're excited to share the results of those experiments with you. With these tips, we hope to help you find your own secret sauce that allows your show to keep growing and going.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/growyourpodcast/
We’ve all heard of an IQ test -- the evaluation of our intelligence quotient. But what about EQ? We can learn a lot from evaluating our emotional intelligence. My whole team recently started working with the incredible Tieko Nejon, an expert in the emotional intelligence space.
Part of her work with our team was administering an Emotional Intelligence assessment with a series of questions that return a score, or EQ. The full report is a bulky document with a breakdown of all the different ways to understand your own personal emotional intelligence, and ways to strengthen those skills. In this episode with Tieko, she’s actually going to dig into MY EQ report and really put me in a vulnerable place. My goal for you is to hear how to analyze your own emotional intelligence, through putting myself in the scary spotlight.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/eq/
Let’s talk websites. There’s more to a great website than aesthetics. Bottom line, the user friendliness and user experience of your website is what will lead to conversions for your prospects.
If your website doesn’t make that initial impact or lacks clear messaging, if people can’t figure out how to work with or buy from you, or if there’s just too much going on, that’s potential for major lost sales and that’s exactly what I want for you to avoid. Let’s talk about what your website REALLY needs in order to take visitors from semi-interested skimmers to full-blown, obsessed and paying clients (or customers).
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/websitesales/
The opportunity to monetize your platforms and work with your dream brands can be a game-changing career shift. When Mattie James reached out to share what she’s been working on as an influencer educator, I jumped at the chance to host this conversation.
Mattie James started her lifestyle blog as a passion project in 2010 and she’s since grown it into a multiple six-figure business, partnering with brands to create sponsored content that still feels on-brand and authentic. With all of that success, Mattie now teaches other people how to create profitable influencer businesses and pitch brands with confidence.
Mattie is tuned into all the trends and nuances of the influencer industry, and she’s on Goal Digger to serve up a master class in building a solid influencer business, from pitching to pricing and more.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/mattiejames/
It doesn’t matter what kind of business you’re operating, it doesn’t matter if you’re a solopreneur or have a team of 20, it doesn’t matter what kind of social media presence you have… The true power to harness your audience lies in email lists. Your email list offers you these opportunities for sweet and direct conversations with the people who are most interested in your brand and what you have to offer. And I don’t care if you have 100 subscribers or 10,000, those people opted into YOUR list for a reason, and they’re who you want to nurture and serve and pay attention to the MOST earnestly.
We’re going to talk about the one of the most integral parts of email marketing, which is getting your emails read! I am going to equip you with the tools to make sure every time someone hears that “you’ve got mail” voice in their head and sees an email from ya land in their inbox, they are stoked to open it up and read it.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/openemail/
It’s been over a year since the man of my dreams, my baby daddy, my husband Drew Kutcher stepped up to the mic for an episode of The Goal Digger Podcast. Time is flying! I invited him back on the show for a deep dive discussion about navigating business as it intertwines with our marriage. After almost a decade of being Mr. and Mrs. we’ve navigated through many different seasons of professional and personal life together, so we are going back in time to the earliest days of entrepreneurship to reflect on what we’ve learned.
This episode is for you if you’re curious about how to talk to your partner about your big business dreams, or if you’re considering going into business with your significant other. Drew reveals how he actually felt when I told him I was leaving my stable corporate job, his advice for starting a business that’s separate from your relationship, and what it’s like to be a partner to a dreamer.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/marriagebiz/
No matter what kind of business you have, or want to have, one of the best strategies to figure out what your customers want from you is to ask. There’s an art to this process, and an artist I love to watch in action is Bethany McDaniel.
Now you may have heard Bethany’s name on the podcast before if you’ve been around here for a while. She was a guest back on New Year’s Day 2018. And her business has expanded like crazy since then -- Thanks to her continual focus on listening to what her customers want. In the 2020 environment where people are shopping for needs over wants, I’m so excited to hear from Bethany about how the feedback loop is different, and how she’s still showing up in ways both new and devoted customers want.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/bethany2020/
Why aren’t email lists talked about like they’re the sexiest marketing strategy ever? Let me tell ya, email lists *are* sexy. My list drives insane profits for my business and without it, I wouldn’t be reaching and impacting the people I’m lucky enough to speak to via their inboxes each week.
In this episode of the Goal Digger Podcast, Kylie is asking me alllll about email lists in a new way. We’ll dig into why your newsletter form is failing you, how to start from zero subscribers, what do you do if you have a dormant list, and the email marketing strategies that actually worked in 2020… Because we all know this year looked way different than any year that came before it.
Ready for another session on email lists?
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/weloveemail/
How often do you go back to your roots, where it all started? I did this the other day with the Goal Digger Podcast, rewinding all the way back to episode number two and my first ever guest on the show, Jen Olmstead. I wanted to invite her back on the podcast for another go-around, because so much has changed since that episode on November 18, 2016.
Jen Olmstead knows websites, and she’s one half of the Tonic Site Shop duo that has been helping Jenna Kutcher websites look fab since my very first site design. Jen knows how to present your brand in a way that stands out from the masses and attracts your ideal customers, even without a fully custom web design. We’re talking about what she knows best -- website design. She shares why “looking the part” doesn’t have to mean a totally custom design, the crucial components of any business site, and the key clues that your site might be ready for a little refresh.
Psst… Looking for the discount code mentioned in the episode? Visit Tonic Site Shop and use code: JENNASENTME for 15% off your order!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/newwebsite/
This episode is not meant to give you all the answers. It’s not meant to sort life out after the tornado that swept through in the form of 2020. It is, however, going to give you some ideas to take the next two months and some changes to find balance and peace again and to focus on what you CAN control, if you feel you’ve lost control of this year.
So whether you’re ready for a reset but don’t want to wait for New Years Day, or you just want to focus on one small habit that might lift you up out of the shadows as we wrap up the year… I hope these 10 ideas for ways to end 2020 seeing the silver linings, like my mom taught me to. I hope they fill you up and remind you that, no matter what’s happening around you, you still carry the power to choose how you respond and how you carry yourself forward and out of the depths of hard times. I fully believe in you and know you can end this year better than it started… Here are some ideas on how.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/2020tips/
How old were you when you learned that your menstrual cycle had phases? And those phases, when tracked and studied on a personal level, can unlock some pretty mind blowing productivity and wellness changes? Were you *today* years old? Yeah, I spent most of my menstruating life not knowing anything in-depth about my cycle.
We’ve had a period coach educator on the show before and it’s clear — you’re a big fan of learning about your body and understanding your cycle in a way to help you do more and do better in business. If you are someone who menstruates, Berrion Berry is about to become your new BFF. She’s the creator of the The Flo Academy, educating people on holistic menstrual health. She helps her clients understand and harness the power of their cycle to increase energy, enhance their mood, and alleviate PMS naturally. If THAT sounds like something you could get on board with, then it’s time for you to meet Berrion Berry.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/berrion/
That big goal or dream you have? It’s actually the very thing that holds us back more often than not! Let’s focus more on the small, daily steps and actions to get you there because that is what will change your life. The only way to actually achieve your goals is to build systems that propel you toward them every single day.
In this episode, we’ll talk about how to build these systems so that you can achieve ANY lofty goal you might have on your heart, whether it’s for work, your family, your finances, or something personal. And more than that, we’ll talk about how to create habits that reinforce your system, so achieving a goal isn’t just a one-time thing, but a life-changing thing that sticks around and makes you better long-term, not just on the day you get to check off your goal.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/goalset/
Episode 400. FOUR HUNDRED. How is that number possible? The Goal Digger Podcast launched as a labor of love mixed with lots of hard work, topped off with the magic and kindness of each and every guest who volunteered their time to be part of my big podcasting dream.
I’m going back to episode one because I think it’ll be not only fun to look back on how this whole show started, but I’m also excited to share how my view of some of the biggest topics I teach on have shifted since I launched as a 28-year old entrepreneur, a few years into her online business, with bright eyes on the future. My views and teachings on topics like legacy, social media, privacy, authenticity and more have evolved in the last four years, and I want to share that all with you in this episode. So, ready to hop in a time machine to November 18, 2016?
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/400/
Does it get any better than talking social media, email list building, AND a little strategy?! This is basically like Christmas morning for me! In this episode, we’re delving into how they all go hand in hand and how to strategically use your social platforms to grow that email list.
But first things first, why does this even matter? Why *should* we use social media to grow the list? After all, isn’t social media its own separate beast meant for engaging and beating the algorithm and connecting with your ideal audience and booking your dream customers and clients? Well, yes, but it’s also completely owned and controlled by other people. It’s not your domain, you don’t own your followers, it’s not your platform, so ultimately, you’re left with almost zero control. Hit play for my social media secrets that will help you grow your email list.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/growsocial/
Is it possible to prepare for the unknown as a business owner? What about the unknowns of becoming a mom and preparing your business for maternity leave?
I am so excited for you to meet another one of my team members, Audrey Skelton, who is expecting her first little one at the end of 2020. We’re chatting through what it’s like to prepare for time away from work when you’re self-employed. Audrey has a healthy roster of clients, so I’m so excited to hear how she’s planning her maternity leave in a way that serves those clients while giving her the precious time she so deserves with her future little babe.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/audreyskelton/
Welcome to the Goal Digger Podcast! In this space, everyone is invited to pull up a seat at my table where we get into real, refreshing, and eye-opening conversations about business and life and all the beautiful, messy lessons that come with it.
I’m Jenna Kutcher and I’m obsessed with all things business, marketing, numbers, and helping you navigate through both the messy and the magical seasons of this thing called life. I teach you the tried and true secrets to building a career you adore alongside brilliant women from all corners of the business world.
Grab a cup of coffee (or a spicy margarita!) and join me on Mondays and Wednesday as we chase down our boldest dreams, together. This the Goal Digger Podcast.
When we were talking about different ideas for the Goal Digger Podcast, one of the topics that came up was what this year has done to our stamina as business owners. So many people are coming close to throwing in the towel. And I get it, we were all tested in new and challenging ways this year.
Maybe your marketing budget was slashed. Maybe you didn’t have one to begin with. Maybe what you were doing in the past isn’t hitting the mark anymore and you don’t know where to turn. This episode is all about free marketing strategies that you can start employing today. Let this conversation on the Goal Digger Podcast spark new (and free) ideas to get your business, content, and message out into the world once again.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/freemarketing
When Bella Lam made the switch to eating vegan and gluten-free, she was instantly faced with the major lack of offerings in the market for her dietary needs. A chocolate chip cookie that fit her needs was like a unicorn. So Bella thought, why not me? Why can’t I create something that’s clearly missing from the market? That’s the short version of the Coconut Whisk origin story, but I’ll let Bella tell you the whole thing.
Bella created Coconut Whisk, building the company alongside her personal brand. She was a student and a CEO, all at once, which came with its own set of learning curves and challenges, but she’s on the podcast to share her story of filling a need in the market, building a strong personal brand, and her advice for building community and connection with your customers.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/bella/
When everything on the outside feels OUT of control, I do my best to return to this: What can I control? What do I have power over? What can I ACTUALLY change? What habits, routines, or thoughts can I shift so that I don’t stay feeling stuck?
So while financials are a big, top-of-mind topic these days, let’s talk about financial habits that successful women possess. Because even though things may feel shaky and unpredictable in the economic climate, you DO have control over how you show up in your life and in this world. You have power over your approach to money, how you handle it, and your belief systems around it.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/moneyhabits/
I actually emailed her way back in 2011, when I was just starting my photography business. She graciously answered every question I sent as a complete stranger, thousands of miles away. Over the last decade we’ve been quiet cheerleaders for one another, but I will never, ever forget the way she showed up for me when I dropped into her inbox, a mere admirer of her photography.
She’s a mother of five children, an author, a speaker, a retired photographer, and so much more. I want to get deep with Anjuli today, because she is so skilled at helping people unpack their vulnerabilities and understand the deeper places in their hearts. In this conversation we’ll chat about book writing and self-car and honoring her own time and space as a mother. I can’t wait for you to meet this woman.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/anjuli/
Some business experts actually believe that the number 1 mistake new business owners make is NOT niching down enough, and therefore speaking to a massive, unspecific crowd rather than a highly fixed group of people who would BEST benefit from their product or service.
But I get it! When you’re starting out especially, you want to get as many clients or customers as possible. It feels scary to try and focus on a smaller group of people! Why would you want to exclude anyone? After all, customers equal profits which equals business health, right? Well, not exactly.
We’re going to explore this notion of digging into a niche and I believe this can set you apart and move you forward more than SO many other top business practices. If you’re not sure if you need to drive down into a niche, or aren’t certain how to find the right niche, or just want to inspect your biz a bit to be sure your niche is the right target for YOUR goals and trajectory, this is your episode.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/narrow/
Who here started a lemonade stand as their first endeavor into the business world? I did. My brother and I dragged a cooler of Kool-aid down to the end of our driveway and I’m pretty sure my mom called the neighbors to drive by so we’d get a few customers. My lemonade business started and ended there… But when this guest started her lemonade stand, it transformed into something much, much bigger.
Mikaila Ulmer is the youngest guest we’ve ever featured on the Goal Digger Podcast. She started her lemonade company at 4-years old. Now she’s the 15-year old CEO of Me & the Bees Lemonade and her special recipe lemonade is sold across the country. If you’ve got kiddos with the entrepreneurial bug, you’ll want them to tune into this episode… But let me tell you, Mikaila’s drive, her business acumen, and her mission to do good while running a profitable company is something we can all learn from, no matter what age.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/mikaila/
These three students decided to take their own plunge by investing in themselves and enrolling in Amy Porterfield’s Digital Course Academy. This program is the gold standard for anyone who wants to create, launch, and scale an online course… And that’s exactly what Danielle, Chrissy, and Nicole have done over the last year. But investing in the program wasn’t a decision that came lightly. Their fear and reservations could’ve prevented them from diving into the water -- could’ve held them back from all of the success they’ve seen since making the understandably fear-filled decision to invest. Is that you? Are you standing on the edge thinking, sure, creating an online course sounds great, but should I, could I really dive in?
That’s actually why Danielle, Chrissy, and Nicole are on the Goal Digger Podcast. They know better than anyone what it’s like to be where you’re standing, debating if this is the right jump. You’ll hear their before, during, and after stories of Digital Course Academy, as well as the reservations they had and how those went out the window as they started the course. I am so thrilled to have them here so you can picture yourself in their successes.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/dcastudents/
If we were to play word association for 2020, I’d bet the very last word that comes to mind is “certainty”. Many of us are watching our peers navigate big changes as we ourselves pivot and adapt. Whether it’s personally or professionally, we’re making decisions that we could’ve never predicted would be on our plates at the start of this year.
Pivoting is the theme of this conversation with my friend Amy Porterfield. She was one of the voices I was listening to when I pivoted into the online course world, and I’m so excited to have her on the show once again to talk about the meaningful and even profitable pivots she’s seen during this season. If you walk away from this episode with only one thing, let it be your permission to pivot. These stories will paint what’s possible.
Join Amy for her free live training at jennaplusamy.com.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/coursepivot/
My very first dive into the deep end of the online course world was the result of a friend’s comment on a social media post. She was signed up for this “discovery” call with a business consultant and told me I should hop on, too. By the end of that call I was pitched a course and I made the investment, and those two choices were the start of my career as course creator.
Kylie is back on the show to ask me all the questions about online courses, what my very first course looked like, what I did to change my strategies from launch one to launch two, and I even challenge her on her own course creation objections… Plus, you have to hear about the email I sent to Amy Porterfield in 2016, back when I was a student, like you, looking for the next step in my business.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/creatingcourses/
You know you’ve got something to teach. But could you really put it into a course? I’m willing to bet the answer is YES. If you can coach one on one, if you can lead a group of people to see results, even if you’re teaching in an informal or unofficial capacity, then you’re equipped to dive into your first course.
Vanessa Hicks is an incredibly talented wedding photographer, she leads a 12-week mastermind group, and now she’s looking at her business in a pandemic world thinking about what’s next. A course is on her mind, and I know she has some questions about adding that to her education offerings. Is it the right next step? How should she approach the daunting task of putting her knowledge into a course? And where will she find her students? Those questions and more, coming up in this coaching session with my friend, Vanessa Hicks.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/vanessahicks/
A funny thing happened when I was growing and gaining some success as an entrepreneur… people began coming to me and asking me how. How did I regularly get clients? How did I curate a social media presence that brought in awesome leads? How did I market myself to actually create consistent income in this unpredictable, heavy service industry? So much of what I was learning about entrepreneurship and marketing wasn’t from my college degree or someone teaching me — it was from DOING it.
What I’m completely certain of is that YOU have something like this inside of you, a certain life experience or even an obsession you’ve been pouring over for months or years, that uniquely qualifies YOU as an expert in that area. That’s what this episode is about — how to uncover that gift and turn it into something teachable for others! Because we all have these experiences and knowledge unique to our own walks of life that we can tap into and package into something we can share with others. You don’t have to be a trained “educator” to do it — you just need to be willing to do a little digging!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/uncover/
Educator, advocate, activist, storyteller, consultant, philanthropist, dog mom… Just a few titles that my friend Jess Weiner can hang her hat on. What Jess does is so important -- She advises and leads massive brands on how to better reflect people and their diverse experiences within their media, marketing, advertising, and workforce.
She is a brilliant branding mind with a special super power of connecting companies with their communities. Jess is also expanding her work to connect with her own community and help people define what a “good life” means to them. I am so thrilled that she’s here on the podcast to dig into consulting, personal branding, marketing and messaging, building community, and more.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/jessweiner/
Where passion and profit intersect… THAT is where you want to build your business. Most entrepreneurs get into doing their own thing for a few main reasons: to pursue independence, impact, or their passions. Often, it’s some combination of all 3 but along the way, it can be easy to lose sight of that initial intention.
That, my friend, is what we want to avoid. This episode is all about digging into those personal WHYs — the core values that motivate you and what you’re deeply interested in pursuing — and how to spin those things into a business model that grows with you, that doesn’t hold you down or stifle you. These are the 3 steps you need to take in order to build a business that sustains and supports your heart, desires, goals, passions and life trajectory.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/bizpassion/
Have you told yourself you’re bad at selling? That it’s scary or slimy? I have. Selling used to be my downfall. And then I learned (with the help of books and my coach and teachers like this guest) that selling requires a mindset shift. And this conversation will help you make that shift and start selling with confidence.
Ivirlei Brookes leads her students through the same transformations that she’s experienced herself, which is what makes her coaching so impactful. Her mindset tools for reframing your approach to selling will help you shed that “slimy seller” feeling and stand in confidence knowing that YOUR offer is what the world needs, even these uncertain times for businesses everywhere.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/ivirlei/
Have you ever had that fleeting thought pop into your mind about starting your OWN podcast? If you’re a fan of podcasts of any kind then you’ve probably considered it at least once or twice. And I fully think it’s a totally amazing, valid, and worthwhile consideration.
Podcasting has been an instrumental part of my business, my brand and my growth. It’s allowed me to create new relationships, interview incredible humans, and dig deeper into topics I’ve wanted to learn about. My podcast allows me to connect with my audience (ahem, YOU) in new and more impactful ways.
This show truly started as an experiment and has blossomed from there into one of the most important and valuable extensions of my business. And in this episode, I want to show you HOW, the 5 ways a podcast can help you to grow YOUR biz.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/podcastbiz/
Are you ready for a YouTube lesson?
Molly Burke launched her YouTube channel with make-up tutorials and fashion content, growing it into the massive platform it is today with over 2 million subscribers. Molly also happens to be blind. I’m so excited for Molly to share her story -- Why did she start her YouTube channel? What did she want to do with the platform when she was starting out? How does she continue her mission while creating video content people can’t help but watch? And what are the behind the scenes secrets to content that does really well on that platform? Hit play!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/mollyburke/
An ending AND a beginning in one -- here’s where our journey wraps up and yours just gets going! Check it: you know how to craft an amazing offer, make a bomb opt-it to support it, and share it with the world. Dang. NOW, we are going to talk about how to serve your brand new, ever-growing list. This lesson covers 6 Types of emails to send your list to learn more about your people, planning out your next 30 days, what it looks like to prioritize serving before selling.
Assignment 5: Log in to your email list platform and get ready to create the first email that you are going to send to your list! Then make a plan for your emails for the next four weeks. And then sneak a little moment to celebrate.
Join the Free Zero-250 Challenge at listbuildchallenge.com
Start your free Flodesk trial and get 50% off for life at jennakutcher.com/flodesk
Welcome to the threshold of going from doing the work… to pushing it out to the world! Don’t worry; I’ll walk you through all the steps so no crucial details are missed. Time to finally put yourself out there and share, share, share! I'm covering 5 tips for sharing your offer in a zero salesy, non-spammy way, the Power of One, where to share your offer and link, the anatomy of a post that converts, and 4 simple steps to effective offer launching.
Assignment 4: You’re going to share your offer with your connections & watch your list grow! Use hashtag #zeroto250 so we can see what you have created and cheer each other on.
Join the Free Zero-250 Challenge and get video tutorials at listbuildchallenge.com
Start your free Flodesk trial and get 50% off for life at jennakutcher.com/flodesk
This process is moving quickly! Within these sacred audio walls, you will learn how to create your sign up form AND craft the perfect confirmation email to deliver the offer that you created yesterday with a pretty bow on top. In this lesson, I am covering three unique and easy ways to collect an email address for your opt-in, those must-include items for your opt-in form, how to design and tailor each sign-up form for every offer, structuring your workflow to lead you smoothly from opt-in to delivery (and beyond!)
Assignment 3: Create a signup form and confirmation email for your newly created offer! You’ll also brainstorm 3 more fresh, unique ideas for other offers you’ll create next.
The templates referenced in this module can all be found inside Flodesk. Login to your account, then simply click on “Create New” > “Jenna Kutcher” > and bam! All the coolest templates await!
Join the Free Zero-250 Challenge and get video tutorials at listbuildchallenge.com
Start your free Flodesk trial and get 50% off for life at jennakutcher.com/flodesk
The second lesson will cover how to pinpoint your perfect, niched offer for your audience -- one intentionally crafted with a clear purpose and obvious value that’ll get people excited to give up their email address to grab it! You'll learn six different things that you can offer, how to get started right now using resources that you already have, what MY three best performing opt-ins are, and that DONE is better than perfect!
Assignment 2: Create your first freebie!
Join the Free Zero-250 Challenge and get video tutorials at listbuildchallenge.com
Start your free Flodesk trial and get 50% off for life at jennakutcher.com/flodesk
Congratulations! In signing up for this challenge, you have left the starting line and taken the first step towards serving your people with consistency, building a connection to your clients without an algorithm getting in the way, and clearing a path to profits for your business. In the first lesson you will learn why email marketing is a NECESSARY piece of an effective business plan, no matter your specific industry.
Assignment 1: Log in to your current email service provider or create a free account with our recommended provider, Flodesk.
Join the Free Zero-250 Challenge and get video tutorials at listbuildchallenge.com
Start your free Flodesk trial and get 50% off for life at jennakutcher.com/flodesk
Why not switch things up a bit? I’m tossing my interviewer hat to Kylie, the manager for the Goal Digger Podcast, and she’s putting me in the hot seat. Getting interviewed always brings out stories I’ve never thought to share, or methods and strategies that I’ve never revealed before.
In this episode, Kylie will take us back in time to my early days, when I was fresh on the full-time entrepreneur scene, still gaining my footing, and riding the learning curves alllll the way to right now. If you want to know how I invested in myself at the beginning, which early days marketing strategies I still use right now, and which of my business fears actually came true… Keep listening.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/myearlydays/
I love coaching sessions on The Goal Digger Podcast because we get into the nitty gritty of topics that are on your mind, and explore questions you might also have about your own business. It’s a chance for me to sit down with someone and teach to exactly where they are at.
These coaching sessions are designed to propel inclusive growth for business women everywhere, from every walk of life. It is a way I am choosing to level the playing field for entrepreneurs. Sahar Twesigye just completed her first ever course launch, and I can’t wait to hear how that process felt for her, and I know she has some questions that will be helpful for you, too.
We discuss launching, scaling, and automating! Plus, we cover how to handle quick success and being in the spotlight. If you’re preparing for your first launch or wanting to fine tune your process for your next launch, this is the episode for you.
This episode is all about course creation and launches, led by Goal Digger Sahar Twesigye! If you want to apply to be coached on the podcast, head to goaldiggerpodcast.com and nominate yourself!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/sahar/
This episode is NOT about ways to sell to your list. We’ve all heard the stats about how every $1 spent on email marketing, about $44 is made in return. We KNOW that email marketing is the way to sell and see big profits, and I have tons of content that covers how to do that well. But one of the keys to success in selling to your email list actually has nothing to do with selling or introducing your offer.
It’s those in-between seasons, when you’re not in a launch or pushing a new offer, that you form strong bonds and lasting relationships with your list by serving them. And yet, so many people forget about their list until they have something to communicate about a new product or offer and there’s some sort of urgency in making a sale.
Let’s get into the 4 main different formats for serving your email list and being a valued resource in their inbox, not just another salesperson. C’mon and jump in with me!
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Each time I make a new hire for my team, I think to myself: “HOW did we survive without this person?” This sentiment is especially true when it comes to Marisa Vittoria, my Integrator. Pre-Marisa, we were all honoring our own workflows, existing in a constant loop of Google Docs and Slack messages, and seeing what we’re capable of now… We were definitely not reaching our fullest potential.
What does an Integrator do and do you need one on your team? And how can you be your own Integrator and establish systems to get your business achieving more? I’m so excited to formally introduce you to Marisa, but admittedly nervous for her to reveal the systems we didn’t have in place before she joined our team. Hey, it’s all in the spirit of helping YOU learn from where we’ve already been.
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As an educator, a big piece of my job isn’t just to get students to sign up for my programs -- that’s only step #1, really -- the next and more important piece is that I want them to take action, digest & implement the materials, and experience big wins and results.
I want to help you not just dive into a program with hopeful intentions, but to complete the materials with purpose and a plan so that you can begin refining and implementing and reaping the reward that comes with investing in your education.
I want to show you the 3 simplest ways to tap into that control and take responsibility for your education, because I’m on a one-woman mission to keep us from never saying, “I don’t have time” ever again, especially when it comes to our goals. Let’s do this!
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Is mindset front-of-mind for you? While you’re working on your business, crafting marketing messaging and dreaming up new ways to serve your clients, are you also working on you? As this guest will tell you, mindset is often the piece of the puzzle that’s holding you back from your greatest potential.
Topsie VandenBosch is an expert in entrepreneurial mindset, helping women shed toxic thought patterns, negative thoughts and beliefs that prevent them from showing up, and making bank in their businesses. Her passion and skill for mindset work comes from a foundation in mental health therapy.
In this interview, Topsie will help you identify the excuses you keep telling yourself and reveal how they’re holding you back, explore why anxiety might be a gift for an entrepreneur, and how to recognize and navigate self-sabotage. Here she is, Topsie VandenBosch.
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When I was just starting out, I blogged Monday – Friday for YEARS… And while it’s admirable or even shocking, looking back those blogs weren’t really doing much for me. In fact, they were sucking up my time and not getting me anywhere closer to my goals. I’d share a new blog post once on Facebook, and then move on to creating the next. It wasn’t until I started creating content with intention and a plan that I started to see REAL results.
The solution isn’t creating more and more and more. It’s not spending the majority of your time willing your creative juices to crank out just a few more sentences that hopefully *fingers crossed* make it in front of a potential client… The solution is tied to a simple purpose behind each piece of content you push out.
Results don’t just come from a little call-to-action at the end of your blog post. They come from creating with intention, certainty, and confidence, and you can do that when you have a plan. This episode shows you how.
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From cookbooks to TV, magazines and more, Candice Kumai is a well-known name in wellness. In fact, she’s known as the Golden Girl of Wellness. She beautifully weaves her advice for healthful living into stories about her life and heritage, all with a mission to inspire a new generation of wellness lovers and creative artists.
I have so many questions for Candice. What has the journey been like for her? What messy middle moments taught her the most? And what has she learned through exploring her culture and lineage that played a role in finding her purpose? Plus, Candice shares the thousands of years old art of Kintsugi, and it just may make you rethink the broken pieces of your story. Press play.
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I believe that blogging isn’t just important for your business to run to its fullest potential… it’s necessary. But the MAIN issue I see entrepreneurs facing is just knowing what to write about. Writer's block is real and there’s only so much to cover in your area of expertise, right? Nope!
I want to share with you the things that you ACTUALLY need to be blogging about. Yes, some of this will fall within your business niche, but not always. This system has allowed me to blog 4 to 5 days a week for the 9 years I’ve been running a business and never run out of topics to write about. Plus, it allows you to create the right content that your audience wants and needs from you, so that they keep coming to you as the trusted expert in your arena. That’s something worth blogging about… Let’s jump in!
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Myisha T. Hill wears a lot of titles -- single mom, a speaker, an activist for Mental Health, an author… That list continues on, and yet she’s found a way to do those things well, and even thrive in each area.
You might quickly think, wow, she’s got balance figured out, but that’s not what she teaches. Myisha is a life synergist, and through her work she debunks the myth of work/life balance, leading her students to find SYNERGY instead. If burn out, overwhelm, and confusion seems to narrate your life or business, this interview with Myisha will explore why you might be feeling that way, and how you can navigate out of it.
Myisha is also a guide for those navigating their anti-racism journey, and she shares actionable strategies for starting or continuing this important work. Press play and be sure to find Myisha at checkyourprivilege.co.
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Join me as I share a lot of how I’ve been processing, digging in, learning, unlearning, and doing the necessary work against racism over the past few weeks. I am opening up to share my honest questions, thoughts, fears, and future plans during this time.
In the early days of my brand launching was more of a battle than a sweet cakewalk. Nowadays, we’ve got launching down to a T. We don’t have all the answers -- OH, we are still learning so much every single week and through every single launch. But truthfully it comes down to a lot of little things, and ONE major thing that makes the key difference.
I want to talk today about the pre-launch. I believe pre-launch, the period of time before you make the actual offer available or open the cart, is the make or break for a launch and the goal you want to hit. This is my exact framework for pre-launch… What I do in the days and weeks leading up to launch to make THAT time way more manageable, light, and rewarding.
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Arlan Hamilton is a champion for underestimated voices. With her company Backstage Capital, she has invested over $10 million in over 130 companies with underrepresented founders; those who identify as women, People of Color, or LGBTQ. Arlan herself identifies as all three, and she was sleeping on an airport floor when she knew she had to do something about the fact that no one in Venture Capital looked like her.
In this interview, Arlan digs into the catalyst moments that lead her to the world of Venture Capital, why she doesn’t believe in Imposter Syndrome, and what makes a strong pitch when it comes to raising capital for your company.
Press play right now and don’t forget to pick up Arlan’s new book, “It’s About Damn Time” at your local bookstore.
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Please hit play for a personal and timely update from Jenna. As we move forward with our business content, please expect me to infuse content that is candid, sharing some of the things I am experiencing and learning in this time. This will be me removing the leader hat and leaning into being the student. I only ask that you stick around and learn with me, if you’re ready. Stay tuned as we adjust in forward motion. Now, onto the show. When it comes to marketing, so many business owners are getting it wrong. They are so focused on social media and when social media is your ONLY marketing strategy, you’re building your business on borrowed land. You don’t own the followers, you can’t control the platform, you’re not in control of the changes, shifts, or the experience people are offered.
Business owners should have two main priorities -- that’s it -- two. You should be starting or growing your email list and the sole focus of your social media is to be the handshake, the connection creator, that invites people off of the platforms and on to said list.
Let's focus on your email list. The goal of my social media channels is to guide people to my email list so that I can serve them well in their inbox and eventually invite them to join a paid program or take advantage of an offer. That’s it. Digital marketing simplified, so let’s dive into all things starting your email list.
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I said that I would be amplifying the voices. Here are the women who I have already featured on the podcast who are experts in their fields. Please re-engage with them and their content.
Featured in this episode are past guests Alex LaRosa, Tieko Nejon, Arielle Estoria, Brandice Daniel, and Danielle Leslie. listen to their full episodes at jennakutcherblog.com/amplified.
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So I got a Peloton bike late last year, and I have to be totally candid here, I wasn’t sure if I’d fully buy into it. I knew I wanted a new way to move and care for my body so I followed the rave reviews of some friends and got this machine delivered to my house and vowed to just give it a shot.
Now let me be totally candid again — It’s not necessarily the bike that keeps me coming back every day. It’s this community of people cheering me on and sending virtual high fives, and maybe most of all, it’s the instructors. Ally Love is one of my favorites. Attending one of her classes is this spiritual experience, like I hop off that seat ready to take on ALL the things with positivity and light.
Ally is a master at building community and leading people to improve their lives not only through moving their bodies, but changing perspectives and pushing limits. In this episode, we discuss how she chooses positivity, why she believes women can have it all (if they know what ‘all’ means for them), and what the true meaning of balance is. Press play!
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I’m sharing the 11 simple ways to start thinking like an entrepreneur -- because if I know one thing, it’s that entrepreneurs are often born of a need that only their individual gifts, personality, and experiences can fill.
No one is BORN an entrepreneur -- you become one over time and grow into that role like your big sister’s old hand me down shoes you used to wear. It starts out weird and uncomfortable, and then with time and experience, it becomes a natural way of being. It’s not an overnight thing, and it doesn’t happen by just creating an LLC or purchasing a domain.
So even if your idea isn’t fully fleshed out or you’re not totally sure if you could handle running your own business, let’s walk through 11 easy ways to start thinking, believing and acting like an entrepreneur.
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Oh, how I have waited with anticipation for the moment you’d get to meet and experience this woman in full force. Brooklyn Wagner is high at the top of my list of both funniest and wisest people I know, not to mention she has a massive gift of copywriting that makes emails feel like a warm hug from a BFF.
I’ve seen such a transformation in her since she started two years ago, and I think hers is a story you’ll hear yourself in, in one way or another.
Press play to hear what she’s learned by doing scary things, how she tackled the inner work that lead to her greatest transformations, and how she gives herself a pep talk with the help of Shania Twain and Dolly Parton. Yeah, this one is gonna be good.
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I started to see a trend recently. More and more people are starting podcasts during their social isolation time, and it surprised me at first...But then it all made sense.
Practically the entire world is at home right now, and while lives are still busy and we still have responsibilities, it’s opened up this opportunity for some to have the time to dream again. And we’ve all got stories to share (maybe now more than ever) so a podcast? Well, it’s the perfect medium to get them out into the world.
So if you’re one of those people who’s had this inspiration and pull to start your own podcast, this episode is created for you today, my friend. I am sharing the top 3 things I recommend doing if you want to start your own podcast, and they might surprise you!
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One of my favorite shows of all time has to be Laguna Beach and I still watch all of the spinoffs that continue to grace our television screens to this day. So when the name Lo Bosworth rolled through my inbox I did a double take. THE Lo Bosworth wants to come on MY show, when I’ve been watching hers for years?
It’s so fun to see how Lo Bosworth leveraged that platform and created something of her own. But it wasn’t a straight line from a TV career to running her women’s wellness company. Her career is rich with learning curves and pivots, and honestly, I’m not sure you’ve heard this part of Lo’s storyline before. She’s the reality star we adored, now innovating for women’s wellness in ways you’re going to LOVE.
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My business coach gave me a piece of advice that has forever changed how my business functions. I actually used to manage a team of 20 without any sort of system or task list. My days used to feel frantic and frazzled… But now, I’m focused and freed up, and it was all thanks to implementing his advice.
In this episode, I share how we use SOPs in my business, and more importantly, WHY they’re so important and HOW you can begin to create them for yourself, too.
Projects and processes feeling nebulous and hard to nail down? Let me tell you about our favorite tool for streamlining our business operations, Monday.com. Press play.
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Have you heard of tapping? It’s a technique that mixes meditation and psychology and acupressure to manage everything from stress and anxiety to limiting beliefs and more. Maybe it sounds woo-woo on the surface to you right now, but the research behind tapping is enough to make even my analytical mind curious. And maybe you’re wondering too, could tapping be for me?
Jessica Ortner is here to teach us the world of tapping, the science behind it all, the massive benefits of the technique, and even lead us through a 5 minute exercise on air. I’m so excited to try this out with you.
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It can feel awkward and narcissistic and exhausting to try and show up on Instagram in the middle of a crisis and it can leave us second guessing every post… You might’ve found yourself wondering these same things over the past month or so: am I being insensitive? Am I invoking fear or panic? Am I an expert in this subject? Am I adding something truly helpful to the noise of social media right now?
Just because the world is paused around us doesn’t mean we don’t yearn for the same connection, joy, interactions, and realness that “normal” life brings about. In fact, it’s my belief that we need to share these little intricate normalcies NOW more than ever.
If you’ve been finding yourself tiptoeing around social media these days, not sure where to start or what to say, and how to say it, this episode’s for you. Let’s chat about the 5 ways you can show up well for your people in this season.
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If you want to talk about putting in the work to make your dreams happen, you have to talk to my friend, Jamie Kern Lima. You might be wearing one of her products from IT Cosmetics right now… But before the billion dollar brand was even a thing, she was a TV news anchor struggling with sensitive skin who could never find a product that worked for her.
She created a cosmetics brand that would go on to be more than just products, but an inspired community of millions of women who share their stories of overcoming their struggles with confidence and self-worth.
Jamie is a powerhouse business woman, an inspiring speaker, and warm spirit who is on the Goal Digger Podcast to talk all about how she built her brand from the ground up. I can’t wait for you to hear the scrappy moves she pulled in her early days, all the way to the biggest lesson she learned when her vision was challenged.
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Dean Graziosi is my business coach, and he and I are very different. We approach almost all aspects of business and life differently, but sitting down with people who aren’t like you is exactly how you grow. We have this friendly banter as an odd couple in business, and I love learning from him.
I’ve shared conversations with Dean before on the Goal Digger Podcast, but I hope you don’t mind me opening up my little vault of content to share with you a conversation we recorded together with a vision of launching our own podcast together. The files have been hanging out, waiting for a plan, and I thought now was a perfect time to let you listen in on a different chat with my coach.
We broach the often controversial topic of money and happiness, and Dean shares his views on how the two are connected. I talk about my transition from corporate life to entrepreneurship, and why you might not ever get the permission you’re seeking to make a big jump in your life.
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With social media, there’s one constant we can count on -- Change. Doesn’t it seem that just as we’ve got it all figured out, the powers-at-be switch it up again?
But never fear because my team and I get to work breaking down new strategies to share with you, so you can get on top of the changes faster. The most recent change we’ve been navigating? Pinterest.
A few months ago we received embargoed information from Pinterest in partnership with Tailwind that stated the way the algorithm prioritized and distributed content was changing. We’ve been in contact with them behind-the-scenes, working through the changes, and have been testing strategies over the last several months to be able to share them with you!
The good news? We have seen incredible growth in our stats (like, numbers in the millions). So what does it mean for YOU and what key things can you incorporate into your Pinterest strategy for the updated algorithm? Press play to find out.
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Have you ever talked yourself out of something even though you really *really* wanted to do it? When I’ve had this inner back and forth of should I, shouldn’t I, it’s because I know deep down what I WANT to do, but I’ve heard other voices in my head telling me why I shouldn’t or why I’m not qualified or why I’ll fail…
We ALL have these voices that come at us in the form of external messaging and then internal reminders, again and again and again. But we can learn to recognize our limiting beliefs, and decide to move past them in a healthy way so we can fulfill the great things we’re meant to do in this world.
It is CHALLENGING work but also the most rewarding work. I want to walk you through 5 of the most common limiting beliefs that women encounter and how to move past them.
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I cried on our team call last week. You know the season we’re in is leaving no one unaffected by financial challenges or health worries or our sense of security and normalcy being shaken. I’m overwhelmed and exhausted. And I know I’m not unique in my experience. With layoffs and furloughs and business dropping out from under us -- Financial insecurity is impacting so many.
So what can we do about it? How can we manage the fear, make the best decisions, and even just TALK about what we’re facing so our money isn’t a thing of anxiety, but a tool that gives us stability in uncertain times?
The expert for this conversation is Dominique Broadway, millennial money expert and founder of Finances Demystified. Her mission is to help you take action with your finances, so you can begin to live the life you desire. This episode is about taking action with your finances, whatever state they’re in right now, to find confidence moving forward.
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No regrets… But hindsight is usually 20-20.
It’s funny looking back at life and realizing just how many things we could’ve done better, streamlined sooner or simply made smarter decisions about. I’m not an advocate of living with any regrets, but I do think looking at our past is a valuable way to see just how far we’ve come and what we can do better going forward.
This is about pinpointing the things I’ve learned to share with you and *hopefully* save you from potential regrets or heartache or frustration. Curious about the choices I wish I’d made sooner? Press play.
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Question: How can you draw a straight line from yourself to the cash? Answer: It’s as simple as ONE product. You only need one product, and one strategy to turn a profit. And that’s how Danielle Leslie built her business.
Now she teaches her students a system for creating and launching an online course that proves complexity isn’t necessary. It’s about leaning into the systems that WORK.
This stuff is my JAM and I’m excited to nerd out with another course creator right now. Honestly, her approach to course creation and launching is so different from mine, that if the concept hasn’t landed for you before, and you still feel unsure about the course world, I promise this interview will make you think differently.
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Pssst… We planned a surprise for Jenna and you get to hear it play out on this episode of the Goal Digger Podcast!
Hey friends, it’s Kylie, the manager and producer of the show. When Jenna told me she wanted to do a new Ask Jenna Anything episode this month and we realized it would land on her birthday, I couldn’t waste the opportunity to surprise her.
You’ll hear from some familiar names and voices of Team JK in this episode… But you’ll also hear a few surprises, too. Jenna had no idea what she was sitting down to record. I’ve gave her strict instructions -- No listening to the questions before hitting record (so no preparation!), she must listen and answer in order, and she must keep the track rolling the whole time so we could hear her reactions.
I am so excited for you to hear this candid, off-the-cuff version of Jenna as she answers questions about her personal life, business, what makes her laugh and more.
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I watched everyone’s jaw drop to the floor when I told my team what this woman has accomplished.
At 15-years old Keiana Cave was researching the BP oil spill and inventing new ways of detecting toxins in seawater after spills. Before she was barely 20 she’d received millions in funding to continue her scientific research. Now at 21, she’s inventing a non-hormonal birth control pill.
She is a scientist and a CEO, she’s a woman innovating for women, and she encourages girls to pursue careers in science, technology, engineering, and math, too. Keiana is a brilliant mind and beautiful soul, and I’m so excited that she’s on the Goal Digger Podcast to share her story with you.
We talk about life and business as a woman in science. We talk about birth control and our cycles. We talk about all the things and it’s waiting for you.
Don’t wait. Press play.
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Last week, the US Government passed an unprecedented $2 trillion dollar stimulus bill in response to the economic impact of COVID-19. That’s a lot of zeros, and with 883-pages in the bill, there’s a lot of info to digest. I’m not sure we’ve ever done this, but we released this episode less than 24 hours after we recorded it, because we know how important this information will be for you and your small business.
Casey Graham is the Co-Founder and CEO of Gravy, the leading failed payment recovery and customer retention solution for companies with recurring revenue. But more than that, Casey is a champion for entrepreneurs, and when the stimulus package passed, he was quick to dive into what it meant for small businesses with CPA and advisory experts, so he could break it down and translate the language for us on the podcast today.
Casey will answer what a stimulus package is, what it means for small businesses, who qualifies, what you need to do to claim it, and all of the important nitty-gritty details broken down into one episode, because I know you’re not using your quarantine time to read all 883-pages of that bill.
Straight to the facts. Let’s talk about the $2 trillion dollar stimulus package and what it means for YOU.
DISCLAIMER: We are not accountants, lawyers, or government officials and information is subject to change. We are two small business owners and supporters sharing what we have learned through our own research.
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Are you curious about the inner workings of a non-profit? Have you thought maybe a non-profit could be your calling? Are you entrepreneurial minded and want to impact the world with the business you build? This episode is for you.
Hannah Skvarla started The Little Market alongside Lauren Conrad because they wanted to find a meaningful way to give back. Their goal was to create a sustainable way to help women around the world break the cycle of poverty and create a better future for themselves and their families.
The shop is stunning but the mission behind it makes each item even more beautiful. I am so excited for Hannah to share what the early days of The Little Market looked like, how she and Lauren partnered and leveraged each other’s gifts to build the organization, and her advice for getting started on your own non-profit to celebrate and support a cause close to your heart.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/thelittlemarket/
This season we’ve suddenly been thrown into is heavy. It’s brought a lot of uncertainty and devastation and things are shifting rapidly. Businesses have bolted doors, schools have been canceled for the remainder of the year, and people who make a living off of hourly work are wondering when’s the next time they'll be able to meet with clients, offer their services and make a living again.
It’s absolute turmoil and completely heartbreaking, from the chaos and panic of a quickly spreading and deadly illness to the impact this disease has already had on business owners and families everywhere. And it’s equally frightening that no one saw it coming and no one knows when things will take an upswing.
So while I hate the circumstance, I can tell you that in this season of waiting, time is the resource that can help you pivot, grow and expand the most. My hope is that you take this time and space to breathe again, dream again, and put steps into motion to keep this thing running WELL after we’ve made it through this challenging season.
So let’s get into the tangible steps to take right now to keep your business flourishing now and next week and next year and beyond.
Snag your free Small Business Survival Guide here: https://jennakutcher.com/smallbizsurvival
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Ready to START and SUCCEED but don’t know where to begin? This is for you.
Nothing feels more intimidating than starting. Judging by the amount of DMs and comments I see about how I got started in my business, I feel like you might agree that starting can be the hardest part.
My friend Natalis Ellis is co-founder of BossBabe, a community for unapologetically ambitious women. Sounds like my kind of community, right? It has since grown into a massive resource with over 15 million members learning how to start, grow, and scale their businesses.
Natalie also knows that starting can be the hardest part, and that’s why the babes behind BossBabe created a framework around it. Our goal for this episode is to demystify the how of starting your business, what you can do to move from side hustle to full time, and why being resourceful is more important than having resources.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/bossbabe/
Affiliate marketing is one of THE best ways to start generating passive income and getting paid to share the things you already adore AND that you likely already share with your people because of said adoration.
Anyone with a following can pursue it to make more money -- without creating, packaging, shipping, or building a darn thing... Other than content.
It’s not about having thousands, tens of thousands, or a million-plus followers. It’s not about having any air of celebrity or a household name. It’s not even about whether you consider yourself an “influencer” or not. The KEY is that if you want to successfully affiliate with a brand and see success doing it, there NEEDS to be passion and authenticity behind who you choose to represent and partner with. This episode covers it all.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/affiliate2020/
I love speaking with and for women on this podcast. But when I saw this man’s name land in my inbox, I knew it was the perfect opportunity to offer a different perspective on the show. This is a great discussion to hear together with your partner.
Dave Hollis is COO of The Hollis Co. He’s also husband to one of my friends who you may know very well, Rachel Hollis. And in this episode we discuss what it’s like being the husband of that very successful woman. I ask him about gender roles, about imposter syndrome, and the lies men continue to believe about how a real man acts or feels. I can’t wait for you to hear this conversation.
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Are you still in the bustle of trading your precious hours for money? Wait, wait, did you know your TIME is worth something? Maybe you’re like, “nah, that’s not me. I’m not an hourly employee, and I don’t charge an hourly fee for my services. I don’t trade time for money.”
No matter what you do, life is a game of time and money, right? That was the name of my game for the first 5 years of my business. I only got paid when I showed up. The only way I could scale my business was through working more, that was it. There was nothing scaleable about it, there wasn’t a secret recipe to make money while I slept. I was in the business of trading time for money.
I realized a couple years ago how very fleeting and special time is. I can always create more services, products, and offers, but time? I can’t get that back, ever, so it’s become my absolute number one priority to protect it. Anyone, no matter what line of business you’re in or what your work style is, you have the ability to make small shifts to begin transitioning away from trading your time for money.
Let’s really get into the tactical steps you can be taking to gradually move away from this time for money standard.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/timemoney/
What’s really holding you back from scaling your business? Do you ever feel like you’ve got the systems, your client base is there, you’re ready to invest your time but then… A mental roadblock pops up. Your self-limiting beliefs creep in and you’re stalled before you even start.
When fear and self-doubt threatens your dreams, you not only feel it, but other people can sense it. Showing up confidently is the key to communicating your message and getting others to share in it… But that’s easier in concept than execution. I called in the leader of Business Boutique and Ramsey Personality Christy Wright for this episode because she has a gift for helping women change their mindset in their businesses to allow for growth. Or heck, even just giving yourself permission to start.
This is a conversation for anyone wanting to retool their mindset, show up confidently, and tell fear to take a hike so you can start right now. Sound like you? Press play.
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Curious about this knowledge industry or what the heck is KBB, the Knowledge Broker Blueprint by Dean Graziosi and Tony Robbins? Let me walk you through the 3 main reasons this industry is something you want to be a part of, what's inside of the course, and what my special Jenna Kutcher KBB Bonus entails that will solidify your opportunity for success!
In 10 minutes, I'll tell you what's inside the course, how I'll lead you through the content to help you see results, and why the knowledge industry is growing.
The doors close at 11:59 PM on Monday, March 9. I can't wait to see you inside the course.
GET THE COURSE: jennakutcher.com/kbb
I can’t help but laugh when I scroll back to my earliest days on instagram. There are grainy photos of my dogs and random #inspirational quotes I found who knows where filling my feed, which by the way, had ZERO consistency or flow. My aesthetic was NOT right, sis. I’d post when I felt like it and didn’t have a strategy.
Everyone starts somewhere, right? And even though I teach instagram and social media strategy now, I didn’t always have thousands of followers and a clear vision for how the social media world could transform, enhance, and even sustain my business.
The “starting” phase is easily the hardest and most gritty because we often think of alllll the things we need to do and get overwhelmed. This episode is about paring it down, simplifying and removing the barriers to entry so you can legit get started right away. By the end of this episode, I want you to be equipped to begin nurturing your following and stepping into the person and business owner you’re becoming.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/startsocial/
Talking to my students about what’s been going on since they invested in their dreams gets me all sorts of excited. I have four students on the show who decided a year ago to hand over their credit card for the Knowledge Broker Blueprint.
I took the course, too, twice actually and I could tell you all day long how incredible the content is, how I got a new million dollar idea in the process, and all the real, tangible results I’ve seen since taking it… But I want you to hear from students who were on the fence and took the leap.
Stephanie Ann, Hans, Hilary and Ty are here to share their before, during, and after stories of KBB, as well as the reservations they had and how those went out the window as they started the course. This is what happens when you invest in your dreams.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/kbbstudents/
So you took a leap and you handed over a chunk of money and now you’re all signed up for a course that promises XY and Z to improve your business or systems or lifestyle. Or maybe your finger is hovering over an online course that you’ve been eyeing up for a while and you’re not sure what happens after you confirm your purchase… You buy it, then what? How do you stay interested and follow through to implement, especially as life happens fast and furiously on the side?
Let’s talk about how to make your money spent on a course a worthy investment, from how to know if a course’s expense actually makes sense for your business or life, to the steps it takes to truly follow through on taking all the lessons and implementing them in a way that will make your investment worth it.
I’m also going to share MY exact process for getting courses done and taking advantage of the materials, because you know the course queen herself has a few secrets up my sleeve to make this whole thing efficient AND actionable, my two favorite words.
Save your seat for the live webcast on February 27, 2020 at jennaslink.com
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What is your why? What is the true reason you jump out of bed and keep cruising toward your dreams, even when it gets really stinking tough? Getting to the heart of your why is the single biggest factor in sticking with your goals no matter how rough the road gets. And I don’t say this in theory, I say it because I know. Ever since trying this exercise, my vision of my why has never been clearer, and my drive to continue the work that I’m doing has never been stronger.
It’s called Seven Levels Deep, and it’s from the only course I took last year called the Knowledge Business Blueprint. Seven Levels Deep is, “a very important tool with the main focus of anchoring in your ‘why’. There may not be a more powerful motivating factor on the planet than knowing your true ‘why’. When you know; in your soul, why you get up every morning and fight for your dreams, you’ll never let anything get in your way of becoming the person you are meant to be.”
Ready to discover your why? Press play.
Save your seat for the live webcast on February 27, 2020 at jennaslink.com
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/7levelsdeep/
There’s a big reason Tony Robbins is so successful, and it’s not just his business acumen. He’s undeniably charismatic and big-time energetic. He dials into your potential and gifts within 15 seconds of talking to you, and boldly encourages you to seek and draw them out.
I know Tony isn’t for everyone but I will always seek out the opportunity to learn from people who are different from myself, who approach their businesses differently than I approach my own… Because when you look for leaders who look exactly like you in all ways, you’re never challenged. Tony challenged me over the past year.
That’s why I am thrilled to share this conversation with you, so you can learn from a mentor of mine who approaches his life and business differently than I approach my own. We get into the man beyond the titles. I ask his advice for identifying the valuable gifts you’ve got bottled up inside and for evaluating mentors and educators. We talk about the knowledge business and what the future looks like for online educators like us. And I challenge him: Why the heck hasn’t he retired yet?
Are you ready to listen in on a chat with this brilliant business mind? Press play.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/tonyrobbins2/
You owe the world your knowledge. It’s truly that special.
That thing that you know so well, your superpower, isn’t second nature to everyone, or others would have to work for years to gain the same level of knowledge that you have. And so many times, we’re so caught up with life and working our booties off to reach the next level, that we have no clue what our own superpower even is.
If you’ve been wondering where your knowledge and natural talents meet in a way that you, too, can package them up and offer to others, this is the episode for you, my friend. Grab a pen and notebook, get cozy!
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/superpower/
What’s it like to walk that long hallway with the intimidating music, diving head first into a pool of hungry millionaire investors, hoping quietly that you don’t forget any details of your pitch? What’s it like to be on ABC’s Shark Tank? My friend Kate Field knows and she’s going to spill the tea on the whole experience.
The prep was intense, but Kate told me she could talk for DAYS about the research and number crunching that went into her pitch for Shark Tank, and why that process is helpful for any business owner, not just one looking to impress Mr. Wonderful.
This is an episode about knowing your numbers, fine-tuning a pitch, and what it’s really like to be on Shark Tank.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/sharktank/
Eeny, meeny, miny, moe… I do not recommend using this method to make any major life decision. Save that for picking dessert.
If we’re talking about how to choose your mentors, I have a framework to help guide my decision before I take advice and receive coaching from anyone.
Whether you’re considering signing up for your first mastermind, hiring a one on one business or life coach, buying a digital course or anything in between, make sure you walk through these steps to be certain your money and time investment is the best move for where you’re at, and where you want to go.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/mentors/
This woman is a badass and I made her cry -- more than once. Tiff McFierce is the first woman and first black woman to be resident DJ at Madison Square Garden, for one thing. And with her “Look IN vs. Lookin’” events she combines music with health and wellness, leading meditations, vision board parties, “twerkouts” and more where phones are OFF and connection is ON.
Tiff carries herself with such a strong, confident, energetic and positive vibe. It’s contagious. She’s on The Goal Digger Podcast to talk about harnessing your own confidence, connecting with yourself in a world addicted to scrolling, and so much more.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/tiff
THE OG JK DAYS. Are you curious about the mechanics, mistakes, and money behind the first course I ever launched in March of 2015?
I get asked all the time about how I got started, how I transitioned from full-time photographer to digital marketing educator, podcaster, influencer, and all the other hats I love wearing now.
I’ll share the decisions I made with my first course that I sorta cringe at now, what I think went well, how much money I made, what techniques I’m STILL using today, how I pieced things together for a very haphazard launch, and all the other juicy details about the Jenna Kutcher Course. Yep, that was the name. So embarrassing.
Oh, if I would have known the things I know now… Let me share those with you!
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/firstlaunch/
I see you. You’re buzzing with energy, you’re eager to start, and you know you’re meant for something more than what claims your best working hours each day. But knowing exactly *what* that something is, your true calling… That’s often the roadblock that keeps us stuck.
Finding your calling is a journey that begins with a little tip-toe forward and a lot of inner work and soul searching. Rha Goddess is an entrepreneurial soul coach and she’s just the woman to help you begin the journey to find your true calling.
What is your intuition trying to tell you? Press play to find out.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/rha/
I brought my feminine vibes and maternal energy to a secret mastermind with a bunch of dudes and here’s what happened...
A few months ago, I flew 14 hours around the world with Drew and Conley and landed in the stunning lush country that you’ve seen on water bottles, Fiji. I’d been invited to a mastermind led by my business coach Dean Graziosi and Tony Robbins.
Here are the 3 most impactful lessons I walked away from Fiji with, and also the most common questions I got from the guys in attendance — some of them might just surprise you.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/fijimastermind/
Sustainability is sexy. If you’re not conscious of the sustainability of your daily habits, this conversation will open your eyes in a new way. It did for me.
I met Manuela Baron at an Aerie Real Role Model photoshoot. I was obsessed with her mission and the way she shows up online for a cause she’s passionate about. She’s raising awareness for going green in a million ways.
Beyond reusable water bottles and ditching plastic straws, what can we do? How can we be more sustainably conscious in our lives and businesses? And more importantly, why should we care? Manuela’s mission is important and she’s here to help us think and act a little more GREEN.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/manuela/
What is your true mission? Gaining clarity on your mission helps you uncover what you really care about and how you can contribute in ways bigger than yourself… How you can fulfill that deeper desire of building something that actually makes a difference beyond paying your cable bill.
Let’s talk about how to determine your personal mission, how to tie it into your business mission, and how donating some of your earnings can help YOU not only make a difference, but also make more profits. It all starts with getting in touch with what really matters to you.
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/mission/
CAN YOU GUESS? There’s one feature that Facebook seems to be pushing more than anything else. Like they’re even airing their first-ever Super Bowl commercial for this feature… Do you know what it is?
Facebook Groups. Yup, Facebook is pushing Groups during the Super Bowl so if you’re not up on the best strategies for your Facebook Group, it’s time to step it up before kick-off.
Our girl, Dana Malstaff is the MVP of Facebook Groups. I asked her if she’d audit the Goal Digger Podcast Insiders Facebook Group and tell the world what we could be doing better in that group to serve YOU. She was up for the challenge.
If you have a group that needs new life or you’re just getting started, press play on this Facebook Group audit episode for the best advice to optimize your strategy.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/dana/
Are you a list person? ME TOO. I have a new one for you: Your NOT-To-Do List.
With to-do lists taking over the notes app in our phones and emails dinging us all day long, it’s easy to take on the go-go-go mentality and think that the only way to stay afloat is to continue achieving more, doing more, being more productive, and juggling all the things all on your own.
Hi, hello, welcome to burnout central. If you’re not there already, you’re probably about to reach it rather soon. I want to introduce you to a NOT-to-do list. Let’s make a list of things that you are committed to saying “no” to without guilt. Sound good?
This exercise made me fall back in love with work, press play right now.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/nottodo/
She said “BYE FELICIA” to her student loan debt and now she’s dropping the personal finance truth bombs you need to hear to check your money mindset once and for all.
Regardless of your financial situation right now, whatever your debt, income, or the balance in your savings account… My goal is to bring you experts and resources to reach WHATEVER financial freedom looks like for YOU. With that, let me introduce you to Berna Anat.
Berna is the super smart and super funny financial hype woman who will get you thinking differently about debt and finances. I was just watching one of her hilarious YouTube videos about paying off $38,000 in student loan debt and she had me cackling with her celebratory twerk as she walked me through “Felicia’s Wallet”.
Wanna know more? Who’s Felicia? Press play.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/berna/
I want to break down how you -- yes, YOU -- can make $1000 in one month. You might have a new online business or one that's 5 years old, either way, I'm going to walk through a 4-week game plan that you can take and use to create your very own workshop course this month.
This episode is the definition of actionable advice and tangible tips with a week-by-week breakdown of what you need to do to get your mini-course off the ground and even turn a profit at the end of it.
If you’ve felt a little tug to do this course thing, press play right now.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/minicourse/
This is YOUR YEAR to start, grow, or scale your business and you know an email list is part of that action plan. I want to help you capitalize on all this new year energy and start your email list right now.
Martha Bitar and Rebecca Shostak are the founders of FloDesk. To put it simply, they heard all the struggles, the complaints, and the flaws in other email platforms and decided to do something about it.
I’ll let them share the whole story, but trust me, these women know email list building. It’s one of my favorite topics, and I want you to feel just as excited and confident with your email list building strategy as I do. Let’s talk about the best kept secrets in email marketing and the key solutions to finally start your list in 2020.
If you are ready to start your email list and bust through whatever roadblocks are holding you back, then I’ve got a challenge to get you to your first list threshold of 250 subscribers… PRESS PLAY right now for all of the email list goodness.
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/emailnow/
Let’s get this party started with 10 of the BIGGEST marketing hacks you need for the New Year!
The confetti has barely settled from last night’s festivities but I don’t care because this episode is packed as full as Times Square on New Year’s Eve with some of our favorite Goal Digger guests.
I wanted to share the biggest compilation of advice to jumpstart your new year business goals so I tapped my friends and past Goal Digger guests to give you all the marketing hacks they’ll be using this year. We’ve got Amy Porterfield, Brendon Burchard, The Budgetnista and MORE.
So while you pack away your sequin dress and funny 2020 glasses, let this episode keep you company.
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/marketinghack/
Dean always helps me see myself and my business through a new lens — a wider angle but with a sharper focus. We are days away from 2020 and with all of this new energy and anticipation for a new year pouring in, I’m eager to chat with Dean so you can listen in on his advice, too.
What does he see as my super power? What should I include in my 2020 goal list? If he were me, what would he do next? I’m putting myself on review with Dean because I think you’ll love hearing his advice, too.
Press play right now.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/mycoach/
This episode feels like opening up my diary and sharing it with the world… Minus all the mushy love-y dovey stuff, of course!
It's time to talk numbers, what worked, what sucked, where I thrived and barely survived. I'm baring it all (in my cozy sweater in my closet) so that you can learn from my last 365 days.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/2019-review/
No. Nope. No, thank you. No way in heck.
Those are a few options you could use to turn down an opportunity that doesn’t quite align or interest you… But today’s guest is an expert in setting boundaries and saying no lovingly. Saying no with love. What does that sound like?
I like to think I’m pretty good at setting boundaries and saying no. Actually, my calendar last year was as empty as it’s ever been. But Darrah’s template for saying no that she developed after getting rejected from Brene Brown is something I’m ready to steal for my own life and business.
If you are ready to design your life by filling it with the right opportunities and saying no to the ones that don’t align, PRESS PLAY.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/sayno/
DECADE CHALLENGE: Do you recognize the YOU from 10 years ago?
How the heck has another year come and gone? I’m feeling all sorts of nostalgia as we approach a new decade and I think it’s time to really reflect on the lessons I’ve learned, what’s gone well and moments I will always cherish. It’s just as important to me to dig into how I’ve messed up, how I’ve grown, pivoted, and transformed, too.
This episode is all of that: I dig into what I’ve learned about defining success, the hustle mentality, the value of time, the hard seasons of life, and more. Press play right now and reflect with me.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/decade/
Our sweet baby girl is ONE! My husband and baby daddy Drew Kutcher is back on the Goal Digger Podcast for a special birthday edition of the show. We’re answering your questions about life, parenthood, marriage, business, and more.
I love that Conley will get to go back and listen to us talk about our first year keeping her alive. I hope she loves this episode as much as we do! Maybe she’ll feel a normal dose of embarrassment over her parents when she listens, but for now I’ll assume she thinks we’re AMAZING.
The surprising origin story of her name, what we’re doing as parents that we said we’d NEVER do, and how we’re keeping our marriage in focus with a little babe in the mix. Press play right now.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/one-year/
It doesn't matter how successful, or driven, or hungry you are to reach the next level, we ALL hit lulls in our businesses at some point or another.
Often times, it's not even because of our actual business. Maybe our business is seasonal? Maybe we’ve been coasting or traveling the world? Maybe we're facing a heartache in our personal lives or financial troubles with our spouse. Or we’ve welcomed a new human into the family.
Whether you just thought what worked in the past would always work or life just got in the way, let’s talk about 5 ways to refresh a stale business.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/stale/
I’m part of a SUPER exclusive club… The Mom Club.
I’m giggling as I write this because the super exclusive club is actually just a super long text thread with my friends Ashlyn Carter and Sarah Adler. Recognize those names? That’s because they’ve been on the show before. Last year, we all had babies at the same time so we’re getting The Mom Club together to talk about it.
Wonder what happened to our businesses after baby? This episode is like a peek into my group chat with these women. Press play right now.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/momclub/
We’re at epidemic status in the business and entrepreneurial world.
It's a mindset epidemic more than anything else. The creative- and entrepreneurial-minded often get held back by the belief that an idea has already been done, or the market is too saturated, so they shouldn't jump into a space they're interested in pursuing because too many people are already doing that thing.
If you've been held back by the fear that something's already been done, I want you to know that your individual approach, your unique background and one-of-a-kind experiences have NEVER been utilized and they will NEVER be utilized if you keep falling prey to this lie.
There is enough to go around, there is room for you at the table and by the end of this episode, I hope you truly believe that, too. Press play right now.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/idea/
BEHIND THE SCENES: What really happened when I flew my team first class to a retreat in Arizona…
Part girls trip, part dreaming session, part spa retreat. My meet-up with this team of incredible women had it all, and WE want to take you behind the scenes.
For this episode recapping our team retreat, it only seems right to have my team lead you through what it was like, what we did, how it was structured, and what they got out of it. So get ready to hear from the voices who manage this show, answer your emails, write our content, and contribute to this business each day with their own superpowers.
By the end of it, I hope you take away a few ideas for connecting with your remote team and why a retreat just might be the thing you need to get to the next level. I’m so excited for you to meet them all.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/retreat
I’m about to tell you a big fat lie about your biggest, juiciest dream: You’re too late. There’s no time.
When you think of that ONE thing you'd love to accomplish if you had all the time, money, resources, and confidence to do it... what would it be?
Okay, now think of that big dream and run through all the excuses you’ve fed yourself as to why you haven’t started yet. I’ll bet five bucks that “time” is at the top of the list. And it’s a big fat lie.
If you've been debating with yourself whether it's too late to start, or whether you have enough resources, or if something else is holding you back from gripping your dream and finally just going for it -- This episode will convince you otherwise. Think of it as a warm hug paired with tangible advice to launch into your dream, once and for all.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/toolate/
Having a hard time getting people on board with your business idea? Press play right now.
My guest, Rea Ann Silva, can sympathize. But when her idea for the Beautyblender was shot down time after time, she learned how to make things happen on her own, finetuning her pitch along the way until finally she heard a YES. Actually, it was more like a “Yes, but…” I’ll let her tell the whole story.
Rea Ann is here to share her story of product development, of getting people to see her vision, and her advice for moving the needle forward even when life and distractions pull you away from your biggest goal.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/reaann/
“All of our friends push way too hard and compromise way too much sanity.”
Whew. What a statement. I was texting one of my mentors-turned-friends when he said that to me. We were talking about this past year in my business and personal life, I shared I’d worked the least but felt the most success. I was living out the scene of success I had in my head for so long.
The hustle mentality and culture that’s being crafted around entrepreneurship is making us believe that hustle equals happiness. But that’s the opposite of what I’ve encountered because I defined “enough” for myself along time ago.
What would it look like if you defined enough for you and your business, freed up time to explore your passions, side hustles, or just rest? How could that change your life?
Let’s find your own threshold of success. Let’s ditch pushing too hard and compromising your sanity. This episode will help you master your own mindset and define “enough”.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/enough/
She survived a tiger shark attack at 13-years old and was back on her surfboard four weeks later.
She went on to inspire the world with her courage, dedication, athleticism, and fearlessness. That’s the unforgettable story we already know about Bethany Hamilton.
But there’s more about Bethany that you don’t know yet. There are chapters and seasons of Bethany’s life that left me completely in awe of everything she has pursued and accomplished. Ahem, Bethany just launched an online course… yup!
How is that story that the world knows so well intertwined with the woman Bethany Hamilton is today? What is her relationship with fear? How does she redirect moments of comparison and “what if?” What is her world like now, as a mom and an athlete?
This woman lives up to the title of her new film. Bethany Hamilton is truly “Unstoppable”.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/bethanyhamilton/
Any day can be your day one. Is today yours?
I feel like I’ve lived many “day ones” in the different stages of my journey. Day one has felt like entire seasons of trying new things and learning what worked. It’s a lot of testing strategies, messing up, creating systems, and investing in new tools and education to keep growing.
When I opened up a new “Ask Jenna Anything” on Instagram, I received more questions than ever about getting started. You want to start something right now and you have so many questions about where to begin. I am so THRILLED for you.
I know my business looks wildly different from my day one. Maybe you can’t picture yourself in this setting… Yet. But in this episode I’m answering your questions about DAY ONE so we can walk through the start together.
This episode is for anyone wondering: Where to start, how to begin, and what to do when you finally decide to start.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/howtostart/
Hey Siri, define Digital Nomad. Location independent, use technology to perform their job. See also, dream job.
Jessica Nabongo is the first documented Black woman to travel to every country. All 195 of ‘em. I’m totally enamored by Jessica’s story. The way she documents each country on Instagram and her dedication to important causes along the way will open up a whole new vision of travel for you.
How does life work as a digital nomad? Can you actually make money while you jet set? What are the keys to safe and productive solo travel? And really, how does she fight jet lag? I’m asking her all these questions and more.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/jessicanabongo/
Need help with your #Hashtag strategy? Press play.
I’m debunking the age-old hashtag myths and preaching some “pound sig” truths. A strong, optimized hashtag strategy can encourage authentic engagement, attract dream clients and followers to your feed, grow your audience, and foster greater community. So where to begin?
Should you use the same 30 hashtags on every post? Should you create new tags? Should you just ignore hashtags altogether, hoping they fade away like the landline or AOL Instant Messenger?
This is my biggest hashtag deep dive ever. I’ll show you how to research the best hashtags for your content and teach my favorite strategies for leveraging hashtags to grow your following and business.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/hashtags/
She asked me: Why don’t you use IGTV?
It’s another Goal Digger Coaching Session on the show and my student, Jaime Fenwick, is calling me out for something we haven’t spent nearly enough time on: Instagram Stories, Videos, Livestreams and more.
if you’ve been wondering about IGTV and why I haven’t really leaned into that platform yet, or you’re curious about creating beautiful Instagram Stories that get people tapping the link in your bio, and want to know my elements for a strong Instagram Live, this is your episode.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/igcoach/
Whoops! Coming clean on a few things here.
Yep, I’m taking ownership of the marketing mistakes I’ve made because, luckily, I learned from ‘em and I want to help you skip the mess up and get straight to the level up.
This episode is laser focused on 5 classic marketing mistakes I’ve made and you might be making -- from drawing assumptions to wasting time in the details.
Marketing doesn’t have to feel manipulative or deceptive. In fact, it shouldn’t! This episode will identify the marketing mistakes you might be guilty of (hello, I was also guilty of these!) and I’ll talk you through strategies to fix ‘em.
If you’re not seeing results from your marketing efforts, or you’re looking to take off in the right direction, this is your episode.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/marketinghelp/
How to turn $1000 into a billion dollar business. With a B.
That’s B for Barbara Corcoran. Listen, I know that first line feels click baity but I promise there’s a pay off here. Barbara Corcoran is taking the Goal Digger hot seat and I am so excited about it.
Maybe her rags to riches story can’t be perfectly duplicated. Maybe she can’t give us the perfect 1-2-3 steps to transform from diner waiter to real estate mogul. But I’m willing to bet that you don’t reach Barbara’s level of success without a keen eye for a good investment, stellar selling strategies, or fearless negotiation. And I want to hear her advice on all of it.
We’ve got a Shark on the show and I’m treating it like a masterclass in pitching, selling, investing and negotiating. We’ll get into the fundamentals of her selling strategy so it can be applied no matter what your business looks like -- product or service, online or in-person, new to the game or a seasoned pro, we’ve got you covered.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/barbaracorcoran/
Fair warning: We both shed tears during this conversation.
“Ed Mylett wants to interview you.” I remember that email landing in my inbox.
With so much time and effort focused on making THIS show great, I don’t say yes to many outside interviews these days. So I am so proud and honored to share this conversation I had with Ed. I’ve never been this real before, and I’m grateful Ed invited me to tell my story in a new way.
I invite you to listen with your heart wide open, because that’s how I shared my world with him, talking about the darkness I faced through multiple miscarriages, how trusting the plan doesn’t mean the path will be easy, my deepest insecurity these days and the difference between being business women vs. men.
I hope this interview gives you an even wider and deeper view of the educator, the podcast host, the entrepreneur, and the mother who speaks to you each week.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/edmylett-2/
The cover art for the Ed Mylett Show shows a sunglass-wearing Ed, a guy who clearly spends some time in the gym walking with swagger you can sense through the photo, and his private jet and Bentley providing the backdrop. Who IS this guy?
Ed Mylett’s podcast is consistently holding down the top 50 on Apple Podcasts and he is in the Top 50 Wealthiest under 50. Ed decided from a young age that if he was going to work for a living, he was going to work for himself and call his own shots. He is a leading speaker in the business space and with his podcast and YouTube channel teaches millions how to elevate and maximize their lives.
We sat down for a conversation at his Laguna Beach home a few months ago and I’ll be honest, it’s not often I invite men to the show, but Ed’s story is so interesting to me. We kick off this episode with a question no one’s ever asked him before: Who is Ed Mylett beyond the titles? And his answer truly shocked me.
Ed Mylett is getting the Goal Digger treatment. Press play right now.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/edmylett/
Negative reviews. Angry emails. Refund requests. Stubborn or needy clients. Snippy social media comments. Passive aggressive communication.
If you own a business, you've dealt with some, if not all of these -- I’m talking about negative feedback from customers or clients, and if you're a human, you know it never feels good.
But rather than harping on the criticism, moping in feelings of rejection, or lashing out against the naysayers, I want to walk you through the exact system my team and I use to deal with unsatisfied customers, negative feedback, and refunds.
That's right… In true Jenna Kutcher fashion, we've created a system around even the touchiest of subjects: refunds, feedback, and criticism. And honestly, it was probably one of our smartest moves.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/difficult/
Confession time: There’s one major platform on the internet I’m not using to its max potential.
I’ve got Instagram down to a science, a healthy and effective strategy on Facebook… But there’s still one big one that eludes me and that platform is LINKEDIN.
Like my profile is there, I have a really old picture, a few notes about me… But that’s it. So like I always do when I want to learn and grow new skills and knowledge, I’m turning to an expert.
Jena Viviano is an ex-Wall Streeter turned career coach and entrepreneur who helps go-getter professionals articulate their personal branded career story to land their dream jobs.
If you want to leverage LinkedIn to attract new career opportunities, make professional connections, and potentially grow your business, this is your episode. This is a masterclass in all things LinkedIn.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/linkedin/
How much do you cost?
One of the most challenging parts of running a business, especially in the beginning, is putting a price value that's fair, smart, not to mention profitable on the products and services we offer.
I invite you to hit play on this episode if you’re wondering if your price is right -- Bob Barker style -- that it's not too high and pushing potential customers away, or too low and practically giving away your resources for a steal.
Should your price reflect the late nights? Hours of dreaming? Time, effort, and passion you put into creating this THING and pushing it out into the universe?
Pricing isn’t a one-size-fits-all structure, but let’s talk about it. This episode is a chat about crunching your numbers, drilling into them to find a realistic dollar amount to charge, how to create a unique experience to back up your rates, plus my personal philosophy about how to approach discounts.
The price to press play is $0.00, by the way.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/properpricing/
What do you want to be when you grow up?
How did you answer that question growing up? It can be anxiety inducing when you’re multi-passionate or when you haven’t quite figured out what your true purpose is. It can be an even worse question when you’re already on one path and realize, maybe this isn’t my thing?
Shea McGee is part of the husband and wife team behind Studio McGee, an interior design firm known across the country for a bright and clean aesthetic.
But Shea didn’t start there. In fact, she earned a degree in a completely different field before realizing that what she really wanted to do was design. So she changed her path and created the life and business she knew she was meant for.
We’re talking about that question: What do you want to be when you grow up? And how to make strategic, measured changes to pivot the degree or experience you have, into the purpose you know you’re meant to serve.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/sheamcgee/
This is your permission to take a day off.
Actually, it’s more like an order. Because if I know anything about you, the thought of waking up tomorrow and turning off your phone, muting your email, and tucking your laptop away in your desk makes you feel anxious and frazzled.
But I want to help you take a day off without those feelings. I want a day off to make you feel elated and free!
You can't -- and shouldn't -- expect yourself to be connected to work and even social media all day every day and still maintain your physical, mental, and emotional health.
This episode is the starter’s manual for protecting your time and intentionally planning a day off… Or maybe even a week or month!
So if you’re feeling fatigued, worn out, and tired of it all, let me share with you my methods for protecting my time and why taking a day off can actually get you AHEAD, not behind like it might make you feel.
Don’t wait a single second. Press play right now.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/yourtime/
Let’s play a game of word association. Ready? The word is CEO.
What do you think of? I used to think of an old white man sitting in a boardroom leading a meeting.
Let me tell ya, that vision has changed big time. It looks like a strong woman, a woman with vision, creating a business that serves others and creates a life she has always dreamed of living. I see her when I look in the mirror.
Claiming that CEO title and seeing yourself when you think of those three letters isn’t easy. You might still think of yourself as a hobbyist, a side-hustler, a small business owner… But CEO? That title is harder to claim when imposter syndrome starts creeping in.
In this episode, Mahisha Dellinger opens up about the start of her business, why she prayed to be laid off from her corporate job, and the mindset hacks she uses to own her title to do big things for her business and the women she mentors.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/mahisha/
Would you believe me if I told you that you can make money selling stuff that you didn’t even create, test, or fund?
It’s true! That's the name of the game with affiliate marketing, and spoiler alert, you don't need a Kylie Jenner level following to be successful at it.
Think about this… How often do you recommend your hairstylist, your favorite hotel, that skincare product that changed your life, or another product or service that you adore to your friends or following online?
We all do it to some extent, and affiliate marketing done really, really well can be a monetarily rewarding version of you sharing your very favorite things.
It requires strategy, but it doesn't require a whole lot of blood, sweat, and tears that can often come when we launch our own products in our own businesses.
This episode is your guide to tangible strategies to affiliate the right way AKA not feeling phony or slimy. Plus, advice for picking companies to work with that align with what you can authentically sell and what you’re audience wants to buy.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/affiliatetips/
No one told us THIS about motherhood… and we’re talking about it mama to mama, CEO to CEO.
Motherhood changes your drive and focus, it alters the way you see things that were once priorities, it shifts your flow in life and business, it makes other people view you through a new lense, too…
Katrina Scott knows what it’s like to navigate motherhood as a business owner, lifestyle celebrity, and public figure. Katrina Scott is the co-founder of Tone It Up -- If you’re into fitness and have ever been on the internet, you’ve undoubtedly heard of Tone It Up.
She’s a new mom just like me, and we’re both learning to navigate life and business with little babes on our hips. This episode is a mama to mama chat, about this new season we’re in, what it looks like for our businesses, and how we’re navigating the changes to our worlds.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/katrinascott/
The thought of doing THIS when I was just starting out made me woozy.
Why is it so scary to hand off a piece of your business to someone else? When you're the one running the show, it can feel impossible to hand over even a little bit of the reigns.
It could be a time thing (who has the TIME to hire and train someone?) or it could be a trust thing… Like who could actually do the thing just as good as you?
I get it because I've felt ALL of these emotions. I was gripping onto my business with white knuckles to the point where I just felt straight up fatigued, but at least I was handling it all myself, right? …Wrong.
This episode will help you identify if you’re ready to outsource and walk you through how to start outsourcing in a way that doesn’t scare you. In fact, it might actually bring you a great deal of happiness.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/outsource/
ARE YOU INTELLIGENT? READ ON.
Feelings and Emotions? What’s the big diff?
We use the terms interchangeably but understanding the difference between the two, and knowing how our emotions impact our lives, inform our decisions, and lead our success, isn’t innate knowledge we’re born with…we’ve gotta learn.
What is emotional intelligence? Can it be measured? Should it be measured? And if it’s measured, what can we do with that metric? All of these questions, plus a whole bunch more… I’m so thrilled to welcome Tieko Nejon.
She is a sociologist, educator, and certified emotional intelligence practitioner and she is here to educate you, and me, in emotional intelligence. It’s a topic I’ve never tackled on the show before, so I am so eager to take notes right alongside you.
Press play right now.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/intelligent/
From idea to course in 7 DAYS. Yup, it’s possible.
You might be thinking, "Oh, she has a huge team of people to help her," or "She's already made a bunch of courses so she's way ahead of me."
Yes, I have created courses before, and I did have help from ONE team member, but this is a feat that is totally reachable and doable for you to achieve, too, even if you don't have a team or experience creating courses.
In this episode, I’m peeling back the curtain on The Podcast Lab creation and launch process. This is how we strategically created, recorded, laid out, reverse engineered, and launched an incredible course faster than any others I've done.
You could be just 7 days away from your first course. Are you feelin’ as giddy as I am about this?
Press play right now.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/createcourse/
What’s the best way to start something that seems a bit too overwhelming? Break. It. Down.
That’s what Amy and I are doing in this episode, Part 2 of a two part series that will help you, once and for all, know you’re ready to create a course and point you to the starting line to make your first course come to life.
If you haven’t listened to Part 1 of this series with Amy Porterfield, go listen to 290: Tackling Your Course Creation Objections with Amy Porterfield because it is absolutely KEY to making some real change and conquering the most challenging mindset blocks if you’re considering creating a digital course.
For Part 2, Amy and I are walking through the idea of a MINI digital course. AKA the perfect way to dip your toe into the pool and get a feel for the water before going full swan-dive into the deep end. Press play right now.
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/amy-porterfield-dca-2/
YOU ARE READY for a digital course. Don’t believe me? I’m bringing in the mentor that started it all for ME to prove to YOU that a digital course is totally in your wheelhouse.
Amy Porterfield is back by popular demand for a two-part interview breaking down the thing she does best: Digital Courses.
Is a digital course on your heart but you’re not even sure if you’re ready for it? Maybe you’re new to the idea altogether… Maybe you’ve never taken a full step back to look at your own genius to consider, “Hey, maybe I could do that, too.”
I know that mindset, I know that feeling of curiosity and fear.
Before I even launched my email list, my inner dialog probably sounded a lot like yours. It all can feel confusing but you know who walked me through it? Amy Porterfield. And in this episode, part one of two, we will help you discover all the reasons why you’re ready for a digital course.
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GOAL DIGGER SHOWNOTES:https://jennakutcherblog.com/amy-porterfield-dca-1/
The FIRST online course I ever paid for back in 2015 and the crazy thing that happened next… ya ready?
Before all of *this* I was just a wedding photographer, trading time for money, being a weekend warrior, with hardly anyone on my email list trying to figure out how to be happy, how to create a business that could run while I rested, and how to be successful working for myself in my PJs.
And then I threw my credit card at the course after sitting in on a webinar and I committed myself fully to the program. Now, I’m really proud of the fact that I’m one of the success stories... my business flourished because of this mentor’s teachings, and we’re now we’re great pals to boot.
In today’s episode, I’ll walk you through how one course changed things for me and how I approach taking online courses so I get results every single time. I’ll share how I went from an eager student starting at the bottom to one of the greatest success stories of all time for a mentor who turned into a dear friend. Press play right now.
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What’s that three word phrase that kicks off a race? READY? Set. GO!
It makes a few assumptions: That you have to be READY before you can set yourself up to GO. It might make sense for a foot-race, but otherwise, it’s totally wrong.
If we all waited for when we were ready to go anywhere or do anything, we’d never begin. You need to start before you are ready. That’s what Marie Forleo did.
Chances are if you’re in the online business space, you’ve heard of B-School and it’s incredible creator, Marie Forleo. Over 50,000 students have learned effective online marketing strategies from Marie’s B-School, and thousands more tune into her online series Marie TV for training in business, mindset, and more.
There are SO many topics I could dive into with Marie, but I wanted to hit a big one that shows up again and again for dreamers waiting for the right moment to make things happen. We’re talking about how to start before you are ready, and how to even figure out WHAT you should start.
This conversation is anything but the same goal setting fluff and tired motivational quotes -- Marie and I walk through actionable steps to place you at the starting line, poised to make your big dream happen, once and for all. Press play right now.
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Raise your hand if you love selling. Anyone? Anyone? No? I see way more people with their hands way down. I get it. We’ve all been sold to in a way that feels sleazy, pushy, and manipulative and we don’t want to be those people.
As consumers we’re naturally inclined to be skeptical of whatever product or service is being peddled. That mindset block transferred over to me as an entrepreneur, and it took some careful undoing to finally realize that I can sell differently. And you can, too.
This episode will work to retool your own mental blocks around selling. I will walk through the actual steps you can take in your business to sell with authenticity and realness, rather than feeling like you're bothering your people or, worse, losing members of your audience simply because you're selling the things you believe in.
Ready to sell with confidence and really move the needle in your biz? PRESS PLAY.
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/howtosell/
BAD ADVICE: Don’t even THINK about launching until you have [insert arbitrary number here] subscribers on your email list.
GREAT ADVICE: There is no minimum number. You can have a successful launch with a small list. You just need a strategy. Tarzan Kay is here to help.
She argues that you don’t need a BIG email list, you need a mindset shift and a new approach that will turn your list, at any size, into a money-maker. It’s not a one-and-done process, but a launch of any kind is the most crucial phase of the whole process and believe me, it’s worth the mental energy and effort you’ll put into it.
Tarzan Kay has worked with Amy Porterfield, Marie Forleo, and so many other massive names in the online space… And she’s here for YOU. If you’re feeling burned out from creating your offer and need some guidance on how to launch it successfully with your small but mighty list, don’t wait to press play.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/tarzan/
Relationship Status: It’s Complicated
I’m talking about my relationship with money. Ever wonder how the heck you find stability as an entrepreneur when it comes to getting paid? Yeah, no one ever taught you that, right?
My complicated relationship with money is still evolving, but as I figure it all out, I want to continue to dialog on the podcast about getting paid as an entrepreneur.
In this episode, I’m diving into how your values guide your salary strategy, what different pay structures look like in the business owner world, and what steps you can take right now to make the most of the income you’re pulling with your business. Press play.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/paycheck/
What does she have that I don’t have? You ever ask yourself that while scrolling your Instagram feed? Raise your hand if you’ve ever compared yourself to someone you saw on social media! Hi, I see you there.
Comparison wears us down and stomps on our gifts as if we bring absolutely nothing worthy to the table. You might be tempted to chuck your phone right out the nearest window (trust me, I’ve been there) but hold up. Not until you press play on this episode.
You can redirect that instinct to compare and rewrite your inner dialog that starts up as you scroll your perfectly curated feed. Arielle Estoria is on the show to help us STOP our comparison fatigue and guide us to a healthier relationship with social media. She is one of my most favorite people to follow on this little app, for all the light and warmth and REALNESS she brings to those squares.
If you’ve ever felt less-than thanks to social media, press play right now.
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/arielle/
Are you lonely? Making and maintaining friendships as an adult can be HARD.
My friends aren't just a group of ladies to grab a glass of wine and gossip with -- these women are the people who know my soul, want to hear about my heartaches, and ignite some of the deepest belly laughter and go-get-em inspiration ever.
But finding friends, building these life-giving relationships that fill me up instead of wearing me down? THAT IS HARD. Making friends as an adult is not easy. Can you relate?
If you've been feeling like there's a hole in your relationships and like you need a friend, this is for you. We’re talking about making new friends, sustaining old ones, and all the reasons why your circle matters.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/lonely/
You can DECIDE to be rich. Don’t believe me? That’s what our highly requested guest on this episode did.
You’ve asked and we finally got her! Jen Sincero was tired of being broke. So one day she just decided to get rich. Now, it’s not *that* simple. But it did start with that “badass” decision, and what came next was a massive mindset shift that lead her to not only reaching her financial goals, but landing her You Are a Badass Books on the New York Times Bestsellers List.
Can positive affirmations really help when it comes to upping your cash flow? In what ways do we need to think DIFFERENTLY about the money we could potentially make? And can you be a Badass at making money?
Press play. Jen Sincero is answering those questions and more.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/jensincero/
GUESS: 58% of humans do THIS first thing in the morning.
If you’re one of the 42-percent who probably use the bathroom first thing, good for you. Because the majority of the population is laying in bed, holding it, while they CHECK THEIR EMAIL. People want to see what they missed and email is a direct tie to whatever they’ve got going on in their world.
Email marketing is my favorite topic, and I want you to appreciate the possibilities your list holds. This isn’t a list-building lecture though… I’ll teach you how to write copy that will make your subscribers know, like and trust you.
By the end of it, you’ll learn my secret formulas to writing catchy subject lines and captivating copy your people will actually read.
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/engage/
If your products could speak, what stories would they tell? Ali Hynek is the CEO and founder of Nena & Co. It began with an appreciation for her Guatemalan culture and exploring the country with her mother, learning about the beautiful handwoven textiles and the people who create them.
Ali is a masterful storyteller. The stories behind each piece of fabric, and every single hand of every indiginous artisan that touches her products, are beautifully communicated to the customer, creating a strong connection that have turned her pieces into cherished works of art.
She stays true to her “why” and the mission to provide reliable and sustainable income opportunities for the artisans that help create her products, all while building a for-profit business with a heart. This episode is rich with clear, actionable advice for purpose-driven product-based businesses.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/alihynek/
Are you cut out for this? Could truly be successful doing what you love?
I approach my business, and this podcast with an abundance mindset -- there’s enough to go around for me and for you. And there’s one thing I know for sure: It doesn’t matter if I give you every step laid out in an easy to follow roadmap… Because there are a few key factors that come from deep inside us, things you already possess as an individual that will determine if you’ll be successful.
Today I’m walking you through five things that will determine if you’ll be successful… The five intrinsic factors that will lead you to reaching that big God dream on your heart.
Use this episode as a gut check: Am I in this for real? We’re talking alllll about success today. All external factors aside, will you be successful?
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Composing the perfect pitch is an art.
You have to know yourself, your business, or your offer SO well, and then be able to extract the information that is most important to the person or business you’re pitching. The perfect pitch is engaging and informative, and it inspires interest or better yet, action.
Today’s guest knows what makes a great pitch. Jules Pieri gets thousands of pitches a day as the Co-Founder and CEO of the product launch platform called The Grommet. Do products like FitBit, OtterBox, SodaStream, and S’well sound familiar? Jules and the discovery team at The Grommet have helped make those a household name.
With her experience, you know she’s seen some awesome pitches, and some not-so-awesome. Jules is here to share her advice for a great pitch, especially when it comes to the product world, but also how her advice applies across the board. We also chat about innovation and standing out in a crowded market.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/goodpitch/
Imposter syndrome is feeling out of place in the scenes you’ve dreamed up for yourself. It’s reaching that big goal and looking around thinking, “I don’t belong here, someone is going to call me out, I’m not supposed to be here.”
Imposter syndrome plagues even the most accomplished, successful people because it has nothing to do with our qualifications or experience. Imposter syndrome attacks your confidence and changes your inner dialog, and it can impact your productivity, big time.
Imposter Syndrome is psychological, and I’m not a psychologist… However, I muscled through the feelings of “not good enough” and “who do I think I am?” so I want to share with you my own personal experiences, how I tackled my own imposter syndrome, and mix that with careful research from some trusted sources.
I want you to have the tools you need to push away that nagging self-doubt and do the big things you were born to do. At the very least, this will be a jumping off point for you to recognize your Imposter Syndrome and begin working through it to claim your title and place in the world with pride.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/impostersyndrome/
There are riches in the niches. Have you heard that before?
It means the better you know your ideal customer and audience, and can fine tune your offer to meet their needs, the BIGGER you can make it in your own little sliver of the market.
Some entrepreneurs are so gifted at niching down that they actually invent and pioneer a market for something no one even knew they needed… Today’s guest falls into that category.
Christine Lucas is doing BIG things on Etsy as the creator of Lula Flora, the company that pioneered the mini piñata party favor trend! She carved out a niche in the party decoration market in 2014 and quickly climbed to the top 1% of Etsy sellers, averaging over a quarter million dollars in sales the last couple of years.
Christine shares about finding her niche, about growing within it, about the Etsy selling experience, how she grew with a product so highly specific, and her advice for others excited about the idea of selling their products on Etsy.
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/etsysecrets/
No one told you that becoming a business owner actually meant tons of hours spent tethered to your computer becoming: a masterful blog writer, a customer service representative, an accountant, a branding genius, and a social media expert.
Let’s go back to that customer service bit... Because we all want happy clients, but we aren’t sure exactly how to get them every single time. Don’t worry, I’ve got you. This episode is your guide!
I am sharing my 5 secrets to getting happy clients in a service based business and how you can create a system to ensure client satisfaction. I want to help you avoid those sleepless nights thinking about your client base and the emails that make your stomach totally drop.
Some clients just aren’t the right fit — and that’s okay. But with these secrets I know you can make your dream customers feel worthy and valued, and LOVE working with you.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/happyclients/
My business mantras include -- One: Done is better than perfect. Two: Nothing is urgent. And Three: Don’t build your business on a platform you can’t control.
I can’t tell you how many DMs I get every time Facebook or Instagram does down, hundreds of panicked people wondering how they’ll get their message heard if they can’t post to Instagram that day.
You know I like to show up on Instagram and it’s always been a great way to connect and communicate with my audience and ideal customers, but there’s something I’ve learned and I am so passionate about it, I’ll never stop sharing the importance of it: You need an email list.
When Instagram goes down -- No sweat. I can still reach my audience, and even more directly, with my email list. Instagram is the handshake, but email closes the deal.
Today I’m working with one of my students, Natasha Smith, for a coaching session all about email lists. She’s a little apprehensive about building her list, she doesn’t want to sound sales-y and she’s not entirely sure what would convert best for her business. Class is in session!
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/emailcoaching/
I was afraid to have a baby. I wasn’t a maternal woman, I loved work so much, I enjoyed every ounce of freedom, I wanted Drew to myself, I didn’t want to “ruin” my body and I required 10 hours of sleep a night...
There were so many reasons why I worried about becoming a mom and yet this yearning came on, 5 years into marriage after we vowed we’d never have kids.
That was the start of a caption I shared just one month into motherhood. It’s how I felt before I knew how I would morph into a new version of myself, one I never imagined myself becoming.
Maybe it’s because we waited three long years or we prepared for the worst. I realized those fears were taking up space that could have been filled with dreams. Being a mom is the BEST thing I’ve ever done and it’s stretched me in new ways.
With this episode, I want to speak to the women who want to become a mom but feel fear. My fear ran deep, too. Today I’m sharing how motherhood has changed both me and my business, and what I’ve learned that told me I never had anything to be afraid of at all.
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I can picture you sitting there at your desk, glancing around those stark office walls, the ping of your email inbox echoing in your ears, and you’re thinking: There’s more for me than this.
Jane Lu was an accountant, she had a stable job in the corporate world, but after starting a business on the side she became so distracted that her work suffered. So she quit. And she didn’t tell anyone. And then her business failed.
Now what? No job, no promise of finding another one, and no business. But now Jane is the founder of Showpo and sitting on the Forbes 30 Under 30 list, on track for $200 million in sales. There’s so much between point A and point B… Actually, Jane’s story is more of a point A to point XYZ.
Jane is funny and unfiltered, and she’s sharing her story that all started with a decision to quit.
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/janelu/
Is blogging dead?
A woman in my mastermind asked me the question at my mastermind retreat last fall. It wasn’t the first time, and over the years I tend to hear this question more and more.
As a girl who started this entire business simply by launching a free Wordpress blog over eight years ago, it’s safe to say that I’m kind of hooked on blogging, and I get a little defensive over it because it was my baby for all of these years.
Have you questioned if blogging is even relevant anymore? Or are you just starting a business and wondering if starting a blog is where your focus should be?
You’re not alone in wondering. Today I am sharing why blogging can have a place in your business and why it should be a priority. I’ll walk you through how to get started, how to actually make money blogging, and what goes into writing the perfect blog post that will benefit your business for years to come.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/whyblog/
Some days you feel totally in your groove, creating absolute magic and checking things off your Big Three to-do list without hesitation. Other days you move slower and can’t seem to get out of your own way, no matter what tasks are piling up on your plate, and your inner mean girl makes you feel totally awful about it, too.
What if you could predict those days? What if you could pinpoint when you’d be in the best mental state to work creatively or when you’ll be totally in the zone, sharp, and focused? Would you even believe me if I told you… You can?
Today’s guest, Claire Baker, is a life coach… More specifically, a PERIOD coach. Claire teaches women how to live in sync with their menstrual cycle. She’ll walk us through a broader understanding of the seasons of our cycle, and then we’ll do a deep dive into working with these seasons and understanding how they impact our every day.
I could’ve talked to Claire all. day. long. If you’re ready to understand your body even better, don’t wait to tune into this episode.
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/claire/
The one change I made that lead to major Instagram growth? Posting photos of ME. And ever since I started sharing more of ME on my Instagram feed, I’m asked who takes my photos. People wonder if I hire a photographer or go to a fancy studio every time I need a new shot for my feed.
I don’t and you don’t have to either. All you need is this episode and the willingness to try something that might feel a little uncomfortable at first.
I’m a photographer, and I know how to get the best shots of other people, but I’ve also adapted some of those same techniques to take photos of myself, and not just an iPhone selfie as arms-length away. And because you might be looking for advice on posing and feeling natural when someone else is taking a photo of you, I'm serving up some of my favorite tips for when you DO hire a photographer to get the shot (or bribe your husband or partner to do the job!)
These are my tips to feel confident taking photos of yourself and getting shots you can’t wait to share in your feed.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/betterphotos/
So much has changed in my world since the last Ask Jenna and Drew Anything.
We recorded it waaay back before Conley was born, and before we knew just how much that sweet little baby girl would shift everything we thought we knew about ourselves, about my business, and about how we do life together.
We’ve talked about everything from our first kiss to how we balance our roles as husband and wife on the show, but now Drew and I are in a new season with our daughter as a centerpiece of our lives, and I wanted to share how we’re feeling and what we’ve learned since day one of parenthood.
We’re answering your questions from Instagram and Facebook, and in true Kutcher form, we’re not holding back on this. I’m so excited to welcome my husband, Drew Kutcher, back to the show for another Ask Us Anything.
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/parenting/
Becoming an entrepreneur has you writing a lot these days: Captions, content for your website, messages in emails… It’s a TON of work, and you don’t love being a copywriter. I get it.
Here’s the thing -- Words are like the connective tissue of our brands. They make you easy to relate to, connect with, and understand on a deeper level, and they hold your brand together with a cohesive story across several platforms. See, our businesses aren't just the things we sell to other people. The WORDS that lift up our businesses shed light on more than just what we're selling.
I’m sharing 5 EASY copy fixes that you can make TODAY. Tune in, then log off and put these tips into motion. Because your words matter and it’s time to put some confidence behind yours.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/copyfix/
Pick a lane, commit to it and follow through. That’s what I tell my students, because it’s true, consistency is one of the biggest factors of success. So, are you consistent with your email marketing?
This is one of the KEY areas you need to dial it in. It’s the most reliable way to reach your audience. It should be on your short list of places you’re going to show up consistently.
Maybe you’ve listened to my advice and started a list but you’re struggling with the consistency part. Or maybe it’s been at the bottom of your to-do list for the last two years, or maybe you’re just not sure you’re doing it right… If you’re panicking, take a deep breath.
I’ve got you -- today is a training in email lists, how to nurture your peeps, and serving your audience well and all you’ve gotta do is listen.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/nurture/
Today’s guest, Sazan Hendrix grew up the daughter of immigrant Middle Eastern parents. Her family valued hard work, but a career in the public spotlight was not encouraged.
She faced cultural opposition and yet she pushed through to find her voice and identity, inspiring women across the globe to do the same. Sazan’s success is undeniable, right? A million followers, sold out products, a top-rated podcast. But she reached a point where the world saw her as one thing, and she felt totally out of alignment with that image.
I loved hearing about Sazan’s life before she grew her business, and the changes she made when her sweet baby entered this world, so she could show up in a way that was totally true to who she is now. If you’ve ever felt conflicted and out of sync with the person you are inside and the one showing up in your squares on social media, this is your episode.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/sazan/
I’m sharing the EXACT steps we take to produce each episode of the Goal Digger Podcast. It’s all laid out in this episode!
First off, let me say THANK YOU to you for listening and helping to grow this thing. Secondly, I have to tell you that there is so much that goes down behind the scenes to get to this, a finished episode streaming directly to you.
I think of producing a podcast like building a pyramid. The very tip top is the final product -- the episode that we send out into the world and share with you. But before the capstone is put into place, there are many steps and pieces to build, and I am sharing our blueprint with you today! It just might shock ya!
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/podcastproduction/
Podcasting? There’s more to it than you’d think. I’m asked all the time: What do I need to start a podcast? What do you use to record? How do I get sponsors and make money? Should I outsource any step of the process?
When I started the Goal Digger Podcast, I was balancing my computer on my lap in the car so the dogs wouldn’t bark and mess up the recording. Now? Well, there’s still no fancy studio... all of this happens from a spare closet at my house, with a simple mic setup, some Internet magic, and a whole lot of help from my team. I’ve learned so much from day one of starting a podcast.
18 million downloads later, my team and I have our podcast system down to a science that allows us to release FREE quality content two times a week just for you. In this episode, I’m answering those questions and more with a special guest, Tori Maloney. It’s another Goal Digger Coaching Session, and I’m at the mic to help work through some podcasting challenges with a Goal Digger like you.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/podcastcoaching/
Productivity is a tug of war and staying focused seems like a finicky art we’re all still trying to master.
You know what you have to finish in a day to reach those goals, so why is it SO HARD to get it done? My guess -- because it comes from experience -- you need a makeover. I’m not talking hair or clothing or anything that, because you look GREAT... I mean your routine.
If your productivity is lacking, you need to rework your current workflow habits to find a new groove to do your best work. I’m breaking down my “work smarter, not harder” tips that keep me focused and productive during the long days growing my business, from how to make a to do list that moves the needle to ways you can improve your space for optimal workflow.
Hit “play” it’s time to get productive up in here.
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/productivity/
There are two kinds of people in this world: Those who open their bank app on their phone without a single worry or anxiety, and those two squirm and cringe just thinking about it, or maybe even pretend the app isn’t there.
Nearly 1 in 3 women in our country are discouraged about their finances with over 68% feeling overwhelmed by debt. But it doesn’t have to be that way.
I am thrilled to welcome Tiffany Aliche, AKA The Budgetnista, to the podcast. We’re talking about the types of debt, how to get out of it from ANY starting point, when to invest in your business, and simple strategies to contribute to your savings that won’t leave you feeling cash strapped at the end of the month.
She’s so much fun to talk to… I laughed and learned and now it’s your turn. Press play right now.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/tiffany/
SE-Oh no, what does it all mean?
Search Engine Optimization, the beast we all have to tame if we want our content to get seen on the world wide web. And best case scenario our content isn’t only SEEN, but it’s ranked high up on that Google results page and gets those coveted clicks.
I’ve covered SEO on the show before but I’m seeing the question pop up more and more ‘cause it’s just one of those things that continues to challenge us, confuse us, and keep us from even starting.
The Google algorithm judges our pages with over 200 different criteria -- Trying to master them all would be a full time job, and you’ve got bigger things to do. So what will actually move the needle? How can you rank ahead of your competitors? What’s worth the fuss? It’s all in this episode.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/seorefresh/
You don’t need 10K to start your business as an influencer. What do you need? Today’s episode.
Today’s guest, Ali Grant, knows influencers. She launched her business as one of the first agencies working on influencer outreach and collaboration. I’m asking her your biggest questions: How many followers do I need to start making money? What are the secrets to NAILING a brand pitch? And really, how much do influencers actually make per post?
Remember when “Influencers” weren’t even a thing? Like when advertising on the internet was mainly in the form of pop up ads and spam emails? I can’t say I miss those days -- I love the Influencer Marketing world we live in today. You probably know that I’m an influencer and I make money from sponsored posts, but the reality is if you have ONE follower you are an influencer.
Getting paid to post? With the right strategy, I know you can do it.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/aligrant/
I don’t have time. My dream is too big. Where do I even start?
Our big dreams can take a backseat to everyday life. It’s so easy to push them away, fire off every excuse for not leaning into our biggest goals, and ignore the little pull they have on our hearts. I wholeheartedly believe that these big ideas that both excite and frighten us are the only things worth pursuing at all.
Let me warn you from the beginning that this is not going to be an episode on general goal setting or how to be more productive and stick to your goals. This episode is about figuring out that one thing you should be doing and then reverse engineering your way to achieve the result you want.
The first three steps to take plus how to hop right over whatever roadblocks come your way on the path to making it happen… I’m sharing it all.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/reverse/
Work smarter, not harder. How many times have you heard that in your life? That’s the goal, but it’s not always the starting point. It can take years to get your business to a place where it’s running itself, you’re making money while you sleep, and you’re not burning the midnight oil every. single. night.
I love sharing my own strategies on this show for efficient workflows and staying productive, but today with my guest, we’re looking at the science and data behind it all. What are the proven methods to being more productive while actually doing less? And get this… the productivity hack relating to our menstrual cycle that actually BLEW MY MIND.
Kate Northrup teaches data-driven and soul-driven time and energy management practices that result in saving time, making more money, and experiencing less stress. Check, check and check, right? She’s an author, an educator, a speaker, and today she’s on Goal Digger.
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/katenorthrup/
There are a ton of educators out there, am I right? Your Facebook and Instagram are inundated with free webinars, downloads, and guides to help you accomplish the next big thing -- heck, you probably see ads for MY trainings and programs! If you’re anything like me, you’ve signed up for things left and right but only leave unsure of what will actually move the needle for you.
I’ve been an educator for over 5 years, I’ve watched a ton of trends come and go, I’ve seen people rise and fall... I’m breaking down how you can choose the right educator for you and how to sift through the fluff.
I’m sharing what I really think about the rise of online education and how you can make the right choice for you and where you are headed.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/coach/
You already have what you need to build a course. Now let’s turn that knowledge of yours into profits.
She’s back, my sweet friend Amy Porterfield, because when talking about courses and online education, she’s got a way of walking us through the overwhelming, confusing, and frustrating parts with total ease. We’ve been talking a lot about course building on the show lately… But Amy is here with concrete steps to take what you already know (ahem, because you’re an expert in SOMETHING) and turn it into an income stream.
From the first phase of extracting your knowledge, to building the blueprint that will give your audience results, and how to approach pricing… If you’ve ever dreamed of creating a course, start here.
So pour a cup of coffee, open up that notebook, and get ready to scribble down your roadmap for creating your very own course.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/amyporterfield/
A few weeks ago, I was standing on a balcony in Puerto Rico… The sun was setting, I was staring down at the beach, holding a glass of champagne and I had a moment. One of those moments when time freezes and you see this sort of highlight reel of a part of your life. For me, it was this flashback to when I started this whole thing and here I was in this reality that was a total *pinch me* moment.
I came back to earth when a photographer walked up to me and I asked him what lens he was shooting on. Our conversation took off and he asked me ONE question that inspired this whole episode. He said, “If you had $5,000 and had to start all over again, where would you spend it and what would you do?” Wow.
My free strategies to get started, places to save a little cash while growing, and the most important investments… I’m sharing what I’d do with a blank slate, $5K and the knowledge I have now. Listen in right now.
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/launchabiz/
Goal Digger Coaching is back and you get to listen in as a listener gets coached on AIR by me!
Create a course? Teach people online? Who… Me? Be kind and rewind to 4 years ago when I was asking myself those same questions. Now, I’m an online educator bringing in 90% of my profits with my courses on Instagram, Pinterest, Email List Building, and more. Now the only question is: Could YOU create a course? My answer is YES.
I’m going one-on-one with today’s guest, Meg Wheeler. She’s a student in my List to Launch Lab, and she’s toying with the same course questions that you might be facing in your own business. How do you know you’re ready to offer a course? What should your course be about? And how do determine what your audience needs not what you think they need?
All that, plus more, going all the way from the basics through launch in this coaching session. If a course is on your mind, press play and listen in on this coaching session with a Goal Digger like you.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/oneonone/
Maybe you’re sitting in our soul-crushing job thinking, “Life has more for me.” That was me in the early days. The windowless corporate office days. The early entrepreneur days asking myself if I could really make it happen.
You don’t know much about how I really got my start or what those early days looked like for me… You’ve heard the story about my $300 Craigslist camera but I want to dive into my reality as I took a leap into the world of entrepreneurship.
Maybe, just maybe you’re sitting where I was those years ago, wanting more but not even sure what “more” could look like or if you could make it happen. So let me pull back the curtain and welcome you into the life of 23-year old Jenna who believed there was more for her out there but could have never dreamed what was ahead… I’m holding nothing back, are you ready?
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/earlydays/
I’m on a total high right now. It’s how I always feel after a call with my business coach. I’ve taken courses and joined masterminds and chosen my mentors carefully. Did you know every coach I’ve ever hired has been led by a male?
Enter: Dean Graziosi. I saw Dean speak about a year ago, and even though he’s been in this game for a few decades, he still lights up when he talks about what he does. I never stop learning or investing in my development and these calls keep me moving forward.
I always record our calls (because I seriously cannot scribble notes fast enough!) so I’m peeling back the curtain big time and letting you listen into a session so you can hear what it’s like to be coached and what I am asking.
It’s kind of like the old-school landline days when you could pick up the phone and listen to your parents talk from the other room… Except it’s an unscripted, raw, and unedited call with the business coach that always leaves me fired up and focused.
I get really open and honest about where I’m at, the feeling of contentedness, my fear of selling, and MORE.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/dean/
I have never sat up to the mic with a male guest. Until today. I’m ending the all-female streak in this bonus episode because I know this guest brings with him a truly transformational message and a reputation in the world of business that precedes him. Today I welcome Tony Robbins to The Goal Digger Podcast.
Tony Robbins is an entrepreneur, a best-selling author and philanthropist, and the number one Life and Business Strategist in the country. More than 50 million people have enjoyed the warmth, humor, and transformational power of Tony’s business and personal development events, webinars, and one-on-one coaching. Tony helps people live a healthier, wealthier, more fulfilling, passionate and purposeful life, and close the gap between where they are and where they want to be.
I’m talking to Tony about how we, as women, can step up to the plate, the 5 steps needed to really make change, why sometimes it takes investing in ourselves to truly transform. His closing call out to ladies gave me goosebumps. Listen in on our conversation.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/tonyrobbins/
Your calendar is empty. Some people might LOVE all that blank space, meaning it’s more free time. But if you’re a photographer or other service-based entrepreneur, I’m guessing an empty calendar makes you feel the opposite. No bookings, no money… Alllll the stress.
If you rely on booking clients in your business, whether you’re a photographer, calligrapher, florist, wedding planner or something similar, and you’re in a slow booking season, this is your episode. And heck, if you’re none of those things, you can still pick up some really great tips on how to generate interest in whatever you’re selling, so don’t go anywhere, k?
I’m walking you through the 5 main strategies I used to fill my calendar each year so I could rest easy knowing that I had hit both my client workload and income goals. These 5 tips could not only help you boost your bookings but can also guide you in creating a marketing plan. Stop stressing about when your next paycheck or contract will come in and press play.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/boost
Boundaries. Is there such a thing? As we’re building our businesses, creating our personal brands, and sharing the good, bad, and *real* moments on social media, where is the line between our public and private lives anymore?
We scrapped the interview questions for an honest conversation with our guest today, Kate Arends. She created the lifestyle brand Wit & Delight and what started as a personal project to get to know herself became a resource for her 3.3 million followers to feel less alone in the ups and downs of their journey through life.
She shares food, design, and travel, and publishes deeply personal essays to explore her journey through divorce, mental illness, and an undiagnosed learning disability.
Through it all, Kate expertly crafted a deeply personal brand with a focus on her passions. I ask her about the whole process, how she creates boundaries while maintaining a brand that is so personal, and what she would do if she started over today.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/katearends/
A $300 Craigslist camera launched my photography career and turned into all of this. Stop me if you’ve heard this one… I’ve told it a million times because it’s a reminder of how I got this whole thing going.
When I speak to entrepreneurs, many aren’t sure they want to be doing what they are currently doing ten years from now. Wedding photography wasn’t something I could see myself doing 10, 20 years down the road. But I made a powerful pivot and what came next was my dream business.
In this episode I get into the HOW of my pivot and hopefully inspire you to start thinking about what’s next for you. You don’t have to back yourself into a corner, I want you to already be thinking forward about the next step so that when your passion fades, you’ve got a powerful pivot ready to propel you forward without sacrificing profits.
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/pivot/
I dare you to post a video to your Instagram Stories right now. Show up, wherever and however you are, and talk to your audience. Is your heart nervously racing at the thought? I’m with you… Video is scary! We might feel comfortable posting a selfie after some editing and applying our favorite filters and presets but video? So much more difficult to SHOW UP in that way.
But video is important. We’re getting clear signs every day that if we’re not using video for our businesses, we better start. Today’s guest, Sunny Lenarduzzi has nearly a decade of experience in creating thriving brand strategies using social media and video marketing. When I wanted to dig deeper into the struggle of feeling comfortable on camera (for selfish reasons, really, I could use some help in this area) I knew Sunny would be the best guest to offer actionable tips to make us ALL want to show up on video for our businesses.
Does it feel corny to say Lights, Camera, Action? I already said it anyway… So here we go! We even have a challenge for you! You in?
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/sunny/
There’s so much information out there, isn’t there? You’re constantly feeling like a chicken with your head cut off and wondering if anything you’re doing is RIGHT. Sound familiar? If you’re feeling that way right now, I want you to take a deep breath, pat yourself on the back, and remind yourself that doing ANYTHING is better than doing nothing.
This episode is dedicated to the top 5 mistakes I see entrepreneurs making right now (and hey, they are mistakes I find myself making too, so I’m not guiltless!) Let me walk you through the 5 biggies and give you solutions to stop making these silly mistakes with your time, your money, your words, and your beliefs. It’s time for you to get to work and I want you to do it with confidence that you’re not messing up… Because you, my friend, are anything but a mess up!
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GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/bigmistakes/
Have 90 minutes of time today to devote to your dreams? What if one tiny act of kindness could change a life?
Today’s guest, Ashley Reale, built her entire business on that question, and she launched it with just 90 minutes a day as a stay at home mom with two kids under 4 years old.
You will love Ashley’s story of turning her hobby into a profitable endeavor (with limited spare time!) and how she continues to cultivate a passionate social media community around her products to keep her business growing. Consider this episode an audio love note.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/ashleyreale/
Oh Instagram, the app we are all trying to maneuver with grace and ease but behind the scenes we’re pulling out our hair, spending way too much time Googling things, and agonizing behind every image and caption -- and don’t even get me started about things like hashtags and IG stories, am I right?
As someone who has educated thousands of people on how to use the app better, I wanted to take a little time to tell ya the 3 trends that NEED to stop -- like yesterday -- because they are hurting you and not helping you on the platform. This isn’t an episode telling you to do MORE. Instead, it’s shedding a light on some frightening trends that are robbing you seeing results on Instagram. Are you ready? Let’s talk about the 3 things you need to stop doing on Instagram.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/stopinstagram/
The customer is always right. Sure, you know that, but as an artist how do you balance your own creativity AND give your clients exactly what they want? And what happens when “following your bliss” isn’t actually paying the bills?
This guest found the perfect balance of her own creativity and a client-centered strategy to really give the people what they want AND grow her business. Olivia Herrick is MY graphic designer, working on all things Jenna Kutcher, and she’s the artist behind the new Goal Digger branding that we launched at the beginning of 2019. Olivia calls herself a chronic creator, and today she’s sharing how she creates value for clients, the one thing she does EVERY morning, and how educating your clients can make you BOTH happier.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/olivia/
Instagram is my favorite tool to connect and engage with people, it’s my first handshake with thousands of potential new customers, and it allows me to share my story and leave my legacy one square at a time. Instagram is one of the MOST covered topics on Goal Digger and the top 10 list of our episodes is always dominated by the IG shows.
This episode of Goal Digger is like the Holy Grail of Instagram. A compilation of all the BEST Instagram advice ever shared on Goal Digger. My top tips and tricks, plus expert advice from guests like Kathleen Barnes of Carrie Bradshaw Lied, Puno of PeopleMap, and Jenni Radosevich of iSpy DIY, all in one place. Instagram is always changing, so I’ve even got some NEW tips from Christy Laurence, creator of the Instagram scheduling tool PLANN that we use on Team Jenna Kutcher.
From growing engagement to the secret behind my most liked posts and a cautionary word about Instagram pods… This episode has it all.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/bestofinstagram/
Hiring a team is a big step for a small business. I always get questions like: How do I know when I need to hire someone? Can I really afford to hire someone? And how do I go about finding the perfect team member who will help me do better and make more?
Today’s guest, Joy Cho of Oh Joy! is an expert in hiring, managing, keeping, and leveraging a team to grow her business. She is holding nothing back and sharing her actionable tips and lessons learned with YOU. You might want to take notes on this one… it’s basically a bootcamp! Need to build a team but don’t know where to start? Drowning in work but not sure you can afford to hire someone? Scared to hand over your “baby?” We talk all about it in this episode.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/joycho/
Decisions, decisions. Are you good at making them or do decisions fill you with fear and doubt?
I haven’t always been super decisive, in fact, in the past I would’ve categorized myself as a wishy-washy people pleaser. Can you relate with that? You want to make everyone happy so you let others make decisions for you, like where to eat for dinner or what movie to watch. Now Drew would probably argue that I’m a little TOO decisive, but I know what I want and now I don’t really waiver or question my decision.
I want to walk you through how I became a better decision maker, the things I ask myself when making big decisions, and how you can implement a few simple steps to become better at making decisions and ditch the doubt that sometimes comes with them. This one skill has saved me hours of deliberation and seasons of questioning, and it’s given me the clarity to say my best YESes!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/decisive/
Let me set the scene for you: When we recorded this episode I was still very much pregnant, Drew was wearing nothing but his underwear and a pair of socks, and one of our pups was sleeping on the dining room table. Keeping it real with you all.
Our last Ask Us Anything episode was one of your favorites, so here we are again, ready to answer your questions about pretty much anything. When I asked for your questions in the Goal Digger Insiders Facebook Group and the Goal Digger Podcast Instagram account, I have to admit, I was pretty surprised at what you wanted to know and how personal you wanted us to get. If you’re wondering how we balance this crazy entrepreneurial journey, keep each other smiling on the toughest days, how we knew each other were the one, or how many kids we want, this episode has the answers and so much more about US.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/askus/
I’m a Type 3: The Achiever. If you’ve taken this personality assessment my team cannot live without, you know exactly what I’m talking about.
What is it? The enneagram! The enneagram assesses you as one of 9 types. Each of these types have a unique set of personality traits, strengths, and weaknesses and it is INSANELY accurate. My sister made my entire family take it last January, and the takeaways *actually* stuck with me throughout the year. I’m sharing how the enneagram has set me up for success in business, exposed weaknesses, how Drew and I have used it to grow in our marriage, how it clarified a lot of dynamics in our family, and ultimately how you can find out your enneagram assessment and use it to transform your life.
Take the assessment at jennakutcherblog.com/enneagram.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/enneagram/
Authenticity is more than posting the unedited, unfiltered photos on our feed. Today’s guest is a self-proclaimed authenticity advocate who believes sharing her truth, even the talking about the tough stuff out loud, can help other women feel like they aren’t alone. Sarah Herron was the first contestant on ABC’s The Bachelor with a physical disability, and although it didn’t end in her winning the final rose, she turned the sometimes tumultuous Bachelor experience into a new positive life purpose.
Sarah was born with Amniotic Band Syndrome, but it hasn’t stopped her from climbing mountains, skiing double black diamonds and even searching for love on television. This chat gets real and raw about her time on the show and how it was a catalyst for starting her nonprofit. This girl is THE example of finding positivity and purpose in challenging times.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/sarahherron/
A step-by-step guide to create an online course. This episode is your course for creating your own course!
Here’s the thing, you might already have the information it takes to create a course. You could be an expert in your area or niche, and you might take for granted the things that come so easily to you. Those skills that come easy? Teach them. Build a course teaching others how to do what you do.
The result is a new reputation as an expert and educator in your industry and a potential passive income stream so you could make money while you sleep. I’ll walk you through the logistics like picking a topic and a platform, my tips for smart pricing, and how to set yourself up for future success with your course.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/course/
Is managing The Goal Digger Podcast really a fulltime job? YUP. And this is the girl who does it...
Kylie toured spent a summer on the road with One Direction blogging and vlogging the concert experience for fans at home. She co-hosted a top rated radio morning show in her home state of Maine and now hosts her own weekend country radio show in NYC. This girl knows content and broadcasting, so I’m super excited to introduce her to you as manager of The Goal Digger Podcast!
One LinkedIn post lead me to Kylie, and with her killer Type A tendencies she keeps The Goal Digger Podcast running through even the biggest roadblocks (remember when we mysteriously disappeared from iTunes… that was Kylie’s first week on the job!)
We’re talking about what it’s REALLY like to work for me, what’s surprised her the most about the gig, and her tips for managing a big show with lots of moving parts.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/kylie/
I want to be super honest with you. My success changed my world.
Most women say they are equally afraid of success as they are afraid of failing… That says a lot. I want to preface the whole thing to say that I am so, so grateful for every ounce of success that has come my way, but my life has changed so much since I left the corporate world and started my own business back in 2012.
You ask about this a lot and I think it’s worth devoting an episode that’s real and vulnerable about my personal experience of growing a large brand, building a multimillion dollar company, and how it’s changed things for me, specifically how it’s affected my relationships.
I hope you’ll sprinkle some grace over everything I’m about to say, and know that I’m showing up to tackle something that I’ve been personally struggling with in hopes that it will help you to understand what success can REALLY look like behind the scenes.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/mysuccess/
Two full sleeves of tattoos, no college degree… And the Senior Vice President of Branding and Creative at ALEX AND ANI. Kate Richard proves that there is no official formula to achieving career success.
How do you know it’s time to rebrand? Is your brand ready to evolve with changing trends? Should you even let trends dictate the changes you make to your brand? How do you bring your day one fans with you as you evolve? Kate oversees the billion dollar label’s design, marketing, and branding departments, and is an expert on building a brand’s unique story and keeping fans connected as is evolves.
I’m asking Kate the big branding questions, but we’re also diving into her own not-so-typical career evolution. I am so excited for you to hear all the wisdom she brings to the show.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/katerichard/
So you want to start a business but your husband isn’t on board.
It can be difficult to be a woman striving for more in her career: It goes against traditional gender roles, people can question your priorities, and it’s easy to feel like a workaholic compared to your peers… Not having that support, or even having resistance from your closest family and friends, presents a whole new hurdle to clear. So how do you do it? How do you navigate your relationships and get your husband, partner, BFF, or family on board with your big idea?
I’m breaking it down as a married woman, but no matter what stage of life you’re in, this episode will help you face the resistance when the people you love don’t really understand or fully get “it.”
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/onboard/
It’s time to talk about mental health and normalize therapy. Today’s guest, Elyse Snipes, is a marriage and family therapist skilled at bringing practical solutions to everyday problems with a little creative magic and a whole lot of truth. She works with her patients to unlock their limiting beliefs and build a healthier narrative that makes room for healing, connection, and personal freedom… And she does it all from her restored 1953 vintage trailer parked on the beach.
I invited Elyse on the show because as entrepreneurs, we’re welcoming a bonus layer of expectation, stress, anxiety, and decision-making into our lives, and in order to be successful in our businesses, and our personal lives, we need tools to manage these often challenging hurdles. I love Elyse’s mission to normalize therapy, and do it a little different than I’ve ever seen before. If you have questions about therapy, or if you think you might benefit from working with a therapist but you don’t even know where to begin, Elyse will walk you through it in this episode.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/elyse/
Need a lifeline? Your audience does and YOU can create the perfect offer for them.
We’ve all got something to offer. But is that *something* perfect for your audience? Will anyone even want it? Maybe you have a great idea that you want to get off the ground but have been stuck at the dreaming stage. Or maybe you’ve got so many ideas floating around your head but you’re just not sure which one your audience wants or needs most, and more importantly, will actually buy. It’s important that you’re putting the RIGHT things out there...
If you’re wondering how to create the perfect offer, I’ve got you covered. I’m going to walk you through my EXACT process for determining what to offer next in my business, whether it’s a product in the shop, a freebie, a mastermind, or a new course. What will you create next?
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/offer/
Fact or fiction: Having tons of followers is the only way to get more partnership possibilities, more business opportunities, and by extension, more money.
That’s totally FICTION. In the social media world of buying followers and the dreaded follow-unfollow game, the quality of your engagement with your audience is way more valuable than getting that ‘K’ next to your follower count. Micro-influencers are crushing the game and building dedicated, engaged followings that brands are leaning into and wanting to target.
Puno is a digital entrepreneur and web designer. She founded @ilovecreatives, a platform for creatives to connect and she co-created PeopleMap.co, an Instagram marketing tool where you can strategically find, grow, and track your community. She’s also a YouTuber and takes the most epic photos with her cat.
If you’ve ever wondered if micro-influencer partnerships are the right choice to market your business, or if YOU are a micro-influencer and you want to attract more partnerships and opportunities, this episode is rich with the details you need.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/puno
We talk so much about building up your own business, but what would it look like if you could earn an income from selling another company’s product or service that you love? I’m sharing my top three tips to rock affiliate sales and how I made over 6-figures in one year just from promoting a few things that I really love a lot.
Do you want to start generating some income with affiliate marketing? This episode starts with the basics and covers everything from the different forms of affiliate marketing, how I navigate the affiliate marketing world, and the special responsibility that comes along with recommending products and services to your audience.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/affiliate/
What if your business was built on a ONCE A YEAR product? This guest was featured in Forbes, Family Circle, Better Homes and Gardens, Good Housekeeping and HGTV.com (to name a few) and her products are carried in over 800 retail outlets across the world. The kicker? Her product is a “once a year” purchase.
Emily Ley is the founder of Simplified -- a brand of planners and organizational tools for busy women. She is an expert at keeping her clientele coming back year after year. She educates her customers about why they need HER product above the competition, and how to use it to the best of its ability.
Emily is teaching us how to stick out amongst the masses, create a cult following around your business, and how to turn followers into raving FANS.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/emilyley/
Loner. Hermit. Recluse. Antisocial.
If you search introvert in a thesaurus you’ll find some of these words. Hermit wasn’t in there, but my mom called me that once, so there’s that. But look mom! Introverts can make friends and build big businesses, too!
Whether you’re an introvert or an extrovert, being an entrepreneur can teach you a LOT about yourself, your leadership style, and help you to hone in on your skills… But entrepreneurship also has a tendency to point out the areas where you don’t quite shine.
Is it better to be introverted and extroverted as an entrepreneur? Today I’m going to teach you how to maximize whichever one you are to rock your business! I’ll also break down how I feel like my journey in entrepreneurship has changed me and taken me from being an extremely extroverted girl to someone who is definitely and entirely introverted.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/introvertextrovert/
EMAIL LIST BUILDING BOOTCAMP, live on air. Our email list grew by over 30,000 last month alone. Take that in for a second, because even I am having a hard time wrapping my brain around that number.
It’s a big number, but I’m not surprised we got there with the email strategies I’ve worked and reworked over the last year. I’ve fine-tuned our approach to reach my most dedicated, raving fans with exclusive content that captures them right in their inbox.
Just last week I dove into the 101 of email list building (Episode 221) and today I want to share some of the fresh new ways we’re growing my email list by over 5,000 each and every week so that YOU can use these strategies in your business too! Get ready, we’re going in(box)!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/growemail/
GIRL POWER! There are few industries more “male-dominated” than hunting and yet Eva Shockey has made a name for herself and found great success -- but not without some doubt, backlash, and beyond.
Eva has created a brand that started in the outdoor industry and rapidly expanded into the mainstream media. Eva’s new book is a memoir of adventure, skill, healthy living and finding life’s true calling. She launched her own collection with Cabela’s AND she’s the first woman to grace the cover of Field & Stream solo in over 30 years.
Today, she is going to teach us how to find your passion, chase what calls you (regardless of what people say), how to follow a family legacy while staying true to yourself, and how to be confident when you feel intimidated.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/eva/
How big is YOUR list? Email marketing is my JAM. If you’re a fan of the show, you know I’m OBSESSED with email marketing… I mean, I’ve been talking about it for over two years and it never gets old. I’ll bet that “starting/growing an email list” has been on your goal board for awhile now.
Listen, I get it. Starting an email list seems overwhelming, like the learning curve is just too high to even get started and if you do get it up and running, what the heck do you have to talk about? I was in your shoes once and dragged my feet for a long time thinking my business was doing just fine as is.
The truth is, my email list is the #1 way I drive profits in my business (did I tell you I did $153k in sales by sending out just 3 emails? Yeah, that happened!) I’m spilling what you really need to know about email lists!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/email101/
From paycheck to paycheck to mini fitness mogul.
Autumn Calabrese doesn’t believe in excuses – just hard work. Autumn takes a positive approach to training, motivating and inspiring her clients through even the toughest of workouts and takes the goals of her clients very seriously. Your struggles are her struggles and your wins, her wins. Maybe you’ve tried her workouts for yourself… Does 21 Day Fix, 21 Day Fix Extreme, and 80 Day Obsession sound familiar? Yup. I knew it would.
Challenges are a GREAT way to grow your following, create a movement, gain exposure, and ultimately, grow your business. Today, Autumn is going to teach us how she stuck out in a saturated market, the A to Z of developing a challenge, and how to use challenges to their full potential to grow your business.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/autumn/
THIS ROCKED, THIS SUCKED. C’mon, time travel with me for a minute.
We’re two days into 2019. First of all, HOW? Second of all, you should know that when I recorded today’s episode I was still rubbing my baby bump awaiting sweet Baby Kutcher’s arrival into the world. When I prepped for maternity leave and recorded almost three months of the podcast in advance, I still had a little time in 2018 to close out the year strong… And man, did I.
Today I’m recapping what rocked in 2018, and in the interest of full disclosure, what totally sucked. This year is going to look a LOT different for me, for Team Jenna Kutcher, and for The Goal Digger Podcast, and I’m letting you in on the never shared, behind the scenes of what we’ve got planned at GDP HQ.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/2018-review/
Mothers need their own clock. A clock with more than 24-hours. Can I get an AMEN?
Today’s guest knows the mom-time-warp all too well, so she created a product to serve that need. Alexa Brown is a 28-year old mommy of two (with one on the way!) and fitness enthusiast… But as a young mom, she knows how hard it can be to squeeze in a workout each day, let alone get motivated to make it happen.
With time, she learned the tried and true system of building your best body in the most effective and efficient way. To spread her innovative workout hacks and plans, she started selling ebooks. And that’s when the real business magic happened.
Alexa’s following and online shop are both wildly successful -- and she let me pick her brain on how to successfully make, sell, and market online products. It’s easy to blend in online, but Alexa has MASTERED the craft, and today she is going to teach you Online Products 101.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/alexa/
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/conleykate/
Take a long look at your eyeshadow palette the next time you’re applying a little makeup. Do you ever think about what it takes to make it in the beauty industry? Today’s guest has achieved success on both sides of the biz: service and product.
Lauren Napier’s work has been seen all over magazines and TV, not to mention, she has worked with some of the world’s most famous celebrities including: Academy Award winners, civil rights activists, Olympic gold medalists, Billboard chart-toppers, a Beatle, and even an American President.
But with all of that service-based success, she transitioned to a product-based business. Now she is KILLING it with her line of facial cleansing and makeup remover wipes. Today, Lauren is teaching us the pros and cons of BOTH service and product-based industries, how to navigate a transition in your career, the secret to keeping lifelong clientele, and more.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/laurennapier/
I was hesitant to record this show because our own financial situation looks a lot different than others… But when I shared the fact that we are entirely debt free -- we’re talking no student loans, no mortgage, no car payments, plus we bought two Hawaiian condos -- I got a ton of requests and questions about how we did it, how we planned for it, and my tips to reduce the debt you have!
It didn’t happen by chance. We worked hard to reach our debt-free goal, and I learned so much in the process that I want to share with you. Today’s episode is going to dive into how we achieved being entirely debt free before my 30th birthday. And for the record, we pulled off this feat when I was 29 and a half.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/debtfree/
Passive income streams are my favorite income streams, what would it look like to make money while you slept? Today I have the expert on Ebooks to talk how she and her husband have sold over 100,000 of ‘em to fuel the their business.
I’m so excited to introduce you to one of my mastermind girls: Kelly McNelis. She makes this whole girl boss thing look effortless. Kelly is the wife, mother of five, and crockpot addict behind The Family Freezer. She shares healthy, simple, and budget-friendly recipes and she’s made a living off of selling ebooks online. Now she’s teaching us how to do the same!
Today Kelly is walking us through the A-to-Z of creating an ebook, marketing hacks to ensure your product gets seen (and purchased!), and her best advice if you’re contemplating an ebook venture. Who wants to make money while you sleep?
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/ebooks/
Can I tell you something? It’s kind of personal.
I’m letting my hair down and getting personal with you today. Today’s episode is a full Ask Jenna Anything session, and I’m diving into the deeper topics that YOU asked about, like: How do I move through difficult seasons to find joy? How do I build genuine relationships without fear of being hurt? What did my dating history look like pre-Drew Kutcher? How did I know I wanted get married at a young age? And why, oh why, don’t I like the world “hustle”?
Told ya. I’m not afraid to get personal with you… And I hope you’re tuning in today to learn a little more about me, the girl behind the mic.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/getpersonal/
How was your football Sunday? I love it for the couch time, the nachos, and most of all, for watching today’s guest lead the show on Sunday NFL Countdown. I literally only watch her… not the games.
Samantha Ponder is the host of Sunday NFL Countdown, and before landing a spot at the coundtown desk, she did a lot of hard work (and made some crazy gambles) to get there. Sam Ponder has truly carved a name for herself in the male-dominated sports industry.
How did she do it? This episode will teach you how to make a name for yourself in WHATEVER industry you are in. Sam is sharing her tips to network, be bold, and create the path of your dreams.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/sam/
If you’ve tuned into this podcast before, you know I’m a bit obsessed with the idea of automating your business. Whenever I’m creating something new, whether it’s a course, product, or service, the first thing I ask myself is “How can I automate this so it will be less work in the future?”
We can often overlook some of the smaller tasks in our business when it comes to automation, but in reality, these are the things we are doing over and over every single day. Let’s look at a few ways you can add automation in your business today. Start small and maybe you’ll get the automation bug like I did. Trust me — it will change your business and life.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/automate/
You don’t need to be a celebrity to get a lesson from a celebrity health coach… because the expert is right here! This entire episode is dedicated to teaching YOU how you can eat healthy, find time for yourself, and live your most-nourished life EVEN when you are doing allllll the boss things.
Kelly LeVeque is a celebrity health coach, holistic nutritionist and best-selling author with a high-profile client list boasting names like Jessica Alba, Jennifer Garner, Sophia Bush, Molly Sims, and Chelsea Handler. Today she’s spilling her best-kept secrets and giving us a lesson in getting healthy!
Today, you will learn Kelly’s super simple and super easy way to transform your diet with healthy options that DON’T take all day to prepare, her methods for sneaking in mini moments of self-care, and her advice for living a healthy, nourished life. If you’ve been looking for answers, you’ll find them here.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/kelly/
Money talks. Are you listening?
Money, money, money… talking about it can feel weird, but isn’t it the foundation of our whole life? It’s money that allows us to pay our rent, buy our groceries, see the world, feel secure, pay for healthcare... The list goes on. It’s easy to get wrapped up in the negative side of money and dwell on the those ugly and fearful feelings of greed or scarcity.
There is a different side to money that often gets overlooked (especially when you are a penny-pinching entrepreneur). You can feel empowered to make money, confident in your worth, and THANKFUL for the money in your life. Money doesn’t HAVE to have a negative connotation (and it shouldn’t!)
In today’s show I am going to teach you how to master your mindset, attract new wealth into your life, and transform your money mindset from start to finish.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOW NOTES: https://jennakutcherblog.com/money/
She is a three-time medalist and the most decorated Paralympic snowboarder in US history. Amy Purdy defied the odds throughout her life to accomplish some extraordinary things. Despite fighting for her life and losing both of her legs below the knees at the age of 19, her passion for living without limits carried her not only to the upper levels of athletics but onto the dance floor of Hollywood and well, well beyond. This girl even toured with OPRAH, and that’s not even the most impressive accomplishment on her long, long list.
I’m so inspired by Amy. When she went through one of the most traumatizing events I can imagine, she came out victorious on the other side -- but I know it couldn’t have been easy. How do we handle hard things, find the positives in a difficult situation, and cope with “losing” the career you planned on? In this episode, Amy shared what she *really* means when she wants you to LIVE INSPIRED. This one’s a tear jerker… in the best way.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/amy/
You’re REALLY busy, right? Want to save yourself hours of time? Read on.
The facts: The average time spent on a task before losing focus is only 1 minute 15 seconds. Multitaskers reduce productivity by FORTY PERCENT across the board. When multitasking, it takes twice as long to accomplish a certain task AND it increases errors by 50%. Here’s the thing… we’re not REALLY multitasking. We are just switching our mind back and forth rapidly from one task to another, not giving either task our full attention.
Today’s episode is all about the method I use in my business to ditch the multitasking lifestyle and work ahead, plan with strategy, work efficiently, and have time off to truly REST. Wonder how I’m going to be able to take THREE MONTHS off for maternity leave? It’s all about BATCH WORKING, friend.
I can truly say how I approach work has transformed my business... but it wasn’t always easy or natural to me. Now that I have batch working down to a science, I’m sharing the entire process with you. Raise your hand if you’re a serial multitasker?
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/batchwork/
I felt a little star struck with today’s interview. You may know her for her subtly edgy designs and her industry leading luxury handbags, accessories, footwear and apparel around the world. She launched her brand in 2001 with an iconic capsule collection that landed her on The Tonight Show and she became an overnight sensation. Goal Diggers, Meet Rebecca Minkoff!
Today, Rebecca Minkoff is a global lifestyle brand that spans ready-to-wear, handbags and accessories, footwear, jewelry and watches, as well as men’s clothing under the label Uri Minkoff, in over 900 stores worldwide.
An industry leader, she is also an industry disruptor, pushing the boundaries of fashion and tech. Today I want to hear the REAL STORY of how this woman took her name and her talent… and turned it into an empire.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/rebecca/
The unsettling stats about screen time…
The average smartphone uses their phone 2 hours 51 minutes per day. The average user clicks, swipes, and taps 2,617 times PER DAY. 47% of parents are concerned that their child is addicted to screens while, 89% of parents blame themselves. The amount of screen time per day — regardless of what the content is — goes hand in hand with the higher instances of depression.
Ever since smartphones came on the scene, they have become a constant presence in BOTH our professional and our personal lives. However, this constant sensory overload and overwhelm of information makes our thoughts scattered, impacts our feelings, and ultimately, shapes our LIVES. As a business woman, I want my work to be focused and intentional. From a personal perspective, I want to be present in my life. I want to really LIVE and not just refresh my feed every few minutes. I understand how difficult it can be to break our phone and screen habits, which is exactly why I wanted to make this episode full of TANGIBLE tips, tricks, and methods that will ensure that you can put the phone down, and keep your eyes up. Good news is you don’t need to look at your screen to listen to today’s episode... Well, maybe for a minute.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/screentime/
You may have met her how I did: from her episode of NPR’s “How I Built This”. Or you may know her from her little business called DRYBAR! Today’s guest, Alli Webb, founded Drybar in 2010 after spending 15 years as a professional stylist. At first it was a side hustle -- she would do weekly blowouts for her mommy friends. Word spread fast and she expanded her mobile operation into the first brick and mortar Drybar location. Fast forward to 2018… 107 Drybar locations and counting.
Today, we are going to learn how Alli turned a niche into a full-blown empire in 8 years time. If you are in the beginning stages of dreaming up a business, and wondering how the heck to make a niche business SUSTAINABLE, how to attract clientele, if franchising is a good idea, and MORE, then this episode is packed with the insight you need. You know how I always say there are riches in the niches? Today’s episode proves that. Are ya listening today? Bonus points if you’re listening while getting a blowout.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/alli/
Do you have a love/hate relationship with Instagram! Yeah, I hear ya. Today is dedicated to one of my favorite things, Instagram!
I get it, this app can make your head spin with algorithms and cohesive feeds and trying to get people to actually engaged and don’t even get me started on the dreaded follow/unfollow game… but I don’t want you to miss the magic that is Instagram (ahem, FREE exposure for you and your dreams!)
It’s safe to say I have learned a thing or two (...or a million) about this app since growing my following from 0 to over 600,000 in just a few years, which is why I wanted to answer your biggest questions.
If you’re wondering how the heck to up your engagement, WHEN you should post, hacks to turning followers into paying clients, and SO MUCH MORE, this episode for YOU! I took every single one of these questions from YOU. Was your question answered on air? Get listening to find out.
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GOAL DIGGER SHOWNOTES: http://www.jennakutcherblog.com/insta-answers/
An accident changed her life, but she didn’t let it stop her and I’ll tell ya: there is SO much more to her story. While a part of her story comes from a scary place, she managed to turn her mess into her message.
My friend Lauren Scruggs Kennedy is a staple in fashion. She spent time interning in wardrobe for the CW’s Gossip Girl, the Michael Kors showroom, and reporting for New York, Paris, and Montreal Fashion Weeks. She’s published two books and along with Bethany Hamilton launched a yearly retreat for girls who have lost a limb. As if that wasn’t amazing enough, she has a foundation, a dry shampoo line, and a booming blog.
Lauren and I are talking ALL the things: her accident, how she pressed onward, what it is *really* like having such a deeply personal brand, why she is so committed to giving back, how she juggles it all and how YOU can learn from her!
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GOAL DIGGER SHOWNOTES: http://www.jennakutcherblog.com/lauren/
Surprise! We purchased a second condo in Hawaii, sight unseen. We’re back on island getting it all Kutcher-ified and ready for YOU. I never thought we would be real estate moguls or own a rental property, especially two in Hawaii…
Today I want to walk you through why we made the decision to invest in Kutcher Condo Number 2, what our plan is for the future, how it’s been renting our property out, and why we love real estate. This episode is packed with all the realness when it comes to being an AirBnb host.
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://www.jennakutcherblog.com/airbnb/
Raise your hand if you’ve hit that creativity wall and it’s only Monday. This will help! Today, beautiful business boss AND mother Taylor Sterling is teaching us how to stay creative and inspired when your passion becomes your work.
Taylor is the founder and creative director of Glitter Guide. She’s has always had a thing for fashion, beauty and art. While working a day job as financial advisor recruiter, Taylor was laid off. That’s when she decided (or was forced) to take a leap and launch Glitter Guide. Fast-forward six years and Glitter Guide is a go-to resource for women all over the world.
Taylor is spilling the details on her daily workflow for productivity while you juggle allllll of your projects. She’s the expert on staying inspired and creative during the stressful times, turning your passion into profit, and simply managing life.
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GOAL DIGGER SHOWNOTES: http://www.jennakutcherblog.com/taylor/
Goal Digger Podcast is celebrating the 200TH episode! If we had a cake, that’d be a lot of candles. There’s no better way to CELEBRATE this milestone than sharing the 10 most downloaded, most listened to, and most impactful episodes to hit your earbuds.
These episodes were the biggest game changers, and I couldn’t resist recapping them in hopes that you’ll go back and relive the magic, too! These episodes are in no particular order, but individually and collectively, were hands down the TOP 10 episodes and I want to make sure you didn’t miss them. From the most popular shows all about Instagram, to handling the haters, tackling criticism, getting paid as an entrepreneur, and an impressive line-up of guests, these episodes have it all.
Let this be your encouragement to go back into the archives and hit PLAY.
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GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/200/
Wanna start a podcast? This might be the sign you’ve been waiting for. Our girl Nicaila Matthews Okome is the Creator and host of Side Hustle Pro Podcast, the first and only podcast to spotlight bold, black women entrepreneurs who have scaled from side hustle to profitable business.
Nicaila is sharing what *exactly* it takes to be a podcaster, what the financial situation of podcasting looks like, how to land your dream guests, what the early days looked like and how to turn this “hustle” into a full-time job! It’s safe to say, this woman is AN EXPERT on podcasting and how to make a show sustainable, popular, and profitable.
It’s so much more than just sitting in front of a microphone! Yeah, we’re spilling the beans.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/nicaila/
“Hey girl, it’s me, your website. I could use a little love.” Does just hearing this give you hives because you know it’s true? Your website is feeling neglected, alone, and sad…
I always say social media should be the handshake and invitation to continue the conversation somewhere else… and that somewhere else is likely your website. We just did an overhaul on my blog and I’m sharing what we did to make it AWESOME.
Today I’m spilling 5 ways you can update your website that will make the biggest impact on converting visitors to actual fans and paying clients.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://www.jennakutcherblog.com/website
Have you struggled with belonging? With feeling alone? Diagnosed with Tourette Syndrome, ADHD, OCD, and anxiety at the age of 11, Jamie Grace navigated life on her own terms with resilience and dedication, building a platform to help others navigate the most challenging facets of life through her music and words.
When Jamie Grace was 14, she created YouTube channels for her music and her platform, “ImAFighter” that captured the attention of record labels and producers. At 19, she was nominated for a Grammy Award, Billboard Award and was recognized at the Dove Awards as New Artist of the Year. At just 26-years old, now independent artist Jamie Grace has four number 1 radio singles, many nominations as a singer-songwriter, and millions of views on her weekly Youtube videos.
Jamie Grace encourages millions who struggle with belonging, mental illness, feeling alone, and the most difficult aspects of life to find joy amidst their pain. She is a voice that speaks truth and vulnerably, and creates community in one of the most pure ways I’ve ever seen. Today, Jamie is going to teach us how to speak authentically, share our struggles with others, embrace our own stories, and ultimately, move forward into our best selves.
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://www.jennakutcherblog.com/jamie
Pitching yourself is one of THE best ways to create opportunities… but it can get tricky. Today, I’m focusing on the secrets that are rarely taught but can make a GIANT impact if you want to land sponsorships, make new connections, score a job, book that client… You name it. Whatever it is, it usually starts with a rock-solid PITCH!
If you aren’t pitching yourself to companies or business opportunities yet, it’s FINALLY time to get on board. And if you are… it’s time to make sure your pitches are delivering to their full potential.
With technology and so much online communication, pitching yourself and your services is evolving! This episode will teach you how to reach your dream clients and your perfect audience. Don’t be intimidated! I’m laying it all out for you.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: https://jennakutcherblog.com/pitch/
Goal Diggers, I have been dying to have this guest on the show since the very beginning. She is bold, authentic, beautiful, brilliant, and today she is HERE! Goal Diggers, you probably already know and adore her, but officially MEET Iskra Lawrence!
Iskra is a British model and a champion for #EveryBODYisBeautiful, body diversity and self-care. Iskra was told she was both “too big” for straight-size modeling and “not big enough” for plus-size modeling… but she has forged her own way. Now she is committed to reshaping the image of women in the media.
As a fellow Aerie #AerieREAL Role Model I have joined forces with Iskra to promote unretouched intimates, loungewear and swim campaigns to speak about body positivism. Iskra also serves as a brand ambassador for the National Eating Disorders Association, created the NEDA Inspires Award, and is working to generate awareness and support for individuals and families affected by eating disorders.
Safe to say this woman has made a name for herself in an industry where she was told NO… A lot. In this episode, Iskra will teach us how to carve our own path, find confidence during our darkest days, and continue on OUR path -- even when the world tells us no. Goal Diggers, don’t miss Iskra.
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/iskra/
Got something to launch? Perhaps a new product, service, website, course, freebie, or business and you want to share it with your audience? You’ve worked so hard on this new thing and it’s so important to put some thought behind how you are going to reveal it to the world.
Far too often there’s not enough time and energy behind the steps for launching and too much focus on the creation process. People can get stuck on this last step. Striving for perfection can cause paralysis and leave us scrambling when it comes time to promote. Here’s the thing -- if it’s not launched well, no one is going to see it anyway.
We recently publicly launched one of my courses The Pinterest Lab and have so many takeaways from that experience. Today I want to share 10 ways you can create hype around something new and exciting in your business so that you can rock your next launch, big or small!
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/hype/
Lucia Pador is a super woman. You may know her from her work at Utterly Engaged, or more recently, her transition into helping others tell their stories and tell them well. Lucia is in my mastermind this year, and I have been AMAZED at how she can curate, visually story-tell, and manage Utterly Engaged flawlessly, while also working on her newest project which will help entrepreneurs tell their own story and leave a true legacy.
Lucia is a daughter of immigrant parents who escaped a Communist war-torn country, moving from one refugee camp to another, to finally planting their roots in Southern California and building a beautiful life and business. After 30+ years of providing for their family through his art, Lucia’s father unexpectedly passed away. It was not until after he left this world did she finally see first hand how much of legacy he left behind. Without social media, she was blown away by the impact his art left behind that had spread across continents and oceans. Remembering what she learned from him, and combining her love for storytelling, social media, design and modern marketing, she is on a mission to help others spread their message, art, and creations through the most impactful and meaningful way.
I know a lot of entrepreneurs love what they do, but struggle finding clarity, direction, and the know-how to share their message and stand out. I am lucky to have to have THE expert, Lucia Pador to teach us not only how to market ourselves well but to own our stories (even the messy parts!)
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/lucia/
It’s been a little over a year since I opened my online shop: Shop Jenna Kutcher. It’s been a crazy, beautiful addition to my business and it’s been something I’ve been digging into as we’ve navigated this season of life because having an online digital store has been an incredible addition to my business for a few big reasons.
I love having our shop because:
1. I have created resources that have helped me that are now available for everyone to enjoy and use. Why hide all the templates and tools I had built for my business that had attributed to my success? It’s been awesome to say: are you struggling with xyz? I have a resource for this exact thing.
2. It gives me the chance to reach my people with offers that are more accessible for those not ready to take a course or not in a financial place to purchase a full course or system. I love being able to sell well priced products that can help change businesses and give people the tools that they might not be able to purchase elsewhere.
3. It is 90% automated and digital which means we can serve our clients quickly, it’s open and available all the time, and most of it is run through automation which means less work on our part to get people what they need and to deliver a good client experience without having to be attached to every single sale. Have you thought about starting a Shopify shop? Today I am going to walk you through how I've made over $218,000 in just ONE year.
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/shopify
Katie Sturino is the queen of doing it ALL, and in such a poised, professional way! You may know her as, her signature, the size 12(ish) New Yorker who believes great style can look chic at any size. Her platform the12ishstyle.com to inspire girls like her who are stuck in size purgatory - not quite "plus size", not quite "straight-sized". Not only that, she is also the founder and CEO of Megababe Beauty, a women's comfort line that launched in June of 2017. AND if that wasn’t enough, she is the momma and social media guru behind the two insta-famous pups, Cheese and Muppet. Safe to say, she does it all-- and she does it so well!
I wanted Katie to come on for those of us that are running one business, but have an idea for a second… and a third… and you get the idea! I know how many of us are multi-passionate boss babes, and I wanted to hear first-hand from someone that is managing multiple businesses so flawlessly! today Katie is going to teach us how to divide our time among projects, delegate resources, and balance our many passions! Speaking as a fellow multi-passionate girlboss, I think this episode is crazy valuable, and I learned SO much about making the most of all my passion projects! You ready to take your business (or businesses!) to the next level? Let’s dive on in!
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/katie
It’s crazy to think that in a few short months, we’ll be welcoming a baby into our home and lives and everything will change. If you’ve followed our journey for a while, you know that our road to baby hasn’t been easy. Before we dive into how I am preparing for a true maternity leave, I want to share a little bit of how my business has transformed in the last 2.5 years while we were waiting and struggling to start our family... AND tell you the five big things I am doing to prepare for maternity leave:
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/maternity
I want to talk about it. The messy stuff, the embarrassing, the humiliating, the shameful… I want to talk about it. But it’s not always easy. You see, there are some BIG topics out there: body shaming, discrimination, inequality, war, oppression, shame, guilt…. But they aren’t always easy to address.
Insert: today’s guest. Alex LaRosa is a plus size model, blogger, and self love advocate based in Los Angeles… This Cali native is ready to share her message of self acceptance and personal growth. She has two major goals: to help other women become the most powerful version of themselves and to see these women represented in fashion. The launch of Visibly Plus Size is a result of Alex's unwavering belief that all different types of women (no matter their size, age, or the color of their skin) benefit from seeing images that represent them in the media.
Aside from her brilliant business and insane modelling skills, what also captured my eye is the way that Alex speaks about topics that matter. She recently caught my eye in an instagram comment section where there was a heated debate, and her responses were 1) respectful, but also informative and persuasive. I was so captivated by how this woman spoke up for what she believed that I knew I had to have her on the show. Goal Diggers, without any further adieu, welcome Alex Larosa!
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/alex
Part of being an entrepreneur means putting on your customer service hat and serving people well - but what happens when things go bad? What implications does it have on not just your business but your life? And how do you pull yourself out of those situations and use them to sincerely grow? I’ll be honest, in my seven years of entrepreneurship, I can count these awful experiences on one hand - maybe two if I took some time to really remember the things that I’ve likely blocked from my memory but when I look back, those were some of the best growing moments in my business, even though those times were rough - like really rough. So today, I want to break down some of the worst experiences that have happened to me in as an entrepreneur and then shed a light on what I ultimately ended up learning the really hard way.
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/worstclient
My ultimate superwoman, my momma! My mom truly does it all: she is a mother of three (I have one brother and one sister), she has been married for 37 years, is a grandma to two (with two more on the way!), she has been a nurse for over 37 years and specifically a nursing instructor for 29. Not to mention, she coordinates my mastermind, is a Make A Wish granter, and is just generally the most positive, calming person you could ever be around!
Today, I wanted my mom to come in to discuss #allthethings like only a mother could do. Hearing what it was like being a working momma, how she found her path, what advice she has for me as I become a mom, what she *really* thinks of my career, and just ALL the mom goodness! Safe to say, I will treasure this episode forever-- without further adieu, my momma, Sue Shelerud!
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/sue
Today I am sharing the 3 things I did right and wrong as a wedding photographer. After 7 years of being a full-time wedding photographer and shooting 130 weddings, I am retiring from weddings to free up more time to do the things I love – which soon will look like rocking a baby, spending weekends at home, and of course, creating content just like this to teach you!
I will always be a photographer though and I still plan to shoot. It’s just going to look a little bit different than it has…
As I reflect on a career that was filled with incredible couples and days spent documenting love and happiness, I realize that I have learned so much on this journey and today I get to share my biggest wins and the places where I really dropped the ball in the hopes that you can learn from my experiences.
Before we dive on it, if you’re a photographer or interesting in becoming one, I am I hosting a free master class between the dates of September 11th and September 13th. There are 5 different time slots you can sign up for, so head over to http://photowebinar.com/to save your seat for this free training as I’m going to be sharing the 3 biggest marketing hacks that helped me fill my calendar for all of those years!
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/rightandwrong
The mission of Goal Digger has always been to bring you THE best experts in the field, but what if I jampacked 6 experts into one episode?!
Over the last year I’ve got to spend time with these 6 women who are some of the most successful photographers out there. They’ve been in my mastermind and I’ve gotten to learn a lot from them in that time.
Each has agreed to give you a mini tutorial on the one secret that could absolutely transform your business (regardless if you are a photographer or not) from how to attract high-end clients all the way to how to write a blog post in 10 minutes – yes really!
For maximum benefit, head over to today’s show notes at http://jennakutcherblog.com/photographer101 in order to meet each of these women and to find links and learn more about how they build their own mega-successful photography businesses. This episode could completely change the way you are running your business, for the better!
Before we dive on it, I want to let you know that if you want to learn more from me, just like they have, we have 5 trainings coming up between September 11th and September 13th on 3 simple marketing hacks to fill up your photography calendar. Head over to http://photowebinar.com/to save your seat for this free training!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/photographer101
Have you ever taken part in an online challenge? Whether it’s a work out challenge, an Instagram challenge, a clean eating, yoga, money or a clean house challenge - there is SOMETHING about challenges that I want to teach about today - because maybe your next big project could be hosting your very own challenge. There’s something about the momentum of doing things as a group, seeing results quickly and the comradery that makes free challenges successful and I want to help you harness the power of a challenge and use it to grow your reach and your profits.
Three years ago, I hosted my first challenge ever. I remember thinking that a challenge could be a good way to teach free content and get people on board with my strategies while also building a community that would allow me to intimately connect with the people I was trying to reach. My first challenge was a 7 day Instagram challenge where I sent challengers a prompt each day today I want to dissect what worked, what didn’t work, what to do if you want to host a challenge, and the biggest benefits that challenges can bring to your business!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/freechallenge
There’s a first time for everything and today we are asking our guest YOUR questions! Goal Diggers, welcome to “Ask A Blogger ANYTHING!” I wanted this episode to be with an expert in the field and I couldn’t have found anyone better thaaaan….. Kathleen Barnes! This woman is the life and style blogger behind CarrieBradshawLied.com. After quickly realizing life as a twenty-something wasn’t as effortlessly fabulous and sprinkled with sparkle as Carrie Bradshaw led her to believe, the website was born in 2010. The blog flourished and Carrie Bradshaw Lied has been featured on The Today Show, Oprah.com, People StyleWatch, RealSimple.com, SouthernLiving.com, WhoWhatWear.com, New York Magazine's The Cut and more.
Safe to say we have an EXPERT and today Kathleen is going to teach you EVERYTHING you need to know about blogging.If you’re wondering how the heck to even start, drive traffic to your content, GET SPONSORSHIPS, or how to *actually* make this career a sustainable source of income, you’re in the right place…. Without further delay, ASK A BLOGGER ANYTHING!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/kathleen
Goal Diggers, we all know social media is one of THE best ways to get word out there about your business… but sometimes it can get tricky. Today, I wanted to focus on one specific facet of social media that rarely gets taught but can make a GIANT impact on how you’re engaging with your audience: How to ROCK your instagram stories! If you are not utilizing IG stories yet, it’s FINALLY time to get on board. And if you are… it’s time to make sure you are using it to its full potential because it is one of the most unique, impactful ways to move your business forward, engage with your fans in an authentic way, and expand your connection with your followers.
Live video is a newer feature in the social media world and with additions like IGTV happening, it’s clear Instagram is sending us a message that if we aren’t using video yet, we better figure out our strategy with it. Essentially, we have a few different options to record ourselves, publish it, and chat with your followers/potential clients. It can be intimidating absolutely, but it is so incredible because it allows you to connect with your audience in real time (and beyond!) and adds an irreplaceable level of humanness and uniqueness to your brand. You essentially get to draw in your potential clients and spread your message in authentic way for free!
Let’s dig in and get specific on the strategy around IG stories and many ways to utilize this feature— from swipe ups, photos, graphics, text overlay, live video, featured stories and MORE! You can use it from your personal or you business page, but regardless, there are certain tips to making sure your message gets across and properly received!
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/instastory
This is a GAME CHANGER for any ambitious lady out there that wants both career success and a family. Today, we are having a beautiful business boss and mother on the show to tell us about how she balances both the role of “mom” and “CEO”.
Audrey Roloff is a fiery redhead from Portland, Oregon. Audrey shares life, faith, and motherhood on her blog aujpoj.com. She is passionate about motivating women to always believe in the more that is within them, and she spreads this mission through her devotionals and clothing line. She is also the co-founder of Beating50Percent.com, a marriage ministry, with her husband Jeremy. Audrey married Jeremy Roloff co-star of Little People Big World, and their wedding was nationally televised - reaching over 2 million viewers. Since then, they have shared their lives with us on the tv show, along with social media, and through their writings.
She recently welcomed a new little babe, Ember, into her story and today she is going to teach us that motherhood and business are NOT mutually exclusive! In this episode, you will learn how to know when the time's “right” for bringing family into the world, the secret to balancing motherhood and CEO titles, how to prepare for a baby on the way, and how YOU can give yourself grace in the juggle of momma and girl boss! If you are a momma, dreaming of becoming a momma, or just ready to hear one heck of a story, you can’t miss this!
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/audrey
PODCASTING FOR DUMMIES. If you're considering starting a podcast, wondering what goes into podcasting, or just curious about our behind-the-scenes of this show, this episode is for you! I want to be open about the nitty gritty process of starting a podcast from A to Z and let you in on how you can start one of your own!
I’ll admit, starting a podcast is one of the vaguest things in the world. I spent so many days on google trying to find details on things like “How do I get onto iTunes” or “who makes my intro?” It’s still a relatively new “thing”, so you feel a little lost when starting. How do I pick my topic? Demographic? Show name? How the heck do I get a theme song? How do I record it?
Safe to say there are a million and one questions and today we will be covering how we started this “little” show that’s grown into one of the biggest pieces of my business. It’s crazy to think that this started less than two years ago and we have already cracked the top 5 out of ALL business shows and top 50 of ALL podcasts. For reference there are over a billion subscriptions spread across 250,000 unique podcasts in more than 100 languages, and that more than 8 million episodes have been published in the iTunes Store to date. Like, that’s insane. But in order to thrive, you have to start with a foundation, and today I am going to teach you how to do JUST that!
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/podcasting101
Wow, wow, wow. This guest. Her mission… Brit Barron is the co-founder of Other Dreamers Culture Consultants and a speaker, writer and diversity and inclusion trainer. Brit spends a lot of time thinking about and talking about how race, gender and sexuality and spirituality interact with our everyday lives and our work. Brit is obsessed with finding new ways to connect people and things that have been told they should not go together. She has a bachelors and masters degrees in psychology and is probably already analyzing me as I type this!
Brit has spoken all over the country, she has a TED talk about Beyonce and race in America and she is ready to share her expertise with you! I was introduced to you by the women dynamo Emily Sexton (remember her LIFE CHANGING episode?!). Emily consulted Brit to ensure that her business was casting a wide net and ensuring that every woman felt heard, seen, and valued. And wow, is Brit the perfect person for the job! In this episode you will learn how to easily cultivate a network of connection and support, pioneer change and inclusion in your workplace (...and your life!), find genuine community, tackle the “hard” topics, and how to truly live a life that exemplifies “community over competition.” You in?
"At the end of the day, we are BETTER TOGETHER than separate. Governments with more women involved have higher rates of peace. Companies with higher amounts of people with color in leadership, do better economically because they reach more markets... so yes, we are better together. But first, we have to deal with why those people weren't at the table to begin with." Simply put, Brit knows her stuff. She is an expert on inclusion: from her unique personal perspective to statistics all the way to tangible action steps, Brit is reminding us every day that "people matter." Always, and in all ways.
This. Woman. Boundary-breaking, unifying, inspiring... every possible positive adjective I could write. She is something so rare and the way that she talks about things that matter is so inspiring to me. Goal Diggers, the magic in this episode could change your life- and I know I always say this, but you cannot miss it. Like really, click "play" now. Okay? Okay :)
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/brit
SEO. Search Engine Optimization. It makes many of us want to put our head in the sand and pretend it doesn’t exist, am I right? I’m guilty of having done that for years until I realized it’s not as scary as we’ve made it out to be and there are some major benefits that can come from some simple implementation on your end. So today I want to break it down and demystify this topic for all of you - because it’s time to put some strategy behind our search engine results.
Search Engine Optimization basically means the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine. SEO can be a really complex topic to cover (especially on a podcast!) so my goal today is breaking it down to the basics, tell you where best to invest your time, and prove to you that it’s not so scary so you take action and get started. In my experience, even starting out small with a simple strategy can make a big impact on the traffic that is coming to your website…. Because what good is a website if no one knows it exists?
Let me give it to ya straight: this blog post is only the outline of this show. To get the full impact of this show, I recommend reading along with this blog and writing down all the specific details to maximize your SEO journey.
If you hit play on this episode, my guess is you already know you need to be doing this - so let’s not ignore it anymore - ok?
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/seo
I have been waiting to have this guest on for what feels like FOREVER. Jen Gotch is the epitome of a girl boss as she founded ban.do with a friend in 2008 and with no prior business experience, was able to transform it from a small, vintage, one-of-a-kind hair accessories company into a multimillion-dollar brand within years. after a long (and winding) road of jobs that led her to where she is today, she’s now the chief creative officer and fearless leader of the ban.do team.
On top of that, she is a fierce mental health advocate and I am so excited to hear her inspiring messages surrounding both business and life. In this episode, you will learn how Jen got her amazing start to ban.do, but also why her current mission is spreading awareness about mental health. Find out how why Jen thinks entrepreneurs are specifically challenged by mental health concerns, tangible way that we can be there for one another, how to actually TALK about such an “uncomfortable topic”, create change, and create community. Goal Diggers, this episode is about to remind you that everything you are feeling today is OKAY. You are not alone and we are all in this together.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jen
“Ask Jenna (and Drew!) Anything!” You guys loved our last episode about marriage, and this time we thought we would answer about another topic very special to us… this pregnancy! Many of you have walked with us through our miscarriage journey, and we still want to invite you in during this new stage!
We are fully covering ALL the nitty gritty details of your questions… If you’re wondering how we found out we were pregnant, the journey of fertility, or if we are finding out the gender, then this episode is for you!
This episode was totally unscripted, uninhibited, and truly showed what life is like behind the scenes at the Kutcher Household. As always, the questions that come straight from this community (was YOUR question answered on air?!) Cheers to YOU, my Goal Diggers!
Thank you for embarking on this crazy journey with us!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com
You might recognize her from a little show called… THE BACHELORETTE. But I promise, there is so much more to this wonderwoman’s story. Goal Diggers, meet Kaitlyn Bristowe. Known for her innate ability to captivate any audience, Kaitlyn is a natural born entertainer… and now business woman!
Since the end of her season, Kaitlyn has taken the social media, postcast, and business world by storm (with over 1M loyal Instagram followers) and continues to showcase her personality and unique perspective in so many ways.
And today we are going to talk about her launch into stardom and becoming a rock-solid business woman. While hearing her story is wayyyy too much fun on its own, you’ll also learn exactly how you too can transition with your career if you feel “boxed in”, easy strategies to handling critcisim, growing into your career, and so much more! (but, actually). This episode was ridiculously fun and full of twists and turns, and I can’t wait for you to hear it!
Okay, now I have to ask-- how many of you are die-hard Bachelorette fans like I am?! (Doesn’t it seem fitting that this episode is airing on a Monday?!)
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com
Let me give it to you straight-- listening to this episode will save you HOURS every week. Did I get your attention? Good!
Whether you are a social media guru or not, there’s no denying that Instagram can change the game of your business. BUT, it takes time. I remember It used to take me hosue trying to come up with the perfect, witty caption on the spot..
Hello?! What was I thinking?! In every other facet of my business, I plan nearly everything in advance: launches, weddings, conferences- why should my social media be any different? It took me a while to learn how to batch work my instagram, but now I can say that I can dream up an entire month’s worth of instagram content in just a handful of hours.
That’s right- no digging, searching, or feeling rushed to post. Every single day I wake up knowing exactly what photo is going up, what the caption is going to read, and when I am posting it. You ready to hear my fool-proof system and save yourself hours every week? Let’s dig in!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com
Goal Diggers, I have been trying to get this powerhouse on the show FORVER, and it’s finally a reality! Meet Jessamyn Stanley! Miss Jessamyn is an internationally recognized yoga teacher, award-winning Instagram personality, and body-positive advocate. You may recognie her from Good Morning America, TIME, New York, Glamour, Shape, People… the list goes on.
I personally have LOVED following Jessamyn for so long-- the way that she speaks boldy and authentically, and always seems to be taking care of herself is so inspiring to me. I love how she carries herself and today she is going to teach us all about not fitting the “mold” in your career, priortizing self-care, and how to live life on our own terms!
To sum it up, Jessamyn is going to teach YOU how to listen to that little voice inside (and start living your dream life, today.)
Goal Diggers, let’s be honest today-- what is one thing your gut instinct is telling you lately?
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com
Whoa, vulnerability alert…. NEW EPISODE: The 10 Biggest Mistakes I’ve Made In My Business
I’m a true believer that taking action in our businesses is one of the most important priorities we can make. I hear business owners agonize over what to do so much that they become stuck and don’t make any decision at all…. but that’s not me.
The worst thing that can happen is that we will make a mistake, learn from it, grow and move on. To prove this, today I’m going to talk about the 10 BIGGEST mistakes in my business and how I’ve worked through each mistake, used it to help me shape who I am and my beloved biz.
I’m not about only putting my best foot forward, hiding behind highlight reels or pretending to have it all together… I’d rather be an open book to help you learn from my experience. Whew, this episode is no joke… You ready?
(This episode was so vulnerable for me so please tell me your biggest takeaway below so I can feel like I didn’t just share all of that for nothing!)
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/mistakes
Sheri Salata, guys. What. A. Lady! You may know her as the past executive Producer of the Oprah Winfrey Show and former Co-President of Harpo Studios and OWN, but Sheri’s current venture is just as exciting!
Her action-packed days as Executive Producer on The Oprah Winfrey Show have come to a close when she chose to leave to co-found her own company, STORY, a media company producing print, digital, and live event content...
Sheri has been named one of Fast Company’s 100 Most Creative People in Business, The Hollywood Reporter’s Women in Entertainment Power 100 and the 2017 Feminist Press Power Award winners. She is also a co-host of the popular podcast series “This is Fifty” where she summarizes mid-life as she sets out to make the rest of her dreams come true.
Today, I asked Sheri to come on because (let’s be real!) I just want to hear her story! So many facets of her life are inspiring to me! How she worked her way up working for Oprah, what it takes to “make it” in a media world, her work ethic, her creativity, and ultimately, what it was like leaving such a comfortable, well-known job to pursue her own path! Giddy up, Goal Diggers, because you are about to hear one amazing story!
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/sheri
I am not going to sugar coat it-- this dream chasing this is hard. And beautiful. And freeing. And stressful. Safe to say that there are SO many emotions tied to really “going for it” and today I am going to not only talk about the five emotions that EVERY girlboss has felt at one point.
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Not only are we going to dive into the emotions of being a driven woman, but give YOU tips on how to capitalize on these feelings when they come. Whether it is a seemingly negative trait or a positive, I am going to help you take control and use it for good! Ya ready?
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: jennakutcherblog.com
Goal Diggers, I am legitimately GIDDY to share this episode with you. Today, i am introducing you to one of the most magnetic women I know. Emily Sexton is a force to be reckoned with and I’ve been able to experience her magic first-hand in my mastermind group this year.
With a past career on Wall Street as a Vice President of Communications and Change Management, Emily brings her ‘win them over’ know-how, delightful enthusiasm and every day wit to encourage American consumers to use their purchasing power for good. From Wall Street to the streets with no name, you can now find Emily traveling in developing nations to find gorgeous new goods for her Downtown Raleigh Boutique + online shop, The Flourish Market. She is an overly obsessed dog mom, an unlikely Crossfitter, a contributor to The Huffington Post, and an avid believer that every woman is worthy of influence.
Today, Emily is going to teach us her signature topic: How to Influence Others. Goal Diggers, I cannot emphasize how important this episode is. Whether you are an entrepreneur, college student, or single mom, there is value in knowing how to communicate well, own your story, and connect with others in a powerful way. Goal diggers, I CANNOT wait for you to harness your inner voice and learn from this one in a million woman....
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com
Can you believe it? I’ve interviewed over 100 powerhouse, insane, awesome women on this show and I wanted to sum up the big takeaways I’ve found from interviewing the women who inspire us daily. If you’ve been following along for a while you’ll know we have interviewed everyone from authors, influencers, CEOs, moms, athletes, and beyond!
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All of them with a unique story, all of them with an irreplaceable impact, but all of them with overlapping themes. The beauty of this episode? It will apply to YOU! There is no strict rulebook to success, but there are five key things that likely all of us will experience. And today? We are going to show you the 5 Trends I found After Interviewing 100 Women.... are you in?!
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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/100women
Talk about an EXPERT. We always do our best to bring you the top experts in a field, and today is no exception! We all know that pinterest can be a game changer in our business, and today we are inviting the amazing Yuka Ohishi onto our show to give us all the secrets to maximizing our reach while we pin!
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Yuka is a Creator Programs lead and International Program Manager at Pinterest. Today, we are hearing FROM THE SOURCE, how to use pinterest to change your business for the better!
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We're covering everything from the new Pinterest business profile to hashtags on Pinterest to current trends to take advantage of and answering all your burning Pinterest questions straight from the source. Without further adou, here we go!
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Are you ready to ROCK pinterest for you business?! Thought so!
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GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/yuka
YUP, THE TOPIC NO ONE EVER TALKS ABOUT… I’M GOIN’ THERE: How To Pay Yourself as an Entrepreneur
So you own your own business which means you’re the boss, and as the boss - you get to determine how much money you make. Awesome, right? Considering how often I get asked this question, it seems to be more stressful than awesome for most business owners.
If you ask the average entrepreneur what they make, they’ll likely tell you their profits for the year. “I made six figures last year” often means the BUSINESS made six figures. But what did you, the business owner pay yourself? And how do you come up with that number? And what should your business goals be to align with your personal salary goals?
Safe to say there are a lot of things to consider and I wanted to break down how we’ve figured this out (while working through the seasons of crazy and the seasons of slow). When I first started, I realized quickly that I would have seasons where I would make a lot of money and then seasons where it would be nothing and I knew that in order to be smart with my money, I wanted to figure out a way to make sure I felt comfortable in all seasons....
Want to find out how I did it?? Click the link in bio and get ready to learn how to ensure there are always $$$ in that bank account! (These tips and tricks will surprise you!)
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com
ATTENTION: THERE ARE RICHES IN THE NICHES: Danielle Walker is the beloved author of three New York Times best-selling cookbooks-- After being diagnosed with an autoimmune disease and suffering for many years, Danielle found health through dietary changes and shared her stories and recipes with the world...
With her openness and focused brand, she became a beacon of hope in the autoimmune world, and has been a leader in the Paleo and gluten-free movement for nearly ten years.
While I am a fellow gluten-free foodies, what also captivated me about Danielle is how she serves a niche audience so well. Not everyone suffers from autoimmune disease or intense dietary restrictions, but those who do, need someone to trust! Danielle has flawlessly created a thriving business that serves a smaller, niche audience.
Today, I am going to get the low-down on how we can all develop our own “signature” expertize, serve our clients well, and turn YOUR niche into a full-blown biz! If you think you must #DoItAll for your business to survive… this episode will change your mind.
GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
GOALDIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/danielle
Ready to save HOURS every week?! We need to flip the script and instead of creating new content 90% of the time and marketing them 10%, we should be creating less and marketing them more. Last year we created over 50 new opt ins! Growing our email email list was our number one priority and so we created a ton of new material that quite honestly, didn’t all need to be made. I recently talked about how to create less content with more impact and today I want to take it a step further and show from start to finish how we continuously share one opt-in. This year we’re prioritizing working smarter (not harder) and have come up with a plan on how to share what’s already been created and get the most mileage out of our existing content. Whether you’re like us and are content creating machines, or if you have limited content and sometimes don’t know what else to share, today’s episode is going to walk you through 5 ways to promote your opt-in.
The sky is the limit with creatively sharing your content! Here are just a few ideas I can think of off the top of my head: create an FB ad pointing to your freebie, promote it on a podcast, collaborate with another freebie, target a different audience, etc. The point? I hope this episode inspired you to make the most of your content and work more on SHARING it to get the most bang for your buck! Goal Diggers, take this as your sign that it's officially time to work smarter, not harder.
FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ SHOWNOTES: http://jennakutcherblog.com/promote
Before I give you the details on this Wonderwoman, I have to tell her how I met her.
If you hang out on the Goal Digger Instagram you’ll know that we often ask you what YOU, our listeners want to hear... and we really do listen! So many of you wanted to know more about selling products, designs, and creations on Etsy, and… enter Natalie Fugere! Natalie is a faithful Goal Digger, and after seeing all of your Etsy questions on the Instagram post, Natalie reached out and offered to teach us how to make it big on Etsy!
I loved how she presented herself and couldn’t help from swooning while looking at her shop! Natalie started an Etsy shop when she was just 18 with a ten dollar bill and a vision. Four years later and her business, The Painted Press, has gained national media attention, supports her and her family, and sits in the top 1% of all Etsy shops! It is her mission to provide an affordable, unique gift giving option and to support her team made up entirely of college and high school students. Beyond the beautiful trinkets, Natalie is a brilliant businesswoman and today she is going to teach you how to make it BIG on Etsy!
FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
SHOWNOTES: http://jennakutcherblog.com/natalie
If you’re pleasing everyone you’re probably pleasing no one - including yourself.
Here’s the thing, you are not going to be able to please everyone. These people that take the time to write you a mean message? They aren’t your people. Focus on the ones that are and the fact that everyone is not going to love you or your message is ok. It’s more than ok.
The more I do this, the more eyes I have on me, my life, my body, my business. Putting yourself out there open YOU up for criticism but I have to remind myself that when you’re doing the big, hard word, people will notice and sometimes it won’t be the RIGHT people but when you can sincerely learn to focus on the good, to keep your heart open, and to protect your energy to be poured into the right things, you’ll become more convicted in your message and you’ll be more prepared to fight for what you really believe in.
“You’re fat.”
“Unhealthy”
“Enough with the underwear pics… you’re a smart girl, you have more things to say, unfollowing.”
“Do you know that your eyebrows are way darker than your hair? You should change that.”
“How did YOU land such a good looking guy?”
“10 emails in 3 days? Go F** yourself. Way to f’in annoy potential clients. F’in idiot.”
“You’re way too aggressive, I’m out.”
You might think it’s all rainbows and butterflies over here in Jenna Kutcher land, and it’s true - we have the most supportive, loving and just all around amazing tribe. But. I’ve found where there is a success, ugly things can creep in and try to attack too. I love to say “More followers, more problems” and a lot of times, we’re fighting battles behind our screens that people never see. I want to dedicate this episode to the haters today and share how I handle criticism.
To prove I’m not invincible, I thought I’d read you some emails that have landed in my inbox. These were hard to find because my team does a good job protecting me from them, but here are a few we could dig up: (I’m thankful that we had to actually dig to find these because it’s a testament to the great people we have supporting us!!)
This episode is dedicated to getting you through the harsh feedback, trolling, and haters. This is for business women, for you, for me. Let's do this.
FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
SHOWNOTES: http://jennakutcherblog.com/haters
SURPRISE! Did you know that you can make a profit AND an impact with your business?
The two are not mutually exclusive and today we are talking to the beautiful and brilliant Jess Ekstrom, the founder and CEO of Headbands of Hope, a company she started as a junior in college in 2012. For every headband sold, a headband is given to a child with cancer. The company has been featured on the TODAY Show, Vanity Fair, Seventeen, Good Morning America and People Magazine.
These headbands have been worn and supported by celebrities such as Lauren Conrad, Lea Michele, and so many more! But most importantly, they've donated over 200,000 headbands to every children's hospital in the United States and 15 countries. Jess was named the Women's Health Magazine Ultimate Game Changer in 2017 and also received 'Entrepreneur of the Year' award from Atlantic BT. AND A Huffington Post article named her a "limit breaking female founder".
In this episode, you'll find out that you shouldn't have to choose between making a living and making a difference. She's passionate about helping others find those collision points and live a more purposeful life. Goal Diggers, without further adieu, Jess Ekstrom!
FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
SHOWNOTES: http://jennakutcherblog.com/jess
Ask Jenna Anything with a major twist…. I present to you “Ask Jenna (and Drew!) ANYTHING”. Yup, that’ right. My husband, Drew, and I are about to dig into your questions revolving everything from marriage to personal all the way to business. (I fielded your questions from both the Goal Digger Insiders FB group and the Goal Digger Instagram... if you’re not hanging out there, you’re totally missing out!)
We are fully covering ALL the nitty gritty details of your questions…
If you’re wondering how we balance business and play, what our relationship story is, what it’s REALLY like to marry a #girlboss (and how Drew truly feels about how much I share online), or how our most embarrassing habits! , then this episode is for you.
Let's jump in!
BLOG: http://jennakutcherblog.com/drew
FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
CALLING ALL INTROVERTS. I get it, social media can seem like it is reserved for the extroverted, the larger than life, the charismatic. But, friends, you belong- ad you can THRIVE, even if you are more quiet and composed than the others.
There are few people who serve their audience as well as this woman, and I can’t wait for her to teach you about what it TRULY means to wholeheartedly serve your followers (even when you are more shy than not).
Morgan Harper Nichols is an artist and designer, who specializes in making work for people and their stories. Her song, “Storyteller” has garnered over 1 million Spotify plays and her self-published book of poetry by the same title is a #1 Amazon Bestseller in Inspirational Poetry. Morgan lives in Los Angeles, and has made her life’s work about creating for the stories of others, through music, words, art, and design.
She started writing for certain people that came to her mind, however, she would rarely share any of it. When a blog post that she wrote for a group of young women she knew was pinned on Pinterest more than 200k times, she began to explore the many ways that a message could spread beyond what she thought could possible, and she has been creating for others full time ever since. Morgan now works as a writer, designer, and travels as a speaker and performer.
Safe to say, this woman does it all, and with such grace and heart-- I can’t wait for her to teach you about fully utilizing social media to expand your brand, stay in your comfort zone, and turn your followers into FANS.
You have so much to learn from this woman, and I can’t wait for you to hear what she has to say. Goal Diggers, welcome Morgan Harper Nichols!
SHOWNOTES: http://jennakutcherblog.com/morgan
FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/
INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
Let Me Give It To Ya Straight:
Alright, did I get your attention? Long story short: visuals matter. And today I’m going to walk you through ways that you can share stories through the images, fonts, colors, and styles you are sharing online. I get it, we all know that stories matter but maybe we’re struggling with how to share stories through the images we’re trying to make all "Instagram worthy."
This episode is to show you that visuals of your brand go FAR beyond being aesthetically pleasing or "pretty"- they can truly make you brand and personality memorable, professional, ... and most importantly, move your bottom line.
Ready to post with purpose? Thought so!
Looking to start a business and have no idea where to start?!
Goal Diggers, today we are chatting to the brains behind an Instagram account that we have ALL probably followed and swooned over at one point or another. Stacy Stahl is the founder and brains behind HowHeAsked.com – the digital destination for all things marriage proposal. With hundreds of thousands of love-obsessed readers and more than a half a million Instagram followers, How He Asked provides a platform for couples to share their engagement stories. As if growing a mega-successful blog and brand isn’t awesome enough, Stacy is a FORCE. The way she talks is captivating and tangible, and today she is walking you through 1) How to start (and monetize!) a blog 2) Where to invest money in your business and 3) How to priotize your next step and day-to-day activities. Today, Stacy is going to tell us the details of growing a huge Instagram following, what it was like starting a business at a young age, and knowing when to move on with your career! This Episode is full of SO MUCH goodness, and I can’t wait for you all to hear from the wonderful Stacy!
(Like, seriously. Grab a notebook and a pen- you're going to need it!)
BLOG: http://jennakutcherblog.com/stacy
INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
FACEBOOK GROUP: https://www.facebook.com/groups/goaldiggerpodcast/
This title says it all— in ONE month I doubled my Instagram growth. And today I am going to tell you the HOW. The methods will surprise you, the outcomes will shock you, and you’ll find out how you can implement this strategy starting TODAY. You ready, goal diggers? It’s time to share my secrets and I’m holding nothing back!
SHOWNOTES: http://jennakutcherblog.com/instagram-growth
INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/
It’s the most important relationship of all, yet it’s the one that most of us don’t even think about, let alone spend time and effort on improving it...Know what it is? Yep, you guessed it—our relationship with ourselves. Strengthening your sense of love and respect for yourself is the key to experiencing true fulfillment and living your best life.
Some people think that learning to love yourself is as simple as taking some bubble baths and getting an occasional mani-pedi. But as Our guest, Melissa Ambrosini, will show you today, it goes SO much deeper than that—
Melissa Ambrosini is the bestselling author of Mastering Your Mean Girl and Open Wide, host of the number one podcast The Melissa Ambrosini Show, a speaker and self-love teacher. Melissa teaches women how to unlock their full potential, master their inner Mean Girl, smash through limiting beliefs, and ditch the self-doubt so that they can start living the life of their dreams. Named a 'self-help guru' by Elle Magazine her mission is to inspire women to create a heart-centred life one that’s wildly wealthy, fabulously healthy and bursting with love.
I firmly believe that you need to trust yourself wholeheartedly while chasing your dreams. If you can’t “bet on yourself”, how can you expect others to? However, it is NOT always easy to feel confident, capable, whole…. But Goal Diggers, YOU. ARE. ENOUGH. And today, we’re going to teach you how to harness confidence and live your best life!
http://jennakutcherblog.com/melissa
https://www.instagram.com/goaldiggerpodcast/
If I had a dollar for every time I got the question “Where do I find a Caitlyn or Kate or Danielle”, I’d be permanently retired on a beach in Hawaii. Having just taken 6 weeks off while these ladies ran my business for me, I can wholeheartedly say that investing in my team was one of the best decisions I’ve ever made and is at the top of my list in terms of priorities again for this year.
After reading all the questions you guys asked in last week's episode "Ask Jenna Anything About Hiring A Team" I thought I would make a tangible, step-by-step guide in what to look for, how to hire, and the logistics of growing a team.
So, today I want to share to those of you thinking about adding to your team this year, how to identify what role would fit your business best, pick the best person and then what you can do to prepare to hand things over for a smooth transition. And before you think this might not be for you and leave me in this episode, let me challenge you to say that even starting small will make a huge impact and I believe anyone in business can benefit from what I’m going to share today.
Hey Goal Diggers, today we are diving into a topic that I have never talked about on Goal Digger before…. Balancing both your motherhood and entrepreneurial roles. It’s no secret that these two roles can get chaotic, but there IS a way to do both, and I couldn’t think of anyone better to talk with than Johnna Holmgren of Fox Meets Bear! Johnna seems to have the magic secret to balancing ALL THE THINGS.
She is a mother, creative, and author of the cookbook titled, 'Tales from a Forager’s Kitchen’. She lives in the woods of Minnesota with her husband and her three girls where they spend as much time as they can outdoors hiking and foraging, cooking and baking, homeschooling and peaceful parenting. (And cleaning up way too many messes from their two dogs, two cats, and a small flock of ducks and chicks!)
It’s safe to say this woman capitalized and evolved both of these roles and intertwined both her motherly side and business side into a really beautiful partnership., and I am so excited to talk to her about how to transition with your career when you have children.
What an episode, what a topic, what a woman. Johnna reminds us that is okay to be fully human-- striving in our careers and also pausing (and melting!) around our children. If I've learned anything in this episode it's that each of our journeys look different, but we just have to tune in to our instincts and do our best, every day.
Hey Goal Diggers! Another “Ask Jenna Anything” Episode! I fielded your questions from both the Goal Digger Insiders FB group and the Goal Digger Instagram (if you’re not hanging out there, you’re totally missing out!)
I was absolutely floored by the amount of responses I got from you guys, and I decided to group them by category! I am still letting you call the shots and am fully covering ALL the nitty gritty details.
Many of you know my story-- a burnt out photographer, blogger, businesswoman juggling (and struggling) with all the balls in the air. BUT finally, I reached a breaking point, took a leap, and outsourced one job… then two.. Then hired a full-time member… and another… It’s been a whirlwind, but the BEST decision I’ve ever made, and today we are covering all the behind the scenes magic of how you can hire your own dream team! Let’s get started!
TUNE IN TO HEAR THE JUICY ANSWERS TO ALL OF THESE QUESTIONS!
(Is your name mentioned on air?!)
Okay, first things first… so many of you asked! So here is a quick RUN DOWN OF TEAM JK What does your current team like? What are their roles? Are they full-time part time? Is YOUR team in person or all online? Caitlyn, Kate, Danielle, Kerry, Steph, Ashlyn, Rebecca, Alex (?)
Morgan K: Jenna! I need help with the struggle of taking my personal brand to hiring. I own a fitness studio, named as me and had so much growth this year. I wonder how to prepare clients I engage with face to face each day that someone else will soon be in front of them too!
Marie W: What I’m currently needing help with is HOW do you go about hiring your first employee? Where do you look? What do you look for? I really need someone to help manage my day to day tasks but I’m terrified of hiring someone who isn’t a good fit
Meagan J: How do you divide responsibilities during a project? And about communication, I know you communicate via slack, but being that your team members are mostly contractors and set their own schedules, are your communications ever lost in translation when someone isn't logged in?
Another from Megan J (above): How do you set expectations when taking on a new team member?
Megan J (again! Love it!): Do you find it difficult to work remotely with your team at times?
Alyssa C: How do you budget for hourly workers? Are they paid a "set" number of hours per week? I loved your episode on hiring your team, but want to hear more about the hourly worker piece, especially with everyone working remotely.
Rebecca T: What is the best way to hire/create a great brand ambassador?
Molly G: How do you, Jenna Kutcher yourself, make time to reach out and offer guidance to everyone, given the huge volume of photographers and fans you have? How do you keep it personal and meaningful? What keeps you from delegating most of this to your support team?
Melissa (Instagram) Have y'all set up a Trello board or anything like that to communicate deadline, ideas, etc?
Blue salad (on Instagram) : How do you handle management of your company with employees and keeping your brand consistent?
Aida G: Hey Jenna, I would love to know how you handle all the projects that you have going on without being overwhelmed (I know you have people working for you - but, you also need to keep track of what they are doing - right?). I just want to learn how I can juggle different projects in the most efficient way. Thanks for all your amazing content:
Corinna-marie (Instagram) Hi Jenna!! My question is is in regards to your amazing team. How did you find them and what is your advice for someone who wants to be on a team like yours! Where can you find those opportunities and how can you best position yourself as a candidate to become a boss babe's employee?
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And, as always, if you have questions for me, I am CONSTANTLY checking our Goal Digger Podcast Insiders FB group and Goal Digger Instagram account to make sure I am answering YOUR questions. I want to see your name in those groups!
Goal Diggers, this episode has the potential to completely change your business… Seriously. Our guest today,Christina Scalera, is the legal attorney and founder behind The Contract Shop, a contract template store for creative entrepreneurs, wedding professionals, and coaches... Christina is a creative as well and soon realized that she could blend her two interests (creativity and law) into a business that brought the benefit of her legal training to help her fellow creatives.
It became clear that my fellow creatives needed legal help-- there wasn’t anything or anyone out there to help them. On the one hand, other legal sites provided contract templates that were too generic and disconnected from the pulse of the creative industry. On the other, hiring an attorney is a difficult process-- you don’t know who is good and who isn’t, and even if you found the cheapest attorney out there, hiring someone to draft your business contracts is an expensive endeavour.
And today we are lucky enough to hear everything you need to know about using contracts in your business …. In this episode, Christina will flip the script on what you think you know about contracts and show you how they're a relationship-building and money-making tool.
CONTENT CREATION, CONTENT CREATION, CONTENT CREATION! Those 2 words can send chills up a creative entrepreneurs spine. Form blog posts, social media captions, email opt-ins, facebook posts, you name it-- you've got to create it!
BUT If you’ve been around here for awhile, you’ve probably heard me say this - but it’s worth repeating: there is literally no one stalking your business, refreshing your newsfeed or seeing everything you put out into the world the first time. Ok, maybe your mom reads every word - but that’s probably it. Between social media algorithms, busy lives and just an overload of information - I can guarantee most of your audience is missing your great information. Did you know that only 6% of your audience is even seeing what you’re sharing!
Further, we’re hopefully growing our followings and so new audiences are joining your tribe every day - have they seen the great content that you put out and worked hard on? NO.
Let’s not reinvent the wheel and instead, get more mileage out of what already exists rather than feeling the pressure to create something new all of the time. When it comes to content creation, overwhelm probably isn’t too far behind! So today I’m going to walk you through the lifecycle of my content in the hopes that it inspires you (and saves you a boat load of time in the creation process.)
It’s awkward, it’s confusing, and it’s often discouraging. What am I talking about? GETTING SPONSORSHIPS. Yup, we’re going there. What do you do when you need funding for an event or business venture? Who do you call? What do you even say? Well, For serial entrepreneur Brandice Daniel, “no” is not the end of the negotiations, it’s only the beginning...
Today, as CEO of Harlem’s Fashion Row and co-founder of the Great Girlfriends podcast, Brandice brings that same passion and determination to her businesses as she strives each day to connect people to their own passions and purpose. Brandice has secured over $2 million dollars for events. She has been featured in NY Times, Forbes, Washington Post, Teen Vogue, NY Cut and more.
Harlem Fashion Row has partnered with Verizon, Prudential, Pandora Jewelry, Target, Smartwater, Covergirl, Nissan, Macy’s, and more, and today, Brandice is going to teach us how we can secure sponsorships of our own!
Alright, Goal Diggers, let’s talk about something that usually is pretty hush-hush in the #girlboss world…. navigating marriage as a powerful business woman. One of the things that makes me laugh (and frankly makes me a little angry) is when I tell people what I do and they immediately follow up their question with a “What does your husband do?” It’s easy to feel like people treat my job like it’s a hobby and that’s partially my fault because I struggle at sharing the scale of my business but when it comes down to relationship roles, I want to share a few of things we’ve learned as my business has grown from non-existent to a 7-figure empire in the span of our marriage.
It can be difficult to be a woman that is striving for more in her career:
Marriage as a #girlboss can look a little different than the storybook we’ve been told, but that doesn’t mean there’s anything wrong with it! I love the quote, “Be the CEO your parents hoped you would marry!” Ummm, can we get an amen?
In fact, there is so much that can be RIGHT about it… fulfilling relationships, successful careers, comfortable incomes, driven mindsets. But it DOES require a little work, and today I am going to tell you how to make the most of your marriage as a strong, independent, MARRIED woman!
Giddy up, Goal Diggers, because today we are digging into Writing a Book 101 with the incredible author and girl boss, Rachel Hollis! Rachel is the host of Dais podcast, and she was such a joy to interview. This rockstart woman is a best-selling author, tv personality, public speaker, CEO, and mother of four. As if that wasn’t enough, Rachel was named by Inc. Magazine as one of the "Top 30 Entrepreneurs under 30” and she is deeply passionate about women in business.
In addition to an online reach in the millions, Rachel has written several books from cookbooks and fiction series all the way to her most recent “Girl, Wash Your Face”. and has one of the most impressive book launch processes I’ve ever seen, and today she is peeling back the curtain and letting us see how the magic happens! If you have ever asked "how to write a book, "how to self publish a book" or "how to get a book published" Rachel walks through each option with tangible advice. From creativity to finances, we are talking about it ALL! If writing has always been on your bucket list, but you don't even know where to start, you are in the right place!
Have you wondered "Should I join a mastermind?" "Should I lead a mastermind", or the most common, "What is a mastermind?!"
...You're in the right place.
This year started with a bang as I hosted my first retreat with the Jenna Kutcher Mastermind group. 25 incredible women from all over the country (and Canada) gathered together in Waco, Texas where we spent 3 days diving into their lives, digging into their businesses, and helping them establish the dreams and set the goals they will achieve over the next year.
Throughout the year we will meet up in person 3 times at different locations where we will come together, troubleshoot things in our businesses, learn new techniques and strategies, and commune as a whole. Hosting a mastermind is probably the BEST thing I’ve ever done as an entrepreneur and I am so thankful that I get to lead these women through their best year yet. I’ve talked about why I don’t offer one-on-one coaching in an episode on the show and so today I want to break down the 5 big lessons I learned from leading a mastermind and share a little about our experience.
If you want to gain knowledge in fostering community, building your business, creating meaningful connections, and taking your business to the next level, you're in the right place!
I was introduced to the amazing Lindsey in my Photo Lab course, and have watched Lindsey's photography business FLOURISH in the past few years.
She gives us her top tips for relocating as a small business owner, targeting your dream client, how to get paid for your passion, starting a small business, marketing yourself in a way that gets your hired, and why investing in education is a must-do.
Today she is going to tell us how she developed her niche of photographing adventurous couples in Hawaii, why she decided to invest in her future, and what she has learned being the girl boss behind an ever-growing photography business!
THIS EPISODE IS FOR YOU IF....
If you and your small business could be relocating soon, you NEED to listen to Lindsey's tactics at ensuring you don't just survive, but THRIVE.
You are taking any work that comes your way and not targeting your dream clients. Tune in to hear how Lindsey created sustainable work from a niche-specific business.
If you want to ensure your dream client sees you, hears you, (and hires you!)
If you are debating if investing in education is worth it....
Like I mentioned above, The Photo Lab is what originally introduced Lindsey and me. That's right-- she went from a follower, to a student, to my personal photographer all the way to a podcast guest! In the episode, I tell you about my first thoughts on Lindsey, and how I just knew she would run with the course. I loved chatting with Lindsey about the course in such a genuine, authentic way.
Lindsey bought it right when she was going full-time, and invested in herself fully. She had a vision for where she wanted to go, but didn't know how to get there, and decided to "bet on herself" by signing up for a course. I loved how Lindsey said a course is a "fast track ticket" because it gives you all the information up front that would've taken years to learn.
She couldn't have said it better, "When you spend the money on education and yourself-- you will get that money back. Without a doubt, if you put the work in, you will get your investment back-- and then some."
Lindsey is SUCH a bright light- as a photographer, business owner, student, and just as a WOMAN. I can't wait for you to meet this ray of sunshine, Goal Diggers!
Actress, singer, songwriter and entrepreneur Caitlin Crosby knows a thing or two about inspiring others. Growing up in Hollywood and in a family that lived and breathed the entertainment industry, Caitlin has been immered in “success” since early on in her life.
But she felt called to more-- helping others embrace their so-called imperfections, changing our perspective to see flaws as beautiful. Caitlin started giving and selling keys with inspiring messages like FEARLESS, BELIEVE or INSPIRE as jewelry. Her company, The Giving Keys have been sold at Nordstrom, Ron Robinson, Starbucks and over 1,400 other retail stores around the world. ...
But what happens when you “make it”? What is the hidden side of success that creates vulnerability?
Have you ever gotten everything you’ve ever wanted… and still felt a little stuck? I am so thankful for the openness of this incredible woman, and I can’t wait for you to hear her *real*, raw story.
All my photography Goal Diggers always ask me “how did you book 25 weddings your first year and match your salary so you could make the leap?” I get asked about this SO much and it’s a part of my story that I sometimes breeze over because I’m often on a webinar or speaking at an event and don’t have the time to really dive into it. So today, I thought I’d spill the beans once and for all!
So here are some of the strategies I used to book clients while having no experience and the secret to how the heck you find people who will pay you to do what you love and help you get the courage and the ability to make the giant leap into full-time entrepreneurship.
In this episode you'll hear:
How I set myself up for success with my side hustle
The importance of branding and social media marketing
The strategy behind booking clients
Marketing yourself in an authetnic, unforgettable way
Pricing for profit
I think sometimes people are looking for a magic quick fix easy answer for how to turn your side hustle into a full-time gig. But the truth is - you have to hustle. No idea was too small, every effort was worth pursuing and you have to work hard. That said, along with the hard work there are some fool-proof strategies that I shared in this episode to ensure you are seen, heard, and HIRED.
I know, I know-- you've heard it before, but Goal Diggers, meditation could be the secret to unlocking your potential. No matter where you are on your meditation journey-- whether you consider it "woo woo" or are already incorporating it, this session with Leah Weiss, PhD. is for you. Leah is an expert on meditation and mindfulness and today she is sharing all the meditation tips with you.
On this podcast episode I start the conversation about why meditation and mindfulness are essential for living your best life.
By the end of the episode you’ll know:
What mindfulness truly is
Where and how to incorporate meditation into your routine (for just 1 minute a day!)
How mindfulness impacts your career path, employees, and work ethic
Why mindfulness is crucial for success
Plus, I’m lifting the curtain to show you my personal journey with meditation, mindfulness, and yoga. This is where Leah will teach you how to slow down, be present, and life your best life.
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GUEST BIO:
Leah Weiss, PhD. is a Stanford Business School professor, corporate consultant (LinkedIn, Google, The Omidyar Group), author (HarperCollins), and public speaker (TEDx, Intuit, Google, LinkedIn, Kaiser Permanente, YPO). Leah is an expert in corporate mindfulness, compassion, and purpose.
Leah also writes (as a columnist) for Psychology Today, the Huffington Post, and the Harvard Business Review. She is regularly called upon to voice her opinion on the topic of mindfulness in the workplace by journalists from a variety of business publications.
Her upcoming book, How We Work: Live Your Purpose, Reclaim Your Sanity, and Embrace the Daily Grind (March 2018) focuses on how anyone can find purpose in any line of work.
Well, Goal Diggers, let’s just say it wasn’t exactly on our vision board, but God had a plan, and everything has fallen into place so perfectly. The big life change is…. we’re moving to Minnesota! Duluth, Minnesota to be exact. That’s right, Drew and I will be moving 6 hours away from our current home and community, and we couldn’t be more excited. But many people are asking:
Why are we moving away from Fort Atkinson?
What prompted the big move?
What does our new house look like?
When are we moving?
What does this mean for business?
And ultimately, why we decided to move away from friends, our gym, our home?
The truth is, there is a lot of behind the scenes of our lives that you don’t always see in social media, and today I am walking you through a more personal story of why we are moving across states somewhat abruptly… I wanted to share a little bit about how this big move transpired and how God’s hand was in every little piece of it and also what our plan is going to be moving forward! This is a HUGE life change for us, Goal Diggers, and I am so excited to let you in on the secrets behind it!
Any advice on moving far distances?! Our last move was only 10 miles, and now this one is across states! If you have any tips, head over to @goaldiggerpodcast on instagram and give me your best moving hacks! Because WE NEED THEM.
Jessica Honegger is an award-winning social entrepreneur with a passion for catalyzing others to step outside their comfort zones and live a life of purpose.
Jessica is the founder and co-CEO of Noonday Collection, a fast-growing company dedicated to designing and selling an inspired collection of jewelry and accessories made by Aartisans across the globe. Noonday Collection partners with Artisan Businesses in 11 countries and holds a passion for building a flourishing world that helps to develop them through fair trade. Noonday Collection was featured in Inc. magazine’s 2015 list of the 5,000 fastest growing companies in America at number 45. Inc. also listed Noonday Collection as the third-fastest-growing American business owned by a woman.
But Jessica's path wasn't always clear... there was never an MBA or capital investment. Instead, there was a real estate stint, a master's degree in education, travels, and mostly, a lot of dreams and grit. This path wasn't straight forward, but it was full of passion, strategy, and a beautiful social entrepreneurship mission. If you're wondering about product development, importing, dignified sourcing, and distribution models, you're in the right place.
Jessica has the most incredible story filled with genuine heart, innovative thinking, brilliant strategy, that has resulted in *the* most successful sustainable fair trade jewelry business in the WORLD. And today you get to hear her story full of twists and turns! Let’s dive on in!
THE REALITY OF GOING VIRAL: The true story of how we (accidentally) created viral content, grew our following, and got national press... Simply by being who we are.
In case you missed it, our marriage has been on the national (and international!) stage as a post of us in swimsuits went viral. We've gained followers, saw a boost of an engagement, and grew our business all within one whirlwind week.
Sound like a great gig? It was.... and wasn't. In this episode, I tell you everything you need to know about going viral. The wins, the losses (may or may not have gotten emotional reading the "mean comments" on air...), and the final outcome. Was it worth it? It was. Did it have downsides? You bet. And I'm about to fill you in on ALL of it.
If you're on the quest to create viral content, this episode is for you!
When people ask me what I do, I always pause and ask myself: “Do they realllly want to know or are they just asking to be kind.” I’m a: wedding photographer, a podcaster, and online marketing educator, I am a public speaker, I have an island rental unit on Maui, I’m a marketing consultant, I sell watercolor prints, I have an online digital template shop, I do brand collaborations on social media… should I continue?
The truth is, if that list hasn’t made it clear: I am passionate about more than one thing and I’ve been lucky enough to pursue each passion while also driving profits into my business because of how I’ve managed those passions.
Where do you start when you have a bunch of good ideas and you want to do them all? Let’s address this because starting is usually the hardest thing... In this episode, I will teach you how to pivot, chase multiple passions, AND create profit.
One of the BEST things about being multi-passionate and having a multifaceted business means that if one branch of my business isn’t performing well or I need a break from it, my business won’t fail. I am not tied to just one piece of my business but have many angles contributing, taking the pressure off of focusing on ONE thing.
In this episode you'll find how you can balance being a multi-passionate human being. Remember those things you’re passionate about, curious about, those aren’t by chance. Those might be your calling.
Kathryn Budig is an internationally celebrated yoga teacher and author known for her unparralleled expertise and yoga knowledge.
With over a decade of experience in her field, Budig is one of the greats of the yoga world. In this episode we discuss the hidden side of yoga-- especially in regards to the social media world. Kathryn pulls back the veil on how social media can cheapen the true practice of yoga, and how yoga is so much more than "pretty poses". If you're wondering how to gain more followers, this episode may have you think again. Kathryn reminds us all to slow down, meditate (her tips for mediation and hacks for breathing are perfect!)
Kathryn is one of the most invested, genuine, and authentic people in the world, and today she is telling us allllllll about the ebbs and flows of her career path and how YOU can transition with your work. If you are feeling complacent or trapped in a box in your career, you need to listen to this! You CAN dream big dreams and evolve-- you are not “one thing”-- you are limitless. Let’s dig in, shall we?
A year and a half ago I had NO team. It was just me, trying to run every aspect of my business. For SO long I had my grip so tight on control: wanting to control every thing from my email inbox to my social media strategy from photography, finances, and the list goes on… while I was making it happen, it wasn’t easy and in reality I was stunting my own growth simply because I was too proud to let someone in.
Then I learned how to hire a team. But this is where the real lesson started: how do you bring that team together and promote teamwork, creative thinking, and problem solving?
And I figured it out.
Goal Diggers, we are talking about how YOU can hire a team and grow your business in the process. We are covering everything from:
-The questions to ask your team to ensure you're on the same page
-How to delegate in a way that empowers
-How to pass along ownership (and watch your business grow in the process!)
-The secret to growth and getting feedback in a comfortable way
-Ensuring that your team prioritizes their work well
So whether you have ONE VA or you’re thinking about adding to a growing team, I want to talk about ways you can create a team culture and what that can look like as your business grows. One of the best gifts is being able to run a business that not just affords my life but supports other women and their families plus I have a TEAM of women helping me live out my mission while they are chasing their dreams in tandem. You want in on the secrets? Join in!
PSST: You don't want to miss the freebie in this episode
So let's say you have a side hustle and you're wanting to turn it into a full-time gig? How exactly do you do you grow your business to that point? Where do you invest your money? How many hours do you work? What does that transition truly look like? How do you make sure your finances, branding, team, taxes, and, heck, YOURSELF, are ready to make the leap? Let's just say there are a lot of questions that small business owners are asking. So today we decided to chat with Jaclyn Johnson of Create and Cultivate-- a brilliant business woman who turned her side hustle into a mega successful (crazy impactful) full-time gig. And her business is all about, well, exactly the questions we just mentioned.... giving small business owners a place to ask their "dumb questions" and teaching entrepreneurs how to collaborate and share their secrets. In this episode we hear Jaclyn's entrepreneurship journey from crazy highs (being a social media strategy prodigy) to crazy low lows (losing her job when the economy crashed), all the way to splitting up with her business partner, starting fresh, and building the company of her dreams. Her story is wildly inspiring and if that isn't enough to motivate you, I don't know what is. This story will remind you that *no one* has it all figured out, and life is a whole lot easier, more fulfilling, and joyful when we Create and Cultivate. Together. Goal Diggers, welcome, Jaclyn Johnson!
Did you know that your “about me” page is one of the most clicked on pages on your website? Yup, people want to know about you and it makes total sense, in order to understand and appreciate what you do, people need to connect to you!
Today I want to walk you through 5 ways you can write a compelling bio section so that the next time someone asks you what you do, you have a succinct, awesome answer on the tip of your tongue.
Because nothing is worse than someone asking, “Well, what do you do?” and you sitting there looking like a deer in headlights and say, “Umm, it’s kind of confusing.” So from answering that question to rocking your bio page, here are 5 things you should include:
1.) Create your headline.
2.) Include something unique about you.
3.) Have a photo of you front and center.
4.) Share a story.
ANNNND THE MOST IMPORANT ONE...
5.) You'll just have to tune in to hear all of this goodness!
If you're ready to create meaningful connection, grow your business, and have clients coming back for more, it all starts with your bio page, and today I'm going to teach you how to rock it!
Hey Goal Diggers! “Ask Jenna Anything” Episodes are BACK, and better than ever. I fielded your questions from both the Goal Digger Insiders FB group and the Goal Digger instagram (if you’re not hanging out there, you’re totally missing out!)
I was absolutely floored by the amount of responses I got from you guys, and decided to approach this round of “Ask Jenna Anything” with a twist-- instead of the usual smorgasbord of questions, I have grouped them by category! I am still letting you call the shots and am fully covering ALL the nitty gritty details, but in a more focused, topic-specific way! I am super excited about this shift and can’t wait to hear what you think!
You all know I am a branding freak, which is why I’m so stinking excited about this episode!
I truly believe branding yourself and your business well is the single most impactful thing you can do for growth, but I know it can be confusing and frustrating at times. Which is exactly why I am so excited to dig through your “Ask Jenna Anything” branding-related questions and go through a crash course in Jenna Kutcher branding 101! Let’s do it!
TO HEAR MY ANSWERS TO THESE QUESTIONS BELOW, TUNE IN!
Margaret S: How to market yourself without feeling like you’re being pushy/bragging/ too aggressive?
Rachel W: How do you create so many unique domains for your different downloads and other offerings?
Sydney jade creative (Instagram): would love to know how to share my story/ create engaging content that attracts my tribe. How can I write killer copy like you do to share your story, Jenna?!
Lazel farm (Instagram): Would love to learn more about storytelling for your website, connecting with clients, and being your true self. I can’t seem to make the connection to being more authentic online. How do you make the jump from being stiff to more authentic online
Alexis R: How do you feel about stock photos for blog posts? Are they valuable or cheesy?
Mary B: My question: I have a blog, coaching program, an small online Shopify store...and am researching starting a podcast. They are all "mine" under my husband and my name. Question, all three are not branded the same....is it too confusing and not "niche" enough?
Emily D: you talk about marketing to your ideal client. But what about when your business is new needs to grow/build clientele? Should we start with marketing broadly and then narrow down marketing when the business is more established?
Melissa M: I would love to learn more about branding and search engine optimization! It’s like a foreign language... what’s the most important steps? Is there someone you know who rocks with this? Would love to hear more on this!
Serena P: I'm just unsure of how to start and how to find my voice. I don't really know what my "jenna 5" would be, how do I find that?
Carolyn M: I am currently running two separate social media accounts. One for business, one personal. I don’t think I want to merge the accounts, but I’m struggling with how much personal to share on my business account to make me personable yet protect privacy. How do you decide how much of “you” to share while still maintaining a healthy level of privacy?
Awwww, podcasting. What a world. I had to face it, it was time to dig into the journey of starting a podcast, building a brand, climbing the charts, and growing your business in tandem. The truth is, there is A LOT to say about the world of podcasting, and I couldn't think of anyone better to interview than the host of "Don't Keep Your Day Job", Cathy Heller. I recently guested on Cathy's show and was struck by her passion and growth of her podcast! (Fun fact: we were BOTH recently featured by iTunes on the top 10 shows to listen to in 2018!)
Cathy is a inspiration-- and she is also a brilliant business woman and podcaster. I knew she would be open about the nitty gritty process of starting a podcast, and she did not disappoint.
Tune into to hear:
-How to know if you should start a podcast
-Why naming a podcast feels like naming a child. (But, actually!)
-How to get big name guests on your show
-Making an impact with every episode
-How to poll your audience and give them what they want
-Why our first episodes embarrass us AND make us proud
-The mystery of the podcast algorithm
-And allllll the behind the scenes logistics of starting a podcast
I hate to say the cliche of "and so much more", but TRULY, this episode is packed with inspiration, motivation, and advice for every career. Cathy is just so refreshing that her positivity seeped far beyond the world of podcasting! If you are looking for a kick in the pants to live out your potential, you're in the right place!
Trust me when I tell ya, I didn’t always do things like this. I was that one-woman show who believed she could do it and I lived like that for a few years… I was white knuckling my business and thus white knuckling my life and until I started to loosen my grip on control, I couldn’t see my way out.
BUT (there is always a but...) Once I started outsourcing, I couldn’t stop.
Five ways you can outsource your life and claim back your time! I’d love to remind you guys that time is a non-renewable resource but money? It’s renewable. If you want to have a full life you have to make sure you’re spending each day filling it with the things that light you up and inspire you. Of course, you can do a lot of these things on your own but that doesn’t mean you have to.
Here are 5 ways we are outsourcing our lives this year and let me tell you, it’s been worth every single penny.
Let's be real, our mindset sets the tone for our entire workday, productivity levels, and ultimately, what we achieve. Everything begins and ends with our thoughts and beliefs. Which is exactly why I felt the need to address some common mental blocks for business, entrepreneurship, and heck, just your life in general. If you are looking to grow your business, leverage your social media strategy, and take your life to the next level, you're in the right place.
Today, I am digging into the 5 big lies that are holding YOU back from living your true potential-- in entrepreneurship, in starting a business, harnessing social media, seeking balance, etc. . From outsourcing to social media, all the way from our productivity tactics and commitments, I am shedding some light on how YOU can be a source of inspiration, motivation, and accomplishment. I am telling you what exactly is holding you back from living your dreams. This may just be our most powerful episode yet...
Have you ever wondered how someone makes their Instagram feed cohesive? Or how a blog post can be so visually beautiful? Today, we are teaching YOU how to build a brand, leverage social media strategy, and carve a name for yourself. Today's guest, Beth Kirby is one of the most creative women I know. In this episode, Beth told us her incredible story of discovering she had bipolar disorder, and how the messy times of her life brought her to here-- where she is an amazingly talented photographer, cook, teacher, and the lady-boss-behind-the-curtain at Local Milk, the award-winning food, travel, and lifestyle blog.
When she's not in the kitchen she spends her time teaching other creative entrepreneurs how to tell visual stories, harness the power of social media, and turn their passions into a living. Her passion is helping people eat well, live well, and work well, and to do it all with mindfulness, ambition, and joy.
I have always DREAMED of having Beth on Goal Digger. She is an absolute game changer in the social media world-- her images, content, and messages are truly so rare and she cranks out beautiful, meaningful content and images daily! Her content creation and image curation are truly breathtaking- which is why I couldn’t resist inviting her on to pick her brilliant brain for ALL things photography, styling, and curating a meaningful visual. This episode is so important to anyone on Instagram, with a blog, working in styling or branding-- basically, this episode for EVERYONE. Without further adou, Beth Kirby!
With recent changes in the newsfeed, it’s important to pivot, be resilient and adaptable and figure out a game plan for rocking social well. Recently Facebook announced that the algorithm would be changing again. The algorithm will de-prioritize content shared by media and businesses in favor of that produced by friends and family. What does this mean? We have to be social on social media and today let’s rock through 5 ways to put the social back in social media! From Facebook groups to going "LIVE" all the way to creating true relationships, we are covering it all!
If you're ready to put the social back into social media and to really boost that engagement not just for yourself but the people you love to follow!
It's time to put some intention behind how you’re showing up online to make the biggest impact and to really implement true strategy into the hours you’re spending on your apps each day!
Ahhhh, sweet, sweet social media. There is simply nothing better than FREE advertising and outreach, and social media strategy allows you to do that each and every day.
...But it’s not always straight-forward. There are many tips and tricks that get engagement, turn followers into clients, and using social media to not only get likes but to drive your bottom line.
Which is why I am SO excited about today’s episode where I am digging into the real life, behind the scenes of those little apps. This is another session of Ask Jenna Anything dedicated SOLELY to one topic: social media! Today I am answering YOUR most raw, real-life questions about social media. Ready to get social? Let's do it!
Tune in to hear me answer these questions below!
Jess W: I'd like to know your posting social media workflow with multiple projects facing close deadlines. I'm drowning!
Stephanie M: what do you do to prep yourself for doing live videos? I hate being on video, but I know FB live and Instagram stories are a great way to connect with your followers.
Amanda P: Also, I'd love to hear more about your travels. That topic has kid of lost its light in your message, but I'd be interested in what/how you pack, and what you do and see!
Kate S (Instagram): I have such a hard time sharing who I actually *am* instead of pictures of my work? I know I need to, but I struggle... Advice on this?
Lauren L: I could listen to you talk about content creation all day long! I know you already have some episodes that cover this, but it doesn't sound to the rest of us repetitive to keep hearing about it
Fuel Goodness (Instagram): would love to know how you’ve grown your social media accounts
Fuel Goodness also asked: would love to know how you leverage your social media to get (paid) sponsorships?
Danielle asks: What do you think is your secret superpower that made people resonate with you? Oh goodness, I mean, naps are my true superpower but I think the ability to show that I'm not perfect in a way that encourages other people to "come as they are" into life, online, and definitely on Instagram. It's about revealing the "imperfections" without making it feel heavy or messy for others but instead it being a gentle reminder that they aren't alone.
Rachael says: I know you say your main focus is on growing your email list, can you explain why it’s still important to grow your social media following and why you still believe in the power of things like Instagram in your biz?
Lauren Nicole: Yesterday, I was listening to your podcast about growing a community on social media but I keep coming back to the same question. It all sounds great if I were selling a service, but I am *trying* to grow a brand/company and am not selling a service but a product? How do you put yourself in your business, make it feel personal, but not have it look "an artist that makes things".
Courtney K (Instagram): what are your thoughts on sponsored content? how do you navigate it? Episode 103
Courtney K Also Asked: how do you maintain authenticity while following sponsored post rules and not being like #sponsored 24/7?
And, as always, if you have questions for me, I am CONSTANTLY checking our Goal Digger Podcast Insiders FB group and Goal Digger Instagram account to make sure I am answering YOUR questions. You guys are the fire behind this podcast, and I want to hear from y-o-u!
You may know Angela Lanter from her amazing blog and brand, Hello Gorgeous. This irreplaceable company is filled with fashion, beauty & lifestyle tips, while helping women feel and look her best inside and out.
And that's not where the magic stops, Angela has been making huge waves in the Youtube world. It doesn't take long to see that her Youtube channel is INSANELY good, which is exactly why I asked her to come on the show! In this episode, this Youtube expert provides real life tips and tricks in the most authentic, helplful way.Youtube is an area that I personally have not experimented with so I wanted to bring in someone that I consider to be an EXPERT. If you have been wondering about youtube, going "live" on Instagram or Facebook, or just business-focused video in general, this episode could not be more perfect for you. In today's new release, we discuss everything from video content creation, sponsorships, time commitment, behind the scenes secrets, and truly so much more. With 175,000 subscribers and growing by the minute, welcome the beautiful, brilliant, blogger and youtube star, Angela Lanter!
Let’s call it like it is: working from home sounds WAY more glamorous than it really is... and if we are being completely honest, there are some challenges that come along with the "work from home" lifestyle.
I remember the first week I worked from home. I’m pretty sure I didn’t get out of bed, had Grey’s Anatomy on 24/7 and even brought breakfast into bed and ate on a little tray…. Yeah, that didn’t last long because I realized in order to be successful, I actually had to WORK from home. In fact, if you work from home often, you know how hard it can be to peel away from the life stuff happening in the house and dig into powerful, meaningful work. If you're looking for productivity hacks, motivation tips, and tactics that'll help you improve your life in general, look no more! Let’s talk about how you can be more productive working where you live and living where you work. You ready?
Wow, hitting “publish” on these episodes always make me feel a little nervous (...and so stinkin’ vulnerable). But I think the internet needs more real, more raw, and I’m going to do my best to fill that void.
TODAY’S NEW EPISODE: “10 Things I’m Afraid To Tell You…”
From our fertility journey, my finances, (um, my hygiene habits), one of the hardest parts of our marriage, andddd…. One last one that I’m actually kind of afraid to type in a caption.
I feel like it’s time again to reach out and talk about some of the behind the scenes things that are happening in my life that I haven’t really put out into the world: for fear, because of insecurity, or just because they were too close to my heart so share on such a public forum… until now.
Marie Wold is a force to be reckoned with. At the young age of 23, she has created a loyal following, graduated college, and has crafted an irreplaceable brand in the saturated fitness market. She has brains, heart, and is one of the most business savvy ladies I know.
On this episode we chat everything from: -Sticking out in a saturated industry, -The vulnerability involved in living a public life, -Creating a business with purpose, -How to pivot in your work -Social media marketing tactics, -And setting ambitious goals.
Safe to say, we covered it ALL. This woman is about to rock your world. Tune in to find out how Marie is writing her own rulebook, harnessing what makes her unique, and building a LONG-LASTING social media empire. You can't miss this one, Goal Diggers!
It’s time for a Friday 5 and today I’m sharing the 5 apps that I can’t live without - I know, I know, sounds dramatic but maybe you’re curious on what my go-tos are when it comes to my trusty iPhone and maybe some of the tools I’m using each day could help simplify your life! Let’s break it on down on what apps I can’t live without...
From social media strategy to workforce productivity all the way to meditation, these apps are absolutely crucial to my day to day life.
Alright folks, another short little show with big impact! Time to rock your phone with intention, ya ready?
PSST: Did I miss any great apps? Head over to @goaldiggerpodcast and let me know what I need to download next!
When I wrote down goals for this podcast before I had recorded a single episode, she was at the top of my list for hopes on who to interview. It’s no secret that Joanna Gaines is my spirit animal, after watching her for years, she’s become a woman of inspiration in my life.
You might know her as the queen of shiplap, the wife of Chip, the mom of four littles, and the mastermind behind Magnolia. Beyond just being an HGTV goddess, I’ve watched and learned so much from Joanna Gaines and since my biggest goal when starting this whole show was to have her come on the podcast, I figured I’d record an episode about what she’s taught me over the years just from watching her navigate the growth their business has seen.
We are covering all the Joanna Gaines basics: being so authentically yourself, navigating living a “public” life with grace, chasing your faith, becoming a branding guru, and .... (any guesses on that 5th one?!)
Beyond the shiplap and perfectly styled kitchens, I’ve been watching a woman who is changing lives through her ability to create connections while still maintaining what’s most important to her and through listening to the calls she is getting as her empire continues to grow and expand. I think we should all tag Joanna on Instagram and get her attention, because I’d love to hear her own take on her journey and what it’s looked like as they’ve navigated each season in the public eye!
What do you say, Goal Diggers? Cheers to THE lady, Joanna Gaines!
Wow. This episode, y’all.
Talk about vulnerability and hard conversations...
Recently, it was pointed out to me that I have lacked diversity in my guests on Goal Digger, and I was so taken aback... because it was true. And I hadn’t even realized...
This moment struck me— was my privilege so strong that I had grown blind to my mission for TRUE community? Made up of all colors, sizes, backgrounds? Before this epiphany, I had already asked my amazing friend, Lauren Taylor, to join us on the show... and I just knew that we had to have an honest conversation on this topic. Lauren is bold, authentic, and allowed for a fully human, incredibly candid conversation on race, inclusion, and diversity in the creative industry.
Lauren shared her honest heart (and her incredible brains!) with us in this episode while sharing personal experiences with racial profiling, lack of diversity... and how she keeps making her mark in the world— on her own terms.
I don’t know how to summarize this episode except that we WENT THERE— true stories of race, diversity, and inclusion.
The biggest takeaway? We can all do better. We NEED to do better.
Over the last 6 months, I’ve gotten serious about learning how to manage my stress better and in that, I’ve taken away a lot of tips that have kept me more mindful and allowed me to handle stress in new ways without it reeking havoc in my life or taking me prisoner to outside circumstances I can’t control.
So there you have it, 5 ways I’ve been focusing on managing stress better! It’s funny, after we did our testing for fertility and I found out my cortisol levels were off the charts, I started to see stress in a new way. In fact, I wasn’t feeling stressed at the time. I felt clear, in control of my business, and excited about what’s next but when I started to realize that maybe I had just gotten used to operating under high stress, I started to see that each day I have an energy bank and I can choose where my energy is going. I want it to go to positive, impactful, intentional facets of my life and stress isn’t serving me (or anyone else.)
I started to let go of more things, be more forward in conversations, set better boundaries, and pay attention to the stressors on my life and how they are impacting me, my work, and my life.
One of the most common misconceptions about stress is that we need to figure out how to reduce is but stress usually relates to things outside of our control so instead of trying to reduce it, it’s more important to learn how to manage it! That's exactly why I am sharing my FIVE biggest stress management tactics on today's bonus episode-- So when life happens, you’re equipped. You ready to dive in?
As entrepreneurs, we often try and turn our social media feed into one big marketing pitch: proving that we are experts, sharing our products and services daily, signing our own praises and sharing testimonials, but let me tell you something: every single human being out there is struggling and sometimes when we can share that struggle, it can make more of an impact in this world than any marketing pitch ever could.
So many people ask me how I grew my social media following-- like I have a secret and the truth is: I don’t really believe that secrets exist. I grew my following because I became a master at creating connection online… the kind of connection that leads people to talk about me like I’m their best friend and the same kind of connection that leaves people telling their friends about me. That, my friends, is the secret to growth: serve the people that are showing up for you SO well that they come back and they bring friends.
It’s no surprise that I’m a big fan of social media analytics. I LOVE numbers, in fact, in episode 15 I shared that I was afraid to tell you how obsessive I can get with numbers. For me, in a creative world where very few things are concrete and measurable, numbers give me relief and so when I started to dig into my Instagram analytics, I wasn’t entirely shocked at the results, in fact, I smiled because 90% of my top performing posts had nothing to do with marketing or anything that I was selling, they had to do with something I’m passionate about and something I’m struggling with: body confidence.
Now, hear me out before you think I’m about to tell you to show up online in your underpants (because I’ll be honest, I know you probably won’t do that… although I have to tell ya, it’s not as scary as you might think.) Sometimes the things we are most insecure about, most scared to share… those are the things that will form the deepest connections.
Goal Diggers, I am teaming up with a fellow lady boss podcaster, the incredible Jamie Ivey of the Happy Hour Podcast! Jamie has always inspired me with her ability to be so vividly authentic and so relaxed in sharing her faith, no matter what platform she is on. She truly emits her faith (and her humanness!) in every interaction. When she talks blatantly about it, it never seems preachy or intense-- it just seems very real, very inviting. I love her voice, and I think we all have something to learn about sharing our true selves: whether it is our faith, our struggles, our ambitions-- whatever it is, Jamie is about to show you how to emit your true self on this wild little online world we live in.
Also, Jamie is a past radio show host (yes, really!) so it's safe to say that she is a phenomenal interviewer and provided for one of the most well-spoken interviews we've had. We covered everything from:
-Content creation
-How to start a podcast
-How to write a book -
Bringing personality to your brand and social media -Her adoption journey
-Her faith mission
It's safe to say we covered ALL of the bases with this phenomenal woman, and I cannot wait to hear what you take away from today! If there is a specific tidbit that helped you, let us know at @goaldiggerpodcast on Instagram. We can't wait to hear from you!
Today I want to talk about something that can absolutely transform your life. Any guesses at what it is? Here are a few hints … it is free… powerful… and invisible? That’s right, folks, your MINDSET can absolutely change the course of your work, relationships, and life in general!
Alright, guys, bare with me. MINDSET MATTERS. You can consider it woo-woo or faith or whatever you want, but I truly believe in the power of manifesting your goals, cultivating a grateful life, and genuinely believing in yourself and your path.
That’s why on today’s new episode I give you 5 mindset shifts that you can embrace starting TODAY. And the best part? This episode is a short and sweet 10 minutes, so if you’re looking for a quick listen (with a BIG impact!), you’re in the right place!
WOWZA. This episode release is making me feel more vulnerable than just about any release yet....
Ever since my sister started managing Goal Digger, she has been trying to convince me that listeners *genuinely* want to hear about my LIFE-- not just business topics. Say, what?! My little life in small-town Wisconsin is considered interesting?!
But, sometimes little sisters can convince you of crazy stuff, and we put together our first episode dedicated solely to answering listener’s most-asked personal questions about my life! (Still crazy to me!)
Tune into this episode if you want an authentic look into my everyday life and most monumental moments. Everything from my faith story to my favorite netflix shows all the way to “the one thing I wish I could tell my future child”....
This one is real, it is raw, .... (and you just may hear your question and name mentioned on air!)
Goal Diggers, you are meeting one of the biggest players on team Jenna Kutcher, Danielle Prahl.
Danielle is the epitome of a Goal Digger: a self-made tech brainiac, a momma, and one of the smartest, kindest, most encouraging women I know. She works behind the scenes for me in SO many ways: growing my email list, creating opt-ins and funnels, and dreaming big dreams right alongside me.
I had Danielle on the show to talk about her unique journey and her uplifting, but “no excuses” attitude. Danielle is one of the hardest working, most innovative thinking women I know, and her wisdom is going to rock. your. world.
Danielle has transitioned from a workaholic woman to one of the most balanced, wise, even-keeled people I know. In this episode she will help you find the peace and stillness within the chaos of life and help you create the life you’ve dreamed of!
You can’t miss this one, Goal Diggers. Meet, Danielle Prahl!
We’re learning more each day about the power of human connection. People are far more likely to trust a business that has a personality behind it. While businesses may have been able to get away with only sharing their products in the past, I think consumers are getting better at spotting and blocking promotions, paid ads, and sales pitches. It simply isn’t enough to only share your work anymore!
One of the biggest things I’ve seen this year is a shift toward more authenticity and vulnerability online and through that, more depth of the connections we’re making with our clients, customers, and followers. If you really want to take people from simply followers to true fans, it’s time to focus on creating a brand that shares more than what you have to sell.
On the episode I share my Jenna Kutcher 5 method where I take five categories of my personal brand and just rotate through them (including a business thing or two!), but where I strive to create connection points beyond what I am selling. Created a well-rounded brand will give people a reason to follow you even if they aren't currently on the market for what you're selling!
Ready to share your heart *and* grow your biz?! Let's dive on in!
I talk a lot about launching and why I love teaching online courses but this episode is going to get super technical and break down the behind the scenes of our fall launch of The Photo Lab! Now, this wasn’t our biggest launch ever monetarily BUT it was by far the smoothest launch we have ever led and for me, that’s the biggest win. I have cracked the code to a smooth, successful launch and I'm ready to share it with you!
Trust me, I have lived through bad launches-- the kind where it sort of feels like you are in fight or flight for a week straight? Yup, I've been there. But with minor tweaks along the way, our team has designed a fool-proof way to slow down, systemize our process, *and* still move the bottom line.
Are you ready to up your launch game or are just looking where to start? Here is my step-by-step formula to a happy, relaxed, (and profitable!) launch! Let's do this!
Nastia Liukin’s crowning achievement was at the 2008 Olympic Games in Beijing, but winning five medals was only the beginning for this golden girl.
After returning home, she graced the pages of countless magazines and appeared on various TV shows, while even being chosen as one of 2009’s most influential people by MSN Lifestyle, and graduating from NYU. She remains an ambassador for the sport, and continue to uplift women in sports everywhere.
But her path wasn’t always clear after the Olympic Games. Nastia gives us an incredibly open, vulnerable look into her unique path and what it feels like to “believe your best work is behind you”. Whether you are a sports fan or not, this episode is incredibly relatable: from family dynamics and movin' into a new city, all the way to shifting careers and setting big goals, Nastia is undoubtedly going to inspire you to dream big dreams, set even bigger goals, and work your tail off every day to live your best life.
You can’t miss this one, Goal Digger. (PSSST: I have a feeling her story is going to leave you speechless....)
So maybe you’ve started an email list, or you’re thinking about bit but you’re wondering: what in the heck will I send out to people and how can I handle that extra work? Maybe you’ve figured out a (non-spammy) way to ask people to join your email list and you’re watching people subscribe and it excites you - but you're also a little scared that you’re now committed to actually sending them emails and you’re not sure where to start or how to hit “send” with confidence.... sound familiar?
Today, I am telling you my biggest secrets, tips, and tricks as to how I grew my email list by over 100,000 (!!!) in 2017 alone. If you currently have 0 subscribers or 10,000- this episode is for YOU.
BONUS: Listen to this episode to find out how you can claim your spot in my 100% free email list building webinar! Spots are limited!
3 reasons you need a list EVEN if you’re a >
Here we go with round 2 of a mini list building series I’m doing on the podcast this week. It’s the first time I’ve taken two full episodes back to back to talk about one topic. Why? Because it’s just *that* important. We got so many questions from you guys on email marketing when we polled my audience about your questions, fears and where you’re getting stuck - so tune in to episode 116 if you haven’t already - it’s a good one!
A common question I want to tackle that we got was “why do I need a list if I’m a … photographer, florist, graphic designer, product shop …) and I want to get across to you today that whether you’re a service, product or education based business, list building and serving that list through email needs to be your NUMBER ONE PRIORITY in the new year. It’s definitely mine, in fact - one of my goals is to grow my email list larger than my social media accounts combined (yes, really).
So let’s jump in and talk about why an email list is the ONE thing you're missing (it won't take me long to convince you, I promise.)
PSSST: Bonus! The shownotes on this episode are unreal helpful! Head over to jennakutcherblog.com/email/ if you're READY to make 2018 your year!
SURPRISE! “Ask Jenna Anything” Episodes are BACK and better than ever. I fielded your questions from both the Goal Digger Insiders FB group and the Goal Digger Instagram (This seems like a good time to tell you, if you’re not hanging out there, you’re totally missing out!)
And I decided to tackle this round of questions from listeners with a twist. Instead of the usual smorgasbord of topics, I have grouped them by category! I am fully covering ALL the nitty gritty details but in a more focused, topic-specific way-- and the name of the today's game is EMAIL LISTS.
That's right, your biggest questions about email lists, answered on air. Everything from starting at ground zero all the way to creating opt-ins you dream client can't resist.
Email marketing is such a big, scary topic... but it truly doesn't have to be! If you’re wondering how to get people to sign up for your list, what the heck to say to them or if the fears of tech or staying consistent or not sounding too pushy are things keeping you from implementing an email marketing strategy for your business, then this episode is for YOU.
It's a new year, you're going gangbusters on setting goals and dreaming up what the next 365 days can hold for you and your biggest dreams.... with that, you're probably feeling a little overwhelmed, a little lost, and you're wondering how you're going to tackle all these goals (and still have a life!) I hear ya, I got ya, today I am sharing the 5 biggest, best things you can do for your business in 2018!
From huge game changers like building your email list all the way to minor tweaks like "saying NO more", we are covering it ALL.
And ensuring that 2018 is YOUR year. You in?
You would think with a name like “goal digger” I would be a giant fan of goal setting but the truth is, in the past, it hasn’t always worked for me. It’s that time of year again - the goal setting central time of year when everyone creates resolutions and announces them to the world in hopes that maybe it will actually stick.
Now I don’t know about you - but a lot of times I totally flop and fail on these goals and I usually start writing in a planner and by February 2nd, I don’t even know where that planner is and I haven’t written in it for two weeks. I’ve tried and tried to crack the code on how to approach New Year goal setting and I FINALLY figured out a few hacks that helped me not just achieve my goals but crush them.
...and today I'm letting YOU in. Let's make 2018 OUR year, eh?!
"Done is better than perfect" is a phrase you've probably heard me say a million times on this podcast, but it's only because I believe in its message so darn much! But, I get it, it is straight up HARD to put yourself out there-- flaws and all- but guys, there will never be a perfect moment! Start today, adjust as needed, and grow!
Which is exactly why I couldn't resist asking the adaptability queen, Bethany McDaniel, onto the show. Bethany owns the most incredible, all-natural skincare brand Primally Pure, and has adjusted her sails constantly along the way. In this episode, Bethany tells us how she made the "jump" into pursuing her hobby as a business and how she blew full steam ahead despite the imperfect beginning stages.
Not only is her story crazy inspiring, but she also gives her top tips as to how YOU can engage your audience, receive feedback, and GROW your business. We'll cover everything from how to receive your feedback (both good and bad!) all the way to tweaking your product (and BONUS, you'll hear this expert's TOP tips for glowing, radiant skin!) Not only is this super episode relatable-- but is SO important for moving your business forward! As we approach 2018, it's time to live out our mantra: DONE IS BETTER THAN PERFECT. Let's make stuff happen, Goal Diggers.
Another bonus Friday 5 episode comin' at ya... and it's our last one! That's right... Our 1 year & 2 million download celebration of bonus episodes is coming to a close... But lucky for you, this final one may just be our best one yet.
Let me guess, the holidays drained your savings and you're looking for ways to earn a few extra dollars. I HEAR YOU. Which is exactly why I made this week's episode where I am giving you 5 simple ways to make more money (no boring investment talk included)! That's right- it's time to add to a little cushion to the ol' bank account and the new year is the perfect time to set new financial goals!
These are *not* your run-of-the-mill boring tips like "save more" (duh.) These are some different, new (and fun!) ways to add more zeroes to your bank account! We are talking about everything from how your groceries can save you money all the way to making money *while* you shop (yes, really!) What do you say? Let's make 2018 our best (and most profitable!) year yet!
PSSST: Did you love these quick, informative "Friday 5" bonus episodes?! We only committed to doing them in December, but are always open to bringing them back if you loved them! If you're going to miss these short and sweet sessions, let us know! You may just be the voice that brings them back...
At the end of last year I did an episode reviewing those 365 days... It’s wild to look back and to see this show was just starting, and this year I got to really take a step back and stare my triumphs and trials in the face as I created THIS episode to help review what 2017 held for me.
I’m always challenged when I pull together lists like this because while a year can feel impossibly long at times, it totally flies by in a blur. Creating this show helped me slow down, celebrate, relive some of the finest moments, and pause on the things that didn’t quite go so well. (And I also created a totally free, totally impactful 2017 review/2018 goal setting gift for YOU in this episode!)
It’s funny, isn’t it? It’s easy to discount the impact that 365 days can have on a life but when you really slow down, when you really compare, when you really dig deeper, so much can be backed into one single year and today I want to share what worked well, what didn’t work, and where we are headed in the new year. Everything from finances to our incredibly difficult miscarriage all the way to missions trips and body image... 2017 was a whirlwind, and I am so thankful for YOU- the Goal Diggers who have been there every step of the way.
Let's cheers to 2018 together, eh?!
We're talking about something we've never discussed as a topic before... What it truly looks like behind the scenes to be an insanely driven woman in a man's world. Now, it's not all bad by any means, but there is some common inner dialogue that happens with many of us Goal Diggers, and it can be hard to navigate being a lady boss in a man's world.
So today I invited the brilliant stylist Emma Natter as she shares her story of how she transitioned from a future as a stay-at-home-mom to primary breadwinner of her home! The tidbits in this episode are not only super relatable but also wildly motivating!
Emma is absolutely a breath of fresh air and such a versatile woman. Just hearing her story made me so proud of this brilliant, inspiring group of girl bosses we have in this community. We are defying the norms, you guys. Or should I say, you ladies.
If you rely on your phone for an alarm clock, something tells me that instead of turning it off when it wakes you up, you go down the rabbit hole of checking all your messages, opening every social media app, and checking out your inbox before your feet even hit the ground. While it's tempting to check in on what happened overnight (ya know, while you're busy doing a thing called: sleeping) implementing these five things into your morning routine can keep you grounded, help you be more productive, and increase your overall wellness.
What would your life look like if you took an extra 10, 20, even 30 minutes to start your day off right? If you make these tweaks and spend a little time reflecting, stretching, moving, and prioritizing, you'll feel more focused, more excited, and more grounded as you enter your workday. These tiny tweaks to your routine can make a GIANT difference in your daily life!
Question for you: What makes YOU different? Chances are you might stammer or need to collect your thoughts before you answer this… Which is EXACTLY why I created today’s episode (and BONUS quiz!) “How To Find Your Secret Sauce and Stick Out From The Masses”! Yes, that’s right-- a quiz AND episode devoted solely to helping you find your niche and OWN it! My best advice is to take the quiz, hone in on your "secret sauce" and then listen to the episode to fully capitalize on it! I cannot wait to give YOU my top tips to ensure that you are felt noticed, heard…. And hired!
IMPORTANT LINK: secretsaucequiz.com
SHOWNOTES: jennakutcherblog.com/
WOW. This episode is a GAME CHANGER. As we approach 2018 and the season of resolutions, this episode could not come at a more perfect time. In this episode, I chat with "reset" guru, Katie Den Ouden, and we discuss everything from nutrition to business and relationships, and everything in between.
The best part? Not only are we discussing these heavy-hitting topics, we are are giving you tangible tips to TAKE CONTROL of them. We need to stop being complacent in our diets our lifestyles and our ambitions, and we need to start taking control of our circumstances! Join us as we discuss how to take a step back and "reset" everything from your diet to your business plan. If you're looking to lose weight, build last relationships, change your career, or grow your business (...or ALL of the above!), you cannot miss this episode! 2018, We are comin' for ya!
5 Proven Ways to Market Yourself for FREE: That's right. 5 surefire ways to get your brand, your voice, and your product seen! The very best part? Every single thing I'm telling you is FREE. From advertising to social media, all the way to growing your email list.... We are digging into it ALL in under 10 minutes! (Yes, really!) I am not only going to teach you *which* tools to leverage, but HOW to use them to their highest ability! These free business resources will revolutionize the way you get the word out on your business, your brand, and your voice. Ya ready?
Raise your hand if you feel boring? Well, good. That means you’re normal and not an egocentric, self-infatuated human. Tell me, have you ever scrolled through Instagram and wondered: how are these people SO interesting and here I am just punching that time clock or working on the couch every day? Yeah, me too, but here’s the deal: YOU ARE INTERESTING!
Today I am going to guide you through an exercise that an absolutely transform your brand, your business, heck even the confidence in yourself. It’s something that I have done and continue to do in my business as my brand evolves but it’s something I challenge every entrepreneur to do, this exercise will help you on those days you feel like you have nothing to say, nothing interesting to share, nothing to add to the world.... Simply put, this ONE writing exercise will revolutionize your business!
Ever wonder the secret to a profitable, thriving business? What about raising successful kids? To fully living our your potential? Or finally losing that last 10 pounds? Chances are, you are searching for answers in one (or more!) of these areas, and today, we are addressing it one by one.
Here are the facts: You *are* holding yourself back-- in your career, your relationships, your personal development. Join us as we interview Lauren Handel Zander-- creator of The Handel Method and author of "Maybe It's You". Her innovative method is taught at MIT, Standard Graduate School of Business, NYU, and across the globe. And now you get the inside peek!
Tune in, to hear Lauren, the genuine, bold woman who is telling you to cut the crap and get back to your life's purpose.
Hey Goal Diggers, we are continuting the celebration of our 2 MILLIONTH download with another edition of Friday 5! This week we are covering the FIVE PODCASTS I absolutely cannot live without! From the top of the charts favorites like "How I Built This" all the way to "Online Marketing Made Easy With Amy Porterfield", "Building a Story Brand With Donald Miller", and "Off the Vine with Kaitlyn Bristowe", I am covering ALL the bases. These shows keep me on my toes week after week, and have been game changers in my business- AND my life. Find out why these shows are the one I invest my (sacred) time to listen to! (Psssst: What do you think that fifth one is? The answer may just surprise you!) From business, marketing, inspiration, and beyond, this list is sure to leave you feeling motivated, refreshed, and ready to dig those goals! Happy Friday, friends!
Alright, goal diggers… This is a topic that I have personally wrestled with but have rarely talked about, and I think many of you can relate. WORKING FROM HOME CAN BE STRAIGHT UP HARD. People often glamorize working from home and having your own schedule, but there are some challenges we just don't talk about, aren't there?
It can be lonely and draining and it is easy to go literally days without seeing anyone besides your roommate or husband. We’ve all been there . I used to be a self-proclaimed “hermit” until I realized that I genuinely needed outside interaction to be my best self. So if you're like me, in today's show I share how I combatted the loneliness that can come when you work for yourself from home with my top 10 tips to navigating loneliness in working from home.
Working from home will be lonely at times, almost without fail! But you can take charge and make small changes in your daily routine that’ll leave you feeling renewed, energized and fulfilled! Let's do this!
Caitlyn Jeffery is my go-to gal and the first lady I ever hired. She is an absolute powerhouse of a woman and true do-it-all-er. A mom, wife, and the Jenna Kutcher brand manager, she used to own her own business as a virtual assistant until she went full time for my team. Since joining my team she has transitioned from email inbox support to podcast supporter all the way to course content and logistic management. Remember when I said she was a do-it-all-er? I MEANT IT!
But even though she can do it all, doesn’t mean she should- which is why she is the perfect person to chat with about using your specific strengths to capitalize on her role.
Stop letting your titles like "manager", "assistant", "executive" define who you are. "It's easy to wrap yourself in your title", but you need to really look at who you are at your core when you take away your title. "Things change, circumstances change, and who you are at your core- is what your focus should be on your life... and your business as well!". This episode is all about using YOUR strengths to craft your dream job! Goal Diggers, It's time to peel back a layer and really look at yourself.
Welcome our Friday 5: We're doing something new around here to celebrate our ONE year anniversary of The Goal Digger Podcast! To celebrate I'm dropping 5 favorite things in under 10 minutes every Friday for the month of December (and you're lucky, there are 5 Fridays this December!)
To help us celebrate, take a screenshot of you tuning in and share it on social media so that I can see when you're tuning in! It's such a fun way to share the show and to connect with ME, because nothing makes me happier than knowing you!
Today I am sharing 5 ways to increase your productivity! The truth is, we all need more hours in the day but what would happen if you spent your hours the RIGHT way, doing focused work, and getting more done in the same amount of time?
Steal my 5 hacks that will help you rock each work day and disconnect at the end of the day knowing you got done what you needed to! These are the habits me and my team have adopted in our quest to boost productivity and create more work/life balance!
Love these extra shows? Tell us about it! Hop on over to Instagram and find us @goaldiggerpodcast to let us know what you think!
GUYS, it's one of my favorite episode formats, "Ask Jenna ANYTHING"! Every so often I tune in to answer YOUR biggest questions! From the big topics like what my marriage is like or my ONE "impossible dream that I am a little afraid to say outloud", all the way to the small things (with big impacts) like what my morning routine looks like or what type of diet I follow- YOU GUYS ASK IT ALL! And I'm answering!
While I wish I could dedicate full shows to your questions, a lot of times the responses are brief. This is my best method to answer your questions, give you a behind the scenes look into my life, marriage, home, fashion and of course mac and cheese recipes and connect with you, the listeners. If you have a question you’d love answered, join our Goal Digger Podcast Insiders group on Facebook and once a month you can share your biggest questions and maybe I’ll answer it (and mention you!) on the show!
Wow, wow, wow. This episode... this woman. Chances are, you are probably following the incredible Lauryn Evarts, AKA "The Skinny Confidential" on some (or all- let's be real!) forms of social media.
Lauryn is an absolute powerhouse and the epitome of someone who saw a void in the world and did everything she could to fill it. And today she is teaching YOU how you can focus your passions, specialize your business, build a personal brand, and generate profits-- ALL by solidifying your niche and *owning* it.
Lauryn has created an irreplaceable brand and mission on her own terms-- and now it's your turn. Today Lauryn is showing us that YOUR niche is out there waiting-- now, all I have to ask is- are you going to chase after it?
I get asked A LOT of questions. About the Instagram algorithm, course launches, Facebook groups... but this question is different.
"How Did You Become a Social Media Influencer?"
And I'm letting you IN. On how I got started, how I got to this point, what a "social media influencer" actually is... and how YOU just may be a perfect fit.
I want to give you the nitty gritty insight on how to rock the work as an influencer regardless of if you have 5,000 or 100k followers.
Interested in sponsored posts, profits, followers, and natural outreach? Thought so! Let's have some fun!
Find out why getting published is "...one of the most impactful avenues that entrepreneurs aren't utilizing...." Well, folks. Today, I am introducing you to the first person on the officially unofficial Jenna Kutcher's "Smartest Person I Know" list ;) Meet, Meghan Brown, owner of "2 Bright Lights" and an incredible resource for creatives and event professionals wondering “How do I get my work published?!”
Meghan's mission is connecting creatives with publishers, and teaching them how to get the word out on their work. She is a creator herself, a musician, with a brilliant branding, business, and event planning background.
SIMPLY PUT: she knows the creative world inside out and knows all the nitty, gritty details about getting creatives published-- and is ready to share them with YOU.
TUNE IN TO HEAR:
-Real life examples of the power of getting published (Hello, free advertising!)
-If Meghan, a publishing expert, could only describe the publishing world in one word, what would it be? (It’s not what you’re expecting!)
-How to submit your work to your dream publications -What publicists are looking for when they go through submissions
-Why "no" often means "not yet"
-How one publication can give you exposure for months (and years!) to come
-ONE THING you can work on towards getting published NOW
-And SO much more.
If you're ready for a crash course in Getting Published 101, you're in the right place. Find out why this is THE one thing your work is missing...
“Don't wait. Don't wait until you have that event of your career. The time is now. The opportunity is here. And you need to move publishing further up your to-do list”
100 podcast episodes (and nearly 2 MILLION DOWNLOADS later!), it’s absolutely surreal to be recording episode 101! What a year, what a journey on Team Jenna Kutcher in producing this podcast content and sharing it with YOU, the listeners. When I started this show, I wasn’t sure where it would go, what it would lead to, and how it would impact not just my business but YOU, the true goal diggers doing the hard work. As we approach 2 million downloads on this show, I thought it would be fun to share the 5 big lessons I’ve learned in creating the Goal Digger Podcast and share some of the things I’ve loved and loathed when navigating growing this show to be one of the top female-led business podcasts out there! Tune in to hear my biggest podcast strategies, tips and lessons on content creation, authentic work, Are ya ready? Let’s dive on in!
Join host Jenna Kutcher as she interviews the Lebanese-Canadian author, poet, speaker and educator, Najwa Zebian. Interviewing this inspiring, relatable woman left us inspired to embrace our own unique journey on finding one's voice and pursuing business.
The purpose of this interview is to inspire us, encourage us to practice self-care, and to motivate us to find fulfillment in our work as we set and chase new goals. You may recognize Najwa's two self-published books, Mind Platter and The Nectar of Pain. She is an absolute breath of fresh air in the writing community and beyond.
After a personal experience of being silenced, she has made the decision to string her words in a way that resonates with every soul at a deep level. Her mission is to give a voice to anyone who feels silenced. Within less than two years of publishing her first book, she now inspires hundreds of thousands daily to dive into the depths of feeling in a courageously daring, yet beautifully liberating way.
Ready to feel inspired, motivated, and self-assured? You're in the right spot!
I get it. Your days are full of writers block, busy to-do lists, and you haven’t updated your blog in months. I see you, and I get it. Because I’ve been there. But I’m not anymore.
What if I told you that content creation didn’t have to be time-consuming or draining? What if I told you there are a few secrets to getting out of a rut and back to the art of it all? Are you ready to save time and make money all while extending your brand? Then you are in the right spot!
Today I am digging into The Jenna Kutcher Team’s go-to content creation tactics that will relieve stress, extend your brand, and, you guessed it, generate profits!
When you can be strategic and intentional with your content, the world opens up to you! Interested? Thought so!
You asked, and I’m answering: the story of hiring my family. That’s right, I recently hired my little sister, Kate Eskuri, full-time onto Team Jenna Kutcher, as The Goal Digger Podcast manager and producer. So what does a podcast manager do and why did she choose Kate? We are giving you ALL the details. From her transition from nursing to business all the way to my transition from sister to boss…
While this episode is my personal journey, it can be applied to anyone who is feeling stuck, uncertain, or like they might not be in the right place when it comes to a career.
Tune in to hear thoughts and inspiration if:
1) You’re working in job that you don’t like.
2) You are wanting to make your side gig your full time job
3) You’re thinking about working with family and don’t exactly know how to navigate it.
4) You are someone who needs a kick in the pants to follow their instincts and live boldly
5) You are a multi-passionate person and don’t know where to focus your time and energy
Sound familiar? Thought so! Let’s do this!
Join host Jenna Kutcher as she discusses how Facebook groups can revolutionize your business! Are you ready to create community, leverage your career, and form a resourceful, invested following? Thought so! Tune in to hear how you can turn a distant follower into a true fan. This episode is a game changer..
Join host Jenna Kutcher as she pairs up with Sarah Adler, author of Simply Real Health cookbook. Tune in to hear us dig into holistic nutrition choices, quality ingredients, and how to fuel your work by making positive eating choices. Hear how how your food choices can impact your energy, mood, physical health, .... and your business? You heard that right! Tune in to hear how you can feel better, lose weight, and take charge of your eating choices TODAY! (Pssttt and the information has nothing to do with calories!)
Today’s show is a little bit different than our normal episodes, but a lot of you have been asking and following up on our fertility journey. So I wanted to share 5 major lifestyles shifts that I’ve made, and I’ve changed A LOT of things. Whether you are walking through fertility struggles or someone you know is, the purpose of this show is to provide hope, insight and encouragement to know that you are not alone.
Today I get to introduce you to a very good friend of mine, Jacqui Saldana of Baby Boy Bakery. I came across Jacqui in one of the hardest and darkest times of her life when she lost her sweet son, Ryan. Today we're talking all about navigating grief, fostering a community and what it looks like to run a giant platform online. I can tell you from hanging out with Jacqui in person that she is nothing short of remarkable and her story today is sure to inspire you. I promise that you are going to be walking around in wonder of how incredible and precious life truly is!
As you're listening to this, guess what? I'm chilling on the beach in Hawaii and I am so excited to share today how it is that I prepare for time away from my business. Being an entrepreneur for the last 6 years, I can be honest in saying that I haven't rested very much but I knew this was the year that things had to change. I want to share the 5 strategies that I use to prepare for time away and it is time that you know how you can plan so that you can take yourself out of your business (and trust that it won't crumble)!
Today I am hanging out with a woman that has inspired in so many ways over the years. Her name is Amy Porterfield, and you might have heard of her from her incredible podcast, Online Marketing Made Easy! Amy is the woman that got me onto podcasting (I started listening to her years ago) and I still look to her for inspiration.
Now I am just so thankful that I can call her a friend! In this episode Amy and I are talking all about live streaming Facebook Live and how it can impact your business, how to create a strategy around it and how we manager our Facebook groups for our students. This episode is filled with so much tangible information and I cannot wait to see how you put it to work in your business!
Today I’m talking all about the path to passive income! We hear this term thrown around in the entrepreneurial world all the time, but what does it actually look like? As entrepreneurs, how can we be pursuing it in our endeavours and what does it look like in my own personal experience? In this episode I’m walking you through the different ways that you can create passive income funnels in your business and at least start think what the future looks like you as you pursue passive!
Today I am hanging out with my incredible friend, Lori Harder (you just "might" have seen her on the cover a few fitness magazine)! She is sharing how different mindsets can really affect the way you are impacting the world: from the way that you are raised, to the values that have been instilled in you, to the dreams and goals that you are setting for yourself. Lori is opening up about her life to us so that we can see how long it took for her to truly "make it." This woman is one heck of an inspirational human being and I am so grateful that you get to hang out with her today!
Today I am sharing with you the 5 reasons why I believe my photography business didn’t fail! Unfortunately, the statistics are staggering on how many entrepreneurs and their dreams will be crushed by the 5-year mark, so here’s how I was able to find success in a really saturated industry. Whether you’re a photographer or not, this episode will give you the real pillars of entrepreneurial success!
Today my guest is Jenni Radosevich, from the amazing blog I Spy DIY! Jenni has had a pilot show on HGTV, she’s written a book and she’s had a product line – doing it all from Milwaukee, Wisconsin! We are going to talk about the smoke and mirrors game that is social media, because what things look like to the outside world can be completely different than what is really going on behind the scenes. If anything, you’re going to feel a little more normal and a little less alone after listening to this interview!
Today I’m really excited to share with you what you need to do when business is slow! Notice that I didn’t say “if” – I said “when”! Because at some point in your career or dream chasing, things are going to feel a little slow and instead of sitting around and refreshing your inbox hoping that a new sale has landed at your feet, I want to put you into action. In this episode I’ll be sharing 7 things you need to be doing during this slow seasons so that you can get BUSY!
On today’s show I’m hanging out with the incredible Erin Treloar, the founder of Raw Beauty Talks, which is an amazing organization that’s bringing awareness to our media use. You’ve probably seen me post a few #Realstagrams or Raw Beauty Talk posts, where they are unfiltered and just simply me! Erin has been such an inspiration to me, and you are going to love our conversation about the impact of media and how to turn it around to do good. Watch for what she says towards the end of the interview - it totally boggled my mind!
Today I am sharing my 3 biggest tips on how to write killer blog posts. A lot of people are telling me that blogging is dead, but I know that is not true! We just really have to adapt and be resilient in the way that we are creating and sharing our content, and how we are actually inviting people to take part in it!
Today I am hanging out with the incredible Australian, Kate McKibbin. She is behind the Secret Bloggers’ Business and we are taking you behind the scenes into our recent launches. We reveal what it looks like to launch an online course, how to know when you’re ready to teach and we give some of the tips, tricks and strategies that we have learned along the way!
Surprise…we launched a shop today! ShopJennaKutcher.com is live, and it feels like Christmas here! This is something we have been working on behind the scenes, and today I’m going to tell you all about the ins and outs of creating an online shop – what’s in it, who we created it for and the hilarious story about how it came to be!
Today I am hanging out with the incredible Jordan Dooley of SoulScripts. I’ll be talking with her about how to find and craft your own brand voice. Jordan shares what it looks like to stay inspired and how to keep a pulse on what your audience needs. This girl’s energy is through the roof – I can't wait for you to hear this one!
Today I am answering your biggest questions that you wrote in with. I absolutely LOVE hearing from you, the listeners, and I get to do that inside of our private Facebook community! You’re wanting to join, am I right? Head over to GoalDiggerPodcast.com and there is a spot for you to click on so you can join the community where I am hanging out every single day. Go ahead and grab your opportunity to have your question answered on the show!
Today I’m introducing you to my Hogwarts-loving friend, Abby Grace of Abby Grace Photography. She is going to walk you through how to create true systems within your email inbox, because let me guess - your inbox is a major time suck! Today’s episode is filled with so many nuggets of wisdom all about how you can get back to doing what you love!
Today I am talking all about being a podcaster and sharing 10 things to do if you are thinking of starting your own show. Hopefully this episode will give you a little behind-the-scenes look at The Goal Digger Podcast! If you want to access today’s show notes (and grab a freebie which will give you an even deeper look into the world of podcasting) head to JennaKutcherBlog.com/79!
Today I am hanging out with the inspiring Amber Lilyestrom. Amber has been through a lot in her life and she has learned the way that you can craft your story into your message and turn it into something super meaningful that will change the lives of others. I am so thrilled that I get to introduce you to somebody so truly incredible like Amber – her story will bring you to tears.
Today I am sharing why Pinterest needs to be a priority in your business and marketing plan. I’m going to share how I went from ZERO to 10X’ing my web traffic using only Pinterest – in one year flat! I’m also giving you the opportunity to learn how you can do the same thing in a free masterclass that I’m offering. All you have to do is go to www.TeachMeToPin.com and jump in if today’s episode is leaving you curious or wanting to learn more about how Pinterest can totally transform your business!
Today I am hanging out with my favorite NYC gal, Kat Harris from The Refined Woman! We are going to talk about navigating those hard seasons, working through burnout and what our personal health looks like as entrepreneurs. As well, we also discuss how to create a true community and the way to approach collaborations. If anyone can talk about all this good stuff in one episode, it’s Kat!
Today I'm doing something fun and introducing an "Ask Jenna Anything" series on the podcast! This way, once a month I can answer listeners' questions on an episode and connect with you a little bit more intentionally. I'm so excited to do this, so stay tuned in the upcoming months as I take a poll and answer your biggest questions on air.
Today I am interviewing the incredible author Emily Freeman, and we are talking all about life: feeling purpose, giving ourselves permission, staying creative and how to tackle your next project with ease so that you know that you are creating your best work. There are so many quotables in this episode, you're probably going to want to grab a pen!
Today I’m going to walk you through 5 different ways that you can supercharge your email list growth and to help get you starting to think BIG when it comes to your email marketing strategy. I’m going to share some of the ways I have been able to grow my own list to over 75,000 people, and increasing every single day. Want more good stuff? Along with today’s episode, I want to personally invite into my training called What to Say, When to Say It: The Creative’s How-to Guide to Email Lists. All you have to do is visit www.GrowAnEmailList.com to sign up, and I’ll see you there!
Today I’m joined by amazing friend of mine, Rhiannon Bosse, and we’re just going to have a real conversation about some of the tough seasons of being an entrepreneur. We’ll look at how to tackle these times, how sometimes it can feel so isolating and what it looks like as you navigate through those challenging seasons. No matter where you are in your business, you’ll likely stumble upon struggles, so today it’s all about true life and what we’ll face as we chase our dreams.
Today I am answering the question of why I do not offer 1-on-1 coaching and what I’m working towards instead. I’m so excited to kind of reveal this new passion project and also just explain the different types of mentorships that you can seek as an entrepreneur. I also explain how I was able to uplevel my business through mentorship and how this looked for my journey. You can access the show notes at www.JennaKutcherBlog.com/71 !
Today I am spending time with the incredible Erin Loechner. Erin is an author who’s had her own HGTV.com show, and this girl has been blogging for the last 13 years! She is an absolute inspiration when it comes to living authentically and defining what “chasing slow” can look like (and it might not be what you’re thinking)…
Today I am sharing something that I feel like a lot of us struggle with, because at the core of our beings we are people pleasures. I want to talk about how you can graciously say “No” (without feeling guilt), and what that’s looked like in my journey as an entrepreneur, in my business and personal life.
Today we’re bringing back the coaching sessions on The Goal Digger Podcast! In this episode, I’m hanging out with the incredible and sweet Carrie Moe of Type A Society and we’re going to talk through some of the growing pains that they’re currently experiencing as a super successful business. We’re going to look at how she can automate more, how to hire and expand her team the right way and how to really understand running a bi-coastal business in the best way possible.
Today I am sharing the 5 steps that I took before leaving my 9 to 5 job and I’m walking you through all of the different things I did before making that leap into full-time entrepreneurship!
Today I’m hanging out with Liz Bohannon, the founder of Sseko Designs, who I was first introduced to by a “little” show called, Shark Tank! I am a giant fan of the show, and now I like to call Liz a really, really quick best friend. I’m so excited to share her brilliance and vision for changing the world for the better!
Today I’m talking all about Instagram Pods – what they are and why I don’t necessarily think they are the perfect solution for your algorithm woes. I’m just breaking down some of the things that I’ve been working on in my Instagram strategy and passing the information on to you!
I am so, so excited to introduce you to the amazing Amanda Bucci! I met Amanda this year in our mastermind and today we’re going to talk all about what a mastermind is, how to join one, why we picked the one that we did and how it’s really propelled our businesses forward. If you’re wondering how you can uplevel your business while learning from amazing educators, joining a mastermind might be the right option for you. In this episode, I want to share all about our experiences and what it’s been like so that you can decipher if it’s the perfect fit for you.
Today I'm breaking down who is on my team, what they do, how I pay them, how I found them and how you can build your own dream team! Guys, I'm showing you how I went from having zero team members to a full girl squad in one year (and the amazing difference it has made in my business)!
Today I’m hanging out with Danielle Moss of The Everygirl. We’ve already heard from her partner-in-crime Alaina, but this time we are going to share Danielle’s story of how she became part of something so big and inspiring!
Today I’m sharing some of the struggles we have recently been walking through with our second miscarriage. I’m just really opening up our story in the hope that it will help other women feel less alone and to really just remove the veil and taboo that follows the world, “miscarriage.”
Today I’m hanging out with Kayla from Healing Waters, an organization that I am crazy-passionate about and I’m so excited to share her journey in the non-profit sector. Healing Waters International is a not-for-profit mission helping many countries get clean drinking water for communities that do not have that essential life source, and in the process changes the lives of everyone they work with.
Today I’m going to talk about why you need to actually build a brand and not just a business. I’m so excited to deep dive in and share something that I’ve been studying a lot lately and have put into practice in my own business so that has worked extraordinarily well!
Today I’m introducing you to a very special woman who serves my team, Kerry Swetmon. Kerry runs my Facebook ads every single month and helps me with my overall strategy. I am so excited to talk about the world of Facebook ads in this episode because it’s been an integral part of growing my business, and Kerry is an absolute expert with them! I’m even sharing how much money I’ve spent on Facebook marketing over the last five months and although the number might totally shock you, I can tell you that it’s been absolutely worth it!
Today I’m going to break down who your ideal client is, what an ideal client is and how you can transform your messaging to make sure that you are actually reaching the people that you are dying to work with. It is time to ensure that every person who signs on the dotted line is the right fit for you so that you can stay fired up, passionate about the work that you’re doing and to keep making the biggest impact possible!
Today I’m introducing you to the incredible Shanna Skidmore. Shanna is an expert when it comes to helping other entrepreneurs tackle their finances and know their numbers. By doing this, even the biggest goals seem achievable through defining what is “enough.” I’m excited for this one because I think it’s something people shy away from. As a numbers addict, I am one person who can tell you that knowing your numbers will provide both clarity and confidence, while allowing you to say “Yes” to the right opportunities, and “No” to the things that might not be the perfect fit!
Today I’m going to share how to know where to invest in your business, because as entrepreneurs and dreamers we’re being pulled in millions of different directions! We’re told that we need all of these specific things in order to find success, so knowing what to do can be so confusing. That’s why I’m going to walk you through five different places where I think you’ll get the most bang for your buck and I want to share my own story about how I bootstrapped my way through starting my business - while working a full-time corporate job.
Today I’m interviewing the incredible Melyssa Griffin, who is an absolute genius when it comes to Pinterest! She’s going to be sharing tips and tricks for using Pinterest to boost traffic to your website and to help you be seen by your ideal clients. We use the techniques she talks about in my business, and it has taken us from ZERO referrals from Pinterest to it being the #1 way people are landing on our webpage. As always, we have a freebie waiting for you at www.GoalDiggerPodcast.com to help you navigate the waters of Pinterest!
Today I’m sharing the best places to market yourself for free, and trust me, as a bargain hunter myself there’s nothing better than seeing value for zero dollars! I’m going to lead you through four different ways to do this and give you the tips, tricks and strategies on how to better use the free tools that are available to your business.
Today we get to do something we’ve never done on the podcast – talk to two guests (who just happen to be sisters)! Meet Laura Hooper of Laura Hooper Calligraphy and her sister, and partner-in-crime, Alyssa Law. I’m so excited to talk with them about establishing their different roles in the business, what it’s like to work with family and how they’ve evolved from just starting with calligraphy all the way to offering international workshops and even writing a book!
Today I’m going to share 5 ways to boost your engagement on Instagram and I’m going to teach you how to manage the changes that continue to be implemented every day with the app that we so dearly love. I cannot wait to lead you through this mini-training and to encourage you to really focus on your level of engagement so that you can beat the algorithm - once and for all.
Today I’m talking to Laura Roeder, the founder of Meet Edgar social media automation software. We’re going to talk all about growing a team, starting a new idea and why automation might be the next step for giving you more freedom as an entrepreneur!
Today I’m going to share how to create true community and connection through social media and the way that you’re sharing your life online. I’m really excited to have this conversation start with you and end with ways that you can actually grow your community!
Today I am interviewing Ashley LeMieux of The Shine Project and we’re going to talk all about how to create a business with a big impact. If you have a heart for mission or are trying to use your business to better the lives of others, this episode is going to blow your mind!
You’re listening to The Goal Digger Podcast, Episode 047. Today I want us to have a conversation that needs to be had, and it’s something that’s likely going to happen to you as you pursue your biggest, your best and most creative work. What do you do when someone else copies you? I want to work through the steps you can take, the options that you have and the ways to learn how to let it go, put your head down and focus on creating your own very best work.
You’re listening to The Goal Digger Podcast, Episode 046. Today I am talking about being too legit to quit with Rachel Brenke, The LawTog. We’re going to talk all about the legal aspects of owning a business and why it shouldn’t be the scariest thing on your to-do list.
You’re listening to The Goal Digger Podcast, Episode 045. Today’s episode is in honor of my sweet, incredible, spunky Grandma Pat. I want to talk all about how we can choose to leave and write our own legacies, day-in and day-out. I have been so reminded and touched by the power of a legacy and so today it is time to dive into your “Why” and talk about the tough stuff.
You’re listening to The Goal Digger Podcast, Episode 044: You might know her from a TV Show called The Bachelorette, but I know her as a dear friend in my life. Today I’m hanging out with Desiree Hartsock, who met her incredible husband Chris on the show and they now have a sweet baby together. We’re going to talk all about navigating being on TV, how to know when you’re being called to do something that might feel uncomfortable and what it is like being a new momma while running your own empire!
You’re listening to The Goal Digger Podcast, Episode 043. Today I’m talking all about how to navigate relationships as an entrepreneur. I think it’s something a lot of us struggle with, but very few of us actually talk about! Whether we’re talking about our spouse, friends, family or even our community or competition, it is so important that we shed a light on such a serious matter (and have some fun while we do it)!
You’re listening to The Goal Digger Podcast, Episode 042: Today I am talking with my friend Bonnie Bahktiari, and we’re discussing how to create an unforgettable client experience. I’m also going to be sharing why this doesn’t necessarily need to cost you money! This is an episode that you’re not going to want to miss….
You’re listening The Goal Digger Podcast Episode 041. Today I’m hanging out with Emily Knots of Crisp Interiors and we’re going to talk all about the collaboration process and how we teamed up for The Kutcher Condo! You can see their handy work at www.TheKutcherCondo.com - we would absolutely love to have you stay with us!
You’re listening to The Goal Digger Podcast, Episode 040. Today I am so honored to be interviewing one of my sweet friends, Katie O. Selvidge, who is the founder of Cottage Hill Magazine. Katie is going to lead us through some of my all-time favorite life-changing exercises that really get us back to the heart of our Why, and ask the tough questions we so often avoid. I truly hope that you take the time to go through these exercises that we do today to really discover what it is that you’re working towards and where you’re headed with your dreams.
You’re listening to The Goal Digger Podcast, Episode 039. Today I'm going to be sharing the 6 secrets to less work and more life. I truly believe it isn't about working harder, it's about working smarter and I want you to be able to step away from your screen and step back into your life.
You’re listening to the Goal Digger Podcast, Episode 038. Today I am so excited to be speaking with Stephanie from Aerie. Aerie is one of my all-time favorite companies and one of the things that I love so much about them is that they don’t re-touch any of their models! In this episode we get to talk about pushing the boundaries in media, how to go against the flow and what the day-to-day looks like as one of the social media managers for Aerie.
You’re listening to The Goal Digger Podcast, Episode 037. Today I’m super excited to be sharing 10 of the biggest tips that I’ve learned in launching. Whether you’re thinking about launching a new website, brand, product, service, course or offering, whatever that looks like for you, I’m going to dissect it all. Taking these steps will help you ensure your next launch is a giant success!
You're listening to The Goal Digger Podcast, Episode 036. Today I'm inviting my sweet friend Katelyn James, an incredible photographer, educator and now a mother, onto the podcast. We talk all about purposely slowing down and recognizing the need for different seasons in our lives and in our businesses, and how this relates to marriage, parenting and entrepreneurship.
You’re listening to The Goal Digger Podcast, Episode 035. Today I’m really excited to walk you through some of the best tips I have for establishing a self-care routine, making it a priority in your life and business and making sure that your cup is always full – so that you are able to pour into others in the most brilliant of ways!
You’re listening to The Goal Digger Podcast, Episode 034. Today I am chatting with Nancy Ray and we are talking all about how to hire and choose the right associate team members when you’re ready to expand your team. I’m so excited to deep dive into her photography business and to talk about how mine has evolved over the last 6 years. We are going to get down to the nitty gritty and the fears that come along when you consider whether you should expand or not.
You’re listening to The Goal Digger Podcast, Episode 033. Today I’m going to uncover the 6 big lessons I learned growing a 6-figure photography business over the last 6 years. Now I also wanted to let you know that coming up very soon we are going to have 5 FREE trainings (with Q&As at the end) on how I doubled my photography income is less than two years, all while working less! You can register today at www.PhotoWebinar.com - this is our chance to hang out live, and we won’t do this again until Fall so join me Tuesday April 4th through Thursday April 6th. Spots are going to fill up really fast, so jump on it today!
You’re listening to The Goal Digger Podcast, Episode 032. Today I’m really excited to introduce an alumni of two of my online courses, Caitlin Elliott. We’re going to talk about all of the things that she’s doing: from her full-time job, to pursuing her creative endeavors. We’re also going to walk through a brilliant idea that I have for her on how she can combine all of her favorite things into a sustainable business model. If you want to apply to be coached live on the podcast, go to www.bit.ly/gdpcoaching
You're listening to The Goal Digger Podcast, Episode 031. Today, I am super excited to talk to you about how to create and own your very own elevator pitch. What we're going to cover is how to explain who you are and what you do in a very short amount of time, so that the next time somebody asks you, "What do you do for a living?", you have the perfect response.
You're listening the The Goal Digger Podcast, Episode 030. Today, Drew and I are back in Wisconsin and we're sharing all about our one month in Hawaii; the lessons it taught us, the adventures that went on and how it feels to be back in the office!
You’re listening to The Goal Digger Podcast, Episode 029. Today I’m sharing the secrets behind my content creation process and I’m talking about how you can create a content creation schedule that you can actually stick to. We all know it’s all about the content, so let’s get you started on some routines that will have you creating content you love, in no time!
You’re listening to The Goal Digger Podcast, Episode 028. Today, my mind is totally blown while I interview Jess Lively of The Lively Show. Join us as we talk all about her adventures, her current nomad lifestyle and how she learned to truly get in tune with her intuition and listen to her gut. Trust me guys, this episode absolutely changed my life and I think it might do the same for yours!
You’re listening to The Goal Digger Podcast, Episode 027. Today I’m diving in and sharing 5 common mistakes that y’all are making on your websites (and of course I talk about how to fix them)! It’s time to make your website shine so that those dream clients know that you are the perfect fit from the moment they land on your home page.
You’re listening to The Goal Digger Podcast, Episode 026. Today I am hanging out with Shay Cochrane, owner of The SC Stockshop. We’re talking through her career changes, what her days look like now and how she pushed past the fear of taking a leap of faith that led her to her dream job, a job of creating beautiful stock images for entrepreneurs in any industry.
You’re listening to The Goal Digger Podcast, Episode 025. Today I am sharing how to set clear expectations with your clients, from the very first time they hear your name through final delivery of your products or services. If you’ve ever had an unhappy client, chances are you failed at setting expectations. So what do you say? Let’s change that…
You’re listening to The Goal Digger Podcast, Episode 024. Today I am interviewing Alyssa Thiel of Parris Chic Boutique. We get to talk all about the slow climb from Etsy seller to full-time empire and Alyssa opens up about how her persistence paid off in making the biggest things happen and what to do when someone tells you “No.”
You’re listening to The Goal Digger Podcast, Episode 023. Today I’m sharing how to price for profits. Running a business is all fun and games until you realize that your bank account might not be reflecting the hard work and time you are investing into making your dreams a reality. As a girl who wants to raise up profitable businesses, this episode is a must. I want you to be going to the bank and cashing checks that make you proud
You’re listening to The Goal Digger Podcast, Episode 022. Today I get to interview the incredible Nikki Elledge Brown. Nikki is an educator, a copywriter, a fellow podcaster and a true inspiration. I am so excited to be talking all about writing compelling copy with the girl who knows it best!
You’re listening to the Goal Digger podcast, Episode 021. Today I’m opening up about my story of starting my business, my first baby and the fears that are on my heart as we consider growing our family. I’m talking about our journey thus far, what’s next and how my heart really feels about adding another family member.
You’re listening to the Goal Digger Podcast Episode 020. Today I am coaching Portland-based food blogger Robyn Downs as we talk all about her business, where she’s headed and how to punch fear in the face! To enter to be coached on the Goal Digger Podcast, just go to www.bit.ly/GDPcoaching for info on how to apply or head to today’s show notes at www.GoalDiggerPodcast.com.
You’re listening to the Goal Digger Podcast Episode 019. Today my sweet husband Drew and I are talking about the big transitions happening in our lives, from him leaving his job to start his own business, The Kutcher Method, and our decision to go to Hawaii for an entire month! Join me in welcoming our first male guest: the one and only, Drew.
You’re listening to the Goal Digger podcast Episode 018. Today I am hanging out with Alaina Kaczmarski, co –founder of The Everygirl, we will be exploring how to find your dream job (even when it feels like it might not exist) and how sometimes closed doors are truly new opportunities. We will share how to celebrate successes and growth, why it matters to pursue your passion, and ways we think the blog world has changed.
You’re listening to the Goal Digger Podcast Episode 017. I am excited to introduce you to today’s guest, my very own baby sister, Kate Shelerud. Today we are going to talk about learning how to use your giftings, how to find true community, and how to celebrate other’s successes without questioning your own. Today’s interview is extra special because I get to share my best friend with you but our conversation is one of my favorite episodes to date- because we get down to what real relationships look like, which can be messy.
You’re listening to the Goal Digger Podcast, Episode 016: Today I am chatting with Torrance Hart founder of Teak and Twine, a custom, boutique gifting company. We are going to talk about how she broke into a niche, custom market, how she garnered a big following in a short amount of time, and what it’s like to be a military spouse.
There you have it! Aren’t you inspired to get better at gifting? I know I am! We put together a freebie available at goaldiggerpodcast.com in the shownotes with our top 5 tips for great Instagram photos (something Torrance rocks at!) So head to the website and grab your free download and all of the other ones we have available from past episodes.
You’re listening to the Goal Digger Podcast, Episode 015. Today I’m doing something I’ve never done before and what better way to do it than to share it with you? Today I’m sharing 10 things that I’m afraid (or absolutely terrified!) to tell you. These aren’t just trivial things, these are REAL things that I’ve never put out there online. But these are the things that are going to fill in the gaps that can naturally come between us as humans, as listeners, as friends and Internet strangers. If you make it through this entire episode, I wish I could give you a hug because you my friend are probably my kind of person! If not, that’s ok too. Whatever it is, this episode is for me, served to you…
You’re listening to the goal digger podcast episode 014: Today I am interviewing the incredible wedding dress designer and total girl boss, Hayley Paige. Hayley openly shares about her journey as a designer who you’ve likely seen on a little show called Say Yes to the Dress. She shares how she stays inspired, what she loves most about her brides, and the experience that she has added along with her one of kind garments.
Tune is as Jenna kicks off the first podcast episode with a 1:1 coaching session with new business owner, Kate Quin and the challenges she's faced the first few months in business. Once a month, Jenna will coach an entrepreneur for an episode, and guess what? It could be YOU. Apply here: bit.ly/gdpcoaching
You’re listening to the goal digger podcast episode 012: Today I am sharing the power and the number one way I drive profits in my business: Email marketing. I’m sharing why it MUST be a part of your 2017 strategy, how you can harness the power of it, and what you need to do to start growing your list with the RIGHT people.
You’re listening to the goal digger podcast episode 011: Today, Emily Meyer of The Freckled Fox, will share her story of grief, motherhood, and sharing her life – the good, bad, and ugly on the internet. We tackle the taboo subject that so many of us deal with and hopefully shine a light on a dark thing in life.
You’re listening to the goal digger podcast episode 010: Today I am hanging out with one incredibly inspiring lady, Lara Casey! Lara will be leading us through goal setting for people who hate goal setting and she will share her best tips in how to set goals that you’ll tackle in the new year. There you have it! Wasn’t that such an encouraging conversation? I just love Lara! Don’t forget to grab your free download of her ebook all about grace giving goal setting – trust me, you need this for your new year strategy, you can find that and many other free downloads in the shownotes for this episode at: goaldiggerpodcast.com! See you next week, friends!
Join host, Jenna Kutcher, for an episode all about 2016! Today I will be taking a trip through 2016 and walking through the things that worked, the things that didn’t work, and how I was able to have my most profitable, exciting year in business – all while working smarter, not harder… Oh, and I’ll be sharing my three big goals for 2017. Here we go!
To access show notes, freebies, and more information, head to: http://jennakutcherblog.com/goal-digger-episode-009-worked-didnt-work-whats-next-jenna-kutcher/
Today, the founder of STARTplanner, Kristy Dickerson will share all of her favorite tips and tricks on how to master efficiency and create solutions for voids in the industry – all while experimenting along the way.
To access show notes, free downloads, and more information about today's guest, visit our website: http://jennakutcherblog.com/goal-digger-episode-008-mastering-productivity-entrepreneur-kristy-dickerson/
Today Caitlyn Jeffrey (my right-hand girl!) will be talking all about the process of joining my team, being a virtual assistant and how she created this role for herself 7 years ago, but why she made the decision to sell her business and join me full-time.
To access show notes, free downloads, and more information about today's guest, visit our website: http://jennakutcherblog.com/goal-digger-episode-007-hire-right-virtual-assistant-caitlyn-jeffery/
In this episode, Ashlyn Carter of Ashlyn Writes will be talking all about copy and why you need it, where you need it and what a copywriter does. She’ll explain the power of words and where you need to place your focus as an entrepreneur!
To access show notes, free downloads, and more information about today's guest, visit our website: http://jennakutcherblog.com/goal-digger-episode-006-pack-punch-words-ashlyn-carter/
On today’s show, blogger, mother of four and team leader Casey Wiegand will teach you how to approach MLM marketing with confidence. She’ll talk about how she was able to grow and manage a team of thousands, and shares how she used her blog and following while being honest and creating a platform that serves others.
To get the show notes, free downloads, and more information on today's guest, visit our website: http://jennakutcherblog.com/goal-digger-episode-005-approachable-mlm-marketing-with-casey-wiegand/
Tune in as Natalie Franke, co-founder of the Rising Tide Society shares how she started the community over competition movement and grew the attention of tens of thousands in a few short months. Natalie redefines what real community looks like, shares the shortcomings of navigating new territory, and shares the #1 biggest thing that her movement has done in the life of one of its members. Community over competition isn't just a hashtag, it's a movement with a heart that embraces real community.
Show Notes: http://jennakutcherblog.com/goal-digger-episode-004-starting-movement-fostering-community-natalie-franke/
Listen as Mary Marantz of Justin & Mary helps redefine what success should look like not just in your business but your life with host Jenna Kutcher. Mary will talk about the psychology of how creative people trick themselves in to defining success with unrealistic standards, how to ingest social media in a healthier way, and what kind of goals you can set and achieve (and celebrate) as you work through your career. Cheers to having lives that feel as good on the inside as they look on Instagram!
Show notes: http://jennakutcherblog.com/goal-digger-episode-003-redefining-success-life-business-mary-marantz/
Creating an unforgettable experience with design mastermind Jennifer Olmstead of Tonic Site Shop and host Jenna Kutcher. Jen has designed for some of the top photographers in the industry and has created memorable, unique brands for each person. Jen will share how she gets to the heart of her clients brand before she starts designing, she will share how to start the process of creating (or redesigning) a brand, the #1 thing you need to stop doing when changing up your website, and what questions you must ask yourself before you even pick out fonts and colors.
Show notes: http://jennakutcherblog.com/goal-digger-episode-002-creating-unforgettable-brand-jen-olmstead/
Join host Jenna Kutcher as she walks you through the vision of the Goal Digger Podcast and teaches her favorite subject: authentic social media marketing. Learn the three lies people believe about social media (and the truths that might surprise you!), the #1 post you need to add to your feed today, what every single caption should include and how to get people to connect to your product or service through strategic social media strategy.
Show notes: http://jennakutcherblog.com/goal-digger-episode-001-keeping-real-social-media/
En liten tjänst av I'm With Friends. Finns även på engelska.